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Fast Company
April 2009
Ellen McGirt |
How Chris Hughes Helped Launch Facebook and the Barack Obama Campaign Chris Hughes, today only 25 years old, helped create two of the most successful startups in modern history, Facebook and the Barack Obama campaign.   |
Search Engine Watch
April 17, 2008
Liana Evans |
Barack Obama is Rocking the Youth Vote Search and online marketing are playing a significant role in energizing the youth vote. But the way each candidate is using social media is very different. |
Search Engine Watch
November 17, 2008
Erik Qualman |
President 2.0 Barack Obama was helped into the White House by the increasing popularity of social media. His appeal to younger audiences, and need to get exposure in a primary race against an established opponent led Obama to develop his online strategy. Businesses can learn from his campaign. |
HBS Working Knowledge
November 12, 2008
John Quelch |
The Marketing of a President Barack Obama's run for the White House was a model of marketing excellence. Here's why it worked so well. |
Reason
November 2008
Mangu-Ward et al. |
Is There Any Hope For This Man? Assessments of Barack Obama from several libertarians. |
Wired
January 19, 2009
Evan Ratliff |
The Wired Presidency: Can Obama Really Reboot the White House? Turning his innovative campaign and transition into Government 2.0 won't be easy. |
InternetNews
September 19, 2008
Erin Joyce |
Web 2.0: Political Opinion 'on Steroids' Social media is putting its stamp on the intersection of technology and politics. |
BusinessWeek
April 21, 2011
John McCormick |
Obama Fires Up His Campaign Cash Machine Obama's 2012 campaign is asking top bundlers to increase their goals by at least 40 percent, to $350,000 this year. |
Pharmaceutical Executive
October 1, 2011 |
The Permanent Campaign The product launch has been transformed from a concentrated, all-out military assault to the subtle, persuasive art of electioneering. |
IEEE Spectrum
February 2012
Marisa Plumb |
Dream Jobs 2012: P2P Politics Ever since the Obama campaign, former AOL executive Jascha Franklin-Hodge has been using the Web to improve political campaigning |
Reason
November 2008
Michael C. Moynihan |
A Transformation on Race Two new books, Sellout: The Politics of Racial Betrayal, by Randall Kennedy, and Racial Paranoia: The Unintended Consequences of Political Correctness, by John L. Jackson, Jr., discuss America's quiet but radical shift in liberal ideas about race. |
ifeminists
March 16, 2008
Carey Roberts |
Obama or Clinton? White Men Will Decide Minority groups are voting with fairly predictable results. However, the white male vote may swing to either Obama or Clinton. |
InternetNews
April 11, 2007
Nicholas Carlson |
Obama's Grassroots Sprout at Starbucks What does an online presidential campaign look like when supporters meet offline? |
BusinessWeek
June 16, 2011
Mike Dorning |
Stuck in Jobs: The New Swing Voters If President Obama wants to keep his job, Americans may first have to feel more confident about quitting theirs. |
Information Today
February 2008
Michael Baumann |
The Wired Bunch: Ranking the E-Candidates Ratings of the 13 remaining major party candidates on how well they're using the web to campaign and how each of them might affect the internet from the White House. |
HBS Working Knowledge
January 28, 2015
Dina Gerdeman |
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections In the last few presidential elections, personal selling -- not mass advertising -- has tipped the difference for Democrats. But that's not always the case. |
The Motley Fool
November 20, 2008
Tim Beyers |
Let Obama Be Obama Presidents don't typically email or carry digital devices; security is too big a concern. Does this mean President-elect Obama will have to give up his BlackBerry? |
On Wall Street
October 1, 2011
Kevin Wack |
Big Banks Shift Campaign Cash Away from Obama In 2012 So far in the 2012 race, the six largest U.S. banks have switched sides in a dramatic way since 2008, giving far more money to GOP hopeful Mitt Romney than they are to the sitting president. |
Reason
October 2008
David Weigel |
Obama's Wars Liberal interventionism makes a comeback |
Wired
August 2008
Steven Leckart |
15th Anniversary: Why J. J. Abrams and Joe Trippi Remain Wired Heroes * Interviews with three people who continue to do great things in TV, media, and politics. |
BusinessWeek
December 31, 2008
Lauren Young |
John Rogers: Preaching the Gospel of Saving The founder of Chicago asset manager Ariel Investments has spent the past decade encouraging black investors to save more. |
InternetNews
February 5, 2008
Kenneth Corbin |
Tracking The Virtual Primary Donkeys and elephants and laptops, oh my! The presidential election takes center stage on the Internet today. |
Inc.
