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CRM
April 1, 2008 |
The Pulse How Does Your Company Handle its CRM Solution?   |
CRM
October 18, 2004 |
The Pulse: In 2005 we Plan to... A chart summarizing in what direction companies plan to move regarding CRM spending. |
CRM
November 19, 2004 |
The Pulse: What Was the Most Critical Factor in Your Choice of CRM Vendor? Here's a chart showing what the deciding factor was in choosing a CRM vendor. |
CRM
January 21, 2005 |
The Pulse: Are You Currently Using or Planning to Use... A chart depicting CRM delivery model options. |
CRM
November 3, 2003 |
Insuring CRM Success A recent Aberdeen Group study found that CRM investment is on the rise in the insurance industry. |
CRM
September 1, 2006 |
The Pulse: Is Your Company Using or Planning to Use Open Source CRM? A Reader Poll: We Use an Open Source CRM Solution: 22%... We Are Planning to Implement an Open Source CRM Solution in 2006: 14%... etc. |
CRM
September 23, 2004 |
The Pulse How did you integrate your sales process with your CRM software? Here's a chart with survey answers. |
CRM
July 1, 2004 |
The Pulse: Does Your CEO Use the CRM Tools Your Company Has in Place? Graph shows that 53% of CEOs don't use CRM tools. |
CRM
August 2, 2004 |
Who's Who in CRM In May CRM magazine presented a list of some of the industry's key players. This month we continue that recognition with a look at two executives from Microsoft. |
CRM
May 2, 2005 |
The Pulse: Does your contact center provide your agents with a holistic view of your customers' interactions with the company across the enterprise? A chart depicting what percentage of CRM readers provide their agents with a complete view of customers' company interactions. |
CRM
February 2, 2004 |
Why CRM? An exclusive survey reveals the primary motivators for deploying CRM. |
CRM
March 1, 2004 |
Just 1 Question Should companies expect their CRM vendors to help them use CRM to determine who their most profitable customers are? |
CRM
March 1, 2005
David Myron |
What Is CRM? Defining CRM as merely a technology solution only distorts its purpose and value. It is better to view CRM as a business process. |
CRM
January 2004
David Myron |
The Customer-Centric Enterprise True CRM is creating an organization that revolves around its customers. But not just for customers' sake -- for the good of the company as well. |
CIO
May 1, 2002
Lafe Low |
What We're Buying When you look at the IT shopping lists of most companies, CRM technology is consistently at the top. In fact, CRM spending will outpace spending in other infrastructure technology categories such as content management and supply chain management... |
CRM
November 2003
Ginger Conlon |
How Do You Measure Success? Let us count the ways: Sales measures success one way, marketing another way, service another, and IT yet another. For this reason the first step of any CRM initiative should be to set mutually agreed-upon goals and metrics. |
CRM
July 1, 2004
Ginger Conlon |
CRM: Alive and Kicking Instead of complaining about the confusion with CRM, we should educate people interested in implementing CRM--the strategy--in their companies. |
CRM
September 2004
Britt et al. |
The 2004 Market Leaders CRM vendors have individually and collectively worked to build confidence in the discipline, and those efforts are paying off. Read on to see what companies prevailed from 2003, and how others are leaving an indelible mark on the industry. |
CRM
August 2010 |
The 2010 CRM Elite: An Introduction Successful CRM implementations may seem more common these days than they've been in the past, but that's no reason to be any less vocal in applauding excellence. |
CRM
July 2003
Laura Pollard |
Enterprise Schmenterprise Who truly sees the value of enterprise CRM? |
CRM
April 2003
Ginger Conlon |
Making CRM Pay Off Like any worthwhile endeavor, it takes a great deal of planning and effort to get real results from CRM. |
CIO
February 1, 2002
Danielle Dunne |
Beware of the CRM Backlash Jill Dyche contends that CRM projects would work better if companies did a better job defining their specific needs... |
CRM
August 2010
David Myron |
Social CRM Gains Social Acceptance The emerging tools and technologies have already influenced the outcome of this year's CRM Market Awards. |
CRM
March 3, 2003
Ginger Conlon |
Creating a CRM Culture Companies want their people to use new CRM processes, but what's most important is getting those employees to think differently. If your company does not fully embrace CRM, the initiative will stall or fail. |
CRM
July 2004
Joshua Weinberger |
5 Ways to Ensure CRM Success Want to predict whether your CRM project will falter or thrive? Chances are the quality of your technology won't be the deciding factor. |
