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Search Engine Watch
May 4, 2009
Ron Jones |
Click Fraud 101 Thanks to increased efforts from the search engines and ad networks, click fraud is less of a problem than it once was, but it still exists. Here's how to arm yourself against this potential foe.   |
Search Engine Watch
August 31, 2006
Tony Wright |
The Taming of the Bots All savvy search engine marketers know how to create a search-friendly site that can be easily read by a search engine spider, or bot. But what happens when those bots go bad? |
CRM
July 8, 2013 |
New Survey Highlights the Growth of Web Self-Service Web and mobile apps are gaining ground on interactive voice response systems as the self-service channel of choice. |
InternetNews
April 14, 2006
Susan Kuchinskas |
A Head Above the Clickfraud Tide Estimates vary, but it's clear there's a surge of bad clicks in paid search. |
Search Engine Watch
September 8, 2010
Ralph Tegtmeier |
The Daily Con Job: Rogue Spiders in the Wild If you thought that only humans were capable of pulling a fast one on you, think again: quite a few crawlers out there are not at all what they make out to be. |
Entrepreneur
October 2009
Mikal E. Belicove |
Analyzing the Analytics How to make sense of your website's performance data. |
InternetNews
April 27, 2007
Andy Patrizio |
Spammers Are Due For A Surprise Unspam knows where you are. Here comes the lawsuit. |
CRM
April 23, 2015 |
AnswerDash Launches New Web Analytics Features AnswerDash Analytics provide instant insight into Web users' behavior. |
PC Magazine
August 20, 2008
Matthew D. Sarrel |
There's a Bot in Your PC Aiding the rise of blended threats around the world, botnets are digging in and using your network as a base of operations. |
Search Engine Watch
August 24, 2009
Ron Jones |
Google Analytics 101, Part 1 How do you know if your site is accomplishing the company's goals or not? Google Analytics is a good choice to begin gaining this insight, because it provides great statistics for free. |
Technology Research News
October 22, 2003
Kimberly Patch |
Queries guide Web crawlers Search engines approach the problem of sorting out the vast amount of information on the Internet by casting their nets as widely as they can, then sifting through the catch. An algorithm that analyzes what people are looking for could point search engines toward more relevant pages. |
InternetNews
August 3, 2006
Nicholas Carlson |
Search Giants Gang Up on Click Fraud Competition in the search space goes to the back burner as Google, Microsoft and Yahoo vow to fight click fraud. |
Search Engine Watch
February 10, 2009
Aaron Shear |
How Strong is Your Search? If you're not using analytics in the right way on your large site, it will be difficult to adequately track your site's traffic sources. If you're not careful, you could end up with two competing teams -- one driving paid search, and the other driving organic. |
Search Engine Watch
June 9, 2009
Carrie Hill |
Dear Google Analytics... I'm writing an open letter to the Google Analytics folks on behalf of my small business friends around the Web. We're getting a little frustrated with the product, and the so-called "help" within the platform. |
CRM
June 29, 2012
Shamez S. Dharamsi |
Multichannel Predictive Analytics Uncover data patterns to unlock revenue. The most successful organizations integrate data analytics with the aggregated business acumen of their marketing executives to drive strategic marketing decisions. |
AskMen.com
May 7, 2003
Steve Richer |
How To: Avoid Spam E-mail Rest assured there are things the little people can do to overcome that quagmire. Read on to find out how you can modify your surfing behavior to minimize the risk of a spam invasion. |
CRM
July 1, 2009
Donna Fluss |
Contact Centers and the Age of Analytics A variety of applications promise revenue generation and cost reduction. |
Search Engine Watch
May 11, 2009
Ron Jones |
Search Engine Submission 101, Part 1 This two-part article will look at developing a healthy relationship with search engines so they can become aware of your site and then stay up to date as your site grows. |
Search Engine Watch
November 5, 2001
Danny Sullivan |
Web Spiders List Planned Search engine spiders and crawlers with other purposes pose significant problems to site owners. In particular, they can skew page view statistics, which means that advertisers might pay for impressions that human beings never see... |
Search Engine Watch
October 14, 2008
Mark Jackson |
Are You Measuring SEO Success Correctly? Ranking reports are flawed because they depend on everyone seeing the same search results, which just doesn't happen anymore. SEO success should be measured by the lift in organic search engine traffic. And to do that, you need to make sure your analytics are set up correctly. |
Search Engine Watch
December 13, 2010
Nathan Linnell |
It's Time for True Social Media Analytics A social media analytics tool that brings together data from Facebook, YouTube, Twitter, social media monitoring, analytics, and advertising has the potential to drastically alter how we analyze and evaluate our social media efforts. |
CRM
April 22, 2015
Maria Minsker |
Evergage Integrates Its Real-Time Personalization Tool with Google Analytics The integration makes user experience reporting available on a familiar interface. |
D-Lib
Mar/Apr 2008
