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InternetNews December 30, 2008 Erin Joyce |
Obama Voters Want More Interaction Pew survey finds that a bulk of Obama voters want to stay connected with their president-elect as he begins to govern. Will their expectations be dashed? |
InternetNews October 23, 2008 Kenneth Corbin |
Report Says Leftward Tilt Online For Dems Election frenzy grips the Web, but several research firms identify a left-leaning tilt. |
InternetNews January 17, 2007 Nicholas Carlson |
Voter Visits to The Web Double The number of Americans using the Internet as their main source of political news doubled since the last mid-term election. But did the move online change the way politics work? |
InternetNews March 16, 2007 Nicholas Carlson |
The Wired War Room The wired war room is now a requirement in politics, and campaigns can't afford to be merely aware of the Internet anymore. Republican presidential candidate Mitt Romney and his campaign found out why. |
InternetNews January 10, 2008 Kenneth Corbin |
The Year of the Video-Sharing Site New research from the Pew Internet and American Life Project identified 2007 as a year of explosive growth for Internet video, with far more Americans tuning in to sites like YouTube to view and share videos online than ever before. |
BusinessWeek June 23, 2011 Diane Brady |
Win a Dinner with Obama To balance big-dollar galas, the President's re-election campaign raffles one meal with regular folks. |
InternetNews September 1, 2009 |
Internet or No, Civic Engagement Still for the Rich New Pew study finds that wealthier, better-educated Americans remain the most politically active demographic, online or off. |
InternetNews November 4, 2008 Kenneth Corbin |
Total Coverage: Tracking the Online Election In an online election frenzy like we've never seen, the Internet is shedding its fringe-media status. |
Search Engine Watch April 13, 2010 Mark Hanson |
Labour's View: Social Media and the New World of U.K. Political Campaigns Technology has enabled people to organize for themselves, find people who share their interests, talk back, and find new authority figures. A successful campaign by any political party needs to recognize this. |
Information Today October 1, 2012 Paula J. Hane |
Pew Research Center Provides Research and Data on Campaign 2012 This year, the Pew Research Center for the People & the Press has a special website devoted to Campaign 2012. |
Pharmaceutical Executive October 1, 2011 |
The Permanent Campaign The product launch has been transformed from a concentrated, all-out military assault to the subtle, persuasive art of electioneering. |
InternetNews September 5, 2008 Kenneth Corbin |
Obama up in Web Spend; McCain Surges in Video New analysis profiles two candidates' online ad campaigns, finding Obama more invested in the Web, though McCain might be reaching the voters who count. |
On Wall Street October 1, 2011 Kevin Wack |
Big Banks Shift Campaign Cash Away from Obama In 2012 So far in the 2012 race, the six largest U.S. banks have switched sides in a dramatic way since 2008, giving far more money to GOP hopeful Mitt Romney than they are to the sitting president. |
Information Today July 23, 2015 |
New Resources Shed Light on Election Spending The Money, Politics and Transparency initiative -- from the Sunlight Foundation, Global Integrity, and the Electoral Integrity Project -- introduced a set of resources that show how money plays a role in elections and political parties. |
PC Magazine May 2, 2007 Dan Costa |
In 2008, Vote Viral Video! The upcoming election promises to be nasty thanks to the Internet and technology. |
HBS Working Knowledge November 12, 2008 John Quelch |
The Marketing of a President Barack Obama's run for the White House was a model of marketing excellence. Here's why it worked so well. |
HBS Working Knowledge January 28, 2015 Dina Gerdeman |
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections In the last few presidential elections, personal selling -- not mass advertising -- has tipped the difference for Democrats. But that's not always the case. |
Search Engine Watch November 17, 2008 Erik Qualman |
President 2.0 Barack Obama was helped into the White House by the increasing popularity of social media. His appeal to younger audiences, and need to get exposure in a primary race against an established opponent led Obama to develop his online strategy. Businesses can learn from his campaign. |
Wired January 19, 2009 Evan Ratliff |
The Wired Presidency: Can Obama Really Reboot the White House? Turning his innovative campaign and transition into Government 2.0 won't be easy. |
National Defense December 2013 Ryan C. Bradel |
Political Participation Can Help Contractors Most government contracting companies need an effective government relations operation. |
InternetNews September 27, 2006 Michael Hickins |
Political Junkies Getting Online Fix A new study from the Pew Internet Project shows that more Americans are getting their political fixes online than ever before. |
Registered Rep. November 8, 2008 Kristen French |
Rep. Readers Worry About Tax Impact of Obama Presidency Business owners are most worried about changes in tax rates and structure during the next Presidency. |
InternetNews January 15, 2008 Kenneth Corbin |
The 'Political Web' Isn't Just a Myth New research finds that twice as many people are following this year's presidential campaign on the Internet than in 2004. |
Search Engine Watch October 16, 2007 Greg Jarboe |