January 2008
Clay Risen |
Political Animals This year, several campaigns are relying on entrepreneurs to play key roles, from campaign manager to battleground-state fundraiser. What do the entrepreneurs bring to these campaigns, and what do they get out of the brush with big-time politics? Here's a look at eight business owners in the arena. |
Information Today
October 1, 2012
Paula J. Hane |
Pew Research Center Provides Research and Data on Campaign 2012 This year, the Pew Research Center for the People & the Press has a special website devoted to Campaign 2012. |
BusinessWeek
June 23, 2011
Diane Brady |
Win a Dinner with Obama To balance big-dollar galas, the President's re-election campaign raffles one meal with regular folks. |
AskMen.com
November 12, 2013 |
At What Point Does Perception Of Weakness Become Reality? While George W. Bush earned plenty of derision when he famously declared himself to be "the decider," the American public also hasn't liked Obama looking like anything but. |
Global Services
December 2, 2008
Sam Kramer |
Outsourcing Under the Obama Administration Equity analysts and industry participants are attempting to determine the likely extent and impact the Obama administration will have on the industry's and companies' fortunes. |
BusinessWeek
February 12, 2007
Eamon Javers |
Campaign 2008: Cranking Up The Money Machine Obama has been lining up Democratic fund-raisers, but Clinton has a lot more cash. |
PC Magazine
May 2, 2007
Dan Costa |
In 2008, Vote Viral Video! The upcoming election promises to be nasty thanks to the Internet and technology. |
PC Magazine
April 4, 2007
Aaron Dalton |
The Digital Road to the White House Running a successful presidential campaign in 2008 means harnessing the power of Web 2.0 and avoiding a YouTube gaffe. |
Search Engine Watch
October 16, 2008
Erik Qualman |
Obama is Winning the Internet War Election Day in the U.S. is fast approaching and it's anyone's guess who will win... or is it? Based on five key indicators on the Internet, maybe we already know who will next be sitting in the Oval Office. A look at these indicators shows how they can be applied to your business. |
Reason
November 2008
Jim Henley |
Between Iraq and a Soft Place In Heads in the Sand: How the Republicans Screw Up Foreign Policy and Foreign Policy Screws Up the Democrats, by Matthew Yglesias, discusses the role Iraq played in Obama's success. |
InternetNews
December 27, 2007
Nicholas Carlson |
Political Web: A Promise Not Yet Fulfilled Wasn't the Internet supposed to reshape politics? A look at how the presidential candidates used the Web in 2007, and what they plan for the future. |
Reason
May 2008
David Weigel |
Free Market Clintonism, RIP The distance Hillary Clinton has traveled from free trade to protectionism is shocking; she now rails openly against a North American Free Trade Agreement, one of her husband's most famous economic initiatives. |
Search Engine Watch
June 13, 2008
Chris Boggs |
SEO Baseline: U.S. Presidential Election 2008 Now that the Democrats have finally picked Barack Obama to run against Republican John McCain in the 2008 U.S. Presidential election, it's a good time to examine the two candidates' Web sites from a SEO perspective. |
Food Processing
October 2012
Susan Ruland |
Election Pains or Gains? How will the food industry fare depending on whether Barack Obama or Mitt Romney wins on November 6th? |
ifeminists
November 6, 2007
Carey Roberts |
Hillary Flips over her Debate Flop What are we to make of a presidential candidate who portrays herself as strong and independent, a courageous exemplar to the members of her gender -- but at the first hint of criticism collapses as the pitiable victim of gender politics? |
HBS Working Knowledge
May 21, 2008
John Quelch |
Going Negative in Political Advertising Negative ads ask us to vote against someone rather than for someone, an approach that sometimes works in political advertising. |
Reason
June 2007
Gillespie et al. |
Presidential Scouting Reports A libertarian fan's guide to the World Series of politics |
Chemistry World
August 29, 2012
Rebecca Trager |
Presidential candidates search for the right chemistry As the US prepares for a presidential election on 6 November, science and research groups appear to backing the current incumbent President Barack Obama. |
InternetNews
September 5, 2008
Kenneth Corbin |
Obama up in Web Spend; McCain Surges in Video New analysis profiles two candidates' online ad campaigns, finding Obama more invested in the Web, though McCain might be reaching the voters who count. |
InternetNews
September 4, 2008
Kenneth Corbin |
McCain, Obama and a Polarized Online Media New Web analyses give more dimension to media treatment of presidential candidates. |
Entrepreneur
August 2007
Joshua Kurlantzick |
The Race Is On What might the presidential candidates do for you? The primaries are approaching and all the leading candidates will be attempting to woo small businesses, but with different approaches. |
InternetNews
December 30, 2008
Erin Joyce |
Obama Voters Want More Interaction Pew survey finds that a bulk of Obama voters want to stay connected with their president-elect as he begins to govern. Will their expectations be dashed? |
T.H.E. Journal
October 2008
Geoffrey H. Fletcher |
President Ed Tech Following a rough ride with the Bush administration, only one candidate offers the policies and vision that can reinvigorate our industry and help our students gain a foothold on the future. |
Reason
November 2008
Jesse Walker |
Beyond the Fairness Doctrine Barack Obama says he wouldn't reintroduce the Federal Communications Commission's most notorious speech-squashing regulation. But there are more mundane reasons to fear the next FCC. |
InternetNews
November 26, 2007
Kenneth Corbin |
ABC News Picks Facebook As Its Running Mate With its new partnership with ABC News, Facebook is going big time. |
| AskMen.com |
Jimmy Carter: Still Unpopular Former President Bill Clinton says he doesn't think racism is a principal factor in resistance to President Barack Obama's plan for overhauling health care. |
The Motley Fool
November 7, 2008
Jim Mueller |
How Obama Will Affect Your Portfolio Barack Obama was elected the next president of the United States of America on Tuesday night, but Wall Street isn't finished voting yet. |
Fast Company
April 2009 |
Lessons From The Trenches Activating a customer base with digital tools isn't as easy as it looks. As Chris Hughes showed with both Facebook and Obama, detailed execution is at least as important as strategy. |
