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CRM
December 30, 2015
Sam Del Rowe |
Retail Predictions for 2016 Mobile will continue to dominate, but businesses need to be aware of the platform's risks.   |
CRM
November 2014
Maria Minsker |
More E-Commerce Experiences Are in Store New technology enables retailers to bridge the physical and digital divide for the holiday shopping season |
CRM
December 2013
Sarah Sluis |
At Shop.org, Retailers Prepare for a Mobile Future The mobile and tablet experience is augmenting e-commerce and in-store sales. |
CRM
May 2014
Sarah Sluis |
Retailers Bring the Digital Experience In-Store Using smartphones, tablets, and creative displays, retailers can give consumers the best of both worlds. |
CIO
September 25, 2013
Lauren Brousell |
Staples Lab Delivers Omnichannel Apps The $24 billion office-supply company is relying on its new Velocity Lab to develop innovative retail technologies. |
CRM
October 2, 2013
Sarah Sluis |
Keynote Speakers at Shop.Org Annual Summit Concur: Use Technology Strategically Omnichannel retailing is about giving consumers what they want, in-store and online. Content matters more than mode of delivery. |
CRM
March 2013 |
NRF's Big Show: The Great Retail Convergence The need to adapt to a rapidly changing retail environment marked by the convergence of offline and online commerce was among the rallying cries retailers heard at the National Retail Federation's Big Show in New York in early January. |
CRM
July 24, 2015
Jill Hewitt |
Why You Need a Customer Experience Map Retail organizations are constantly seeking ways to improve the customer experience. The best way to get inside your customers' heads -- and keep them happy -- is to chart their journey. |
CRM
April 2012
Kelly Liyakasa |
Keeping the "Retail" in Retail Stores Will Smith, CEO of Euclid Elements, may share his moniker with the Hollywood star, but he is also making headway in the retail industry by delivering digital analytics to the standard brick-and-mortar store. |
CRM
December 12, 2014
James Keller |
Use Personalization to Convert Online Sales Emulate the in-store experience with e-commerce tools. |
CIO
October 25, 2012
Maryfran Johnson |
Offline-Online Convergence Is Shaking Up the Retail Sector CIOs are at the center of the 'omnichannel retail' revolution, where the customer expects the same great shopping experience whether the venue is a store, website, smartphone or tablet, says the author. |
CRM
December 20, 2013
Scott Hays |
The Nightmare After Christmas Use post holiday returns as a customer service opportunity. While the holiday shopping season brings more chances to engage customers, it also brings more chances to lose them. |
CRM
March 2006
Colin Beasty |
Retail's Two Worlds: Tips on Integrating Online and Offline Channels The emergence of online shopping is forcing retailers to reconsider the business practices and technology they use to manage customer experience in the store and on the Web. |
CRM
September 2013
Eric Barkin |
Retailers' Next Biggest Threat In a showrooming world, more foot traffic does not equal more business. |
CRM
April 15, 2011
Carsten Thoma |
Mobile Commerce: It's More Than Just an iPhone App Mobile truly has created an "always on" society, where people are online and accessible 24 hours per day. Do you understand what mobile means for your business? |
CRM
October 11, 2013
Kathy Juve |
Three Tips for Surpassing Customer Expectations Turn connected customers into brand advocates. |
CRM
December 14, 2015
Sam Del Rowe |
GI Insight Study Finds Omnichannel Approaches Are Falling Short Research indicates that though consumers use multiple channels in their shopping journeys, companies are not successfully implementing omnichannel marketing strategies. |
CRM
July 2014
Leonard Klie |
Walmart's Omnichannel Strategy Keeps It on Top Today's large retailers are connecting with customers in new ways. |
CRM
May 10, 2013
Brett Hannath |
Real-Time Marketing for a Real-Time World Boost loyalty and profitability with event-based marketing to make use of technology that targets the customer in real time. |
Entrepreneur
July 2003
Kim T. Gordon |
Cross-Training Join the multichannel marketing revolution, and get ready to pump up your sales. |
CRM
August 2013
Kelly Liyakasa |
How to Beat Showrooming Retailers don't have to feel powerless against the Internet. For traditional brands to succeed in the race against online mega-shops such as Amazon, the more seamless the experience between online and in-store buying, the better. |
CRM
July 25, 2013 |
IBM Releases Digital Experience Software The app makes it easier to create and track digital marketing materials. |
CRM
November 23, 2015
Sam Del Rowe |
Online Shopping to Increase Over Thanksgiving Weekend, Deloitte Says Black Friday will see a rise in cyber-shopping as the retailer advisory firm predicts more money spent -- and more of it online -- this year. |
The Motley Fool
October 14, 2011
Tamara Rutter |
5 Companies Making Billions Online These retailers are leading in online sales. |
CRM
May 11, 2015
John Tomich |
