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AFP eWire
March 2, 2010 |
Social Media Builds Support, But Fundraising Lags Overall Respondents to a recent survey felt social media channels were generally effective for enhancing relations with an existing audience and reaching out to new supporters, but less so for raising money.   |
CRM
January 20, 2012
Kara Trivunovic |
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship Employ an integrated strategy to drive more successful campaigns. |
CRM
February 2014
Leonard Klie |
10 Social Customer Service Tips New channel interactions don't have to be complicated. |
CRM
October 3, 2011 |
LeadJen Launches Social Lead Generation Solution New tool tracks mentions and responds directly with preset content to create new sales opportunities. |
Registered Rep.
April 17, 2014
Britton & Leonhardt |
Top 10 Most Influential IBDs on Social Media As consumers increasingly turn to social media to shape their perception of a company or brand, advisors should be aware of their firm's social media footprint. |
CRM
April 2011
Brittany Farb |
Companies Need to Make Better Friends Study identifies the main triggers for consumer disengagement in online marketing campaigns. |
CRM
June 3, 2011
Jason Peck |
Engage Customers With Social Media Taking your company to the next level. Having a process for engaging customers with social media is crucial to success. |
Fast Company
Kevan Lee |
The Definitive Guide To Social Media Tools For Startups Small businesses are eager to find valuable tools that take a lot of the time and trouble out of social media marketing and that do so without costing an arm and a leg. |
Search Engine Watch
March 24, 2011
Nathan Linnell |
Social Media and Search Synergy in the Purchase Decision Process Are your search and social media efforts integrated? Results of a recent study offer insights that could alter your current search and social media strategies. |
Financial Planning
September 1, 2012
John J. Bowen, Jr. |
Planners: Reset Your Social Media Strategy to Attract Affluent Clients Improve your efforts to attract affluent clients through LinkedIn and Facebook (and not Twitter). |
CRM
November 2014
Maria Minsker |
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. |
CRM
January 18, 2012 |
VerticalResponse Adds New Social Media, Email Marketing Features The latest updates of SMB solutions focus on the ability to share more content. |
Registered Rep.
May 14, 2014 |
The Top 10 Social Media Brands Used by Advisors We were able to break down the social platforms frequented most, and why advisors are accessing them. |
Search Engine Watch
May 9, 2011
Guillaume Bouchard |
6 Ways to Socialize Your SEO & Content Strategy Traditional onsite SEO and backlinks are still fundamental. But if you really want to get competitive with your SEO strategy, you need to send search engines the right "social signals" that your site and pages deserve to rank well. |
CRM
August 31, 2012
Patrick Dorsey |
Move from Social Media to Social CRM Five ways to bring your business up to speed. |
CRM
August 8, 2014
Martyn Etherington |
The Dos and Don'ts of Implementing a Social Selling Program Use social channels to enhance sales fundamentals, not replace them. |
Search Engine Watch
November 9, 2009
Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. |
CRM
October 3, 2014 |
Sendible Launches Sendible 360 Social Media Platform Sendible 360 simplifies social media interactions for businesses. |
Search Engine Watch
November 16, 2009
Ron Jones |
Facebook Marketing 101 Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches. |
CRM
January 25, 2013
Benjamin Lederer |
Making Use of Social Media Data A social CRM or contact management system can function as your business command center, supplementing contact, company, and industry information with social data, including profiles and comments. |
InternetNews
July 22, 2009
Michelle Megna |
Social Media Marketing Makes More Money Deep engagement with consumers through social media channels correlates to better financial performance, says new study. |
CRM
June 2012
Leonard Klie |
Twitter: Hearing 140 Million Voices A growing number of brands are establishing social media command centers -- war rooms from which employees track and respond to customer comments, questions, and complaints on Twitter and other sites. |
CRM
August 27, 2013
James Paterson |
Social CRM and the Legal Industry The payoff can be high for firms that embrace new technologies. |
CRM
January 18, 2012 |
ExactTarget Launches Social Media Management Tool The launch of SocialEngage brings next-generation social media management to help brands create cross-channel engagement with customers. |
Bank Technology News
January 2011
John Adams |
Customer Service Makes Him Smile Two years ago, Business Week called Frank Eliason "the most famous customer service manager in the U.S., possibly the world." Eliason recently joined Citi, and in this short interview discusses the bank's 2.0 social media strategy. |
CRM
August 19, 2010
Juan Martinez |
