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InternetNews June 3, 2009 Kenneth Corbin	Microsoft, Google Cautiously Endorse Privacy Bill Privacy attorneys for leading Web firms offer support for a limited, general privacy bill as debate in Congress looms.
InternetNews February 13, 2009 Kenneth Corbin	Advocates Blast FTC Guidelines on Web Privacy Agency refreshes self-regulatory best practices for behavioral targeting as privacy advocates call for tougher stance.
InternetNews September 1, 2009	Consumer Groups Outline Privacy Law Wish List Privacy advocates pitch policy framework to House leaders drafting bill that could reshape online advertising.
InternetNews June 5, 2009 Kenneth Corbin	Mutter's Cure for Newspapers: Online Ad Co-op Amid all the hand wringing over the future of newspapers, industry executives held a semi-secret meeting last week in Chicago to discuss how to better monetize their content on the Web.
Search Engine Watch May 11, 2006 Jennifer Slegg	What's the Buzz Behind Behavioral Advertising? And why are search marketers so excited?
InternetNews June 18, 2009 Kenneth Corbin	House Leaders Moving Closer to Privacy Bill Joint subcommittee hearing continues probe of behavioral targeting, with legislation expected by year's end.
InternetNews July 2, 2009 Christopher Saunders	Ad Groups Move to Regulate Web Tracking Key industry groups involved in Internet advertising are adopting a sweeping slate of consumer privacy measures in an effort to forestall legislation surrounding ad-targeting based on tracking online user behavior.
InternetNews March 13, 2008 Kenneth Corbin	The Privacy Debate Beyond Google-DoubleClick The debate over consumer privacy and behavioral targeting in online advertising is far from over.
InternetNews April 11, 2008 Kenneth Corbin	Groups Spar Over Behavioral Web Ads FTC gets an earful in response to its proposal for self-regulatory behavioral ad targeting.
InternetNews October 31, 2007 Lyle Deixler	Privacy Groups Seek 'Do Not Call' List for Web Ads Consumer privacy groups are pushing for increased regulatory oversight of online advertising, including a "Do Not Track" registry that would ban companies from tracking online users and targeting ads based on their activities.
InternetNews May 15, 2009 David Needle	Consumers Left in the Dark on Net Privacy Experts may debate whether there's more than meets the eye in online data collection, but they agree that Internet users need education.
Information Today December 9, 2010 George H. Pike	FTC's 'Do Not Track' Proposal Elicits Strong Reactions The proposed tool would allow users to prevent web companies from tracking their browsing activities for marketing or other purposes.
InternetNews August 5, 2009	Facebook Tightens Ad Guidelines Facebook site folds privacy policies into ad guidelines, warning that violators will be booted from the site.
InternetNews November 2, 2007	FTC Says Internet Ad Self-Regulation Falling Short Regulators scrutinize online advertising and the industry's data-collection and behavioral targeting efforts.
Search Engine Watch January 27, 2005 Danny Sullivan	AlmondNet Debuts "Post-Search" Search Behavioral Ad Network This new program delivers advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo.
BusinessWeek July 2, 2009 Jon Fine	The Threat of an Online Privacy Bill Mandating that Web surfers "opt in" to cookies could kill the targeted-ad business. But Yahoo, Microsoft, and others could benefit
BusinessWeek March 10, 2011 Brad Stone	Is DoubleClick Clicking for Google? Analysts say Google's DoubleClick acquisition is hard to value, especially as upstarts such as Facebook's own display ad business grow.
InternetNews July 18, 2007 Clint Boulton	Google Buoys Print Ads to Newspapers' Delight Google said today it has expanded its Print Ads advertising initiative, an extension of the search giant's AdWords platform that lets agencies and advertisers buy traditional newspaper ads in newspapers through a Web interface.
Search Engine Watch March 13, 2009 Frank Watson	Behavioral Targeting: Profiling or Perfecting User Experience Some see behavioral targeting as the ultimate marketing tool. Others see it as a gross invasion of privacy. As usual, the truth is likely to be found somewhere in the middle.
InternetNews December 30, 2010	Looking Back on Web Privacy: 2010 Internet privacy was a favorite topic among regulators, lawmakers and advocacy groups, but for all the debate, how far did the government get toward reining in online data collection?
InternetNews April 27, 2009 Kenneth Corbin	AT&T Says It Didn't Lie to Congress AT&T tries to set the record straight amid scrutiny over behavioral targeting after testimony in a House hearing last week.
InternetNews January 13, 2009 Judy Mottl	FTC Petition Asks for Mobile Data Scrutiny Advertising industry claims self regulation works for protecting consumer privacy.
InternetNews December 20, 2007 Kenneth Corbin	FTC Approves Google/DoubleClick Merger The Federal Trade Commission approved Google's acquisition of DoubleClick today.
InternetNews November 7, 2006 Roy Mark	New Online Ad Techniques, Old Challenges Privacy and data security concerns stalking behavioral targeting and other advanced marketing practices.
PC Magazine August 1, 2009 Chloe Albanesius	Following Your Web Footsteps Does targeted advertising need to be regulated?
