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BusinessWeek April 17, 2006 Gail Edmondson	Audi: Looking For Traction In The U.S. Audi is counting on new models to replicate its success at home.
BusinessWeek February 16, 2004 Gail Edmondson	The Italian Behind Audi's Radical Look The eye-catching combination of German minimalism and Italian flair has got designers from Los Angeles to Tokyo riveted on Audi's next move.
BusinessWeek March 14, 2005	Big Turns in Audi's History A history of the Audi auto manufacturer.
BusinessWeek March 14, 2005 Kerwin & Edmondson	Still A Long Way To Go In The U.S. Last year, Audi's U.S. sales fell 10% -- their first decline in a decade. Management shake-ups rattled dealers.
BusinessWeek March 14, 2005 Bremner & Roberts	Asia: Audi Needs To Burn Rubber Audi is winning plaudits in Europe and the U.S. as it launches hit model after hit model in the luxury-auto segment. Asian car enthusiasts love the brand, too.
BusinessWeek November 18, 2010 Thomas & Cremer	Audi Feels a Need for Speed in the U.S. Volkswagen's Audi brand, the luxury car leader in both China and Europe, is aggressively moving to boost sales in the U.S.
BusinessWeek January 16, 2006	Audi's Design Guy Looks Inward Audi's Walter Maria de'Silva predicts a revolution in interior design, from ergonomics to materials.
BusinessWeek January 13, 2010 David Welch	The Transformer: Why VW Is the Car Giant to Watch Volkswagen is bent on displacing Toyota as the world's biggest car company - and it just may succeed.
BusinessWeek March 24, 2011 Kitamura et al.	Why Lexus Doesn't Lead the Pack in China A late start and high taxes have left Toyota's luxury brand stuck behind rivals.
BusinessWeek September 17, 2009 Jack Ewing	As the Race Slows Down, Audi Hits the Gas The German carmaker is pouring money into marketing to expand its share of the luxury market and push diesel models in the U.S.
BusinessWeek February 16, 2004 Gail Edmondson	Designer Cars From Munich to Tokyo, hot designers are driving sales more than ever. Who are they? Who's got the right stuff?
BusinessWeek December 4, 2006 Gail Edmondson	Power Play At VW Chairmen Piech tightens his grip at troubled automaker Volkswagen.
BusinessWeek February 28, 2005 David Welch	Is Lexus Sexy Enough To Seduce Europe? Lexus will amp up its cars' pizzazz and ditch the understated styling.
BusinessWeek January 16, 2006 Gail Edmondson	Compact, But All Muscle European carmakers have long excelled at making neat small cars. Now they are pouring power into those pint-size packages. And U.S. car buyers may eventually see some of these innovations in their own backyard.
BusinessWeek August 9, 2004 Gail Edmondson	Volkswagen Slips Into Reverse In three years, the carmaker has gone from showcase turnaround to laggard. Looks like it's time for a radical shift of gears.
Car and Driver May 2004 Daniel Pund	2005 Audi A8L 6.0 Quattro Audi social-climbs into the rarefied air of BMW and Mercedes---and finds its parent, VW, already there.
BusinessWeek June 19, 2006 David Welch	How Do You Turn On The #@!&% Air? A J.D. Power study finds luxury cars like Mercedes and BMW overloaded with complexity
BusinessWeek November 17, 2003 Gail Edmondson	Lexus: Still Looking For Traction In Europe Lexus is going nowhere fast in Europe: After 12 years in showrooms, last year it registered sales of just 21,156 cars -- down 11% from 2001 -- compared with more than 234,000 in the U.S. To make Lexus a success, though, Toyota needs to establish it as a separate brand.
BusinessWeek May 19, 2011 Cremer & Higgins	Volkswagen Rediscovers America VW is spending $1 billion on a Tennessee factory to boost market share in the U.S. and eventually become the No. 1 global carmaker.
BusinessWeek October 17, 2005 Gail Edmondson	Mercedes' New Boss Rolls Up His Sleeves Layoffs are just the beginning. Can Mercedes Car Group's Zetsche fix production and quality woes?
BusinessWeek November 3, 2003 Gail Edmondson	Will Yankee Drivers Buy VW Luxury? Its upscale move is meeting resistance in Europe, so the U.S. push is crucial.
BusinessWeek July 11, 2005 Ian Rowley	Lexus To The Rescue Losing luster in the luxury market at home, Toyota is rolling out the marque to fight European imports.
BusinessWeek August 15, 2005 Edmondson & Welch	Dark Days At Daimler Jurgen Schrempp leaves behind a Mercedes beset by quality and profit woes. Now, Dieter Zetsche must take drastic measures to save the marriage with Chrysler -- or engineer a breakup.
BusinessWeek January 16, 2006 Lee Walczak et al.	Dream Machines There's a new 'golden age' of automotive design and technology dawning as sales-hungry automakers are innovating at full speed -- and giving buyers the power to shape their vehicles.
BusinessWeek October 6, 2003 Gail Edmondson	The Asian Car Invasion Picks Up Speed Japanese and Korean auto giants are making a big push in Europe -- and grabbing share fast.
