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The Motley Fool April 16, 2004 W.D. Crotty	The High Price of LUV Southwest Airlines continues its long string of profitable quarters.
The Motley Fool June 1, 2004 Salim Haji	Fuel Costs Force Shakeout High fuel prices put pressure on airlines and may accelerate a much-needed shakeout.
The Motley Fool July 8, 2004 Brian Gorman	Southwest Shows No Mercy Southwest Airlines continues to pressure other airlines even as high fuel prices dampen profits.
The Motley Fool March 18, 2004 Salim Haji	Low-Cost Carriers Flying High Are low-cost carriers going to rule the skies? Frontier's Jeff Potter makes a compelling case.
The Motley Fool March 3, 2004 Salim Haji	Optimistic About Ted United remains bullish on Ted in the face of continued attacks from low-fare carriers.
The Motley Fool March 2, 2004 Selena Maranjian	Cheap Air Fares Now You may not be able to book that flight for $99 if you wait.
The Motley Fool September 9, 2004 Tim Beyers	Delta's Dilemma The airline's plan is the clearest evidence yet that all big airlines face what appears to be an intractable catch-22 -- to be a low-fare airline without appearing to be a low-fare airline.
The Motley Fool January 7, 2004 Rex Moore	JetBlue Goes Pay-Per-View Pay movies and free satellite radio are coming to a seat near you.
InsideFlyer December 2010	AirTran Customers SOS With the upcoming merger between Southwest Airlines and AirTran Airways, customers of AirTran are appealing to Southwest through the SOS (Save Our Seats) Web site.
The Motley Fool May 20, 2004 Alyce Lomax	Another Song and Dance Who says nice guys always finish last? Delta Air Lines' answer to low-cost air flight, Song, has come up with what is quite possibly the weirdest promotion I've ever heard of: It will offer free tickets to passengers who are... nice.
The Motley Fool April 22, 2004 W.D. Crotty	JetBlue Is Still Exciting The upstart airline is growing like a weed and maintaining low costs.
The Motley Fool July 15, 2004 Salim Haji	LUV Hurts Southwest Airlines reports a profitable quarter, but lower earnings are indicative of the industry's woes.
Knowledge@Wharton April 23, 2003	What Makes Southwest Airlines Fly How does Southwest Airlines keep making money? After all, the airline industry overall is in a shambles. The secret to its success, said Southwest chairman Herb Kelleher during a talk at Wharton April 22, is available for anyone, including its competitors, to see.
The Motley Fool January 16, 2004 Jason Matthews	American Airlines Fuels Up American Airlines is surcharged and ready. But will others follow suit?
The Motley Fool May 12, 2011 Zeeshan Siddique	With AirTran in Its Arsenal, Southwest Airlines Turns Skyward After absorbing a key rival, the low-fare airline has blue skies ahead.
BusinessWeek March 15, 2004 Michael Arndt	Flying Budget, But In Style Discount carriers are trying to outdo each other in offering in-flight amenities.
The Motley Fool April 5, 2004 Alyce Lomax	JetBlue's Soaring Quality Jetblue has just been ranked No. 1 in a study of airline quality. That's got to be music to the ears of air travelers -- not to mention those watching the outlook for this stock.
The Motley Fool September 24, 2004 W.D. Crotty	Why Own a Legacy Airline? The news seems to get worse by the day for the carriers. You would think trading volume would be low as investors avoided a bad situation that could get much worse. But that is not what is happening.
The Motley Fool September 10, 2004 Salim Haji	Lessons Airlines Can Learn From PCs Without radical strategic change, the legacy carriers won't survive.
BusinessWeek November 24, 2003 Wendy Zellner	Look Who's Buzzing The Discounters Suddenly, the major airlines are fighting back against JetBlue, Southwest, and others.
The Motley Fool April 14, 2004 W.D. Crotty	Delta's Wage War Of the carrier's many problems, its wage costs are most out of line.
The Motley Fool March 21, 2006 Stephen Ellis	The Decline of Southwest and the Rise of JetBlue With Southwest's competitive advantages in decline, JetBlue has an opportunity to take air travel upscale and capture a new mass market of consumers who are tired of peanuts and cloth seats but still want low prices. Is JetBlue worth your investment dollars?
The Motley Fool June 18, 2004 Salim Haji	United Loses, Airlines Win United Airlines' failure to secure a $1.6 billion loan guarantee may be a major setback for the company, but it is a big step in the right direction for the airline industry overall.
The Motley Fool February 13, 2004 Tim Beyers	Ted's Not-So-Excellent Adventure United Airlines launched a new lower-fare affiliate called Ted. Ted supposedly combines bargain prices with outstanding service, but the strategy has failed before.
The Motley Fool June 1, 2004 Rich Smith	Southwest Sails Higher As major airlines lose pricing power, Southwest finds it. Who's on top now?
