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InternetNews March 13, 2008 Kenneth Corbin |
The Privacy Debate Beyond Google-DoubleClick The debate over consumer privacy and behavioral targeting in online advertising is far from over. |
InternetNews February 13, 2009 Kenneth Corbin |
Advocates Blast FTC Guidelines on Web Privacy Agency refreshes self-regulatory best practices for behavioral targeting as privacy advocates call for tougher stance. |
InternetNews November 2, 2007 |
FTC Says Internet Ad Self-Regulation Falling Short Regulators scrutinize online advertising and the industry's data-collection and behavioral targeting efforts. |
InternetNews July 24, 2007 Nicholas Carlson |
AOL Targets Behavioral Ad Tech Almost a year after starting its fee-to-free transition, AOL buys Tacoda, an online behavioral targeting advertising network. |
Information Today November 5, 2007 |
Groups Urge FTC to Protect Consumer Privacy Online Nine privacy and consumer groups unveiled a consensus document outlining key consumer rights and protections they want to see implemented in the behavioral online advertising sector. |
InternetNews April 11, 2008 Kenneth Corbin |
Groups Spar Over Behavioral Web Ads FTC gets an earful in response to its proposal for self-regulatory behavioral ad targeting. |
InternetNews January 13, 2009 Judy Mottl |
FTC Petition Asks for Mobile Data Scrutiny Advertising industry claims self regulation works for protecting consumer privacy. |
InternetNews December 21, 2007 Sean Gallagher |
With Google/DoubleClick Approved, is Privacy Dead? The Google-DoubleClick merger creates a uniquely large single lightning rod for privacy activists to get up in arms over. |
Search Engine Watch May 11, 2006 Jennifer Slegg |
What's the Buzz Behind Behavioral Advertising? And why are search marketers so excited? |
InternetNews September 1, 2009 |
Consumer Groups Outline Privacy Law Wish List Privacy advocates pitch policy framework to House leaders drafting bill that could reshape online advertising. |
InternetNews September 27, 2007 Nicholas Carlson |
Google, Microsoft Clash in D.C. Over DoubleClick Lawyers from Google and Microsoft sparred in Congress today as the Senate Judiciary committee looked into antitrust concerns raised by Google's proposed $3.1 billion DoubleClick acquisition. |
InternetNews December 20, 2007 Kenneth Corbin |
FTC Approves Google/DoubleClick Merger The Federal Trade Commission approved Google's acquisition of DoubleClick today. |
InternetNews July 10, 2009 Kenneth Corbin |
Online Ad Regulation a Threat to Journalism? As online privacy debate heats up in Washington, opponents of regulation make the case that better ads bankroll quality content. |
InternetNews July 19, 2007 Roy Mark |
Long Inquiry Road Ahead For Google-DoubleClick A U.S. House subcommittee plans an additional inquiry into the proposed $3.1 billion merger between Google and DoubleClick. |
InternetNews November 7, 2006 Roy Mark |
New Online Ad Techniques, Old Challenges Privacy and data security concerns stalking behavioral targeting and other advanced marketing practices. |
InternetNews March 11, 2009 David Needle |
Google's New Ad Tech Raises Privacy Concerns Behavioral targeting follows consumers around the Web in hopes of presenting relevant ads. |
PC World January 29, 2007 Dan Tynan |
Watch Out for Online Ads That Watch You New Web ads respond to your activities and this has privacy advocates worried. |
InternetNews November 2, 2006 Roy Mark |
Ad Networks Violating Privacy? Two consumer advocacy groups want the Federal Trade Commission to investigate alleged unfair and deceptive practices by Internet advertising networks. |
InternetNews November 5, 2009 |
Google, Ad Networks Tighten Privacy Controls New offerings provide more detailed access and control over online data collection. |
Search Engine Watch March 13, 2009 Frank Watson |
Behavioral Targeting: Profiling or Perfecting User Experience Some see behavioral targeting as the ultimate marketing tool. Others see it as a gross invasion of privacy. As usual, the truth is likely to be found somewhere in the middle. |
BusinessWeek March 10, 2011 Brad Stone |
Is DoubleClick Clicking for Google? Analysts say Google's DoubleClick acquisition is hard to value, especially as upstarts such as Facebook's own display ad business grow. |
InternetNews May 29, 2007 Roy Mark |
Google-DoubleClick Merger Up For FTC Review The Federal Trade Commission plans to investigate any antitrust implications of Google's proposed $3.1 billion acquisition of online advertising firm DoubleClick. |
InternetNews July 28, 2010 |
FTC Mulls Browser-Based Block for Online Ads Modeled after the "Do Not Call" registry that keeps telemarketers from pestering consumers at all hours of the day and night, the FTC is looking for an online equivalent to protect Internet users' privacy and sanity. |
Search Engine Watch January 27, 2005 Danny Sullivan |
AlmondNet Debuts "Post-Search" Search Behavioral Ad Network This new program delivers advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo. |
InternetNews January 22, 2008 Kenneth Corbin |
Google, Consumer Groups Fire Opening Salvos in EU Talks As the European Commission reviews the blockbuster Google/DoubleClick merger, rivals debate the impact on privacy. |
The Motley Fool July 25, 2007 Rick Aristotle Munarriz |
TACODA Fanning at AOL AOL snaps up a rising star in behavioral targeting. Plenty is at stake. Advertisers are naturally willing to pay more for effective ad campaigns that reach eager recipients. |