Search About to Upset the Political Applecart Search engines have not eclipsed newspapers and television as the primary source of political information yet. But that day is not far off. Here are some usage stats. |
InternetNews December 22, 2009 |
Latinos Closing Digital Divide: Pew New report finds rising Internet usage among minority segment. |
Search Engine Watch June 13, 2008 Chris Boggs |
SEO Baseline: U.S. Presidential Election 2008 Now that the Democrats have finally picked Barack Obama to run against Republican John McCain in the 2008 U.S. Presidential election, it's a good time to examine the two candidates' Web sites from a SEO perspective. |
InternetNews April 10, 2009 Kenneth Corbin |
Online Political Ads Play Catch-Up to Social Media Experts see paid political advertising on the Web as an important niche, but still not much more. |
InternetNews July 30, 2009 |
Facebook, Twitter Leading to Web Video Boom New figures from Pew highlight surging popularity of online video, views doubled since 2006. |
PC Magazine September 1, 2009 Chloe Albanesius |
Logging on in Tough Times A new study finds recession-hit Americans turning to the Web. |
InternetNews April 11, 2007 Nicholas Carlson |
Obama's Grassroots Sprout at Starbucks What does an online presidential campaign look like when supporters meet offline? |
InternetNews January 14, 2009 Judy Mottl |
More Adults Jump Into Social Networking But the trend remains dominated by teenagers. |
Search Engine Watch October 16, 2008 Erik Qualman |
Obama is Winning the Internet War Election Day in the U.S. is fast approaching and it's anyone's guess who will win... or is it? Based on five key indicators on the Internet, maybe we already know who will next be sitting in the Oval Office. A look at these indicators shows how they can be applied to your business. |
Information Today February 2008 Michael Baumann |
The Wired Bunch: Ranking the E-Candidates Ratings of the 13 remaining major party candidates on how well they're using the web to campaign and how each of them might affect the internet from the White House. |
InternetNews July 26, 2007 Stuart J. Johnston |
Web Video Viewing Catching On Report finds that more than half of online adults have watched Web videos. |
AskMen.com Scott Farris |
Almost President Why defeat could be the best thing to happen to you. Here is an excerpt from "Almost President," which will be released on December 6th. |
InternetNews December 15, 2008 Kenneth Corbin |
The New, New Deal: Tech & Government in 08 A look back at the top stories of 2008 leads off with the most dominant story of all: Government and tech. |
InternetNews November 2, 2004 Roy Mark |
Net Politics '04: Proving Pundits Wrong Americans go to the polls today as the Internet flexes its greatest influence yet over the public debate. |
Search Engine Watch May 11, 2010 Mark Hanson |
Labour's View: The Word-of-Mouth Election Labour chose to use the Web to motivate and mobilise its supporters and activists. Everything Labour did in terms of new media campaign (social media, e-mail, etc.) was about creating real-world actions. |
InternetNews June 12, 2009 Kenneth Corbin |
Internet Giving Rise to Peer-to-Peer Healthcare New research from Pew's Internet and American Life Project highlights the increasing role of the collaborative Web in finding medical and health information. |
CRM November 21, 2014 Mike Shanker |
Multichannel Marketing Initiatives in the Context of the Campaign Trail Election-season takeaways help retailers prepare for the holidays. |
Search Engine Watch November 6, 2008 Sage Lewis |
Obama's Link Strategy Fuels Election Victory Internet link love proves more powerful than old-school politics in the 2008 election, thanks in part to a visionary social networking election strategy. What can we learn about online marketing from studying presidential politics? |
American History December 2007 |
Letter From American History Over the course of the next 12 months a presidential election unlike any we've seen in American history is likely to unfold. |
BusinessWeek April 30, 2007 Javers & Dunham |
Candidates' Stupid Accounting Tricks Political campaigns, like corporations, sometimes play games with their financial reports. |
Fast Company Mark Sullivan |
This New Site May Finally Make The Smartphone A Must-Have Tool For Voting Change Politics helps voters "engage directly with the candidates in the lead-up to the election, and shift influence in elections from parties and paid ads, to individuals' trusted personal networks," according to the group's blog. |
Fast Company April 2009 |
Lessons From The Trenches Activating a customer base with digital tools isn't as easy as it looks. As Chris Hughes showed with both Facebook and Obama, detailed execution is at least as important as strategy. |
InternetNews February 5, 2008 Kenneth Corbin |
Tracking The Virtual Primary Donkeys and elephants and laptops, oh my! The presidential election takes center stage on the Internet today. |
InternetNews November 3, 2006 Nicholas Carlson |
Political Web 2.0 in 2006 This year, candidates found their way on to YouTube, Google, and Facebook. But has it changed the way politics work? |
BusinessWeek March 29, 2004 Stephen Baker |
Click The Vote In the age of Internet politics, the Web can make or break a candidate |
InternetNews September 19, 2008 Erin Joyce |
Web 2.0: Political Opinion 'on Steroids' Social media is putting its stamp on the intersection of technology and politics. |
InternetNews March 25, 2009 Kenneth Corbin |
Mobile Web Nears the Mainstream New study highlights Americans' increasing dependency on wireless devices for always-on Internet connectivity, though mobile Web users remain a minority. |