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BusinessWeek September 29, 2003 Gail Edmondson	Zetsche: "It's Not Mission Impossible" Though Chrysler's chief admits that the brand's revival is proving tough, he's "totally convinced" his upmarket strategy will work.
BusinessWeek August 15, 2005	"Mercedes is Job No. 1" German shareholder activist Jorg Pluta has some strong ideas on the direction DaimlerChrysler should be heading.
BusinessWeek September 29, 2003 Edmondson & Kerwin	DaimlerChrysler: Stalled Was the merger between Daimler and Chrysler a mistake? Many say yes -- and call for Schrempp's head.
BusinessWeek August 15, 2005 Edmondson & Welch	Dark Days At Daimler Jurgen Schrempp leaves behind a Mercedes beset by quality and profit woes. Now, Dieter Zetsche must take drastic measures to save the marriage with Chrysler -- or engineer a breakup.
The Motley Fool July 29, 2005 Mike Cianciolo	What a Day at DaimlerChrysler In addition to decent quarterly results, the automaker announced its CEO's resignation. Investors, take note.
BusinessWeek January 29, 2007 David Kiley	Dr. Z's Waning Credibility Dieter Zetsche, charged with smoothing the Chrysler-Mercedes alliance, has chalked up a decidedly mixed report card.
BusinessWeek January 16, 2006	Fixing Up an Old Mercedes After turning around Chrysler, new DaimlerChrysler head Dieter Zetsche talks about returning the German brand to its past glory.
The Motley Fool June 6, 2005 Brian Gorman	Chrysler's Renaissance DaimlerChrysler's top brand is likely to see continued strength in the U.S. and Europe. Investors, take note.
The Motley Fool August 15, 2005 Jennifer Schonberger	Handing Over the Keys at DaimlerChrysler Shareholders are set to gain from the auto giant CEO's resignation.
The Motley Fool February 6, 2007 Rich Duprey	Chrysler Says "Halo" to Mercedes DaimlerChrysler optimistically hopes that by more closely aligning Chrysler with Mercedes, the prestige and aura will magically turn its loss into the 7% operating profit margin that Mercedes is on track to achieving this year. Investors, take note.
BusinessWeek April 23, 2007 David Welch	Buyer Beware At Chrysler Whoever buys the carmaker Daimler is ditching won't get a stand-alone company.
The Motley Fool February 19, 2004 W.D. Crotty	Detroit Dreaming Chrysler is a mess, yet the COO gets a promotion. Explain that one, please.
Fast Company September 2005 Fara Warner	Keeping the Crisis in Chrysler Chrysler has always been at its best when its back is to the wall. CEO Dieter Zetsche is taking the lessons of crisis management and making them company policy.
The Motley Fool February 20, 2007 Rich Duprey	A Beauty to Chrysler's Beast? With all of the problems besetting the automaker, who really wants to make this unholy alliance? Of course, a merger is not the only possibility. DaimlerChrysler has said "all options" are on the table. Investors, take note.
The Motley Fool February 16, 2006 Brian Gorman	Daimler's Small Steps The company's strategy in the Chrysler unit -- introducing new vehicles with bold styling -- has helped the American unit's performance. But investors still shouldn't expect miracles.
BusinessWeek March 21, 2005 Kathleen Kerwin	The Zoom Machine At Chrysler With a slew of new models -- including the hot 300 sedan -- its momentum is building. Can Chrysler, which has often veered from triumph to setback, keep the revival rolling?
BusinessWeek March 5, 2007 Kiley & Welch	Chrysler At A Crossroads A buyout is all but inevitable at Chrysler. Here are three scenarios for possible sales, and how each one would play out.
The Motley Fool May 14, 2007 Matt Koppenheffer	Cerberus Gets the Nod From Daimler Private equity fund Cerberus announced that it will acquire an 80.1% interest in Chrysler. Investors, take note.
Popular Mechanics November 6, 2009 Larry Webster	Chrysler Reveals Its Turnaround Plan It's clear that while the name remains the same, the new Chrysler is a very different organization than it was this past spring.
BusinessWeek January 12, 2004	Jurgen Schrempp DaimlerChrysler Chief Executive Jurgen E. Schrempp said to expect the extraordinary from the merger of Daimler Benz and Chrysler, but things have gone badly.
BusinessWeek August 16, 2004 David Kiley	Chrysler: A Smoother Ride, But Bumps Ahead Can it keep turning out hot sellers -- and keep Mitsubishi from dragging it down?
The Motley Fool March 12, 2007 Rich Smith	Canada? Oh! Canada! Investors, could the Canadian auto parts maker Magna corner a car company? Honorary Canadian citizenship for all Chrysler workers? And for the UAW, guaranteed pensions and nationalized health care for retirees?
The Motley Fool Brian Gorman	Daimler's Success Story? When DaimlerChrysler recently rolled out U.S. sales data for May, the results for its new Chrysler 300 were remarkable. But the car's success carries the danger of becoming a Pyrrhic victory for the automaker.
BusinessWeek October 28, 2009 David Welch	Can Fiat Cars Save Chrysler? New models won't materialize for two years -- and the U.S. automaker could stall out in the meantime.
The Motley Fool April 22, 2010 John Rosevear	Chrysler Might Have a Future Yet There are some signs of hope emerging for the auto maker -- thanks in no small part to Fiat, Chrysler's new owner.
The Motley Fool January 8, 2007 David Lee Smith	DaimlerChrysler Drives Toward Asia The Big Three automaker has its mind on international expansion. Still, it is best for investors to stand on the sidelines as the automaker tries to right itself.