InternetNews August 28, 2009	Google Opens Ad Platform to Third-Party Networks Outside ad networks approved by Google in coming months will get a crack at the company's AdSense publisher sites.
InternetNews July 19, 2007 Roy Mark	Long Inquiry Road Ahead For Google-DoubleClick A U.S. House subcommittee plans an additional inquiry into the proposed $3.1 billion merger between Google and DoubleClick.
InternetNews March 11, 2009 David Needle	Google's New Ad Tech Raises Privacy Concerns Behavioral targeting follows consumers around the Web in hopes of presenting relevant ads.
InternetNews March 26, 2008 Kenneth Corbin	Industry Responds to Online Ad Legislation A law pending in the New York State Assembly that would regulate the data-collection activities of online advertisers has drawn sharp attention from the largest Internet companies and concerned parties on both sides of the privacy debate.
The Motley Fool November 6, 2006 Jack Uldrich	Extra, Extra: Google Goes to Print The online giant moves into newspaper advertising. This is a big deal for all involved. Google appears to have struck upon a win-win deal that will help traditional newspapers halt their declining ad revenues, while opening up yet another lucrative source of revenue for itself.
InternetNews September 25, 2008 Judy Mottl	ISPs Vow Self-Regulation to Curb Data Misuse In the wake of the NebuAd uproar, Verizon, AT&T and Time Warner act before the government steps in, while pointing fingers at privacy abuses elsewhere.
PC World January 29, 2007 Dan Tynan	Watch Out for Online Ads That Watch You New Web ads respond to your activities and this has privacy advocates worried.
InternetNews November 19, 2009	House Panel Moves Closer to Privacy Bill Lawmakers still struggling to find balance between protecting consumers without slowing commerce.
InternetNews September 27, 2007 Nicholas Carlson	Google, Microsoft Clash in D.C. Over DoubleClick Lawyers from Google and Microsoft sparred in Congress today as the Senate Judiciary committee looked into antitrust concerns raised by Google's proposed $3.1 billion DoubleClick acquisition.
InternetNews April 23, 2009 Kenneth Corbin	House Panel Begins Work on Online Privacy Law In NebuAd's shadow, lawmakers probe data-collection practices of ISPs as they debate just how far online privacy legislation should reach.
InternetNews May 21, 2009 Kenneth Corbin	Display Ad Recovery Hinges on ROI, Scarcity AOL executives see hope for display advertising if publishers can create value amid ballooning inventory and bring smaller, local advertisers into the mix.
Search Engine Watch July 9, 2010 Dan Yomtobian	Remarketing: Online's Misunderstood Conversion Tool Despite unfounded or exaggerated fears, remarketing actually works! Get educated on retargeting and turn your prospects into customers.
Fast Company August 2004 Alison Overholt	Search For Tomorrow In an advertising environment that has steadily weakened over the past three years, search marketing has breathed new life into online advertising.
InternetNews December 5, 2007	Beyond Google's DoubleClick Deal Google is looking at more advertising partners outside its proposed purchase of DoubleClick and sees a move to a single system for selling ads across media taking up to five years, a top executive said on Tuesday.
InternetNews February 15, 2008 Kenneth Corbin	Newspaper Giants' Group Hug For Online Ads With circulations falling and ad dollars migrating online, newspaper companies team to compete with the Web portals.
InternetNews December 1, 2010	FTC Pushes 'Do Not Track' List for Web Privacy The Federal Trade Commission calls for Web companies and advertisers to implement a "do-not-track" registry for consumers.
BusinessWeek November 12, 2007 Catherine Holahan	So Many Ads, So Few Clicks Can more targeted pitches on Facebook and other sites reverse the shrinking response to online ads?
InternetNews December 7, 2009	Yahoo Offers Ad-Targeting Privacy Controls As government regulators and privacy advocates circle, another Internet leader offers more clarity and control over user data collection for advertising.
InternetNews November 5, 2009	Google, Ad Networks Tighten Privacy Controls New offerings provide more detailed access and control over online data collection.
InternetNews February 25, 2011	W3C Accepts Microsoft's Do Not Track Proposal The move is one more step closer to a standard for ensuring privacy for consumers who don't want to be profiled by advertisers and others online.
Information Today November 5, 2007	Groups Urge FTC to Protect Consumer Privacy Online Nine privacy and consumer groups unveiled a consensus document outlining key consumer rights and protections they want to see implemented in the behavioral online advertising sector.
Bank Technology News January 2002 Maria Bruno	Citibank's c2it Service Offers Bounty A commission-based advertising system is the way of the future, proponents say...
InternetNews March 12, 2008 David Needle	Google Gets its Big Foot in The Display Ad Door The addition of DoubleClick is one of many weapons Google will need to succeed.
InternetNews December 21, 2007 Sean Gallagher	With Google/DoubleClick Approved, is Privacy Dead? The Google-DoubleClick merger creates a uniquely large single lightning rod for privacy activists to get up in arms over.
Search Engine Watch April 10, 2008 Levy Cohen	Social Search: It's Time For Monetization Contrary to popular belief, social marketing doesn't have to be painted with visions of Big Brother. As a publisher, you cannot have a better segmentation methodology -- in real time and without any bias -- than the one that organically grows on your site.