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BusinessWeek June 23, 2011 Diane Brady |
Win a Dinner with Obama To balance big-dollar galas, the President's re-election campaign raffles one meal with regular folks. |
On Wall Street October 1, 2011 Kevin Wack |
Big Banks Shift Campaign Cash Away from Obama In 2012 So far in the 2012 race, the six largest U.S. banks have switched sides in a dramatic way since 2008, giving far more money to GOP hopeful Mitt Romney than they are to the sitting president. |
HBS Working Knowledge November 12, 2008 John Quelch |
The Marketing of a President Barack Obama's run for the White House was a model of marketing excellence. Here's why it worked so well. |
BusinessWeek March 17, 2011 Jonathan D. Salant |
The Republican Money Primary Begins Republican Presidential hopefuls haven't declared their candidacies, but the competition for top fundraisers, known as bundlers, has begun. |
BusinessWeek February 12, 2007 Eamon Javers |
Campaign 2008: Cranking Up The Money Machine Obama has been lining up Democratic fund-raisers, but Clinton has a lot more cash. |
BusinessWeek April 30, 2007 Javers & Dunham |
Candidates' Stupid Accounting Tricks Political campaigns, like corporations, sometimes play games with their financial reports. |
PC Magazine April 4, 2007 Aaron Dalton |
The Digital Road to the White House Running a successful presidential campaign in 2008 means harnessing the power of Web 2.0 and avoiding a YouTube gaffe. |
Inc. January 2008 Clay Risen |
Political Animals This year, several campaigns are relying on entrepreneurs to play key roles, from campaign manager to battleground-state fundraiser. What do the entrepreneurs bring to these campaigns, and what do they get out of the brush with big-time politics? Here's a look at eight business owners in the arena. |
HBS Working Knowledge January 28, 2015 Dina Gerdeman |
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections In the last few presidential elections, personal selling -- not mass advertising -- has tipped the difference for Democrats. But that's not always the case. |
BusinessWeek February 23, 2004 Dwyer & Woellert |
Cash And Kerry: Will There Be Enough? Some deep-pocketed new donors may give him a fighting chance against Bush's massive war chest |
BusinessWeek April 21, 2010 Barrett & Salant |
Campaign Spending: Why Companies Are Holding Fire The high court ruling on corporate campaign spending hasn't been a game-changer. Yet. |
InternetNews April 11, 2007 Nicholas Carlson |
Obama's Grassroots Sprout at Starbucks What does an online presidential campaign look like when supporters meet offline? |
Entrepreneur August 2007 Joshua Kurlantzick |
The Race Is On What might the presidential candidates do for you? The primaries are approaching and all the leading candidates will be attempting to woo small businesses, but with different approaches. |
Search Engine Watch June 13, 2008 Chris Boggs |
SEO Baseline: U.S. Presidential Election 2008 Now that the Democrats have finally picked Barack Obama to run against Republican John McCain in the 2008 U.S. Presidential election, it's a good time to examine the two candidates' Web sites from a SEO perspective. |
Search Engine Watch April 17, 2008 Liana Evans |
Barack Obama is Rocking the Youth Vote Search and online marketing are playing a significant role in energizing the youth vote. But the way each candidate is using social media is very different. |
Search Engine Watch November 17, 2008 Erik Qualman |
President 2.0 Barack Obama was helped into the White House by the increasing popularity of social media. His appeal to younger audiences, and need to get exposure in a primary race against an established opponent led Obama to develop his online strategy. Businesses can learn from his campaign. |
Search Engine Watch November 6, 2008 Sage Lewis |
Obama's Link Strategy Fuels Election Victory Internet link love proves more powerful than old-school politics in the 2008 election, thanks in part to a visionary social networking election strategy. What can we learn about online marketing from studying presidential politics? |
Pharmaceutical Executive October 1, 2011 |
The Permanent Campaign The product launch has been transformed from a concentrated, all-out military assault to the subtle, persuasive art of electioneering. |
InternetNews November 26, 2007 Kenneth Corbin |
ABC News Picks Facebook As Its Running Mate With its new partnership with ABC News, Facebook is going big time. |
Fast Company April 2009 Ellen McGirt |
How Chris Hughes Helped Launch Facebook and the Barack Obama Campaign Chris Hughes, today only 25 years old, helped create two of the most successful startups in modern history, Facebook and the Barack Obama campaign. |
BusinessWeek June 16, 2011 Mike Dorning |
Stuck in Jobs: The New Swing Voters If President Obama wants to keep his job, Americans may first have to feel more confident about quitting theirs. |
Information Today February 2008 Michael Baumann |
The Wired Bunch: Ranking the E-Candidates Ratings of the 13 remaining major party candidates on how well they're using the web to campaign and how each of them might affect the internet from the White House. |
Reason May 2007 David Weigel |
More Money, No Problem The death of taxpayer-financed campaigns: Taking the money out of campaigns is supposed to clean up politics; the fact that 2008 might become the first $1 billon presidential campaign is considered a sign of a broken democracy. |
Fast Company April 2008 Ellen McGirt |
The Brand Called Obama Win or lose, Barack Obama's rise changes business as usual for everyone. Here's why. |
