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InternetNews
October 5, 2007
Nicholas Carlson
Online Ad Revenues Up Despite Consumer Concerns U.S. advertisers continue to increase their spending on the Internet. mark for My Articles similar articles
InternetNews
March 8, 2007
Nicholas Carlson
Online Ad Dollars Stay Hot Call it another banner year for sponsored links. mark for My Articles similar articles
InternetNews
November 13, 2007
Kenneth Corbin
It's Not Your Father's Ad Industry IBM study predicts the rise of interactive advertising to stand the industry on its head. mark for My Articles similar articles
Search Engine Watch
May 13, 2004
Danny Sullivan
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. mark for My Articles similar articles
InternetNews
March 30, 2009
Michelle Megna
Online Ads: Slowing, But Still Growing Internet ad spending continues to climb, with video showing huge gains. mark for My Articles similar articles
Inc.
January 2004
Rod Kurtz
Google Update Draws Criticism from Small Biz Google changes the way it sells keyword ads. mark for My Articles similar articles
InternetNews
August 7, 2006
Clint Boulton
Google Goes Sole Searching with MySpace, Fox Google will pay News Corp. $900 million through 2010 to be the exclusive search and keyword advertising sales provider for MySpace.com and other Fox Interactive Media Web sites owned by the media giant. mark for My Articles similar articles
The Motley Fool
September 29, 2011
Rick Aristotle Munarriz
Where Have All the Advertisers Gone? Online advertising is a booming business in the United States, but investors need to make sure that they're buying companies that really are on the right bandwagon. mark for My Articles similar articles
InternetNews
March 12, 2007
Nicholas Carlson
Google Planning a TV Ad Takeover? Google is currently running a trial of test ads on cable as part of its larger plan to move into television advertising. mark for My Articles similar articles
Search Engine Watch
July 15, 2008
Kevin Heisler
Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing. mark for My Articles similar articles
The Motley Fool
January 9, 2008
Anders Bylund
Dueling Fools: Google Bull Rebuttal The bullish argument about Google is that the company has just begun working towards its goal of shooting for 10% or so of the total global advertising market. mark for My Articles similar articles
InternetNews
September 19, 2007
Nicholas Carlson
Google Intros Gadget Ads Format Google makes another play for brand advertising dollars with Gadget Ads, non-traditional ad units with interactive, rich media capabilities. mark for My Articles similar articles
InternetNews
June 21, 2007
Nicholas Carlson
Google Expands Pay-Per-Action Beta Google today expanded its pay-per-action (PPA) advertising beta to include all advertisers with more than 500 conversions from their pay- per-click and pay-per-impression based campaigns in the past 30 days. mark for My Articles similar articles
InternetNews
August 28, 2009
Google Opens Ad Platform to Third-Party Networks Outside ad networks approved by Google in coming months will get a crack at the company's AdSense publisher sites. mark for My Articles similar articles
InternetNews
July 18, 2007
Clint Boulton
Google Buoys Print Ads to Newspapers' Delight Google said today it has expanded its Print Ads advertising initiative, an extension of the search giant's AdWords platform that lets agencies and advertisers buy traditional newspaper ads in newspapers through a Web interface. mark for My Articles similar articles
The Motley Fool
November 24, 2008
Tim Beyers
How Bad Will It Get, Google? Online advertising won't be immune to the downturn. mark for My Articles similar articles
InternetNews
June 11, 2007
Nicholas Carlson
Google's Campaign Against Bad Commercials Google AdSense Director Kim Malone figures you're sick of being told to BUY! BUY! BUY! She is. mark for My Articles similar articles
CRM
November 2011
Leonard Klie
Marketing Dollars Move to Interactive Spending in this segment will rival TV advertising by 2016. mark for My Articles similar articles
InternetNews
April 16, 2007
Nicholas Carlson
Will 'GoogleClick' Cut Too Deep? Analysts applaud Google's DoubleClick buy, but should publishers be worried? mark for My Articles similar articles
InternetNews
December 8, 2006
Nicholas Carlson
Google Begins Radio Ad Beta Google began a beta test of Google Audio Ads yesterday, inviting a small group of AdWords advertisers to place 30-second radio ads on hundreds of radio stations across the U.S. mark for My Articles similar articles
InternetNews
April 3, 2007
Nicholas Carlson
TV Glint Grows in Google's Eyes Search marketing turned nickels and dimes into billions. Why can't TV? mark for My Articles similar articles
The Motley Fool
May 31, 2006
Tim Beyers
Google Still King of the World As great as Google is and may still be, the evidence doesn't support the king-of-the-online-world valuation that the stock sports today. mark for My Articles similar articles
The Motley Fool
September 20, 2007
Rick Aristotle Munarriz
Go Go Google Gadget Google takes rich-media advertising to the next level with the unveiling of Google Gadget Ads, interactive ads that allow you to view video, open miniature web pages, submit requests, all while never leaving the ad. mark for My Articles similar articles
InternetNews
February 21, 2008
Google to Sell Display Ads in Web Videos Google partners with YuMe to offer video ads as part of a Google AdSense beta program. mark for My Articles similar articles
InternetNews
May 1, 2007
Lisa Nadile
Report: Microsoft to Buy 24/7 Rumors circulated today that Microsoft is in talks to buy 24/7 Media, an online advertising and search-engine marketing company. mark for My Articles similar articles
