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Search Engine Watch November 16, 2009 Ron Jones |
Facebook Marketing 101 Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches. |
Search Engine Watch November 9, 2009 Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. |
CRM September 13, 2011 |
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook. |
Search Engine Watch August 16, 2010 Kaila Strong |
Targeting Your Facebook Messaging For the Greatest Impact Understanding your audience and interacting with them appropriately is the key to unlocking your success on Facebook. Get to know them, figure out what makes them want to engage with your brand, rinse, and repeat. |
Fast Company Rachel Gillett |
Infographic: 6 Rules For Managing Your Business's Facebook Page If you're part of the 93% of marketers who use social media for business, then you already understand how much weight it carries for your company, and you likely place a lot of value in your company Facebook page. |
Search Engine Watch November 2, 2009 Ron Jones |
Facebook 101 The basics to know before joining the popular social media site, including tips on setting up your account, privacy, and helpful applications. |
CRM October 2011 Brittany Farb |
The Doctor Gets a Social Prescription YouBeauty enlists Extole to launch a social media campaign |
CRM December 12, 2011 Judith Aquino |
Constant Contact Launches Marketing Tool for Small Businesses Constant Contact, an online marketing company that serves small businesses and non-profits, unveiled its new Social Campaigns tool today, giving users a way to create stylized landing pages on Facebook. |
CRM February 2012 Judith Aquino |
Take Your Facebook Page to the Next Level with F-Commerce It's time to transform those likes into sales. |
CRM September 7, 2012 Nancy Liberman |
The Secret to Building Consumer Relationships Look to content to provide credibility and a likable brand online. |
Fast Company Evie Nagy |
Eat24's Hilarious Dear John Letter To Facebook Since 2012, Facebook has been gradually reducing the organic reach of content posted by brand pages, encouraging businesses to pay for promoted posts to get in front of fans. |
CRM March 31, 2011 Brittany Farb |
Neolane Launches Social Marketing App A new tool enables marketers to build one-to-one relationships with customers. |
InternetNews October 7, 2010 |
Facebook's Changes Aimed at User Control Leading social network Facebook has introduced a host of new features that promote closer interaction and elevate users' control over how information is collected. |
CRM September 2014 Maria Minsker |
Umbel's Data Unlocking Platform Is a Slam Dunk for the Indiana Pacers Audience activation app helps the team better segment and target its Facebook followers. |
CRM June 3, 2011 Jason Peck |
Engage Customers With Social Media Taking your company to the next level. Having a process for engaging customers with social media is crucial to success. |
Fast Company Jeff Revoy |
Breaking Up With Facebook? You Better Think Twice Before you sever your social marketing ties with Facebook, take a second and review the situation. |
CRM September 1, 2009 Lauren McKay |
The 2009 Rising Stars - Facebook Facebook's the hottest place on earth for consumers to connect to each other. But is it the place for businesses to connect to them, as well? |
InternetNews June 24, 2009 Kenneth Corbin |
Facebook Live Stream Continues Real-Time Push New Live Stream Box to bring Facebook chitchat to videos on third-party sites. |
CRM November 2014 Maria Minsker |
How to Create the Right Content for the Right Social Channel Marketers should understand and leverage the unique qualities of each network to drive conversations and conversion. |
CRM October 16, 2015 |
Constant Contact and AdRoll Join Facebook Marketing Partners Program The two companies are first for the small business segment to be added to the Facebook program. |
Inc. March 1, 2010 Max Chafkin |
How to Get Customers on Facebook and Twitter Using social networking sites for sales lead generation |
InternetNews March 4, 2009 Kenneth Corbin |
Facebook Takes a Page From Twitter's Playbook New features emphasize real-time communication and offer celebrity updates via News Feeds. |
Search Engine Watch February 10, 2011 Kaila Strong |
Social Lessons Learned on Super Bowl Sunday Using social media to round out your brand marketing efforts has multifaceted benefits. It's good to see that some big brands are realizing the importance in streamlining their efforts. |
CRM July 14, 2015 |
Wix Integrates ShoutOut with Facebook Advertising The integration helps companies launch and mange Facebook advertising campaigns by automatically repurposing content from Wix's newsletter product. |
AFP eWire July 5, 2011 |
What Good is Facebook? Having a Facebook page for your nonprofit can help drive traffic to your website and raise awareness of your organization, but it is proving less effective at helping an organization recruit volunteers and raise funds, according to a recent survey. |
InternetNews July 29, 2009 |
1-800-Flowers.com Blooms on Facebook A florist sets up integrated e-commerce storefront on its Facebook fan page in latest attempt to capitalize on social media. |
