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U.S. Banker
October 2008
Anthony Malakian |
New Tactics Needed for Spanish-Speaking America With increasing percentages of Hispanics in the U.S. population, banks need to start earning the trust of the minority communities.   |
Bank Technology News
May 2001
Daniel Joelson |
Online Trading Craze in Latin America The market goes from hope to fear and back... |
Entrepreneur
June 2003
Kim T. Gordon |
�Se Habla Espanol? If you don't already, it's time to start. Tapping the Latino market could translate to increased sales. |
Food Processing
September 2012
Diane Toops |
The New American Majority How food and beverage marketers are targeting Hispanics, Asians and other fast-growing demographic groups. |
BusinessWeek
January 17, 2005
Brian Grow |
Tapping A Market That Is Hot, Hot, Hot With Hispanics' wealth and population rising three times faster than the U.S. average, the FDIC predicts that they will account for more than 50% of U.S. retail banking growth over the next decade, yet 56% have no bank accounts. |
Investment Advisor
February 2010 |
Invest Globally, Advise Locally Why alpha will be found overseas in 2010, and why back home, USC Professor Jody Agius Vallejo's research can help you add clients. |
Knowledge@Wharton
August 13, 2003 |
Habla Espanol? Your Company Will Soon Have to Do That U.S. executives unschooled in Spanish are learning one key phrase these days -- "Estamos para servirle" -- a popular expression meaning, "We are here to serve you." Companies that don't understand the meaning or importance of those words risk ignoring a major business opportunity. |
IDB America
August 2001
Charo Quesada |
A revolution sparked by numbers The latest United States census catapults the Hispanic population into the headlines -- and into the political big leagues... |
BusinessWeek
March 15, 2004
Brian Grow |
Hispanic Nation Hispanics are an immigrant group like no other. Their huge numbers are challenging old assumptions about assimilation. Is America ready? |
Fast Company
February 2011
Malia Wollan |
How Pantelion Films Lures Latinos to the Box Office Lionsgate's Pantelion Films wants to do for Hispanic filmgoers what Tyler Perry has done for African-Americans. Is this progress? |
BusinessWeek
June 5, 2006
Brian Grow |
Not Your Papi's Network Si TV is small, but its target audience - young, bilingual Hispanics - is huge. |
Bank Technology News
March 2002
Daniel A. Joelson |
Latin America Uncovers Internet Banking Leaders Economic conditions won't bury the growth of online banking in the region... |
Search Engine Watch
June 22, 2004
Anne Kennedy |
Search Marketing & the Spanish Speaking Internet Looking for the hottest market potential in search? Search en Espanol. A special report from the Search Engine Strategies 2004 Conference. |
Registered Rep.
October 23, 2003 |
Learn Spanish: Grow Your Business Hispanics are woefully underserved by the financial services industry. With rising incomes and a growing population Latinos are now being targeted by financial services companies. |
Job Journal
May 2, 2004
Julia Hollister |
California's Latino Population a Driving Force Demand for bilingual skills goes up with Latinos' purchasing power. |
Investment Advisor
November 2009
Savita Iyer-Ahrestani |
Hispanics Need Advice This fast-growing segment of U.S. population offers a great opportunity for advisors. |
Financial Planning
May 1, 2006
Pam Black |
Adviser Pulse: Life Insurance for Hispanics A new study suggests that Hispanics show different tendencies when considering the purchase of life insurance. |
Prepared Foods
February 2008
William A. Roberts, Jr. |
Article: The Hispanic Influence The food and beverage industry has tremendous challenges to cater to the important, yet varied, Hispanic consumer base. |
FDIC FYI
April 22, 2005 |
FYI: An Update on Emerging Issues in Banking How can bankers and realtors help the rapidly growing Hispanic population realize the American dream of homeownership? Bridging the information gap that Hispanic households have about the home-buying process is a good start. |
The Motley Fool
December 5, 2006
Alyce Lomax |
More Free Stuff From AOL The Internet portal's evolution to free content extends to AOL Latino. |
Entrepreneur
October 2003
Melissa Campanelli |
Culture Club Many e-tailers are lining up to target the growing Hispanic market. It's a good idea, right? |
The Motley Fool
February 23, 2011
Selena Maranjian |
How Going Bilingual Greatly Benefits These Companies Businesses can reap big profits by courting Spanish-speaking consumers in person and on the web. |
Salon.com
May 30, 2001
Richard Rodriguez |
Black and tan fantasy The Census says Hispanics are poised to outnumber blacks as America's largest "minority" -- but can Hispanics really be compared to African-Americans? |
Foundation News & Commentary
Sep/Oct 2006
Emmett D. Carson |
The Black/Brown Divide There is much that foundations can do to improve relations between Mexican and African Americans. By creating a shared dialogue, foundations can assist African and Mexican Americas in finding and acting on their mutual self-interest. |
BusinessWeek
March 15, 2004 |
Here Come The Latino Home Buyers Former HUD Secretary Henry Cisneros says by decade's end, this group will buy some 3 million homes, including thousands from his company |
Financial Planning