The Motley Fool September 29, 2010	Southwest and AirTran: Excess Baggage? Southwest Airlines is buying AirTran for $1.4 billion. Why now?
The Motley Fool July 28, 2004 Rich Smith	Air Discounters Take Baby Steps Southwest and JetBlue refrain from stinginess to "delight their customers."
BusinessWeek February 21, 2005 Wendy Zellner	Southwest: Dressed To Kill... Competitors The low-fare airline's new boss is taking aggressive steps to boost capacity and profits since taking over last July. He has accelerated the company's attacks on struggling high-cost competitors and undermined long-held beliefs about how Southwest will compete.
The Motley Fool April 28, 2011 Aimee Duffy	Customer Service Keeps This Airline in the Clouds Southwest Airlines shows LUV for its customers, employees, and shareholders.
BusinessWeek October 13, 2003 Michael Arndt	Fliers' Dilemma: Save Now or Later? Tickets on discount airlines cost less, but their frequent-flier programs make it tough to earn a freebie.
The Motley Fool January 15, 2010 Rick Steier	This Stock Has Soared for a Generation There are many reasons why Southwest stands out in the airline industry. At its core, it's all about the employees.
The Motley Fool December 8, 2009 Jordan DiPietro	Can Airlines Make a Comeback? Is it time to start investing in airlines again? The Wall Street Journal recently reported that the industry may be headed for a recovery.
The Motley Fool September 15, 2005 John Reeves	Dueling Fools: JetBlue Bull Maybe the last carrier standing is the first one worth investing in. While JetBlue's stock does carry considerable risk, it also has great potential.
The Motley Fool November 19, 2009 Kerra McDonough	When Playing Nice Pays Off Southwest Airlines exemplifies its ticker -- LUV -- through its great customer service, friendly employees, and low fares.
The Motley Fool January 6, 2005 Tim Beyers	Rethinking Legacy Airlines Delta cuts premium fares by as much as 50%. Can any of this lead to profits for investors?
The Motley Fool October 16, 2009 Chris Jones	This Airline May Have the Right Idea Since reporting a year ago its first quarterly loss in 17 years, Southwest has clearly struggled to return to its winning ways.
BusinessWeek January 24, 2005 Wendy Zellner	Waiting For The First Airline To Die Delta's price war is bound to sink an airline or three. Who will fall soonest?
The Motley Fool September 1, 2011 John Maxfield	Why It May Be Time to Buy Southwest Airlines This airline stock is ready for departure.
The Motley Fool December 30, 2004 W.D. Crotty	Please Work for Free! US Airways is asking employees to work pro bono to help with baggage problems. Investors in the "winners," like Southwest Airlines and Jet Blue are not faring well either.
The Motley Fool July 6, 2006 Tim Beyers	Airlines Finally Flying Right? Southwest institutes big fare increases. Is the industry finally turning around? Investors, take note.
The Motley Fool June 16, 2004 Brian Gorman	Atlantic Coast's Independence The regional carrier launched a new discount venture. The company has a shot, but the risks are great.
The Motley Fool October 14, 2004 W.D. Crotty	LUV Is in the Air Selling for 32 times 2004 forward earnings, Southwest Airlines is premium-priced.
HBS Working Knowledge October 20, 2003 Jeremy Dann	Disruption: Flying the Not-So-Friendly Skies As traditional air carriers check in and out of bankruptcy court, discount carriers like JetBlue and Southwest are flying high. Here's a look at the airline industry's newest innovators.
The Motley Fool January 18, 2006 Stephen D. Simpson	Southwest Airlines Still Soaring Southwest's passengers don't fly in luxury, but shareholders get first-class treatment.
The Motley Fool September 14, 2005 Shannon Zimmerman	Hooray for Bankruptcy! Troubled legacy carriers Delta and Northwest may seek shelter behind Chapter 11. Investors, take note.
CFO February 1, 2005 Roy Harris	The Long Haul As airlines struggle to survive, the role of finance in decision-making takes off.
The Motley Fool January 12, 2010 Tim Beyers	The Air War at My Front Door Is it time to short these carriers? Profits will go scarce as UAL Corp.'s United Airlines squares off against Southwest in a fare war in my hometown of Denver.
The Motley Fool July 6, 2005 Chuck Saletta	Great Brands Are Tough to Beat Airlines lack brand loyalty, and their dreadful finances bear that out. Value investors avoid companies like these.
BusinessWeek October 25, 2004	The Big Airlines' Loyal Fans These days, most everyone wants to bash the old-line carriers. But they're still No. 1 with an important group: business travelers.
Registered Rep. November 1, 2004 David Twibell	Winging It? While there's more airline turbulence ahead, contrarian investors --- truly intrepid bottom feeders with some fun money to wager --- have some options.