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CRM March 2006 Colin Beasty |
Retail's Two Worlds: Tips on Integrating Online and Offline Channels The emergence of online shopping is forcing retailers to reconsider the business practices and technology they use to manage customer experience in the store and on the Web. |
CRM May 1, 2003 David Myron |
Vertical Focus: Retail Retailers are learning from others' mistakes. Instead of investing heavily in full suite applications, retailers are nibbling on CRM and noticing bite-size successes, according to "Getting Retail CRM Right," a recent report by Forrester Research. |
CRM November 1, 2006 Jeffrey Schumacher |
Monetizing Media By leveraging inventories of impressions, brand, customer data, and CRM capabilities, retailers can offer advertisers a largely untapped source of highly targeted media. |
Entrepreneur July 2003 Kim T. Gordon |
Cross-Training Join the multichannel marketing revolution, and get ready to pump up your sales. |
CRM August 2015 |
Real-Time Retail Is the New Imperative Retailers must identify customers when they walk in the store |
CRM June 1, 2007 Coreen Bailor |
Market Focus: E-Retail: Buying Into the Customer Experience The retailers that focus on delivering a seamless customer experience have a markedly stronger chance of cultivating customer loyalty. Top 3 Vendors in E-commerce: ATG... Comergent... IBM... |
CRM March 16, 2012 Eric Harber |
Four Ways Mobile Will Boost Your CRM Strategy Take your campaigns to the next level. |
CRM March 30, 2012 Harris et al. |
Preparing for a New Price Paradigm Multiple channels transfer pricing decisions from retailers' to consumers' hands. |
CRM December 11, 2010 Gib Bassett |
The Marriage of Mobile and Multichannel Marketing Mobile's central role in the coming cross-channel revolution. |
Global Services August 30, 2007 Sufia Tippoo |
Retail IT While larger retailers such as Target and Tesco have set up captive IT centers, others such as Carrefour, JC Penny, Marks & Spencers, Office Depot and Selfridges have been in the outsourcing mode to third-party service providers. |
The Motley Fool November 17, 2010 Alyce Lomax |
Retailers' Hottest Holiday Gambit Won't Save Them Many free shipping deals sound like half-hearted efforts. |
CRM August 17, 2012 Joe Cordo |
How to Get Value from Big Data Five ways to embrace the information you have. |
The Motley Fool August 23, 2006 David Meier |
Math for Retail Nerds What kind of rulers can investors use to see how retailers measure up? The metrics... Inventory... Accounts payable... Same-store sales... etc. |
CRM January 17, 2012 Judith Aquino |
Infor Launches New Marketing Suite Multichannel campaign management tools and analytics let marketers deliver comprehensive messages. |
CRM February 2008 Barton Goldenberg |
Multiplicity Means More Customers want it. Technology allows it. The Digital Client demands it. So why have so few companies mastered multichannel CRM? |
CRM October 18, 2010 Carsten Thoma |
5 Steps to Personalized Customer Contact How to tailor online customer experience to boost loyalty and drive revenue. |
The Motley Fool July 26, 2010 Alyce Lomax |
Is Big Brother in Store for You? Wal-Mart faces futuristic privacy concerns. Some privacy advocates are alarmed at the giant retailer's plans to test out new, sophisticated radio frequency identification tags in its apparel. |
CRM October 2011 Brittany Farb |
The (Old) Rules Do Not Apply Traditional standards of database marketing will be retailers' downfall |
CRM December 14, 2012 Shannon Aronson |
Social CRM and the Great Power Shift Social CRM is about customer involvement, not supervision. This means that marketers today must curate, respond to, and inspire conversations in order to thrive in the marketplace. Here are five keys to success. |
CRM February 10, 2012 Sean Canning |
The Case for Multichannel Customer Management Why enterprises that fail to adapt will be left behind. |
The Motley Fool May 6, 2004 Phil Wohl |
Hitting the Wal-Mart There were very few surprises when retailers reported their April sales figures this morning and leading the list of mild underperformers was Wal-Mart, the country's largest retailer. |
CRM March 2012 |
Prepare for a Multichannel Support Environment The social media eruption emphasizes the importance of connecting with customers on their preferred interaction channels. However, while doing so is beneficial to companies and their customers, it presents other challenges. |
CRM February 1, 2007 Evans et al. |
Keeping the Store Information-based marketing programs deliver real value without companies having to spend millions. |
HBS Working Knowledge July 25, 2011 Maggie Starvish |
Customer Loyalty Programs That Work Successful retailers connect with customers via loyalty programs at three levels starting with an introduction, followed by a retailer-initiated communication, and finally with customer- or retailer-initiated feedback loops. |