BusinessWeek March 28, 2005 Gail Edmondson	It Looks Like BMW By A Nose A slew of new models could propel the car-maker past Mercedes
Popular Mechanics February 9, 2010 James Tate	2011 Audi A8 Test Drive: Can Audi Best BMW and Mercedes Sedans? From what we've seen, this car is a monumental achievement for Audi.
BusinessWeek January 16, 2006	Fixing Up an Old Mercedes After turning around Chrysler, new DaimlerChrysler head Dieter Zetsche talks about returning the German brand to its past glory.
BusinessWeek June 28, 2004 Gail Edmondson	BMW: Crashing The Compact Market It's entering Europe's fiercest arena without sacrificing its luxe touch.
BusinessWeek October 14, 2010 Tim Higgins	Lexus Cedes Ground in the U.S. to Mercedes and BMW Toyota's quality problems - and aggressive pricing by Mercedes - have fueled market share losses at Lexus.
BusinessWeek October 31, 2005 Gail Edmondson	One Hand On Two Steering Wheels Porsche's bid to control VW -- both its rival and its partner -- opens a Pandora's box of governance issues.
Lucire February 19, 2011	The rational German The Audi A8 ticks the boxes for performance, handling, safety and gadgets. Jack Yan takes it for a series of test drives and ponders whether Ingolstadt finally has Stuttgart and Munchen licked
Lucire May 31, 2009 Jack Yan	Eight Speeds to Efficiency The Audi A4 is put to the test.
Car and Driver August 2003 Aaron Robinson	Audi A8L 4.2 Quattro A better interior than Bill Gates's boudoir, but the big Audi remains just a big Audi.
Lucire March 11, 2011	Fur die Manner von Cobra 11 Jack Yan finally gets a chance to put the Audi A4 and BMW 3-series back to back
BusinessWeek April 14, 2011 Tommaso Ebhardt	Fiat Takes Alfa Romeo for a U.S. Test Drive The Italian carmaker needs a global luxury brand to rev up profits. Alfa wins the job -- by default
BusinessWeek August 30, 2004 Gail Edmondson	Can Mercedes Create A Whole New Niche? Take a German luxury sedan, meld it with a monster sport-utility vehicle and a versatile minivan, and what do you get? The Grand Sport Tourer, a premium crossover due out in 2005. And it's aimed mostly at the U.S.
BusinessWeek October 16, 2006 Gail Edmondson	BMW's Dream Factory Sharing the wealth, listening to even the lowest-ranking workers, and rewarding risk have paid off big time for BMW.
Car and Driver March 2007 Tony Quiroga	2007 Audi S8 Italian at heart. Audi puts a toned-down version of the powerful Lamborghini Gallardo V-10 into its big sports sedan.
BusinessWeek July 21, 2003 Gail Edmondson	Mercedes' Head-on Collision with a Quality Survey There must be a lot of long faces at the headquarters of the Mercedes Car Group in Stuttgart. On July 8, the world's most esteemed luxury auto maker suffered the humiliation of seeing its ranking in the annual J.D. Power survey of car dependability plunge to below the average.
BusinessWeek January 31, 2005 David Kiley	Can VW Find Its Beetle Juice? It is betting on new models -- and an ad blitz -- to rescue sagging sales.
BusinessWeek November 24, 2010 Chris Reiter	Luxury Toy Cars to Help Brand the Big Ones Audi, Mercedes-Benz, and BMW are competing with posh push cars for kids that target Europe's next generation of drivers.
BusinessWeek December 8, 2003 Kathleen Kerwin	When Flawless Isn't Enough For Car Buyers The Big Three are catching up in quality, but they have miles to go on the wow factor.
Fast Company September 2002 Bill Breen	BMW: Driven by Design Chris Bangle and his design gurus are the creative engine inside the hottest car company in the world. But BMW's most breathtaking design may well be its strategy for growth. At the height of its success, when many of its rivals are hunkering down, BMW is making bold, risky bets.
The Motley Fool October 21, 2011 John Rosevear	GM's China Success Continues The General's having another record year in China -- but challenges remain.
Lucire October 11, 2011 Jack Yan	Lucire Living: The Optimist of 2011 The attention to detail on the Audi A7 Sportback means it's one of the most design-delightful shapes we've seen.
BusinessWeek September 23, 2010 Chris Reiter	BMW's Ultimate Driving Machine Is a Tiny Little Electric Car BMW CEO Norbert Reithofer knows the future of the automotive industry is about more than high-performance suburban status symbols.
Car and Driver August 2005	Spied! Rumors and speculation hint to Audi's upcoming Q5, a 5-passenger SUV based on the A4 platform.
BusinessWeek November 13, 2006 Gail Edmondson	Mercedes Gets Back Up To Speed A focus on quality and cost has Mercedes humming again.
BusinessWeek May 9, 2005 Roberts et al.	GM And VW: How Not To Succeed In China The two auto-industry giants, who not long ago dominated the Chinese markets, are losing sales to rivals offering cheaper cars with features Chinese buyers love. The reason for the shift is simple: China used to be an easy game. Not anymore.