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Information Today January 7, 2008 Barbara Quint	Google Knol: The "Grassy Knoll" for Publishers or Just Wikipedia? Mainstream press and leading blogs immediately saw Knol as the launch of a Google offensive against Wikipedia. But a closer look at the model indicates an author-centric orientation that would better fit a strategy of building Google into a powerhouse publisher.
InternetNews December 14, 2007	Google Site May Challenge Wikipedia Google's user-edited "knol" project is in testing, but one day could represent a rival to the space's reigning champ.
InternetNews August 9, 2007 Nicholas Carlson	Google Adds Comment Feature to News Starting this week, Google will feature comments from a "special subset" of readers for the stories on its Google News homepage.
Information Today August 31, 2009 Barbara Quint	PLoS Currents Uses Google Knol Collections Feature for Swine Flu Reports The Public Library of Science has launched a new experimental service called PLoS Currents, which is designed to support quick turnaround among scientists on hot research topics.
InternetNews May 17, 2007 David Needle	Google Reaches For 'Universal Search' Infrastructure changes allow for more complete results of multiple media types from Google's homepage.
Search Engine Watch September 22, 2004 Danny Sullivan	Google Ad Policies To Be Expanded Publicly Google's planning to greatly expand the editorial guidelines it publishes online, providing everyone a better idea of what it accepts on the advertising front.
The Motley Fool March 31, 2008 Rick Aristotle Munarriz	Wikipedia vs. the World With Google's Knol, Yahoo! Answers, and Answers.com's WikiAnswers, the number of sites looking to cash in on the Web 2.0 movement of user-created reference content is growing exponentially.
BusinessWeek December 12, 2005 Ben Elgin	Can Google Go Glossy? Why Google's plan to resell print ads to its army of advertisers may be off to a slow start.
Search Engine Watch August 15, 2008 Frank Watson	Google SERP Bias? Google Knols Best If you need some lift, start dropping pages into Google Knol and Google pages. They show up in the organic results faster than you can get them through Webmaster Central.
Wired March 24, 2008 Brendan I. Koerner	Algorithms Are Terrific. But to Search Smarter, Find a Person. Brijit produces 100-word abstracts of both online and offline content and rates each so readers can decide whether it's worth their time to click through.
InternetNews January 31, 2007 Erin Joyce	Google Shows Why It Leads The Pack Google's profit almost tripled amid soaring revenues in the fourth quarter.
The Motley Fool December 17, 2007 Tim Beyers	Why Wikipedia Will Win Save for the core search engine that launched the business, Google has a checkered history when it comes to displacing incumbents in the industries it enters. Will it be the same for Knol, Google's answer to Wikipedia?
Search Engine Watch December 7, 2003 Danny Sullivan	What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change.
Search Engine Watch July 1, 2003 Danny Sullivan	The Search Engine Report - Number 80 Search Engine Watch News... SES San Jose Agenda Now Available... Microsoft's MSN Search To Build Crawler-Based Search Engine... Overture's Content Match Takes On Google's Contextual Ads... Google AdSense Expands Contextual Ad Placement Program To Small Sites... etc.
BusinessWeek December 3, 2007 Jon Fine	Google and Other People's Content Google sticks ads all over. But to maintain growth, it may need to own the places it puts them.
The Motley Fool March 24, 2005 Rick Aristotle Munarriz	Google's Potentially Fatal Flaw Even the world's most valuable dot-com can be one misstep away from falling out of favor.
Searcher June 2004 Paul S. Piper	Google Spawn: The Culture Surrounding Google Just a few years back, the word Google existed as the name of a cartoon character and possibly among the random phonemes mumbled by toddlers. Today, one would be hard-pressed to find a person who hasn't heard of the search engine that bears this name.
InternetNews July 20, 2006 Nicholas Carlson	Google Finds Bigger Profits With AdSense Adsense was among the standouts for Google's stellar earnings results that more than met expectations.
Search Engine Watch September 3, 2002 Danny Sullivan	Google: Can The Marcia Brady Of Search Stay Sweet? Does search dominance by Google mean that the company is destined to be hated, in the way that Microsoft endures a poor reputation due to its dominance of operating systems, office software and browsers? Such a fate is not preordained.
The Motley Fool January 9, 2008 Rick Aristotle Munarriz	Dueling Fools: Google Bear The bears think that Google is a company that has all of its eggs in one basket, and is beginning to show signs of decelerating growth.
The Motley Fool January 14, 2009 Rick Aristotle Munarriz	Google in 2012 How will the search giant look three years from now?
The Motley Fool February 1, 2005 Alyce Lomax	Microsoft's Search and Destroy Will heavy ad pocketbooks help Microsoft strangle Google?
The Motley Fool October 12, 2005 Rick Aristotle Munarriz	Burn, Google, Burn After a breathtaking ascent, this once beautifully volatile stock has been treading water in a tight range of little more than 10% over the past four months. Has Google finally found its market equilibrium?
BusinessWeek August 9, 2004 Ben Elgin	Google This: Investor Beware The Web search outfit's business is terrific, but its long-term outlook is cloudy. The company will no doubt lure plenty of interest when it sells shares. But given all the challenges ahead, smart investors will proceed with caution.
Search Engine Watch June 18, 2004 Danny Sullivan	New Google WebSearch Program Pays Publishers For Searches Google has released two new services allowing site owners to install web search capabilities on their own sites, including one that pays.
