Similar Articles |
|
InternetNews August 5, 2009 |
Facebook Tightens Ad Guidelines Facebook site folds privacy policies into ad guidelines, warning that violators will be booted from the site. |
InternetNews September 15, 2009 |
Nokia's Latest Buy: Mobile Geotargeted Ad Firm Nokia acquires location-based wireless ad firm in ongoing expansion beyond its core business. |
Search Engine Watch January 27, 2005 Danny Sullivan |
AlmondNet Debuts "Post-Search" Search Behavioral Ad Network This new program delivers advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo. |
InternetNews July 10, 2009 Kenneth Corbin |
Online Ad Regulation a Threat to Journalism? As online privacy debate heats up in Washington, opponents of regulation make the case that better ads bankroll quality content. |
InternetNews April 11, 2008 Mike Elgan |
Why You'll Hate Cell Phone Spam Like lambs to slaughter, the cell phone using community (i.e. everybody) has no idea what's coming. |
BusinessWeek April 23, 2007 Catherine Holahan |
The Sell-Phone Revolution Stay tuned for a message from your cell phone, which seems to know an awful lot about you. |
InternetNews December 31, 2007 Kenneth Corbin |
Online Advertising's Great Digital Race Are there any corners of the online world left for advertisers to plant a flag? |
CRM June 2011 Brittany Farb |
Geolocation: Advertising's Future or 1984 Revisited? The promise of sending tailored ads to customers' mobile devices is appealing, but privacy issues remain |
Search Engine Watch May 11, 2006 Jennifer Slegg |
What's the Buzz Behind Behavioral Advertising? And why are search marketers so excited? |
InternetNews February 5, 2009 Kenneth Corbin |
Google Latitude and That Creepy Feeling Google's new location-aware app debuts with privacy at the forefront. |
PC World July 2002 Andrew Brandt |
Wireless Industry Moves to Can the Spam Concern overe a possible consumer backlash prompt trade groups to support limits on location-based ads. |
InternetNews April 27, 2009 Kenneth Corbin |
AT&T Says It Didn't Lie to Congress AT&T tries to set the record straight amid scrutiny over behavioral targeting after testimony in a House hearing last week. |
InternetNews May 4, 2006 David Miller |
Thanks to Microsoft, This Ad's For You Targeting ads to match users' needs and wants has long been a benefit of online advertising, but now Microsoft says that it's taking that concept a step further with its just-out-of-beta adCenter. |
InternetNews February 13, 2009 Kenneth Corbin |
Advocates Blast FTC Guidelines on Web Privacy Agency refreshes self-regulatory best practices for behavioral targeting as privacy advocates call for tougher stance. |
InternetNews February 15, 2008 |
Wireless Ads Take Baby Steps to Reach Consumers Privacy an issue as advertisers target handsets. |
Entrepreneur June 2005 Amanda C. Kooser |
Good Find Location-based services are coming to cell phones. For example, businesses will eventually be able to push advertising to phone users based on location. |
CRM January 2010 Jessica Tsai |
Here, There, and Everywhere Knowing where consumers are can reveal a lot about who they are. |
InternetNews March 18, 2009 Alex Goldman |
Web Ad Firms Bet on Phones Getting More PC-Like Smartphones are becoming "smarter" all the time. But does that mean profits ahead for online ad sellers and content owners? |
InternetNews November 2, 2007 |
FTC Says Internet Ad Self-Regulation Falling Short Regulators scrutinize online advertising and the industry's data-collection and behavioral targeting efforts. |
Search Engine Watch March 26, 2009 David Szetela |
PPC Content Advertising: The Latest Tips and Best Practices Great progress has been made over the last year in the capabilities of the search engines' contextual advertising offerings. Many advertisers could be tapping into a source of clicks where there's less competition and lower click prices. |
InternetNews June 3, 2009 Kenneth Corbin |
Microsoft, Google Cautiously Endorse Privacy Bill Privacy attorneys for leading Web firms offer support for a limited, general privacy bill as debate in Congress looms. |
Inc. August 2005 David H. Freedman |
The Future of Advertising is Here It's becoming increasingly possible to target "smart ads" specifically to people who want them. And best of all, you can do this for a fraction of the price of mass-market. |
InternetNews March 26, 2009 Alex Goldman |
Does Search Advertising Need to Change to Grow? A panel of experts from major search engines and ad agencies square off over the state of the market at Search Engine Strategies. |
InternetNews March 4, 2008 David Needle |
Mobile Users Can't Escape The Ads Nielsen reports some 58 million mobile subscribers have seen ads on their phones. |
Search Engine Watch June 9, 2008 David Szetela |
Google Mobile Advertising: Start Now! Mobile advertising revenue is expected to dwarf current ad spend on search and content networks. Understanding the dynamics of mobile search advertising is an essential starting point to creating great mobile content ad campaigns. |
InternetNews December 26, 2006 Ed Sutherland |
Cell Phones Get Ready For Prime Time Cell phone carriers are planning initial forays into the potentially lucrative minefield that is mobile advertising. |
CIO November 5, 2013 Zach Miners |
Trade Some Privacy for a Special Offer? Consumers Aren't Sure Consumer survey on attitudes about retailers tracking customers in stores via their mobile devices, and their plans for online shopping. |
InternetNews October 31, 2007 Lyle Deixler |