CRM November 23, 2012 Pelin Thorogood |
The New Science of Retaining Customers Look to digital analytics to improve buyer loyalty and customer lifetime value. |
CRM April 2012 Kelly Liyakasa |
Keeping the "Retail" in Retail Stores Will Smith, CEO of Euclid Elements, may share his moniker with the Hollywood star, but he is also making headway in the retail industry by delivering digital analytics to the standard brick-and-mortar store. |
InternetNews December 16, 2003 Susan Kuchinskas |
E-Tailers Send Shoppers Back to the Mall As retailers integrate their Web sites with other channels, the Web is becoming a marketing tool to drive traffic to physical stores. |
CRM June 4, 2015 Greg Petro |
Does Your CRM System Need a Crystal Ball? Here's why predictive analytics may be the missing link in your CRM data. |
CRM October 8, 2013 |
SAP Releases Customer Activity Repository SAP Customer Activity Repository, powered by the SAP HANA, brings together customer, sales, and inventory information. |
The Motley Fool October 20, 2009 Alyce Lomax |
Holiday Trouble Lurks on Layaway We've found one more sign of a potentially grim holiday season. |
CRM January 11, 2013 Mikael Lyngso |
Combating Shopping Cart Abandonment Leverage e-commerce data to boost online sales. |
CRM November 2012 Kelly Liyakasa |
Connecting Retail and E-tail More retailers are combining CRM data, social media, and personalization to improve the customer experience. |
CRM July 2014 Barton Goldenberg |
Forging the Next CRM Frontier Integrated technologies hold great promise for the future of CRM. |
The Motley Fool November 13, 2007 Alyce Lomax |
Wild About Wal-Mart ... and Everybody Else Shares surge after the world's biggest retailer reports increased sales and net income in the third quarter; the "halo effect" spreads to other retailers. |
CRM December 2012 Esteban Kolsky |
What's in a Name? Debating the future of social CRM. |
CRM September 1, 2011 Brittany Farb |
Email Marketing Remains a Key Tactic for Retailers Retailers are more focused on using email for marketing programs to promote their social communities than for social sharing. |
CRM April 2011 J. David Lashar |
Marketing Beyond the Cloud Technology and strategy convert customer interactions into actionable insight. |
InternetNews January 23, 2006 David Ian Miller |
Report: Online Retail on Easy Street Growth in online retail spending will be healthy over the next few years, but retailers will have to scramble for the attention of a maturing population of online shoppers, according to a forecast by JupiterResearch. |
Commercial Investment Real Estate May/Jun 2015 Sara S. Patterson |
Retail Forecaster The dynamic intersection of online and in-store sales is changing many dimensions of the retail marketplace, according to Gary M. Ralston. |
The Motley Fool April 6, 2006 Stephen D. Simpson |
Oxford Not Quite a Custom Fit Yet Investors, there's risk to this stock from the possibilities that (1) the new strategy may fail, and (2) analysts and investors may be slow to recognize the "new" Oxford and price the stock accordingly. |
The Motley Fool November 29, 2004 Seth Jayson |
Santa Skipping Wal-Mart? So the retailer's sales are down. There are plenty of other reasons for investors to be of good cheer. |
CRM September 2003 Barton Goldenberg |
Service Is the Long-Term Winner Combining CRM with product excellence delivers competitive differentiation that can outlast the competition. |
CRM December 14, 2012 Mark Cooper |
The Rise of the Agile Consumer Traditional CRM systems are failing to keep pace with today's customer. |
CRM December 2013 David Myron |
CRM -- What Lies Ahead in 2014? We'll likely see mobile technology deployments accelerate pretty rapidly during the next few years. |
The Motley Fool May 2, 2011 Sarosh Nicholas |
Can Rivals Ignore Wal-Mart's Social Media Campaign? Will Wal-Mart's acquisition of Kosmix push other retailers into the realm of social media? |
CIO January 11, 2010 Joab Jackson |
IBM: Consumers Demand More Interactivity Consumers want more retail stores to be more interactive and personalized online, a new survey from IBM has found. |
HBS Working Knowledge April 18, 2005 Julie Jette |
Prosper with Multi-Channel Retailing Reps from Abercrombie & Fitch, the Gap, and Bath & Body Works traded pointers in a panel session at the Harvard Business School Retail and Luxury Goods Conference. The upshot: Keep your brand message consistent both in-store and online. |
CRM July 11, 2012 Judith Aquino |
Votigo Rolls out Saas-Based Social Marketing and CRM Suite Platform includes promotions and conversation managers, analytics, and more |
CRM January 16, 2012 |
Retailers to Enhance Customer Experience With Microsoft Dynamics AX 2012 for Retail Seamless multichannel insight and customer connection enable retailers to deliver a complete shopping experience. |
CRM August 4, 2015 David Myron |
Social CRM Mistakes and How to Avoid Them Follow these 10 steps to deploy a successful social CRM strategy. |