InternetNews May 6, 2010 |
Mulling Facebook as a Marketing Must-Have "The Facebook Era" author says the social networking phenomenon is fertile ground for growing efficient marketing and communications programs. |
InternetNews August 21, 2009 |
Facebook Pages Publish to Twitter With New Tool Promotional marketing on the top social networking site just got easier with a new tool that automatically publishes Facebook Pages content to Twitter. |
Fast Company February 2015 McCorvey & LaPorte |
Twitter's Facebook Envy In an effort to win more advertising dollars, Twitter is trying to build a network of mobile developers who are loyal to it rather than Facebook. |
Fast Company Neal Ungerleider |
Report: 63% Of Users Consider Twitter And Facebook A Source Of News Self-proclaimed social media gurus, listen up: A new study says that more Twitter and Facebook users are turning to the platforms primarily for news. |
AFP eWire May 29, 2012 Derrick Feldmann |
You Get More With Facebook Than You Give -- Is Your Organization Stepping Up to the Challenge? Here are three suggested applications for non-profit organizations that use Facebook. |
PC Magazine March 5, 2009 Lance Ulanoff |
Facebook Challenges Twitter to Celebrity Deathmatch! Twitter's success, ease of use, and The_Real_Shaq drove Facebook to push celebrities, athletes, and brands to full profiles. |
InternetNews March 14, 2011 |
Facebook to Offer Online Group Discounts Facebook is rolling out tests of an online coupon service to be shared among friends. |
CRM December 14, 2011 Judith Aquino |
ClickSquared Joins Forces with Offerpop Alliance gives marketers integrated social campaigns |
CRM May 22, 2015 Leonard Klie |
Kahuna Releases Dynamic Audiences for Facebook Advertising Dynamic Audiences understands customer conversion, so brands don't advertise products to people who have already bought them. |
IEEE Spectrum June 2011 Mark Anderson |
Six Billion Friends? Facebook's growth has been explosive, but not everywhere |
CRM April 2011 Brittany Farb |
Companies Need to Make Better Friends Study identifies the main triggers for consumer disengagement in online marketing campaigns. |
InternetNews April 5, 2010 |
Facebook Scam Takes Aim at Whole Foods Fans Scammers target Facebook fans of Whole Foods Market grocery store, promising a $500 gift card, but they're really out to swipe users' personal information. |
InternetNews June 10, 2010 |
Facebook Joins PTA in Online Safety Effort Facebook partners with National Parent Teacher Association to promote awareness about security and online child safety. |
Search Engine Watch August 2, 2010 John Greer |
Facebook SEO: Of Links and Likes Is it time to add Facebook to the list of search engines to optimize your site for? It may not be, but that doesn't mean it isn't time to consider SEO opportunities with the leading social site. |
CRM April 1, 2011 Scott Swope |
Social Media Interaction a Challenge for Web 2.0 Sites Too How companies can reap the benefits of social media. |
CRM June 2010 Juan Martinez |
Market Focus: Sports and Entertainment Facing Off with Social Media: Two National Hockey League franchise have goals for Facebook and Twitter. |
Fast Company November 2010 Patrick J. Sauer |
NBA Effectively Utilizes Social Media to Connect With Fans How the NBA has shot past its rivals in connecting with fans via social media. |
Search Engine Watch May 19, 2010 Simon Heseltine |
Can Facebook Drive Great Traffic to Websites? Data from April suggests maybe sites don't need to be as beholden to the big three search engines as we may think. |
CRM June 2011 Carolyn Heller Baird |
Social Media's Advocacy Paradox Businesses and consumers have different perceptions, according to social CRM study by IBM's Institute for Business Value. |
Search Engine Watch October 18, 2010 Jason Cormier |
Social Intelligence for Facebook Marketing How to shape strategies and tactics specific to fan engagement, application development/deployment, and advertising. |
CRM July 1, 2010 Aaron Strout |
4 Keys to Online-Community Success What many marketers overlook -- and why. The big question many marketers are facing today is, can they have their cake (a branded online community) and eat it too (tap into the critical mass of mega social network, Facebook). |
Search Engine Watch May 5, 2011 Kaila Strong |
How Your Brand Can Get Social with Daily Deals As a brand it's important to examine exactly if your business can take advantage of daily deals and look to the future of the 'social daily deals' industry with the Facebooks, Groupons and Living Socials of the interwebs. |
Search Engine Watch February 17, 2011 Steve Beatty |
Ways to Improve Brand Awareness by Building Links These strategies make use your internal assets to simultaneously build links and brand awareness, improve your company's SEO visibility, and help you achieve your goals. |
Search Engine Watch July 14, 2010 Kevin Gibbons |
10 Top Tips to Secure Social Media Success Ready to start marketing your brand through social media? Then you really need to hurry up and get started. |