April 1, 2011
Eduardo Ramos |
Courting the Latino Market In many ways, the Hispanic or Latino market is very similar to any other market of financial planning clients. On the other hand, if you don't know many Hispanics or have any Hispanic clients, it can be a hard market to break into. |
BusinessWeek
March 15, 2004 |
How Wells Fargo Banks on Hispanics Its L.A. regional president says Wells is now opening 22,000 new accounts a month by tailoring programs to meet Latinos' needs |
BusinessWeek
July 12, 2004
Alexandra Starr |
It Takes More Than A Little Espanol What's hampering Bush's efforts to woo Hispanics? |
InternetNews
January 26, 2004
Janis Mara |
AOL Latino Signs Major Brand Sponsors As the Hispanic market grows, online and off, sponsors take interest. |
BusinessWeek
March 15, 2004
Roger O. Crockett |
Why Are Latinos Leading Blacks In The Job Market? The booming Hispanic labor force turns out to have an unexpected side effect: Latinos are outperforming blacks in the job market. Part of the reason stems from the fact that many Hispanics have less education or are vulnerable illegal immigrants willing to work for less pay. |
The Motley Fool
July 11, 2011
Aimee Duffy |
What Every Company Can Learn From Kraft Kraft's renewed focus on the U.S. Hispanic market is a brilliant move. |
PC Magazine
October 19, 2011
Jill Duffy |
Apple's Siri Shuns 35 Million Americans -- Are You One? Siri carries out simple tasks for you when you speak to it, but only if you're an English speaker in the United States. |
Mother Jones
August 2000
Linda Weber |
Star Spanglish Banner As this sampling attests, writers, musicians, and filmmakers have thrown Hispanic and U.S. cultures into the blender, and audiences -- both Latino and Anglo -- are sipping the bilingual, bicultural concoction con sabor. |
Investment Advisor
July 2008
Olivia Mellan |
Minority Report By 2050, minority groups will be the majority of Americans. Are investment advisors ready? |
Prepared Foods
January 1, 2006
Lauren Swann |
Better Living for Latinos Health officials and food industry experts call for a return to traditional cooking practices and ingredients to combat a growing trend in diet-related health problems among Latin-Americans. |
Prepared Foods
July 16, 2007
Tom Zind |
A Tough Temptation Truly understanding the North American Hispanic market is essential, but the food preferences of this culturally diverse group are anything but homogeneous. |
CRM
June 1, 2005
Alexandra DeFelice |
On the Scene: Understanding Hispanic Culture A recent marketing conference reveals the need to reach multiple acculturation levels instead of targeting one large group. |
National Real Estate Investor
May 1, 2006
Jennifer Popovec |
Targeting the Ethnic Shopper The shopping center industry as a whole has yet to reach ethnic consumers, despite the prospect of capturing hefty revenues -- and the majority of retail real estate owners across the nation have no formal strategy for tapping the wallets of these growing populations. |
BusinessWeek
March 13, 2006
David Kiley |
Laughing Out Loud In Spanish Warm-and-fuzzy Hispanic TV ads are giving way to the crude and funny. |
Managed Care
October 2007
Martin Sipkoff |
Cultural Sensitivity Is Vital In Medication Management The diverse Latino population requires insurers to understand that there is no cookie-cutter answer for successful medication management. |
Salon.com
January 9, 2001
Alicia Montgomery |
Lady Bountiful? Linda Chavez's "charity" to an illegal Guatemalan immigrant may cost her a Cabinet post. Her critics say it's the only nice thing she's ever done for Latinos... |
Pharmaceutical Executive
October 1, 2006
Debrianna Obara |
Alternative Media: Pharma Online: Not Just Black and White Industry has room to grow in online multicultural marketing. |
Entrepreneur
April 2004
Kim T. Gordon |
In the Mix If your marketing efforts don't already include ethnic and minority media, now is the time to start. |
The Motley Fool
June 27, 2005
Rick Aristotle Munarriz |
Hasta La Vista, AOL AOL Latin America files for bankruptcy when Hispanics worldwide are just starting to embrace the Internet. Time Warner investors, take note. |
BusinessWeek
March 15, 2004 |
P&G's Hispanic Accent Multicultural-marketing head Graciela Eleta talks about the consumer-product giant's in-depth Latino strategy |
Job Journal
September 17, 2006
Julia Hollister |
Latinos Cultivate Influence Amid Business Growth California's Hispanic population exercises business and political clout. |
Food Processing
October 2005
John L. Stanton |
Market View: A China-sized market ... right here Food companies trying to get a foothold in China with brand building and production may be missing, in terms of spending, an even bigger market right here at home -- Hispanics. |
InternetNews
December 22, 2009 |
Latinos Closing Digital Divide: Pew New report finds rising Internet usage among minority segment. |
Bank Technology News
October 2001
Daniel Joelson |
AT&T Takes Big Bites in Latin America Despite making headway, the telecom giant is learning Latin America presents its own unique challenges... |
Registered Rep.
October 24, 2012
Anne Field |
A Tiene Usted Un Plan? A young advisor, originally from Spain, wants to build a business serving international clients living in the U.S., but isn't sure where to begin. We turn to our panel of experts to help him. |