The Motley Fool April 3, 2006 Stephen Ellis	Google's Not Worth $109 Billion The search giant is priced to perfection. The market, unable to value its disruptive potential, has overestimated the shares' worth, and with no room for error, numerous issues threaten to derail Google's ascent.
Wired March 2004	The Complete Guide to Googlemania! They named their new search engine Google, for the biggest number they could imagine. Today Google's a library, an almanac, a settler of bets. It's a parlor game, a dating service, a shopping mall. At more than 200 million requests a day, it is, by far, the world's biggest search engine.
Wired October 23, 2007 Seth Mnookin	Thanks to Google's Tools, I'm the Most Efficient Time-Waster Ever Google is the procrastinator's dream.
The Motley Fool December 21, 2006 Chuck Saletta	The Worst Stock for 2007: Google Google is an absolutely fabulous company, but wonderful companies don't always make excellent investments.
BusinessWeek October 3, 2005 Ben Elgin	Google's Search for Simplicity That famously spartan user interface on Google's homepage is about to face a major test as the outfit seeks to drum up attention for its many new offerings
BusinessWeek July 10, 2006 Ben Elgin	So Much Fanfare, So Few Hits An analysis of some two dozen new ventures launched over the past four years shows that Google has yet to establish a single market leader outside its core search business, where it continues to chew up Microsoft and Yahoo.
The Motley Fool October 25, 2005 Rick Aristotle Munarriz	Google $450? Setting a target price on Google is like betting on the weather. Google will be a more important company five years from now than it is today. However, that doesn't mean that it will be that much more valuable once investors adjust their premiums to slower growth rates.
BusinessWeek April 9, 2007 Rob Hof	Is Google Too Powerful? As the Web giant tears through media, software, and telecom, rivals fear its growing influence. Now they're fighting back
Search Engine Watch September 17, 2008 Kevin Ryan	Launch Google Freedom Now How much power should Google have? How much is too much? Why should you care? Would we really be better off in a Google-free world?
The Motley Fool July 28, 2006	Foolish Mid-Year Review: Google vs. the World Investors, very few companies inspire as much awe and annoyance -- sometimes at the very same time -- as Google. Google's First Miss? by Rick Aristotle Munarriz... Can Google Take Over the World?... by John Bluis... etc.
Search Engine Watch July 6, 1999	Google Goes Forward While I've considered Google a "major player" in the search space for some time, the deal with Netscape gives it a mass audience for the first time, along with its first business deal.
Popular Mechanics September 9, 2008 Mark Wilson	Top 10 Web-Shaking Google Breakthroughs From Its First 10 Years Making software free... Taming wild search... Giving us the globe... Capturing a neighborhood... etc.
Information Today May 15, 2006 Barbara Quint	Whither Google? Report on Google's Press Day Webcast Search, search, and more search is Google's goal. Four new products, all search-oriented, were announced: Google Trends, Google Gadgets, Google Co-op, and Google Notebook.
The Motley Fool December 28, 2006 Rick Aristotle Munarriz	You Are So Wrong About Google Investors, 2007 is going to be a long year if you turn your back on Google.
The Motley Fool July 24, 2006 Alyce Lomax	Google Gone Amok? The search giant's second quarter was impressive, but it's on a spending spree. While Google may still have a lot going for it, investors expect more, especially given some of the nagging doubts that are emerging.
The Motley Fool February 21, 2007 Mac Greer	Is Google Courting Trouble? Will unauthorized content kill Google's video star? Can Google find a way to play nice with publishers and resolve its other copyright conflicts?
Search Engine Watch April 29, 2004 Danny Sullivan	Google IPO To Happen, Files For Public Offering As many expected, Google filed to go public today. A quick update on the news and pointers to more information.
The Motley Fool December 13, 2004 Alyce Lomax	Google's Suggestive New Service Google Suggest may come as no shock, but it's useful and accurate.
AskMen.com Jacob Franek	5 Things You Didn't Know: Google As the mother of all search engines, Google has come a long way since its early beginnings.
The Motley Fool June 9, 2006 Seth Jayson	How Google Is Killing the Internet Insiders sell while Google ruins its business model, if not the entire Internet. That ought to work out well for outside investors.
The Motley Fool January 15, 2009 Rick Aristotle Munarriz	The Incredible Shrinking Google You know things are bad when even the mighty Google is handing out pink slips.
Wired February 25, 2008 Jonathon Keats	Jargon Watch: K-Scale, Moofing, Human Terrain Team Definitions for modern terminology.
The Motley Fool June 21, 2006 Alyce Lomax	10 Things I Hate About Google There are plenty of reasons to think Google's a risky investment. Google's not doing itself a favor, nor its shareholders, by trying to do too many things that have already been done, and done perfectly well.
The Motley Fool February 1, 2008 Alyce Lomax	Google Stumbles Google's policy is to not give guidance. That doesn't change the fact that it did disappoint Wall Street with its fourth-quarter numbers.
Search Engine Watch November 5, 2003 Danny Sullivan	Surprised Google & Microsoft Talked Takeover? You Shouldn't Be! No one should have been surprised that the companies have talked about a possible purchase. It made sense then. As for now, a more realistic possibility is that the two companies might partner in the short term.