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BusinessWeek October 27, 2003 Susan Berfield	The CEO of Hip-Hop Impresario Russell Simmons has brought urban style to mainstream America -- and helped other big marketers do the same. An inside look at his growing influence.
BusinessWeek December 11, 2006 David Kiley	"Just As Good As Toyota" Is A Tough Sell Gaining consumers' respect is one of GM's biggest challenges.
BusinessWeek February 12, 2007 David Kiley	Super Bowl Sunday's Hail Mary Ad Inside the making of a commercial that could be crucial as GM tries to build a new image.
BusinessWeek September 20, 2004 Welch & Kiley	Can Caddy's Driver Make GM Cool? An auto-industry marketer is out to put the verve back in the carmaker's sluggish brands.
Wired December 2006 Frank Rose	Commercial Break In a risky experiment, Chevrolet asked Web users to make their own video spots for the Tahoe. A case study in customer generated advertising.
BusinessWeek March 20, 2006 David Kiley	A New Spark Plug For Cadillac Brand-fixer Liz Vanzura aims to do for Cadillac what she did for Hummer.
BusinessWeek November 27, 2006 Ian Rowley	Stuck In The Slow Lane In Japan In April, Antonio Zara took over one of General Motors Corp.'s toughest jobs: president of vehicle sales for Japan, a country where U.S. nameplates have less than 1% of the market.
AskMen.com November 26, 2002 Jordan Stein	Is Hip-Hop Taking Over Fashion, Y'All? The staggering success of rap has generated a nouveau riche sensibility. It's become cliched yet mandatory for rappers to flaunt Cristal, fleets of Cadillacs and diamond-encrusted Rolexes. Fashion was simply the next worldly possession on the list.
The Motley Fool April 18, 2005 Rich Smith	Can GM Change Its Story? One automotive journalist sees method in GM's madness. Investors, take note.
BusinessWeek May 9, 2005 Welch et al.	Why GM's Plan Won't Work If General Motors Corp. were any other company, its problems would have sorted themselves out a long time ago. But GM, of course, is no ordinary company.
Fast Company December 1, 2006 Jamie Bryan	Bottled Up Just when Cristal lost favor in the hip-hop world, hip-hop fixture Branson B. was rolling out his own champagne. So where are his famous friends now?
BusinessWeek May 23, 2005 Ronald Grover	Mad Ave Is Starry-Eyed Over Net Video The pictures are fuzzy and the sound can be iffy, but online ads that meld TV with the Web are grabbing more of the action. Advertisers view online video as a laboratory for new ways to connect with customers.
AskMen.com	Jay-Z: Style Icon An influential trendsetter in both the music and the fashion industry, Jay-Z was instrumental in moving hip-hop style beyond baggy jeans and jerseys.
The Motley Fool January 10, 2006 W.D. Crotty	GM: Company of Contrasts The automaker is sputtering in the U.S., but it's gaining speed internationally. GM has worked to improve its cost structure, and analysts see profits in the year ahead. Investors, take note.
BusinessWeek October 17, 2005 Roberts & Rocks	China: Let A Thousand Brands Bloom Multinationals are competing with local companies for a more discerning Chinese consumer.
The Motley Fool November 5, 2004 Rich Smith	GM Builds Time Machine It's back to the future and back to the dealer for 10 million GM cars. This erodes GM's profit margins, bolsters its competitors' profit margins, and weakens GM's ability to compete on either quality or price.
BusinessWeek July 25, 2005 David Kiley	Driving His Point Home Netzine author "Autoextremist" Peter DeLorenzo pulls no punches when talking about the car industry -- or the people on it. Read his fuelish comments on the executives and strategies of GM, Ford, DaimlerChrysler, Toyota and others.
BusinessWeek July 18, 2005 David Welch	GM's Design Push Picks Up Speed General Motors' Bob Lutz's quest to add pizazz to new cars still faces potholes.
The Motley Fool November 1, 2006 Sarah Erdreich	Gone in 30 Seconds: Chevrolet Chevy's patriotic ad misses the mark. Here's what investors have to say.
BusinessWeek November 29, 2004 Moon Ihlwan	Daewoo: GM's Hot New Engine The once-bankrupt Korean carmaker is one of the brightest spots in the Detroit giant's empire. Even as Korea's home auto market has contracted by 30% over the past two years, GM Daewoo's sales are soaring.
BusinessWeek January 16, 2006	GM's Lutz: In It for the Long Haul General Motor's 74-year-old vice-chairman on what it'll take to rebuild the brand: Attractive new models, more focus, and a bit of patience
The Motley Fool March 24, 2005 David Meier	GM: A Crumbling Rock? The automaker's car business needs a major overhaul, and it may be too late. Investors, take note.
The Motley Fool April 22, 2005 Mike Cianciolo	What Happened to GM? Let's examine what led to huge losses and offer suggestions on how to get back on the road to profitability.
BusinessWeek April 17, 2006 David Welch	Getting Out Of Dodge Top talent is fleeing the Big Three auto makers to escape declining morale and shaky prospects.
The Motley Fool January 26, 2005 Alyce Lomax	No Great Mystery at GM General Motors' clever ad campaign comes up short.
BusinessWeek August 4, 2003 Gerry Khermouch	America Has Image Woes, Not Its Brands Despite foreign fears of the country's go-it-alone attitude, the impact on its iconic product names has been negligible.
Fast Company February 1, 2007 Josie Swindler	Fast Talk: Brands On The Run Atlantic Records president Julie Greenwald on what it takes to make brands out of bands.
BusinessWeek December 13, 2004 Diane Brady	Making Marketing Measure Up The pressure is on to take the guesswork out of ad spending.
The Motley Fool November 21, 2005 Brian Gorman	GM's Road Back If the automaker truly wants to succeed, it has to do more than cut costs.
The Motley Fool November 17, 2005 Rich Duprey	Little Value in GM's Low Price The slide in the car maker's share price doesn't make it a value investment, at least not yet.
Entrepreneur May 2004 April Y. Pennington	Urban Legends As entrepreneurs, hip-hop artists seem unstoppable. What's their edge?
The Motley Fool January 4, 2007 Rich Smith	A December to Remember for Automakers For Ford and GM, some good deeds go unpunished -- and some don't.
BusinessWeek March 6, 2006 David Welch	The Other Club Battering GM General Motors has twice the dealerships it needs, but their clout makes cutting them costly.
BusinessWeek August 1, 2005 Moon Ihlwan	Made In Korea, Assembled In China Sales of GM-Daewoo's car kits from Korea are driving the company's profits.
AskMen.com March 22, 2002 Chris Rovny	Take Hip-Hop Fashion To The Street The latest trends in hip-hop fashion...
BusinessWeek June 21, 2004 Welch, Roberts & Edmondson	GM: Gunning It In China General Motors is expanding in China and hoping that the economy won't hit a wall.
BusinessWeek January 23, 2006 David Welch	Is GM On The Road To A Board Fight? Kerkorian may nominate directors if General Motors CEO Wagoner keeps ignoring his advice.
PC Magazine March 15, 2006 Bill Howard	If GM Goes Bankrupt, Will Anyone Care? How good would it be for America if its biggest automaker turned out the lights?
The Motley Fool September 6, 2005 Steven Mallas	GM Drives Digital Vehicle CBS and GM join forces in an innovative digital advertising initiative. Investors, take note.