The Motley Fool April 21, 2008 Rich Smith	Chery Not Ripe for Picking Chrysler announces that while it may not exactly be "spitting out" its joint venture agreement with Chinese up-and-comer Chery Automobile Co., the time to move forward is not yet ripe.
BusinessWeek May 28, 2007 Lee A. Iacocca	Iacocca On The Deal How Cerberus could rise to the occasion.
BusinessWeek July 21, 2003 Gail Edmondson	Mercedes' Head-on Collision with a Quality Survey There must be a lot of long faces at the headquarters of the Mercedes Car Group in Stuttgart. On July 8, the world's most esteemed luxury auto maker suffered the humiliation of seeing its ranking in the annual J.D. Power survey of car dependability plunge to below the average.
BusinessWeek October 17, 2005 Gail Edmondson	Mercedes' New Boss Rolls Up His Sleeves Layoffs are just the beginning. Can Mercedes Car Group's Zetsche fix production and quality woes?
BusinessWeek December 27, 2004 David Welch	GM And Daimler Are Stepping On It GM and Daimler are finally taking hybrids seriously, teaming up to counter rivals' unexpectedly popular models. Now their engineers will have to prove they can deliver.
The Motley Fool April 29, 2004 W.D. Crotty	Daimler Can Do Better DaimlerChrysler reports a decline in first-quarter net income.
BusinessWeek November 13, 2006 Gail Edmondson	Mercedes Gets Back Up To Speed A focus on quality and cost has Mercedes humming again.
Fast Company September 2005 Fara Warner	Keeping Your Back to the Wall When Dieter Zetsche became CEO in 2000, top executives told him that the way to put the company on a lastingly solid footing was to harness the qualities that emerged in crisis. Zetsche distilled a number of lessons from Chrysler's hair-raising history.
BusinessWeek July 14, 2003 Welch & Tierney	Chrysler's Scary Leap of Faith Chrysler Chief Executive Dieter Zetsche is betting that a slew of new cars in the pipeline will be so hot that demand, not job cuts, will bring back profits. Passing up the opportunity to permanently lower costs in the upcoming labor talks could be a mistake.
The Motley Fool April 19, 2010 John Rosevear	Will Chrysler Really Be Profitable? A widely touted analyst report thinks so. Should we?
The Motley Fool June 2, 2006 Brian Gorman	Daimler on the Downswing? Momentum is slower, but new models may help the company weather the fuel crunch. Investors, take note.
The Motley Fool October 12, 2005 Jennifer Schonberger	Chrysler Thinks Smaller DaimlerChrysler rolls out a new line of more fuel-efficient SUVs. Given current gas prices and the continuing high levels at which they are projected to linger, this is a good move for the automaker and its shareholders.
BusinessWeek July 25, 2005 David Kiley	Driving His Point Home Netzine author "Autoextremist" Peter DeLorenzo pulls no punches when talking about the car industry -- or the people on it. Read his fuelish comments on the executives and strategies of GM, Ford, DaimlerChrysler, Toyota and others.
The Motley Fool April 26, 2005 Nathan Parmelee	Hybrid Sales Blast Off Hybrid sales are strong, but do they offer a better value? it pays to remain intrigued by the developments in hybrids from an investor's point of view.
BusinessWeek August 2, 2004	"There's One Target: Profitability" From his office in Stuttgart, DaimlerChrysler board member Eckhard Cordes recently spoke with BusinessWeek's senior correspondent. Here are edited excerpts from their conversation.
BusinessWeek April 26, 2004 David Welch	Gentlemen, Start Your Hybrids Ford, Toyota, and Honda are betting on a payoff. GM and others aren't so sure
The Motley Fool December 18, 2003	Dodge Drops Lingerie Bowl In a bid to boost sales of Dodge vehicles, Chrysler Group signed up months ago to be a main sponsor of the "Lingerie Bowl" pay-per-view halftime event at the upcoming Super Bowl. But underwear advertising simply got too hot to handle.
The Motley Fool November 12, 2010 John Rosevear	Chrysler: Not Dead Yet Believe it or not, Detroit's most battered automaker is showing signs of revival.
The Motley Fool October 25, 2005 Seth Jayson	Profits From a Carmaker? DaimlerChrysler bucks the trend set by Ford and GM. Investors have cause for applause. Apparently it is possible to make the car business work.
BusinessWeek April 14, 2011 Tommaso Ebhardt	Fiat Takes Alfa Romeo for a U.S. Test Drive The Italian carmaker needs a global luxury brand to rev up profits. Alfa wins the job -- by default
BusinessWeek May 27, 2009 David Welch & David Kiley	The Tough Road Ahead for GM and Chrysler Bankruptcy would produce leaner automakers, but it would still leave lots of debt and do nothing to fix their images - or the disastrous marketplace.
IndustryWeek October 1, 2005 John Teresko	Diesel Emerging A renaissance for the North American auto market? The turbo-charged diesel Beetle seems to bridge the impossible: raw power and fuel economy.
The Motley Fool January 24, 2006 W.D. Crotty	DaimlerChrysler Joins Diet Trend DaimlerChrysler is cutting staff to save $1.2 billion. It seems investors like the moves; the company's stock is up 4.8% today and is within a dollar of its 52-week high.
The Motley Fool January 8, 2010 John Rosevear	The New Big 3 Go Into Overdrive The automotive world changed in 2009, and the new order is becoming clear.