Smith & Nelson |
Site Design Impact on Robots An examination of search engine crawler behavior at deep and wide websites. |
Wired
November 2006
Scott Berinato |
Attack of the Bots The latest threat to the Net: autonomous software programs that combine forces to perpetrate mayhem, fraud, and espionage on a global scale. How one company fought the new Internet mafia - and lost. |
Search Engine Watch
October 11, 2010
Josh McCoy |
Your Evil Twin: Identifying and Managing Duplicate Content Duplicate content can keep you out of the SERPs. A host of tools can help you identify and manage duplicate content. |
InternetNews
March 16, 2009
Alex Goldman |
Report Says Spam Arms Race Escalating The bad guys are recovering from the loss of McColo and learning how to prevent being taken down so easily again. |
CRM
October 2015
Leonard Klie |
The Age of Speech Analytics Is Close at Hand The Johnny-come-lately in contact centers is poised to become Johnny-on-the-spot |
InternetNews
December 22, 2009
Andy Patrizio |
Malware Writers Get Bold, Rent Datacenters Not content with infecting individual PCs, the criminals who run botnets are now setting up shop in legitimate data centers. How? |
InternetNews
March 5, 2004
Alexander Wolfe |
Why Your Site Wasn't Indexed Want your site to get search engine traffic? Simplify. |
InternetNews
May 6, 2005
Sean Michael Kerner |
Tips From the Search Crowd You want to make sure the search engines find your site and rank it well? Follow some basic rules of the information highway, search experts say. |
InternetNews
April 4, 2005
Tim Gray |
The Brokerage and The Bot Automated Service Agent on HarrisDirect.com replicates the contact center agent by engaging the customer in two-way natural language text chat and delivering an immediate response to customer queries. |
CRM
December 2010
Robert Wollan |
Analyzing the New Customer Customer analytics are emerging as a competitive advantage |
CRM
October 2007
Coreen Bailor |
Help Them Help Themselves Web self-service means having your customer become her own customer service rep -- but without making her resent doing what a real CSR can do in a fraction of the time. |
CRM
February 2004
Martin Schneider |
Get Smart! Enterprises are relying more and more on analytics to derive added value from their CRM systems. Here are the latest trends and hot analytics tools giving organizations better insight into their businesses. |
InternetNews
January 11, 2007
Andy Patrizio |
Image-Based Spam a Server Threat With spam now embedded in graphics files, e-mail servers are getting creamed. |
Search Engine Watch
January 19, 2011
Gareth Owen |
Social Media Links and SEO -- Spam Ye Not! Social media links have been increasingly making their presence felt in the SERPs. It appears as though the engines (in particular Google) may be responding to an increase in manipulative social activity. |
CRM
April 1, 2007
Collins et al. |
Satisfying a Double Standard How to capture the real self-service opportunity. Satisfying the double standard of attempting to drive customers to lower cost channels while improving the experience is the key to success. |
PC Magazine
December 14, 2004
Jay Munro |
Bots March In These worms could "zombify" your computer, but you can give bots the boot. |
InternetNews
May 2, 2007
Andy Patrizio |
Botnet Expedition Reveals Corporate Weaknesses Security firm highlights 30 major corporations with verified botnet infections. |
D-Lib
December 2002
Julien Masanes |
Towards Continuous Web Archiving: First Results and an Agenda for the Future An outline of the contribution of the national library of France (BnF) to a general discussion of web archiving. |
InternetNews
August 4, 2009 |
Businesses Not Immune to Botnets, Report Warns A new report delivers best practices on dealing with this spam vector. |
Search Engine Watch
May 21, 2008
Eric Enge |
The Challenge of Mobile Web Analytics One of the biggest challenges resulting from the growth in mobile Web use is measurement. Conventional Web analytics applications don't do a good job of tracking mobile Web site usage, making it difficult to tune and enhance your mobile Web site's performance. |
InternetNews
August 10, 2007
Andy Patrizio |
Stopping Spammers at The Point of Sale New research suggests going after the commerce sites listed in spam mail, but some have already been doing just that. |
Search Engine Watch
March 5, 2004
Chris Sherman |
Search Engine Forums Spotlight Links to this week's topics from search engine forums across the web: Google Brain Implants? - Yahoo! Search Launches Free AddURL - Will Tracking Bad Bots Hurt Ranking? - Have You Been Asking Jeeves? - Developing Google AdSense Tracking Script - How Do You Start Your Own Directory Like Dmoz? - Yahoo's New Program Pricing Announced... - Search Conference Round-Up |
CRM
April 2014
Leonard Klie |
3 Reasons to Boost Your Contact Center's Strategic Value Today's solutions are lower in cost, offer predictive capabilities, and require less technical know-how to operate. |
Search Engine Watch
October 22, 2008
Eric Enge |
Building a Data-Driven Organization Organizations with streamlined operations, plus fast and accurate decision-making, can gain a decisive edge over competitors. One important step to take is to become data-driven, and creating an organization where analytics emerge from a centralized structure driven by the top of the organization. |
