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CRM
July 1, 2009
Donna Fluss |
Contact Centers and the Age of Analytics A variety of applications promise revenue generation and cost reduction.   |
CRM
September 2012
Hamelin et al. |
How Analytics Makes Us Smarter Turn information into insight. Data is like an uncut diamond. It needs a lot of work to obtain value in the marketplace. |
CRM
January 2012
Donna Fluss |
Speech Analytics in the Voice of the Customer Era A valuable application increases its role. |
CRM
June 21, 2012 |
IBM Launches New Class of Analytics Software IBM has released new predictive analytics software that automatically correlates and analyzes big data to help clients embed hyper-intelligence into every business decision. |
Search Engine Watch
September 12, 2008
Chris Boggs |
SEO Reporting: Going Beyond Rankings Enterprise-level SEO provides consistently outstanding ROI over the life of the project. One of the best ways to substantiate this is through ongoing reporting. But if you're just tracking organic positions and nothing else, you're doing a disservice to your clients. |
CRM
April 23, 2015 |
AnswerDash Launches New Web Analytics Features AnswerDash Analytics provide instant insight into Web users' behavior. |
Wall Street & Technology
May 31, 2007
Kyle Duckers |
Savvy Financial Services Firms Tap Employee Intelligence For Strategic Decision Making The challenge for most capital markets firms is not a lack of raw data, but a lack of context and insight based on that information. |
CRM
May 10, 2013
Syed Hasan |
Choose a Winning Combination of Customer Experience Metrics Improve customer loyalty with the right mix of customer experience management (CEM) solutions. |
CRM
April 22, 2015
Maria Minsker |
Evergage Integrates Its Real-Time Personalization Tool with Google Analytics The integration makes user experience reporting available on a familiar interface. |
Search Engine Watch
May 9, 2008
William Flaiz |
Optimization by Numbers The automotive and online marketing industries share a common thread. Both reflect the growing complexity of modern culture. |
Insurance & Technology
November 21, 2005
Cynthia Saccocia |
Business Ignorance or Business Intelligence The effective use of business intelligence by insurance companies over the next three years will differentiate market leaders from market laggards in capturing, servicing and retaining profitable market segments. |
CRM
November 2015
Donna Fluss |
Speech Analytics Is Important to Your Future Analyzing what your customers say to agents can have huge operational benefits across an enterprise |
CRM
May 4, 2015 |
TCN Launches Competitive Analytics Competitive Analytics is a fully integrated business intelligence analytics solution for its cloud-based call center platform. |
CRM
September 4, 2015
Micheline Nijmeh |
Why Personalization Has Become Critical to the Sales Process With information literally at everyone's fingertips, the best way to stand out is to personalize. |
CIO
September 29, 2015 |
At Humana, IT augments the human touch CIO Brian LeClaire describes how analytics, mobile, social and cloud technologies can improve the consumer experience in healthcare. |
CRM
November 2012
Leonard Klie |
Companies Struggle to Manage Customer Analytics A Forrester report highlights big data challenges companies face. |
CRM
November 2014
Donna Fluss |
Speech Analytics Is Starting to Make a Difference With skilled analysts behind them, these solutions can enhance the customer journey. |
CRM
March 2015
Maria Minsker |
The 2015 CRM Rising Stars: NICE Systems Innovates with Real-Time Analytics The veteran vendor is this year's comeback kid. |
CRM
December 2013
Jim Dickie |
Manage Forecasts with Metrics, Not Hunches Look to big data, sales analytics for accurate insights. |
Search Engine Watch
October 22, 2008
Eric Enge |
Building a Data-Driven Organization Organizations with streamlined operations, plus fast and accurate decision-making, can gain a decisive edge over competitors. One important step to take is to become data-driven, and creating an organization where analytics emerge from a centralized structure driven by the top of the organization. |
CRM
October 2005
Jim Dickie |
Direct Marketing Trends for 2006 More companies are turning to the Web for targeted marketing efforts. |
CRM
October 2015
Leonard Klie |
The Age of Speech Analytics Is Close at Hand The Johnny-come-lately in contact centers is poised to become Johnny-on-the-spot |
PC Magazine
April 19, 2006
Matthew D. Sarrel |
Your Site's Stats Now that you have a Web site, it's time to learn how to analyze the traffic that your visitors generate. |
CRM
August 2012
Kelly Liyakasa |
With More Data Comes More Complexity Companies need to align their metrics with functional issues and corporate goals when deciphering big data. |
CRM
February 2011
Barton Goldenberg |
Marketing + Sales + CRM = Big Impact A well-done system implementation would link marketing and sales modules and make them accessible from the same platform. |
CRM
July 5, 2013
