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CRM
September 13, 2011 |
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook.   |
Search Engine Watch
November 9, 2009
Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. |
CRM
December 12, 2011
Judith Aquino |
Constant Contact Launches Marketing Tool for Small Businesses Constant Contact, an online marketing company that serves small businesses and non-profits, unveiled its new Social Campaigns tool today, giving users a way to create stylized landing pages on Facebook. |
CRM
March 27, 2013
Kelly Liyakasa |
Infusionsoft Touts Sales Productivity and Smarter Social Campaigns At annual user conference, Infusionsoft Spring 2013 Release is unveiled. |
CRM
October 30, 2015 |
Tongal Selected as Facebook Marketing Partner for Content Marketing Video marketing content creator expands with Facebook's distribution assets. |
CRM
December 9, 2011
Judith Aquino |
Twitter Jumps into the Fray with Brand Pages Marketers get a banner plus video and photo-embedded tweets. |
CRM
April 12, 2012 |
Performance Marketing Technology Allows Brands to Track Social Media to Point-Of-Sale Performance Horizon Group's 'ExactView' offers U.S. brands true understanding of their digital campaign ROI. |
Search Engine Watch
March 10, 2011
Kaila Strong |
Facebook Pages Upgrades: What Brands Need to Know Tabs, photos, notifications, community interaction, and wall settings -- a step-by-step guide to help you use Facebook's upgraded features effectively. |
Fast Company
John Paul Titlow |
Facebook Just Made Life A Little Harder For Brands If your company sees a drop in Facebook activity in the coming weeks, you can blame the latest news feed algorithm update. |
InternetNews
July 29, 2009 |
1-800-Flowers.com Blooms on Facebook A florist sets up integrated e-commerce storefront on its Facebook fan page in latest attempt to capitalize on social media. |
InternetNews
September 17, 2009 |
Facebook, Twitter and Social Media Marketing A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study. |
Search Engine Watch
October 18, 2010
Jason Cormier |
Social Intelligence for Facebook Marketing How to shape strategies and tactics specific to fan engagement, application development/deployment, and advertising. |
Search Engine Watch
December 30, 2010
Craig Macdonald |
2011: The Year of Facebook Facebook is already performing better than display and comparable to search. The social media powerhouse has passed the tipping point and is delivering truly big time inventory, at comparable pricing to PPC, and with display-like CTRs. |
CRM
October 2011
Brittany Farb |
The Doctor Gets a Social Prescription YouBeauty enlists Extole to launch a social media campaign |
CRM
February 2012
Judith Aquino |
Take Your Facebook Page to the Next Level with F-Commerce It's time to transform those likes into sales. |
Search Engine Watch
November 16, 2009
Ron Jones |
Facebook Marketing 101 Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches. |
CRM
September 1, 2009
Lauren McKay |
The 2009 Rising Stars - Facebook Facebook's the hottest place on earth for consumers to connect to each other. But is it the place for businesses to connect to them, as well? |
CRM
January 2011
Augie Ray |
Consumers Depend on Us Being friended or followed is desirable; fostering trust is more important |
CRM
July 11, 2012
Judith Aquino |
Votigo Rolls out Saas-Based Social Marketing and CRM Suite Platform includes promotions and conversation managers, analytics, and more |
Search Engine Watch
March 25, 2011
Marc Poirier |
Facebook Sponsored Stories: A New Era in Online Advertising Will Sponsored Stories perform better than standard Facebook ad campaigns? Some early impressions. |
CRM
May 6, 2015
Maria Minsker |
IBM Partners with Facebook to Offer Integrated Marketing Tools The collaboration will enable users to better hone their advertising campaigns. |
CRM
November 5, 2012 |
SocialMotus Launches Social Media Management Tool for SMBs The new application features in-depth team management and analytics. |
Search Engine Watch
April 5, 2011
Kevin Gibbons |
How to Entertain Your Facebook Fans Here are some ideas for entertaining your fans in order to gain that important brand interaction without irritating them. |
CRM
April 23, 2015 |
Where2GetIt Expands Brandify's Local-Social Capabilities New location-based marketing platform promises to elevate brands' social engagement. |
CRM
May 22, 2015
Leonard Klie |
Kahuna Releases Dynamic Audiences for Facebook Advertising Dynamic Audiences understands customer conversion, so brands don't advertise products to people who have already bought them. |
Fast Company
Jeff Revoy |
Breaking Up With Facebook? You Better Think Twice Before you sever your social marketing ties with Facebook, take a second and review the situation. |
Fast Company
April 2014 |