Privacy Groups Seek 'Do Not Call' List for Web Ads Consumer privacy groups are pushing for increased regulatory oversight of online advertising, including a "Do Not Track" registry that would ban companies from tracking online users and targeting ads based on their activities. |
BusinessWeek April 3, 2006 David Kiley |
Call It A Sell Phone Cell-phone users may balk at receiving video and advertising on their handsets, but advertisers are ready to spend. |
InternetNews June 25, 2010 |
Congressmen Press Apple on Privacy Concerns A couple of lawmakers are sweating Apple for forcing iPad and iPhone users to allow the company to do whatever it wants with so-called "non-personal" information collected or provided by the devices. |
InternetNews May 15, 2009 David Needle |
Consumers Left in the Dark on Net Privacy Experts may debate whether there's more than meets the eye in online data collection, but they agree that Internet users need education. |
InternetNews February 25, 2010 |
CTIA Calls for Location-Based Privacy Rules As the privacy debate turns to location-based services, wireless association seeks clarification from Congress on the rules for sharing data with law enforcement authorities. |
Search Engine Watch April 15, 2008 Joshua Stylman |
Is Search Recession-Proof? While online advertising will probably suffer if there is a recession, search will be the last place from which marketers pull their ad dollars. |
InternetNews November 7, 2006 Roy Mark |
New Online Ad Techniques, Old Challenges Privacy and data security concerns stalking behavioral targeting and other advanced marketing practices. |
InternetNews January 13, 2009 Judy Mottl |
FTC Petition Asks for Mobile Data Scrutiny Advertising industry claims self regulation works for protecting consumer privacy. |
Search Engine Watch December 18, 2003 Grant Crowell |
The "Secret System" of Search Engine Advertising Search engines have become one of the fastest growing venues in the advertising market. While ad revenue increases for the search engines, so do the concerns for some long-time search advertisers who have invested a huge stake in the industry. |
Fast Company August 2004 Alison Overholt |
Search For Tomorrow In an advertising environment that has steadily weakened over the past three years, search marketing has breathed new life into online advertising. |
InternetNews April 23, 2009 Kenneth Corbin |
House Panel Begins Work on Online Privacy Law In NebuAd's shadow, lawmakers probe data-collection practices of ISPs as they debate just how far online privacy legislation should reach. |
InternetNews February 24, 2009 David Needle |
Yahoo to Tie More Search Behavior into Ads Yahoo announced major enhancements to its display advertising services today designed to make the ads more relevant to Web surfers and how searches are conducted. |
InternetNews July 2, 2009 Christopher Saunders |
Ad Groups Move to Regulate Web Tracking Key industry groups involved in Internet advertising are adopting a sweeping slate of consumer privacy measures in an effort to forestall legislation surrounding ad-targeting based on tracking online user behavior. |
Entrepreneur August 2001 Amanda C. Kooser |
Ad Trip Ads that follow your customers wherever they go. No, it's not a hallucination. Wireless advertising is here -- but will customers buy it? |
BusinessWeek March 10, 2011 Brad Stone |
Is DoubleClick Clicking for Google? Analysts say Google's DoubleClick acquisition is hard to value, especially as upstarts such as Facebook's own display ad business grow. |
InternetNews August 21, 2009 |
Wherever You Are, There's Twitter Twitter is rolling out a new API that will enable users to tag tweets with latitude and longitude information, making it the latest to tap into the craze for location-based services. |
Search Engine Watch October 29, 2003 Grant Crowell |
Analyzing Search Engines as Investments Search has become increasingly popular, but do the common stocks of search engines make a good investment? High-tech investment analysts share a glimpse of the techniques they see to value publicly traded search firms, and which companies appear to be succeeding. |
CRM June 1, 2005 Phillip Britt |
Internet-Based GIS Applications Provide Faster Customer Service The change means speedier information for newspaper advertisers and salespeople. |
Search Engine Watch October 7, 2004 Catherine Seda |
Contextual Ads: Vital to a Search Marketing Campaign? Are you bidding on keywords through Overture's Precision Match, Google's AdWords or another pay-for-placement service? If so, you're eligible to participate in their contextual advertising programs. |
Search Engine Watch March 13, 2009 Frank Watson |
Behavioral Targeting: Profiling or Perfecting User Experience Some see behavioral targeting as the ultimate marketing tool. Others see it as a gross invasion of privacy. As usual, the truth is likely to be found somewhere in the middle. |
InternetNews March 13, 2008 Kenneth Corbin |
The Privacy Debate Beyond Google-DoubleClick The debate over consumer privacy and behavioral targeting in online advertising is far from over. |
Search Engine Watch July 9, 2010 Dan Yomtobian |
Remarketing: Online's Misunderstood Conversion Tool Despite unfounded or exaggerated fears, remarketing actually works! Get educated on retargeting and turn your prospects into customers. |
PC Magazine June 20, 2007 John C. Dvorak |
Relevance Ad Fad Today's advertisers try to trick us into buying when we might not want to buy. This is acceptable up to a point, and we've passed that point. |