InternetNews December 30, 2008 Erin Joyce |
Obama Voters Want More Interaction Pew survey finds that a bulk of Obama voters want to stay connected with their president-elect as he begins to govern. Will their expectations be dashed? |
InternetNews April 19, 2007 Andy Patrizio |
On The SaaS Trail of CampaignForce Salesforce.com's CRM application is for the political candidate who has everything except access to campaign donor information. |
BusinessWeek January 27, 2011 Heidi Przybyla |
Social Security Gets a Reprieve--for Now Obama may put off Social Security reform until a hoped-for second term, unless Republicans take the initiative. |
BusinessWeek May 6, 2010 Mike Dorning |
The College Job Market: Tough on Democrats Graduates of the Classes of 2009 and 2010 are hard up for work, and that's eroding their support for Obama and the party. |
BusinessWeek April 2, 2007 Henry & Javers |
The Candidates On Wall Street Election season is now in full swing, based on Beltway traffic to investment banks. |
Reason November 2008 Mangu-Ward et al. |
Is There Any Hope For This Man? Assessments of Barack Obama from several libertarians. |
Salon.com March 13, 2001 Anthony York |
On the road again Pushing his campaign-finance bill, McCain swings through California. But Bush is out there too, and this time he's getting all the press... |
Information Today October 1, 2012 Paula J. Hane |
Pew Research Center Provides Research and Data on Campaign 2012 This year, the Pew Research Center for the People & the Press has a special website devoted to Campaign 2012. |
ifeminists March 16, 2008 Carey Roberts |
Obama or Clinton? White Men Will Decide Minority groups are voting with fairly predictable results. However, the white male vote may swing to either Obama or Clinton. |
BusinessWeek September 30, 2010 Jonathan D. Salant |
State Candidates Catch A Wave of GOP Cash Companies are spending big on state races in hopes of electing more Republican governors and state legislators. |
BusinessWeek June 4, 2007 Richard S. Dunham |
Execs On The Sidelines With no clear front-runner, few bosses are betting on GOP hopefuls. |
BusinessWeek October 1, 2007 Jane Sasseen |
It's The Economy Stupid 2.0 With a possible slowdown looming, the economy will be front and center in the presidential campaign. |
AFP eWire October 2, 2012 Britt Brouse |
The Obama Effect: 20 Takeaways for Multichannel Fundraisers As much as fortuitous circumstances abetted its efforts, the Obama for America campaign put to use every best practice of online marketing and brought the power of online fundraising to the forefront of everyone's mind. |
BusinessWeek January 20, 2010 Albert R. Hunt |
The Democrats' Long Road Back from Massachusetts After Republican Scott Brown's stunning upset, the best President Obama and his party can hope for may be a watered-down health bill with insurance reforms. |
BusinessWeek July 22, 2010 Salant et al. |
The Republicans' Money Momentum The GOP is out-raising Democrats in races for open Senate and House seats, a sign of more trouble for Obama's party in November. |
Financial Advisor November 2007 Evan Simonoff |
Editor's Note - A Strange Election Awaits We are living through some very strange times in American politics. That was the message veteran political consultant Charlie Cook gave to attendees at the Financial Advisor Symposium. |
InternetNews February 5, 2008 Kenneth Corbin |
Tracking The Virtual Primary Donkeys and elephants and laptops, oh my! The presidential election takes center stage on the Internet today. |
IEEE Spectrum February 2012 Marisa Plumb |
Dream Jobs 2012: P2P Politics Ever since the Obama campaign, former AOL executive Jascha Franklin-Hodge has been using the Web to improve political campaigning |
BusinessWeek April 12, 2004 Paula Dwyer |
The New Fat Cats Meet the fund-raisers who are finessing the campaign-finance law -- and raising more dough than ever |
InternetNews October 20, 2008 Jeff Goldman |
Mr. Wi-Fi Goes to Washington? Obama's and McCain's policies regarding wireless technology and the Internet may not be front and center in media coverage of their campaigns, but their differences are worth a look. |
InternetNews October 23, 2008 Kenneth Corbin |
Report Says Leftward Tilt Online For Dems Election frenzy grips the Web, but several research firms identify a left-leaning tilt. |
BusinessWeek November 18, 2010 Kate Andersen Brower |
Why Obama Keeps Mentioning China With a GOP-led House likely to push spending cuts, he sees China as a good rallying issue for U.S. spending policy. |
InternetNews March 16, 2007 Nicholas Carlson |
The Wired War Room The wired war room is now a requirement in politics, and campaigns can't afford to be merely aware of the Internet anymore. Republican presidential candidate Mitt Romney and his campaign found out why. |
The Motley Fool November 20, 2008 Tim Beyers |
Let Obama Be Obama Presidents don't typically email or carry digital devices; security is too big a concern. Does this mean President-elect Obama will have to give up his BlackBerry? |
BusinessWeek February 10, 2011 Armour & Rosenkrantz |
A Backlash Looms for the Federal Labor Board Business lobbyists say the agency is rapidly overturning case law. The Republican-controlled House is taking notice of a series of NLRB moves over the last six months, including a rule that would require companies, for the first time, to inform employees of their right to unionize. |
Food Processing October 2012 Susan Ruland |
Election Pains or Gains? How will the food industry fare depending on whether Barack Obama or Mitt Romney wins on November 6th? |