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AFP eWire September 21, 2010	Four Easy Steps to Social Media Success Here are four simple steps for developing a social media program at your nonprofit, taken from a white paper by the organization NPower.
AFP eWire July 5, 2011	What Good is Facebook? Having a Facebook page for your nonprofit can help drive traffic to your website and raise awareness of your organization, but it is proving less effective at helping an organization recruit volunteers and raise funds, according to a recent survey.
InternetNews August 21, 2009	Facebook Pages Publish to Twitter With New Tool Promotional marketing on the top social networking site just got easier with a new tool that automatically publishes Facebook Pages content to Twitter.
InternetNews February 2, 2010	Facebook Seen as Biggest Threat to IT Security New survey from Sophos highlights concerns about using social media sites inside the enterprise.
Registered Rep. May 14, 2014	The Top 10 Social Media Brands Used by Advisors We were able to break down the social platforms frequented most, and why advisors are accessing them.
Bank Technology News May 2009 Rebecca Sausner	Know Your Customers Means Knowing Your Social Media Facebook, Twitter, Linkedin and the next social media platforms sure to emerge present pressing questions for retail banks: Should we be there?
CRM August 10, 2012 Jesse Noyes	Seven Steps for a Social Contact Strategy When it comes to sales, establishing trust is key.
Search Engine Watch April 27, 2009 Liana Evans	Do You Know Where Your Audience Is? Social media is about starting conversations that lead to building relationships. To successfully start building those conversations, you actually have to know where to find your core audience.
CRM December 1, 2010 Lauren McKay	The 6 Goals of Social Media Marketing Social media usage report reveals that for marketers social media is now a strategic initiative, good content is king, and video will be the hottest social channel.
CRM May 8, 2012	Avatar Launches Suite of Social Media Marketing Tools The company's enterprise-class marketing technology is designed to enable small businesses to capitalize on social media marketing opportunities.
Fast Company Neal Ungerleider	Report: 63% Of Users Consider Twitter And Facebook A Source Of News Self-proclaimed social media gurus, listen up: A new study says that more Twitter and Facebook users are turning to the platforms primarily for news.
AFP eWire October 1, 2013 Claire Kerr	How Does Your Organization Define "Success" in Social Media Fundraising? Fortunately for those of us who love social channels, it's now much simpler to prove that platforms like Facebook or Twitter (or even Pinterest!) have a measurable impact on your fundraising projects.
CRM February 2010 Jessica Tsai	The Lowest Cost of All Why the nonprofit sector should embrace social media and viral marketing.
CRM June 2011 Donna Fluss	Use Social Media Proactively Leveraging sites like Facebook and Twitter is critical
CRM November 16, 2010 Juan Martinez	84 Percent of Digital Marketers Use Social Media Direct marketing is now more about getting heard and having people listen than it is about reach.
InternetNews August 7, 2009	Facebook Moving Up Fast in the Enterprise Study reveals growing use of Facebook, but watch out for Microsoft and IBM. Brand loyalty, customer service, customer loyalty and acquisition were the top benefits noted.
Chemistry World February 16, 2015 Patrick Walter	Poll finds majority of scientists engaging with public Scientists believe that they should take an active role in public policy debates when it comes to science and technology, according to a survey of American Association for the Advancement of Science members.
CRM June 10, 2011 Leonard Klie	New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels.
InternetNews February 17, 2010	MySpace Updates Debut on Google Search Results Real-time search with a social flavor takes another step forward with MySpace updates, blogs and other content now appearing on Google's up-to-the-second search results section.
InternetNews June 16, 2010	Amazon Syncs Kindle to Facebook, Twitter Amazon adds software update to popular Kindle e-reader that will enable users to share content from digital books to friends on Facebook, Twitter.
InternetNews July 12, 2010	Limiting Social Networks Could Hurt IT Security IT Security Firm Trend Micro says the growing use of social networks like Facebook and Twitter in the enterprise threatens security, but limiting their use could make things worse.
Registered Rep. April 17, 2014 Britton & Leonhardt	Top 10 Most Influential IBDs on Social Media As consumers increasingly turn to social media to shape their perception of a company or brand, advisors should be aware of their firm's social media footprint.
Search Engine Watch February 14, 2011 Greg Jarboe	How Do You Encourage People To Share Your YouTube Videos on Facebook, Twitter and Blogs? In addition to telling a story that is worth retelling, here's how you can take advantage of YouTube features that enable viewers to share videos via social media and also spread the word to influential bloggers.
Search Engine Watch March 24, 2011 Nathan Linnell	Social Media and Search Synergy in the Purchase Decision Process Are your search and social media efforts integrated? Results of a recent study offer insights that could alter your current search and social media strategies.
Information Today February 14, 2008	SIIA Releases Survey Results on Business Use of Web 2.0 Technologies Business use of Web 2.0 technologies such as wikis, blogs, social networking, and user-generated content are increasing.
