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CRM June 2014 Maria Minsker |
Is Overcouponing Hurting Your Business? Marketers need to take back control over brands' coupon strategies. |
Food Processing July 2011 Diane Toops |
Food Processors Find Public Growth for Private Label The price differential between branded food and store brands is still there, augmented by higher quality and healthier formulations. |
InternetNews February 8, 2008 Kenneth Corbin |
For e-Tailers, It's a Wide, Wide Web As e-commerce choices abound, nearly all online shoppers report site-hopping in a survey from JupiterResearch. |
CRM March 30, 2012 Harris et al. |
Preparing for a New Price Paradigm Multiple channels transfer pricing decisions from retailers' to consumers' hands. |
CRM October 18, 2010 Carsten Thoma |
5 Steps to Personalized Customer Contact How to tailor online customer experience to boost loyalty and drive revenue. |
HBS Working Knowledge February 24, 2014 Corstjens & Lal |
Busting Six Myths About Customer Loyalty Programs Low-margin retailers argue they can't afford customer loyalty programs, but is that true? Rajiv Lal and Marcel Corstjens make the case that such programs are profit-enhancing differentiators. |
CRM March 2006 Colin Beasty |
Retail's Two Worlds: Tips on Integrating Online and Offline Channels The emergence of online shopping is forcing retailers to reconsider the business practices and technology they use to manage customer experience in the store and on the Web. |
InternetNews November 11, 2009 |
IBM Personalizes Shopping With Commerce 7 WebSphere Commerce 7 adds mobile and social commerce features just in time for the holiday shopping season. |
CRM November 2014 Maria Minsker |
Dynamic Pricing Gains Ground But it must factor in how much customers are willing to pay. |
CRM November 2015 Leonard Klie |
Brands Must Be Loyal to Loyalty Members Rewards need to be more personalized and tailored to individual program members |
Entrepreneur October 2005 Melissa Campanelli |
Getting Personal Will engaging in personalized -- or 'dynamic' -- pricing help or hurt your business? And if your customers find out that you've engaged in personalized pricing, be ready to accept the consequences. |
The Motley Fool January 19, 2010 Dayana Yochim |
Save $100 on Groceries in 3 Easy Steps Simple tips to trim all the fat from your supermarket tab. |
HBS Working Knowledge March 22, 2004 Manda Salls |
Loyalty: Don't Give Away the Store Loyalty programs are profitable--if used correctly. Harvard Marketing professor Rajiv Lal discusses how grocery stores get it wrong. But you can get it right. |
CRM November 7, 2014 Ken Bisconti |
Get on Your Customers' Holiday Wish Lists with Stellar Customer Service Equip your call center with the visibility to reduce customer struggles. |
CRM April 22, 2015 Maria Minsker |
Evergage Integrates Its Real-Time Personalization Tool with Google Analytics The integration makes user experience reporting available on a familiar interface. |
The Motley Fool June 29, 2004 Alyce Lomax |
Off Target? Like its rival, the discount retailer says it will miss its same-store sales forecast for June. |
InsideFlyer September 2012 |
UseMyBenefits.com Launching later this year, UseMyBenefits.com promises, according to the company's press release, "an innovative concept to help consumers get easier access to their discounts and benefits to begin taking advantage of them." |
CRM December 12, 2014 James Keller |
Use Personalization to Convert Online Sales Emulate the in-store experience with e-commerce tools. |
U.S. Banker May 2008 Beth Horowitz |
What Have You Done For Me Lately? The challenge that retail bankers, credit-card issuers, merchants and payments-network officials face is creating a long-term relationship with a savvy consumer who is increasingly willing to switch institutional loyalties. |
InternetNews October 23, 2008 Kenneth Corbin |
Holiday e-Commerce Seen Only Rising 12% Forrester revises its growth expectations for the holiday shopping season. Gas is still playing a role, along with economy. |
Bank Technology News November 2008 James S. Greene |
Capitalizing on Consumer Commerce Even in today's volatile economic climate, banks have the greatest opportunity to build relationships and connect with consumers. |
The Motley Fool April 24, 2007 Rich Duprey |
Foolish Forecast: Safe at Home With Safeway The grocery chain will ring up its first-quarter 2007 financial results shortly. Investors, here is what you can expect to find. |
CRM February 29, 2012 Judith Aquino |
First Data Connects Credit Cards to Offers and Loyalty Programs Although merchants are become increasingly adept at offering personalized online offers to consumers, credit cards and other payment cards have remained relatively untouched as a marketing tool. That is starting to change. |
The Motley Fool November 23, 2011 Dayana Yochim |
It's Going to Be a Black Friday Like No Other Stores and shoppers have evolved since last year, making this year's post-turkey retail frenzy one that we'll all remember. |
The Motley Fool November 24, 2009 Brian Orelli |
Here's a Dollar: Go Lose Some Weight Companies attack the wallet to try to get employees healthy. |
BusinessWeek September 18, 2006 Justin Hibbard |
Put Your Money Where Your Mouth Is Safeway wanted a fresher, healthier image. The first step was to become fresher and healthier. |
The Motley Fool May 9, 2011 Alyce Lomax |
Gas, Grocers, and Grim Realities Inflation hurts: Grocery stocks have gotten a whole lot riskier. |
The Motley Fool April 30, 2007 Mike Cianciolo |
Playing It Safe at Safeway The grocery chain's strong earnings and sales weren't enough for management to increase guidance for the year. Investors, take note. |
Search Engine Watch October 25, 2005 Shari Thurow |
Shopping Search and Merchant Reputations Consumers often look to merchant reputations on shopping search engines when deciding to make a purchase. But who determines these reputations? And can you trust them? |
The Motley Fool December 17, 2007 Alyce Lomax |
A Safe Way to Organics? Safeway is taking its organics line further, planning to offer it not only in stores, but through other channels as well. |
The Motley Fool October 15, 2010 Jacob Roche |
Safeway Deflates Its Way to a Profit Lower prices help spur increased sales. |