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InternetNews February 13, 2009 Kenneth Corbin |
Advocates Blast FTC Guidelines on Web Privacy Agency refreshes self-regulatory best practices for behavioral targeting as privacy advocates call for tougher stance. |
InternetNews March 13, 2008 Kenneth Corbin |
The Privacy Debate Beyond Google-DoubleClick The debate over consumer privacy and behavioral targeting in online advertising is far from over. |
InternetNews October 31, 2007 Lyle Deixler |
Privacy Groups Seek 'Do Not Call' List for Web Ads Consumer privacy groups are pushing for increased regulatory oversight of online advertising, including a "Do Not Track" registry that would ban companies from tracking online users and targeting ads based on their activities. |
InternetNews November 1, 2007 |
FTC Reviewing Google Ad Deal 'Expeditiously' U.S. antitrust authorities are reviewing Google's purchase of advertising company DoubleClick as quickly as possible, Federal Trade Commissioner Jon Leibowitz said. |
InternetNews July 19, 2007 Roy Mark |
Long Inquiry Road Ahead For Google-DoubleClick A U.S. House subcommittee plans an additional inquiry into the proposed $3.1 billion merger between Google and DoubleClick. |
InternetNews April 11, 2008 Kenneth Corbin |
Groups Spar Over Behavioral Web Ads FTC gets an earful in response to its proposal for self-regulatory behavioral ad targeting. |
InternetNews May 29, 2007 Roy Mark |
Google-DoubleClick Merger Up For FTC Review The Federal Trade Commission plans to investigate any antitrust implications of Google's proposed $3.1 billion acquisition of online advertising firm DoubleClick. |
InternetNews November 7, 2006 Roy Mark |
New Online Ad Techniques, Old Challenges Privacy and data security concerns stalking behavioral targeting and other advanced marketing practices. |
InternetNews June 3, 2009 Kenneth Corbin |
Microsoft, Google Cautiously Endorse Privacy Bill Privacy attorneys for leading Web firms offer support for a limited, general privacy bill as debate in Congress looms. |
InternetNews July 24, 2007 Nicholas Carlson |
AOL Targets Behavioral Ad Tech Almost a year after starting its fee-to-free transition, AOL buys Tacoda, an online behavioral targeting advertising network. |
InternetNews January 22, 2008 |
Google Spars With European Lawmakers Over Privacy Google attacked European parliamentarians and privacy advocates on Monday for trying to have regulators consider competitive implications in its $3.1 billion takeover of rival DoubleClick. |
InternetNews July 10, 2009 Kenneth Corbin |
Online Ad Regulation a Threat to Journalism? As online privacy debate heats up in Washington, opponents of regulation make the case that better ads bankroll quality content. |
InternetNews December 20, 2007 Kenneth Corbin |
FTC Approves Google/DoubleClick Merger The Federal Trade Commission approved Google's acquisition of DoubleClick today. |
Search Engine Watch May 11, 2006 Jennifer Slegg |
What's the Buzz Behind Behavioral Advertising? And why are search marketers so excited? |
InternetNews December 21, 2007 Sean Gallagher |
With Google/DoubleClick Approved, is Privacy Dead? The Google-DoubleClick merger creates a uniquely large single lightning rod for privacy activists to get up in arms over. |
BusinessWeek July 2, 2009 Jon Fine |
The Threat of an Online Privacy Bill Mandating that Web surfers "opt in" to cookies could kill the targeted-ad business. But Yahoo, Microsoft, and others could benefit |
InternetNews December 7, 2009 |
FTC Examines Passwords and Privacy in Ads Yet another signal that the federal government is inching toward a more active approach to a largely unregulated industry. |
InternetNews March 26, 2008 Kenneth Corbin |
Industry Responds to Online Ad Legislation A law pending in the New York State Assembly that would regulate the data-collection activities of online advertisers has drawn sharp attention from the largest Internet companies and concerned parties on both sides of the privacy debate. |
Information Today November 5, 2007 |
Groups Urge FTC to Protect Consumer Privacy Online Nine privacy and consumer groups unveiled a consensus document outlining key consumer rights and protections they want to see implemented in the behavioral online advertising sector. |
InternetNews November 20, 2007 Kenneth Corbin |
Google-DoubleClick Privacy Concerns Prompt Senate Protest A Senate subcommittee letter was the latest warning of competitive and privacy questions surrounding the Google-DoubleClick merger, but is it all just talk? |
InternetNews January 13, 2009 Judy Mottl |
FTC Petition Asks for Mobile Data Scrutiny Advertising industry claims self regulation works for protecting consumer privacy. |
The Motley Fool July 25, 2007 Rick Aristotle Munarriz |
TACODA Fanning at AOL AOL snaps up a rising star in behavioral targeting. Plenty is at stake. Advertisers are naturally willing to pay more for effective ad campaigns that reach eager recipients. |
InternetNews March 11, 2008 |
EU Approves Google's DoubleClick Buy Google won unconditional approval from the European Commission on Tuesday to buy Web advertising firm DoubleClick. |
Wired March 24, 2008 Frank Rose |
Microsoft's Bid for Yahoo Is All About Big-Budget Brand Advertising If the Yahoo purchase goes through, a company like Microsoft needs more than reach. It also needs the technology to deliver the right ads to the right eyeballs at the right time and come back with a precise measurement of the results. |
InternetNews March 6, 2008 |
EU Set to Clear Google-DoubleClick Merger: Sources Google is expected to receive unconditional approval from European Union regulators next week for its $3.1 billion takeover of ad firm DoubleClick. |