Paul Jeruchimowitz |
Getting Closer to the Customer by Integrating Business Services Why the shared service model may be on its way out. |
CRM
December 2006
Colin Beasty |
Analytics Brought to Bear How strength in numbers -- in this case, the analytics of customer data -- transforms sales teams into sales forces. |
CRM
August 1, 2007
Colin Beasty |
Tech Solution: Internet Marketing Solutions Internet marketing solutions from marketing automation vendors are now measuring key performance indicators from business intelligence solutions, Web analytics tools, and cross-channel campaigns to allow companies to optimize online advertising and campaign tracking. |
CRM
April 2014
Leonard Klie |
3 Reasons to Boost Your Contact Center's Strategic Value Today's solutions are lower in cost, offer predictive capabilities, and require less technical know-how to operate. |
Search Engine Watch
April 22, 2008
Mike Grehan |
Is There Room for Another Free Analytics Tool? Yahoo's recent acquisition of IndexTools begs the question: do we need another free Web analytics tool? That depends on how much of IndexTools' capabilities remain in Yahoo's free offering. |
CRM
February 2004
Martin Schneider |
Get Smart! Enterprises are relying more and more on analytics to derive added value from their CRM systems. Here are the latest trends and hot analytics tools giving organizations better insight into their businesses. |
CRM
June 4, 2015
Greg Petro |
Does Your CRM System Need a Crystal Ball? Here's why predictive analytics may be the missing link in your CRM data. |
CRM
August 2011
Chan & Hernandez |
CRM Analytics: Shifting the Balance What's relevant to customers and sustainable for businesses? |
Search Engine Watch
December 13, 2010
Nathan Linnell |
It's Time for True Social Media Analytics A social media analytics tool that brings together data from Facebook, YouTube, Twitter, social media monitoring, analytics, and advertising has the potential to drastically alter how we analyze and evaluate our social media efforts. |
CRM
May 2011
Paul Hyman |
Web Analytics: What's Worth Paying For? While some solutions are free, marketers sacrifice time and rich analysis. |
Search Engine Watch
November 23, 2009
Ron Jones |
Measuring Success 101, Part 1 Defining a goals and objectives, identifying the right tools and data to analyze, and defining the staff and time needed to track the success metrics are crucial elements for measuring success. |
IndustryWeek
July 21, 2010 |
Seven Characteristics of KPIs Companies are failing to link metrics to critical success factors. |
CRM
August 28, 2012
Judith Aquino |
Indicee Unveils Indicee Analytics for Salesforce Chatter New app lets users analyze contributions, influencers, trends and opportunities within collaboration tool. |
CRM
September 2011
Leonard Klie |
Acquisitions Pay Big Bounty for Big Blue IBM is cashing in on its Netezza, Coremetrics, and Unica deals by adding analytics products |
CRM
February 15, 2013
Olga Spaic |
Use the Scientific Method to Tackle Big Data How does a marketer in the trenches make the most of the big data brouhaha? Here is a step-by-step approach to marketing success. |
CIO
June 17, 2010
Kim S. Nash |
Business Intelligence Meets BPM: Using Data to Change Business Processes on the Fly When business intelligence is used to inform business process changes, companies find new ways to save money and connect more closely with customers. |
National Defense
February 2007
Grace Jean |
Software Helps Assess the `Training Value' of Games Measuring the training value of a videogame often has been an improvised endeavor. Web-based programs now are being introduced to collect, analyze and share game data. |
CRM
December 2010
Robert Wollan |
Analyzing the New Customer Customer analytics are emerging as a competitive advantage |
CRM
February 22, 2012 |
TARGUSinfo Adds to Its ElementOne Marketing Analytics Platform New Describe Targets function provides marketers with easier, faster access to essential information about consumers. |
Information Today
May 20, 2013 |
D&B Introduces Hoover's Analytics for Small Business Customers Hoover's Analytics is a new product to help small businesses segment and evaluate their customers and prospects to identify new growth opportunities. |
CRM
May 28, 2015
Oren Smilansky |
LiveHive Releases Group-Email Features for Sales Organizations New email automation tools give sales teams a deeper understanding of prospects' engagement. |
CRM
March 2014
Elizabeth Herrell |
Six Customer Service Investments to Consider Emerging technology trends hold great promise. |
CRM
March 2014
Donna Fluss |
Speech Analytics Is an Enterprise Change Agent Expanding beyond the contact center is a challenge to overcome. |
CRM
February 20, 2015
Justin Gray |
Why Sales and Marketing Need a Unified Dashboard When business teams align, everyone wins. |
CRM
June 16, 2010
Juan Martinez |
Did Web Analytics Just Become One of IBM's Core Values? The clickthroughs of Web analytics are certainly clicking these days - in more ways than one. |