CRM
August 2, 2004
Chris Selland |
Back to the Future Today's CRM technology is better than ever but the vast majority of companies are driving down the same old cow path with, at best, a faster cart. |
CRM
September 19, 2014
Sameer Bhatia |
5 Reasons Your CRM Is Failing (and What You Can Do About It) Don't let these common, but fixable, obstacles stand in the way of CRM success. |
CIO
June 29, 2011
Todd R. Weiss |
Is Your CRM System Meeting Your Enterprise's Needs? Your customer needs have been changing. Is your CRM system keeping pace? If you deployed your system 10 years ago, chances are that it's probably not. |
CRM
March 1, 2004
Ginger Conlon |
CRM Strategy Is Taking Center Stage Organizations are increasingly adopting CRM as a business strategy rather than as simply a technology |
CRM
October 2003
Ginger Conlon |
How Satisfied are You With CRM? That's the question CRM magazine recently asked its readers. More than 330 executives voiced their opinions. |
CRM
September 2006
Jim Dickie |
Invest in CRM Beyond Applications The right end-user systems training -- not more training -- paves the road to CRM success. |
CRM
August 13, 2015
Danny Estrada |
Mobile CRM: Setting the Rules of the Road Establishing expectations and enabling intelligent data flow are key to your mobile blueprint. |
CRM
March 2003
Dick Lee |
Don't Blame CRM Managers shouldn't expect success if users haven't been sold on CRM. |
CRM
August 2, 2004 |
The Pulse: Is your CRM initiative designed to... What's your CRM initiative designed to do, meet customer needs or internal needs? Results of a reader poll. |
CRM
August 10, 2010
Joshua Weinberger |
CRM Evolution '10: All the Links You Need Your one-stop shop for all the links, coverage, and blogposts of this year's conference. |
InternetNews
December 28, 2010 |
Software Year in Review: Top CRM Stories of 2010 When it comes to the popular topic of CRM, Salesforce Chatter, Microsoft Dynamics CRM 2011 and data privacy issues were among the year's most popular articles. |
CRM
March 8, 2012 |
Social and MobileCRM Boost Productivity by 26.4 Percent A survey of CRM decision makers found that organizations can significantly increase returns on their CRM investments by adding mobile and social capabilities, particularly for salespeople. |
CRM
June 1, 2009 |
Who Owns the Social Customer? CRM magazine's in-depth report on the state of social media in CRM. |
CRM
March 2012
Jim Dickie |
Are the CRM Wars Really Over? Existing CRM users would be well advised to test the waters to see if something that would work better for them exists. |
InternetNews
January 20, 2004
Jim Wagner |
Siebel Takes Telephones Out of the Call Center With the announced purchase of Ineto Services, the CRM On Demand provider gives small businesses the choice between a hosted or in-house service. |
CRM
June 2005
Jim Dickie |
A Little Help From Your Friends A new crop of CRM services firms help solve data-related frustrations. |
CRM
October 1, 2003
Paul Greenberg |
A Commonwealth of Self-Interest CRM initiatives will succeed only if users see value in using them. |
CRM
April 2006
Barton Goldenberg |
Executive Support: The Most Important CRM Success Factor For organizations that have succeeded in their CRM initiative, executive support stands out as the single most important ingredient for success. Let's examine why by looking at examples of three levels of executive support. |
CRM
April 2008
Jim Dickie |
The Poker Dynamics of CRM Today's companies are finding a full house of technology options. |
CRM
November 2003
Barton Goldenberg |
CRM Is Not a Game of Chance Don't commit to any CRM application until first understanding your CRM needs -- then understand which CRM application best meets them. |
CRM
September 1, 2009 |
The 2009 CRM Market Awards: The 2009 Elite The following organizations comprise this year's CRM Elite. |
CRM
May 2003
Ginger Conlon |
Love Is in the Air I recently attended customer events hosted by Onyx and Salesforce.com, during which these vendors were spreading the love. The love of their products, that is. Going to these events gave me the opportunity to speak to customers face-to-face about the results they're seeing from CRM. |
CRM
January 2012
Donna Fluss |
Redefining CRM It's time to say good-bye to the old definition of CRM -- it is no longer viable as a leading business or even systems strategy. |
Bank Technology News
May 2002
David Rountree |
Meandering through the Commonsensical Middle Customer relationship management has a few inherent disadvantages in maintaining its good name. With CRM, data quality is job No.1. Training must be a close second... |
CRM
January 2014
Marshall Lager |
Bidding Social CRM a Fond Farewell A transformative term is being retired. What does it mean to us? |