Search Engine Watch January 27, 2005 Danny Sullivan |
AlmondNet Debuts "Post-Search" Search Behavioral Ad Network This new program delivers advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo. |
InternetNews March 18, 2010 |
FTC Raps Weak Privacy in the Cloud, Social Media FTC officials remain adamant that the current privacy regime isn't working They also remain coy about action they will take following Wednesday's third and final privacy workshop. |
BusinessWeek March 10, 2011 Brad Stone |
Is DoubleClick Clicking for Google? Analysts say Google's DoubleClick acquisition is hard to value, especially as upstarts such as Facebook's own display ad business grow. |
InternetNews July 28, 2010 |
FTC Mulls Browser-Based Block for Online Ads Modeled after the "Do Not Call" registry that keeps telemarketers from pestering consumers at all hours of the day and night, the FTC is looking for an online equivalent to protect Internet users' privacy and sanity. |
PC World January 29, 2007 Dan Tynan |
Watch Out for Online Ads That Watch You New Web ads respond to your activities and this has privacy advocates worried. |
InternetNews December 1, 2010 |
FTC Pushes 'Do Not Track' List for Web Privacy The Federal Trade Commission calls for Web companies and advertisers to implement a "do-not-track" registry for consumers. |
InternetNews December 20, 2007 |
FTC Gives OK to Google/DoubleClick The Federal Trade Commission said on Thursday it approved Google's proposed $3.1 billion purchase of advertising rival DoubleClick. |
Bank Technology News August 2010 Michael Sisk |
Online Ads to Spill Their Guts The financial services industry will soon come under regulatory reform for online advertising. |
InternetNews November 7, 2007 |
AOL to Buy Quigo as Last Big Advertising Deal AOL said on Wednesday it would buy Internet advertising technology company Quigo to bolster its ad force and make it more competitive with Google and Yahoo. |
InternetNews March 12, 2008 David Needle |
Google Gets its Big Foot in The Display Ad Door The addition of DoubleClick is one of many weapons Google will need to succeed. |
InternetNews January 22, 2008 Kenneth Corbin |
Google, Consumer Groups Fire Opening Salvos in EU Talks As the European Commission reviews the blockbuster Google/DoubleClick merger, rivals debate the impact on privacy. |
InternetNews May 4, 2006 David Miller |
Thanks to Microsoft, This Ad's For You Targeting ads to match users' needs and wants has long been a benefit of online advertising, but now Microsoft says that it's taking that concept a step further with its just-out-of-beta adCenter. |
InternetNews September 1, 2009 |
Consumer Groups Outline Privacy Law Wish List Privacy advocates pitch policy framework to House leaders drafting bill that could reshape online advertising. |
InternetNews March 11, 2008 Kenneth Corbin |
EU Approval Paves Way For Google-DoubleClick Ad Blitz After several months of intense review, the European Commission has cleared Google's $3.1 billion acquisition of online ad server DoubleClick. |
InternetNews April 13, 2004 Susan Kuchinskas |
California Lawmaker to Google: Do Not Gmail The author of the state's Do-Not-Call law voices privacy concerns about Google's next big thing. |
InternetNews October 5, 2007 Nicholas Carlson |
Online Ad Revenues Up Despite Consumer Concerns U.S. advertisers continue to increase their spending on the Internet. |
InternetNews April 20, 2007 Roy Mark |
Google-DoubleClick Raise Red Privacy Flags Online privacy groups filed a complaint with the Federal Trade Commission today seeking to block Google's $3.1 billion bid for online advertising firm DoubleClick unless the world's largest search engine agrees to greater consumer privacy protections. |
InternetNews October 2, 2007 Nicholas Carlson |
Germans Suspicious of 'GoogleClick' German official raises privacy concerns over Google-DoubleClick merger. |
InternetNews September 27, 2007 Nicholas Carlson |
Google, Microsoft Clash in D.C. Over DoubleClick Lawyers from Google and Microsoft sparred in Congress today as the Senate Judiciary committee looked into antitrust concerns raised by Google's proposed $3.1 billion DoubleClick acquisition. |
InternetNews December 18, 2007 Kenneth Corbin |
Pressure Mounts on Google/DoubleClick With a decision from the Federal Trade Commission on the Google/DoubleClick merger imminent, two groups warning of privacy concerns with the combined company are ramping up their efforts to stamp privacy measures on the deal. |
Search Engine Watch March 13, 2009 Frank Watson |
Behavioral Targeting: Profiling or Perfecting User Experience Some see behavioral targeting as the ultimate marketing tool. Others see it as a gross invasion of privacy. As usual, the truth is likely to be found somewhere in the middle. |
InternetNews April 21, 2006 Nicholas Carlson |
Internet Ads up 30% Internet advertising revenues grew 30 percent, earning $12.5 billion in 2005, according to numbers released today by Interactive Advertising Bureau and PricewaterhouseCoopers. |
InternetNews July 2, 2009 Christopher Saunders |
Ad Groups Move to Regulate Web Tracking Key industry groups involved in Internet advertising are adopting a sweeping slate of consumer privacy measures in an effort to forestall legislation surrounding ad-targeting based on tracking online user behavior. |
The Motley Fool May 15, 2007 Rick Aristotle Munarriz |
AOL's Third Act Time Warner's online arm aims for a bigger role in mobile advertising. |
InternetNews August 5, 2009 |
Facebook Tightens Ad Guidelines Facebook site folds privacy policies into ad guidelines, warning that violators will be booted from the site. |