InternetNews September 17, 2009	Facebook, Twitter and Social Media Marketing A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study.
InternetNews March 4, 2011 Paul Shread	Salesforce Friends Facebook for Call Centers The SaaS giant adds support for Facebook to its Service Cloud 3 call center.
AFP eWire January 10, 2012	Key Trends for the Nonprofit Sector in 2012 The biggest impact on the nonprofit sector in 2012 will be the maturation of social media and mobile giving, a greater role for peer-to-peer engagement, and a move toward donors dictating the terms of interactions.
Entrepreneur September 2009	The Twittering Class How social media can elevate your company's online cred.
Fast Company Pavithra Mohan	Twitter Claims Its Audience Is Comparable To Facebook's--And It Might Have A Point Twitter CFO Anthony Noto said that Twitter's reach is actually far greater than user numbers suggest -- potentially even bigger than that of Facebook. Here's why.
AskMen.com	The New Facebook? Google is unveiling a new "Google Buzz" feature that sets up a face-off with Facebook.
Search Engine Watch November 23, 2009 Liana Evans	Marketing Tactics vs. Social Media Strategy Fully research why you're using a particular social media strategy tactic. Did your agency tell you that you "need" it? Or is your audience there and interacting already, or is there potential for branding and exposure?
CRM March 7, 2011 Koa Beck	Few Consumers Share Experiences via Social Media A report by the Temkin Group surveying 6,000 consumers determines that social media is not yet the largest word of mouth medium.
The Motley Fool July 12, 2011 Rex Moore	Why Google+ Is Not a Minus for Facebook Facebook and Twitter have a powerful force behind them that's too hard to break.
CRM October 26, 2012	Consumers Demand Service Through Social Media NM Incite's study found that nearly one in three social media users (30 percent) prefer to reach out to a brand for customer service through a social channel compared to the phone, marking a dramatic shift in how people expect customer service from the brands with which they engage.
CRM July 18, 2012	Conversocial Analytics Platform to Focus on Customer Service Metrics New social media tool brings true customer service key performance indicators to Facebook and Twitter.
CRM April 2011 Brittany Farb	Companies Need to Make Better Friends Study identifies the main triggers for consumer disengagement in online marketing campaigns.
InternetNews August 6, 2009	Survey: Businesses Lack Social Media Policies Companies are eager to use social media but too many are reluctant to police their use.
InternetNews February 13, 2009 Kenneth Corbin	Pew: Twitter a Status Symbol on the Web Researchers find Internet users are increasingly using Twitter and other social Web services for real-time status updates.
AFP eWire July 3, 2013	AFP Leading, Innovating in Social Media AFP Chief Marketing Officer Scott Pearl is the top-ranked association CMO on Twitter, according to Social Media Marketing magazine -- another sign of AFP's increasing leadership in the areas of social media.
InternetNews March 4, 2009 Kenneth Corbin	Facebook Takes a Page From Twitter's Playbook New features emphasize real-time communication and offer celebrity updates via News Feeds.
Entrepreneur July 2008 John Jantsch	Social Butterfly Work the social networking scene to get the most out of your online presence for your small business.
AFP eWire March 2, 2010	Social Media Has Growing Impact on Peer-to-Peer Event Fundraising New research shows that social media tools lead to more successful fundraising for participants in charity events.
InternetNews January 19, 2011	Internet Driving Groups, Community: Pew New survey from Pew Internet Project highlights the impact the Web - particularly social media sites and services such as Facebook and Twitter - are having on people's engagement with groups.
CRM June 17, 2011 Godard Abel	Fixing the Disconnect Between Sales and the Enterprise Critical success factors and best practices to increase productivity.
AFP eWire October 28, 2015	AFP Top Ten (Week of October 28, 2015): Fundraising Ideas, Stories & Perspectives You May Have Missed! Opportunities Missed From Too Many Fundraising Channels... The Dos and Don'ts of Donor `Thank You' Calls... Do You Know if Your #Fundraising is Failing?...
InternetNews November 10, 2009	Twitter, LinkedIn Join Forces Social sites sync up to create two-way flow of communication.
The Motley Fool August 12, 2009 Tim Beyers	Is This the Next Great Tech Disruption? Facebook acquires Twitter rival FriendFeed for roughly $50 million in cash and stock -- and takes one step closer to beating Twitter at its own game.
Job Journal October 31, 2010 Peggy Klaus	Social NOTworking Blogs, Facebook, LinkedIn, Twitter, and MySpace have quickly become valuable tools when it comes to effectively promoting ourselves and our products. Conversely, these very same tools can become weapons of destruction to any bragging and branding campaign.
Search Engine Watch June 28, 2010 Nathan Linnell	Measuring Audience Engagement in Social Media Providing a framework for measuring audience engagement while also soliciting feedback for additional metrics that should be factored into such a calculation.