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Information Today
April 15, 2010 |
SAS Social Media Analytics Tool Extracts Marketing Data from Social Networks Its new enterprise solution product, SAS Social Media Analytics, will tap into online conversation data to help medium and large companies understand, predict, and act on social media data.   |
CRM
June 3, 2011
Leonard Klie |
Rise in Social Media Requires Businesses to Rethink Customer Value A new report suggests that new measures of value are needed so that organizations know how best to direct engagement efforts. |
CRM
August 11, 2011
Brittany Farb |
Chico's Selects SAS Social Media Analytics To Understand its Customers Collaboration will aid in acting on social media data. |
Search Engine Watch
December 13, 2010
Nathan Linnell |
It's Time for True Social Media Analytics A social media analytics tool that brings together data from Facebook, YouTube, Twitter, social media monitoring, analytics, and advertising has the potential to drastically alter how we analyze and evaluate our social media efforts. |
InternetNews
May 3, 2011 |
Salesforce Closes $326 Million Deal for Radian6 Salesforce.com completes its acquisition of social CRM vendor - what happens now? |
InternetNews
March 4, 2011
Paul Shread |
Salesforce Friends Facebook for Call Centers The SaaS giant adds support for Facebook to its Service Cloud 3 call center. |
CRM
August 23, 2013
Connor Marsden |
The Role of Social CRM These channels present incredible opportunities for companies to add another dimension to understanding customers, key decision-makers, and trends that drive meaningful dialogue. |
CRM
June 25, 2015
Oren Smilansky |
Union Metrics Unifies Social Suite, Adds Facebook Analytics Capabilities Increased connectivity between platforms aims to give marketers insights into the key drivers of brand-related online conversations. |
CRM
November 30, 2011
Judith Aquino |
Salesforce Takes Enterprise Social Media Marketing to the Cloud Radian6 Social Marketing Cloud lets companies monitor 150 million sources of social media conversations and more |
CRM
May 2010
David Rich |
The New Behavior of the Social Customer By integrating social CRM and customer strategy, you can improve your market position with better services, lower operating costs, and higher performance. |
CRM
September 7, 2010
Rob Howard |
Try Being Unsocial with Customers First You don't want social CRM. You want integrated customer intelligence. |
CRM
June 2012
Judith Aquino |
Find the Right Social Media Monitoring Tool Knowing how your brand is faring on the Web is essential, but which solution is best for your organization? |
Bank Technology News
June 2011
Shane Kite |
Social CRM's a Tough, Worthy Goal Many banks are monitoring and archiving customer postings, which they'll apply to social media to increase revenues, as well as improve customer service. |
CRM
October 3, 2014 |
Sendible Launches Sendible 360 Social Media Platform Sendible 360 simplifies social media interactions for businesses. |
CRM
August 6, 2013 |
Engagor Launches in the U.S., Secures $2.6 Million in Funding The provider of a real-time customer engagement, social media monitoring, and analytics platform opens a San Francisco office. |
CRM
August 19, 2011
Saurabh Mittal |
Six Myths of Social Media Understanding the evolving customer service social landscape. |
CRM
January 2013
Kelly Liyakasa |
SAS Ramps Up High-Performance Analytics In October, SAS launched the High-Performance Marketing Optimization solution, which allows marketers to deeply examine their campaigns, constraints, budgets, and frequency of contacts with customers. |
CRM
July 2010
Juan Martinez |
The Complexity of Collection A slew of recently released Web analytics products may advance the collection of customer data from social networks. |
CRM
April 12, 2012
Judith Aquino |
Bazaarvoice Announces New Integrations, Product Capabilities New partnerships with Responsys and SAP and expanded social data offerings |
InternetNews
May 11, 2010 |
IBM Updates SPSS for Enterprise Social Media IBM refreshes its SPSS line of predictive analytics software for social media in the enterprise, offering firms the ability to track and analyze Web content for things like changes in customer sentiment. |
CRM
July 18, 2012 |
Conversocial Analytics Platform to Focus on Customer Service Metrics New social media tool brings true customer service key performance indicators to Facebook and Twitter. |
CRM
November 5, 2012 |
SocialMotus Launches Social Media Management Tool for SMBs The new application features in-depth team management and analytics. |
CRM
July 2014
Barton Goldenberg |
Forging the Next CRM Frontier Integrated technologies hold great promise for the future of CRM. |
CRM
June 7, 2010
Carlos Diaz |
5 Things You Need from Your Community Management Platform Making conversations the center of innovation and business strategy. |
CRM
October 25, 2011
Judith Aquino |
Coveo Launches New Multichannel Text Analytics Software The upgrade includes connectors to Twitter and JIRA, multi-role administration, and additional language support. |
CRM
September 2, 2011
Duke Chung |