Can You Hawk on Facebook? Over five days we tracked four popular brands on Facebook. First, we checked out how often they "tried to sell me stuff." Then we looked at how "liked" their sales pitches were, compared to their average Facebook post. |
CRM
December 14, 2012
Mark Cooper |
The Rise of the Agile Consumer Traditional CRM systems are failing to keep pace with today's customer. |
Fast Company
Evie Nagy |
Eat24's Hilarious Dear John Letter To Facebook Since 2012, Facebook has been gradually reducing the organic reach of content posted by brand pages, encouraging businesses to pay for promoted posts to get in front of fans. |
Search Engine Watch
February 9, 2009
Erik Qualman |
4 Ways That Facebook Can Make Big Money Facebook celebrated its fifth birthday last week with 150 million of its closest friends. Today, I give my gift to Facebook: four ways to make some big money this year. |
CRM
August 19, 2010
Juan Martinez |
Bazaarvoice Bridges the Gap Between Brand Sites and Social Networks SocialConnect Suite offers many features geared toward bridging the social Web with brand Web sites. |
CRM
January 2011
Juan Martinez |
Facebook: The Black Sheep of Online Behavioral Advertising Will dubious user data-sharing practices hurt the industry? |
Fast Company
November 1, 2007 |
Apps Mania At 32, Max Levchin may feel like the granddaddy of Web 2.0, but four of the applications his company has created for Facebook have consistently ranked in the top 10. |
Fast Company
Elizabeth Segran |
Now You Can Buy Concert Tickets On Facebook Facebook is only just beginning to explore ticketing as part of its wider effort to make e-commerce easier on the platform. |
CRM
November 2014
Maria Minsker |
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. |
InternetNews
October 7, 2008
David Southgate |
Anatomy of Facebook's Facelift Despite criticism of new design, Facebook sticks to its guns. |
The Motley Fool
October 7, 2011
Tamara Rutter |
Don't Buy Social Stocks; Buy Socially Intelligent Companies Three companies using social media to create future revenue. |
InternetNews
April 27, 2011 |
Check Point Takes Aims Facebook Security New ZoneAlarm SocialGuard application debuts in an effort to help protect against social networking threats. |
Fast Company
Rachel Gillett |
Infographic: 6 Rules For Managing Your Business's Facebook Page If you're part of the 93% of marketers who use social media for business, then you already understand how much weight it carries for your company, and you likely place a lot of value in your company Facebook page. |
InternetNews
December 17, 2008
Andy Patrizio |
Facebook: More Than 160 Million Served The Social Becomes a Stampede as the Site Adds 600,000 Users a Day. What's Its Secret? |
CRM
September 7, 2012
Nancy Liberman |
The Secret to Building Consumer Relationships Look to content to provide credibility and a likable brand online. |
Fast Company
David Lumb |
The Other Shoe Drops: Facebook May Soon Host News Sites' Content Inside Facebook Facebook is more interested in hosting the things media companies make than just spreading them and it sees Facebook-hosted video as an example of the solution. |
Fast Company
Pavithra Mohan |
Facebook Now Lets You Curate Your News Feed Facebook revealed that mobile users will now be able to curate and personalize their news feeds by selecting the friends and pages whose posts will appear up top. |
Search Engine Watch
November 5, 2010
Price Glomski |
Do Facebook CPC Ads Really Work? Well, Sometimes Here's a simple example of how to implement and test Facebook campaigns that will drive new business for many retailers. |
InternetNews
February 3, 2011 |
Hearsay Unveils New Facebook Management System The new Hearsay Social management service is designed to help companies manage their presence on Facebook with compliance features and analytics. |
Search Engine Watch
September 18, 2008
Erik Qualman |
5 Million Users Hate the New Facebook? No Problem Facebookers are annoyed that their beloved social network implemented a new design. But will their annoyance outweigh the value they get from using the product? Will Facebook's brand be damaged, or emerge stronger than ever? |
PC Magazine
March 5, 2009
Lance Ulanoff |
Facebook Challenges Twitter to Celebrity Deathmatch! Twitter's success, ease of use, and The_Real_Shaq drove Facebook to push celebrities, athletes, and brands to full profiles. |
Search Engine Watch
November 2, 2009
Ron Jones |
Facebook 101 The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications. |
CRM
December 2009
Lauren McKay |
On the Scene: Gartner CRM Summit '09--Trust Is the New Differentiator Big brands and consumers alike see a new found value in trust. |
CFO
June 15, 2012
Bonnie Evans |
Facebook Users, Meet Timeline The social network's new layout can help users increase customer engagement. |