Three Quick Ways to Start Speaking Omnichannel Now Your customers are already fluent, so it's time you begin using the new language of digital commerce. |
The Motley Fool
September 20, 2010
Andrew Bond |
GameStop Purchases Its Shares. Should You? GameStop purchases its shares. Should you? Promo: the brick-and-mortar retailer hangs in there. |
CRM
December 2014
David Myron |
Why You Should Consider Customer Journey Maps While creating a customer journey map that accounts for experiences across multiple channels might sound difficult, it is possible. |
CRM
November 2012
Kelly Liyakasa |
Connecting Retail and E-tail More retailers are combining CRM data, social media, and personalization to improve the customer experience. |
CRM
March 2014
Sarah Sluis |
On the Scene: NRF's Big Show Harnessing technology to improve the retail experience. |
Fast Company
Pavithra Mohan |
Target Pilots Movement-Tracking Beacon Technology In 50 Stores For retailers, beacon technology serves to enhance the in-store experiences of loyal customers, and Target is no different. |
CRM
October 2015
Robert Wollan |
Become a Multispeed Organization In today's landscape, you need to find the right mix of traditional and digital |
The Motley Fool
April 7, 2011
Tim Beyers |
GameStop Gets More Digital The video game retailer best known for giving gamers discounts on used titles while upselling them on new releases has opened a Facebook store. |
CRM
May 2014
David Myron |
4 CRM Data Trends to Address Today's businesses are becoming more data dependent than ever before. The problem, however, is that collecting more data doesn't make a company smarter, understanding the data does. But the latter is easier said than done. |
HBS Working Knowledge
February 24, 2014
Corstjens & Lal |
Busting Six Myths About Customer Loyalty Programs Low-margin retailers argue they can't afford customer loyalty programs, but is that true? Rajiv Lal and Marcel Corstjens make the case that such programs are profit-enhancing differentiators. |
CRM
March 30, 2012
Harris et al. |
Preparing for a New Price Paradigm Multiple channels transfer pricing decisions from retailers' to consumers' hands. |
CRM
October 2015
Leonard Klie |
On the Scene -- Customer Service Experience: Explore New Channels, but Invest Wisely Conference speakers urge companies to integrate channels for a seamless customer experience |
CRM
July 2014
Leonard Klie |
The 4 Key Customer Service Omnichannel Considerations Contact centers have deployed new technologies in silos; integration is difficult but not impossible. |
CRM
May 2014
Robert Wollan |
Turning the Customer Experience Tide The risk and opportunity of promising seamless customer experiences. |
CRM
March 16, 2015
Maria Minsker |
Genesys Debuts the Latest Version of Its Customer Experience Platform Updates include new omnichannel journey management capabilities. |
CRM
David Myron |
The Unified Omnichannel Enterprise Is No Longer a Pipe Dream For a truly unified omnichannel environment to exist, a company must connect all of its interaction channels so a customer can traverse them without losing any data. |
CRM
November 16, 2012
Mayur Anadkat |
Mobile Application Success Strategies A pretty app is nice, but the key is giving customers a reason to come back. Brands should be creating apps with the intention that they will continually evolve and provide functional use to consumers. |
CRM
September 2013
John Stelzer |
Looking Beyond Multichannel More and more retailers are moving from multichannel to cross-channel operations, bridging siloed systems to give the consumer a seamless brand experience. |
The Motley Fool
September 13, 2011
Evan Niu |
Can GameStop Win Gamers Over With an Android Tablet? GameStop is the latest retailer to try to take on the growing tablet market. |
CRM
November 21, 2014
Mike Shanker |
Multichannel Marketing Initiatives in the Context of the Campaign Trail Election-season takeaways help retailers prepare for the holidays. |
The Motley Fool
October 4, 2006
Rick Aristotle Munarriz |
Wii Got the Beat In a videogaming coup, GameStop will be the only retailer provided with playable kiosks of Nintendo's revolutionary Wii console. Well played, GameStop. |
CRM
November 9, 2015
Sri Chawla |
Savvy Banks Market Like Retailers Financial institutions should focus on reaching today's on-demand consumer. |
InternetNews
May 30, 2007
David Needle |
Shopping Kiosk Brings Online Benefits To The Store HP Labs has developed a system that delivers personalized coupons, shopping lists and more. |
The Motley Fool
August 22, 2007
Ryan Fuhrmann |
Foolish Forecast: All Systems Go at GameStop The video game retailer is set to report its second-quarter earnings. Investors, here is what you can expect to see. |
CRM
January 2012
Judith Aquino |
Tablets and Smartphones Transform the In-Store Customer Experience Retailers hope to give consumers new incentives to shop at brick-and-mortar stores. |
Entrepreneur
March 2005
Nichole L. Torres |
Choose Your Path Advice for starting three different kinds of retail businesses: brick-and-mortar stores, kiosks and online stores. |