Five Ways to Amplify Your CRM System By opening up a two-way communications channel for customers and your CRM system, it provides an enormous overview of what customers want, accessed, and engaged in during their customer service experience. |
CRM
May 2, 2012 |
C3 Customer Contact Channels Partners with Social Dynamx for Social Media Customer Care Needs C3 becomes first with advanced capabilities to manage social media conversations. |
CRM
April 14, 2011
Brittany Farb |
ExactTarget Integrates Microsoft Dynamics CRM into Social CRM Tool CoTweet Social CRM Connector will provide organizations the ability to evaluate social media programs. |
IndustryWeek
December 1, 2004
Tim Stevens |
Technologies Of The Year -- SAS 9 Intelligence Platform Creating actionable intelligence from myriad information sources is a challenging exercise. This system solution facilitates decisions that are best for the entire enterprise and opens the power of business analytics to a broader employee audience. |
Search Engine Watch
August 31, 2009
Ron Jones |
Google Analytics 101, Part 2 Besides tracking visitors to your site from other web sites, Google Analytics can also help you measure social media traffic, phone conversions, and AdWords traffic. |
CRM
July 11, 2012
Judith Aquino |
Votigo Rolls out Saas-Based Social Marketing and CRM Suite Platform includes promotions and conversation managers, analytics, and more |
CRM
August 31, 2012
Patrick Dorsey |
Move from Social Media to Social CRM Five ways to bring your business up to speed. |
Search Engine Watch
September 20, 2010
Jason Cormier |
The New Business Intelligence of Social Media Social media research, monitoring, and analytics: the tools, the top five measurable attributes, and how to use this data to improve your ROI. |
Search Engine Watch
July 26, 2010
Nathan Linnell |
6 Key Metrics for a Social Media Measurement Dashboard Creating your own social media dashboard gives you the ability to show the impact of your social media efforts, and it will put you in great position to bide time until a truly robust social media measurement tool is available. |
Search Engine Watch
September 20, 2010
Nathan Linnell |
How to Create a Social Media Ad Buy on a Budget With smart research and resourceful planning, you can build a social media ad buy that's set up to succeed. These five simple steps can help set you up for success. |
InternetNews
April 6, 2009
Owen Linderholm |
Tweet, Tweet: The New Sound of the Enterprise? A look at how social media outlets like Twitter are finding their way into business. |
CRM
August 10, 2012
Jesse Noyes |
Seven Steps for a Social Contact Strategy When it comes to sales, establishing trust is key. |
CRM
July 2013
Kelly Liyakasa |
Big Data Demands Organizational Change Technology is only one part of the equation. |
CRM
June 29, 2012
Shamez S. Dharamsi |
Multichannel Predictive Analytics Uncover data patterns to unlock revenue. The most successful organizations integrate data analytics with the aggregated business acumen of their marketing executives to drive strategic marketing decisions. |
CRM
August 7, 2010
Lauren McKay |
The 5 Ms of Social Insight Everything regarding a company's use of social interactions with customers should start with the five M's. |
Search Engine Watch
February 22, 2011
Erez Barak |
Search + Social: A Growing Relationship Make sure you're tracking, measuring, and analyzing three key indicators in real time: SEO, social, and business. |
CRM
January 20, 2012
Kara Trivunovic |
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship Employ an integrated strategy to drive more successful campaigns. |
CRM
March 24, 2014
Sarah Sluis |
SAS Unveils Visual and In-Memory Stats for Hadoop Visualization and big data-geared updates announced at SAS Global Forum. |
Search Engine Watch
January 13, 2011
Kaila Strong |
Are You Losing Out On Targeted Social Media Traffic? An overview of the top social media referrer sites, and a few best practices to help you in your social media marketing efforts. |
CRM
November 2012
Judith Aquino |
Transforming Social Media Data into Predictive Analytics More organizations are leveraging psychographic data to forecast positive -- and negative -- results. Companies are eagerly listening to what is being said about their brands and searching for ways to take advantage of all this data. |
CRM
August 19, 2010
Juan Martinez |
Bazaarvoice Bridges the Gap Between Brand Sites and Social Networks SocialConnect Suite offers many features geared toward bridging the social Web with brand Web sites. |
CRM
January 23, 2013
Judith Aquino |
NextPrinciples Debuts Social Analytics and Engagement Platform Insight-To-Action lets businesses integrate social conversations into CRM systems. |
CRM
October 3, 2011 |
LeadJen Launches Social Lead Generation Solution New tool tracks mentions and responds directly with preset content to create new sales opportunities. |
Fast Company
Jeff Revoy |
Breaking Up With Facebook? You Better Think Twice Before you sever your social marketing ties with Facebook, take a second and review the situation. |
CRM
July 16, 2013 |
Spredfast and Brandwatch Partner on Social Intelligence and Engagement Solution Joint customers can now leverage advanced social analytics to drive real-time engagement. |