InternetNews March 12, 2008 David Needle |
Google Gets its Big Foot in The Display Ad Door The addition of DoubleClick is one of many weapons Google will need to succeed. |
InternetNews April 13, 2004 Susan Kuchinskas |
California Lawmaker to Google: Do Not Gmail The author of the state's Do-Not-Call law voices privacy concerns about Google's next big thing. |
InternetNews December 1, 2010 |
FTC Pushes 'Do Not Track' List for Web Privacy The Federal Trade Commission calls for Web companies and advertisers to implement a "do-not-track" registry for consumers. |
InternetNews March 26, 2008 Kenneth Corbin |
Industry Responds to Online Ad Legislation A law pending in the New York State Assembly that would regulate the data-collection activities of online advertisers has drawn sharp attention from the largest Internet companies and concerned parties on both sides of the privacy debate. |
Information Today December 9, 2010 George H. Pike |
FTC's 'Do Not Track' Proposal Elicits Strong Reactions The proposed tool would allow users to prevent web companies from tracking their browsing activities for marketing or other purposes. |
InternetNews March 11, 2008 |
EU Approves Google's DoubleClick Buy Google won unconditional approval from the European Commission on Tuesday to buy Web advertising firm DoubleClick. |
InternetNews March 6, 2008 |
EU Set to Clear Google-DoubleClick Merger: Sources Google is expected to receive unconditional approval from European Union regulators next week for its $3.1 billion takeover of ad firm DoubleClick. |
InternetNews March 11, 2008 Kenneth Corbin |
EU Approval Paves Way For Google-DoubleClick Ad Blitz After several months of intense review, the European Commission has cleared Google's $3.1 billion acquisition of online ad server DoubleClick. |
InternetNews May 15, 2009 David Needle |
Consumers Left in the Dark on Net Privacy Experts may debate whether there's more than meets the eye in online data collection, but they agree that Internet users need education. |
BusinessWeek July 2, 2009 Jon Fine |
The Threat of an Online Privacy Bill Mandating that Web surfers "opt in" to cookies could kill the targeted-ad business. But Yahoo, Microsoft, and others could benefit |
InternetNews March 18, 2010 |
FTC Raps Weak Privacy in the Cloud, Social Media FTC officials remain adamant that the current privacy regime isn't working They also remain coy about action they will take following Wednesday's third and final privacy workshop. |
InternetNews November 20, 2007 Kenneth Corbin |
Google-DoubleClick Privacy Concerns Prompt Senate Protest A Senate subcommittee letter was the latest warning of competitive and privacy questions surrounding the Google-DoubleClick merger, but is it all just talk? |
CRM October 2013 Leonard Klie |
Should Retailers Target Mobile Devices? Tracking consumers in stores and online brings privacy issues back into the spotlight. |
InternetNews January 22, 2008 |
Google Spars With European Lawmakers Over Privacy Google attacked European parliamentarians and privacy advocates on Monday for trying to have regulators consider competitive implications in its $3.1 billion takeover of rival DoubleClick. |
InternetNews December 8, 2010 |
IE 9 to Include Do-Not-Track Privacy Choice Amid ongoing talk among policymakers of mandating a do-not-track mechanism in Web browsers, Microsoft tries to get ahead of the curve with the next release of Internet Explorer. |
InternetNews December 2, 2010 |
Lawmakers Weigh Online Do-Not-Track Law Just a day after the Federal Trade Commission released a report advocated a do-not-track mechanism to block online traffic and protect privacy, a House panel explores what such a law might look like, with one member announcing plans to introduce a bill next session. |
InternetNews June 3, 2009 Kenneth Corbin |
Microsoft, Google Cautiously Endorse Privacy Bill Privacy attorneys for leading Web firms offer support for a limited, general privacy bill as debate in Congress looms. |
BusinessWeek November 12, 2007 Catherine Holahan |
So Many Ads, So Few Clicks Can more targeted pitches on Facebook and other sites reverse the shrinking response to online ads? |
InternetNews June 18, 2009 Kenneth Corbin |
House Leaders Moving Closer to Privacy Bill Joint subcommittee hearing continues probe of behavioral targeting, with legislation expected by year's end. |
InternetNews November 1, 2007 |
FTC Reviewing Google Ad Deal 'Expeditiously' U.S. antitrust authorities are reviewing Google's purchase of advertising company DoubleClick as quickly as possible, Federal Trade Commissioner Jon Leibowitz said. |
InternetNews October 2, 2007 Nicholas Carlson |
Germans Suspicious of 'GoogleClick' German official raises privacy concerns over Google-DoubleClick merger. |
Fast Company August 2004 Alison Overholt |
Search For Tomorrow In an advertising environment that has steadily weakened over the past three years, search marketing has breathed new life into online advertising. |
InternetNews December 18, 2007 Kenneth Corbin |
Pressure Mounts on Google/DoubleClick With a decision from the Federal Trade Commission on the Google/DoubleClick merger imminent, two groups warning of privacy concerns with the combined company are ramping up their efforts to stamp privacy measures on the deal. |
InternetNews December 31, 2007 Kenneth Corbin |
Online Advertising's Great Digital Race Are there any corners of the online world left for advertisers to plant a flag? |