InternetNews
March 18, 2008
Google Digs In For Economic Slide Advertising deals in place, Google is ready to ride out economic downturn. mark for My Articles similar articles
InternetNews
December 5, 2007
Beyond Google's DoubleClick Deal Google is looking at more advertising partners outside its proposed purchase of DoubleClick and sees a move to a single system for selling ads across media taking up to five years, a top executive said on Tuesday. mark for My Articles similar articles
HBS Working Knowledge
September 17, 2007
Julia Hanna
Broadband: Remaking the Advertising Industry Broadband technology is becoming more important to advertisers because of its ability to move the consumer closer to a transaction decision and to deliver clearly segmented audiences. mark for My Articles similar articles
The Motley Fool
July 18, 2008
Alyce Lomax
Google Not Feeling So Lucky Investors realize that Big G might not be bulletproof after all. mark for My Articles similar articles
PC Magazine
August 31, 2005
David Murphy
Google's Ad Network Spreads the Wealth Here's how Google's AdSense program can make money for your website. Click fraud is a growing concern for advertisers. mark for My Articles similar articles
InternetNews
May 4, 2006
David Miller
Thanks to Microsoft, This Ad's For You Targeting ads to match users' needs and wants has long been a benefit of online advertising, but now Microsoft says that it's taking that concept a step further with its just-out-of-beta adCenter. mark for My Articles similar articles
InternetNews
December 20, 2007
FTC Gives OK to Google/DoubleClick The Federal Trade Commission said on Thursday it approved Google's proposed $3.1 billion purchase of advertising rival DoubleClick. mark for My Articles similar articles
InternetNews
November 9, 2007
Kenneth Corbin
Online Ad Spending Expected to Double by 2011 Even amid economic uncertainties, Internet advertising looks forward to strong growth. mark for My Articles similar articles
InternetNews
April 6, 2007
Nicholas Carlson
EBay's Ad Trial Too 'Narrow' For Some Cable TV advocacy group pulls out of eBay's ad trial after Google announces its own. mark for My Articles similar articles
InternetNews
October 9, 2007
Stuart J. Johnston
How to Make Billions in Advertising Microsoft aims high to transform itself into an advertising magnate. mark for My Articles similar articles
Search Engine Watch
July 15, 2005
Chris Sherman
Google Simplifies & Loosens Requirements for AdWords Google is making changes to its AdWords program intended to provide advertisers with more control over campaigns while potentially improving relevance for users. mark for My Articles similar articles
InternetNews
April 13, 2007
Andy Patrizio
Google Acquires DoubleClick For $3.1 Billion Google announced late on Friday that it would purchase online advertising firm DoubleClick for $3.1 billion in cash. mark for My Articles similar articles
The Motley Fool
December 6, 2005
Rick Aristotle Munarriz
Time Warner: Google Begone? Teaming AOL with Microsoft for ad dollars may be a strategic blunder for Time Warner's online business. mark for My Articles similar articles
InternetNews
March 7, 2007
Nicholas Carlson
Friendster Google Searches For Profitability Social network Friendster today announced a multi-year deal that makes Google the exclusive provider of search and advertising for the one-time market leader. mark for My Articles similar articles
BusinessWeek
December 12, 2005
Ben Elgin
Can Google Go Glossy? Why Google's plan to resell print ads to its army of advertisers may be off to a slow start. mark for My Articles similar articles
PC Magazine
February 14, 2007
Matthew D. Sarrel
Success With Search Engines What if you had a Web site and no one came? mark for My Articles similar articles
InternetNews
November 7, 2007
AOL to Buy Quigo as Last Big Advertising Deal AOL said on Wednesday it would buy Internet advertising technology company Quigo to bolster its ad force and make it more competitive with Google and Yahoo. mark for My Articles similar articles
Fast Company
Pavithra Mohan
Advertisers On The Rise Of Ad Blockers: "We Lost Track Of The User Experience" Since Apple made its mobile operating system compatible with ad blockers, Internet publishers and other online content creators have fretted that their primary source of revenue could dry up. mark for My Articles similar articles
InternetNews
March 4, 2008
David Needle
Mobile Users Can't Escape The Ads Nielsen reports some 58 million mobile subscribers have seen ads on their phones. mark for My Articles similar articles
InternetNews
November 19, 2007
Kenneth Corbin
AOL Seeks to Create Clickers From Tickers AOL's latest video ad initiative offers a new take on one of the great questions facing online advertisers. mark for My Articles similar articles
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. mark for My Articles similar articles
PC Magazine
November 14, 2007
John C. Dvorak
In-Your-Face Advertising One thing is certain: Web users don't want to pay for anything, ever. Sadly, the only way that equation works is with advertising. mark for My Articles similar articles
The Motley Fool
August 28, 2007
Rick Aristotle Munarriz
Google + CNN = Good for You CNN strikes an online advertising deal with Google. mark for My Articles similar articles
HBS Working Knowledge
August 12, 2008
Benjamin G. Edelman
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates. mark for My Articles similar articles
BusinessWeek
July 17, 2006
Jon Fine
Today Search, Tomorrow Ads? Google, the company that takes in $6 billion from cryptic online text ads, is still testing efforts to sell Old Media ads. mark for My Articles similar articles