Bazaarvoice Bridges the Gap Between Brand Sites and Social Networks SocialConnect Suite offers many features geared toward bridging the social Web with brand Web sites. |
CRM
July 2011
Paul Greenberg |
Never Underestimate the Power of Traditional Methods It's not the medium but, rather, how you use it to engage customers that counts. |
CRM
April 25, 2014
Rob Begg |
4 Social Selling Strategies for the Peak Sales Season and Beyond Provide quality content and nurture old and new prospects. |
CRM
January 2014
Sarah Sluis |
Social Media Leads Content Marketing Quickly digested forms of content distribution win out over in-depth methods. |
PHONE+
July 27, 2009
Mike O'Neil |
Using Social Media to Build Your Business Whether you're a business owner, channel manager, sales professional, sales engineer or even a lead generator, social media can provide a tremendous competitive advantage for you and your business. |
Bank Technology News
May 2009
Rebecca Sausner |
Know Your Customers Means Knowing Your Social Media Facebook, Twitter, Linkedin and the next social media platforms sure to emerge present pressing questions for retail banks: Should we be there? |
Search Engine Watch
February 4, 2011
Derek Edmond |
5 Ways Twitter Can Be Leveraged for B2B Search Engine Marketing Engagement is a critical ingredient for seeing measurable results from Twitter on SEM initiatives. Ongoing dialogue is what makes Twitter valuable in B2B organizations. |
CRM
May 8, 2012 |
Avatar Launches Suite of Social Media Marketing Tools The company's enterprise-class marketing technology is designed to enable small businesses to capitalize on social media marketing opportunities. |
ONLINE
Jul/Aug 2010
Bonson & Flores |
Social Media Metrics and Corporate Transparency The concept of corporate dialogue in a web-dominated world presents information professionals with a new situation regarding corporate information. Social media encourages corporate transparency |
CRM
August 26, 2013 |
Empathica Granted Patent for GoRecommend Social Media Advocacy Solution GoRecommend identifies and mobilizes brand advocates to amplify online recommendations. |
The Motley Fool
March 11, 2011
Tim Beyers |
To Get Rich, LinkedIn Goes After Google The site tries to stand tall among social media's superstars by launching a social news service. |
CRM
January 3, 2014
Matt Kearney |
Three Tips to Optimize Your Social Media Success Focus on the right channels to grow revenue and satisfy customers. |
CRM
June 22, 2011 |
VerticalResponse Launches New Social Media Tools to Extend Email Marketing Campaigns VerticalResponse, a provider of self-service email marketing software, online survey, and direct mail marketing solutions for small businesses, today debuted its next-generation social sharing tools that provide deeper integration between email marketing and social media. |
CRM
December 2015
Leonard Klie |
Social Media Is Now a Viable Support Channel Direct messaging, tighter security, and data integration add to social media's feasibility as a customer service platform |
InternetNews
August 21, 2009 |
Facebook Pages Publish to Twitter With New Tool Promotional marketing on the top social networking site just got easier with a new tool that automatically publishes Facebook Pages content to Twitter. |
CRM
June 10, 2011
Leonard Klie |
New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels. |
Bank Systems & Technology
April 12, 2010
Penny Crosman |
SAS Launches Social Media Analytics Analysis of positive and negative Twitter, Facebook sentiment about a bank can be integrated with CRM and other internal software. |
AFP eWire
September 21, 2010 |
Four Easy Steps to Social Media Success Here are four simple steps for developing a social media program at your nonprofit, taken from a white paper by the organization NPower. |
CRM
February 28, 2014
Rob Begg |
Integrating Social Media with Sales Strategy Three tips for building strong relationships. |
CRM
September 7, 2012
Nancy Liberman |
The Secret to Building Consumer Relationships Look to content to provide credibility and a likable brand online. |
CRM
August 19, 2011
Saurabh Mittal |
Six Myths of Social Media Understanding the evolving customer service social landscape. |
CRM
September 21, 2015 |
TapInfluence Releases TapFusion Influencer Marketing Automation. TapFusion identifies and targets influencers on social media sites. |
CRM
December 12, 2011
Judith Aquino |
Constant Contact Launches Marketing Tool for Small Businesses Constant Contact, an online marketing company that serves small businesses and non-profits, unveiled its new Social Campaigns tool today, giving users a way to create stylized landing pages on Facebook. |
CRM
November 2009
Clara Shih |
Facebook Is the Future of CRM Only social media can put the customer back into CRM. |
Information Today
March 21, 2011
Nancy Davis Kho |
LinkedIn Introduces News Component The new LinkedIn Today gives users a customized view for consuming trending news relevant to their industry, and makes it easier to share pertinent news with their professional networks. |
