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Entrepreneur
October 2007
Kim T. Gordon |
'Twill Be the Season 8 ways to prepare now for stellar holiday sales.   |
CRM
February 10, 2014
Maria Minsker |
As Marketers Embrace New Tactics, Experian Studies Find Email Is Still King Thanks to pop-up windows and responsive design, email remains the top marketing channel. |
CRM
January 2012
Judith Aquino |
Don't Count Out Email Yet New advances make email a smart choice for marketers. |
CRM
November 2011
Leonard Klie |
Marketing Dollars Move to Interactive Spending in this segment will rival TV advertising by 2016. |
Entrepreneur
October 2006
Gwen Moran |
Holiday Jeer Premature holiday spirit can put customers in grinch mode. |
Search Engine Watch
February 28, 2006
Chris Sherman |
Searchers Still Like to Buy Offline A new study says that though a majority of shoppers use the internet to research products, nearly half still prefer to make their purchases through bricks and mortar retailers. |
CRM
July 8, 2015
Charles Nicholls |
Stop Your Customers From Going Dark Bombarding customers with irrelevant messages doesn't help. Forget focusing on meeting quotas and focus instead on the customer experience. |
CRM
January 19, 2011 |
Emailvision Acquires Social Marketing Management Firm ObjectiveMarketer Emailvision, a provider of software as a service for email marketing, has acquired ObjectiveMarketer, a provider of social media marketing. This acquisition will enable online marketers to efficiently plan, automate, execute, and measure social marketing campaigns. |
Entrepreneur
November 2003
Catherine Seda |
The ROI Treatment Get better results by creating an ROI model. |
CRM
September 2013
Maria Minsker |
Consumers Call Personalized Email Marketing 'Superficial' Marketers and consumers are on different pages when it comes to email marketing effectiveness. |
CRM
October 1, 2003
David Myron |
Marketing Automation Under Attack Consumers and legislators are demanding more from marketers. |
InternetNews
December 8, 2010 |
Mobile Users Let Down Guard During Holidays New survey reveals that despite warnings and media coverage, most smartphone users will still take unnecessary risks during the holidays. |
CRM
April 2011
Brittany Farb |
Companies Need to Make Better Friends Study identifies the main triggers for consumer disengagement in online marketing campaigns. |
CIO
December 1, 2002
Lafe Low |
Busy Online Santas If the economy remains sluggish and retailers are jittery about the holidays, they can take comfort in forecasts that consumers will buy more gifts online this season. |
Search Engine Watch
November 12, 2010
Dan Yomtobian |
Keep the Holiday Gifts in Their Carts With Remarketing Want a huge lift in ad response for the holidays? A remarketing campaign can help you combat rising cart abandonment rates for online shoppers. |
CRM
December 11, 2015
Nipul Chokshi |
Predictive Marketing Can Help Retail Harness the Holiday Hustle Understanding data, anticipating behavior, and evaluating progress can help stores get the most out of the shopping season. |
CRM
June 13, 2012
Judith Aquino |
ExactTarget Rolls Out MobileConnect Application The cloud-based application powers SMS alerts and mobile marketing messages. |
AFP eWire
July 31, 2013
Mike Snusz |
Three Pieces to an Engaging Email Campaign Nonprofit email campaigns can learn from what the corporate world is doing. Corporate email programs have focused on delivering value -- they test offers, messaging and more. |
Entrepreneur
October 2005
Kim T. Gordon |
That's the Spirit Ready to try something new this holiday season? Even if you own a nonseasonal service business, these four ideas will help you win more sales and raise your company's visibility. |
CRM
April 4, 2011 |
Emailvision Enters Key Partnerships The email and social marketing software provider integrates online relationship marketing technologies. |
CRM
May 4, 2015 |
AgilOne Releases Marketing Spend Optimization New AgilOne integration with Google Analytics enables marketers to see which campaigns and keywords bring the most profit and customer lifetime value. |
CRM
July 1, 2007
Colin Beasty |
Business Problem: A Company's Marketing Department Cannot Effectively Track and Manage Campaigns Across Multiple Search Engines. Tech Solution: Search engine marketing tools. |
CRM
October 5, 2012
Kyle Lacy |
The Future of Marketing Strategy Embracing the cross-channel approach is the only option. |
Entrepreneur
October 2006
Melissa Campanelli |
Happy Holidays Tis the season for sales, so make sure your site is ready. |
The Motley Fool
January 3, 2007
Mary Dalrymple |
Holiday Recovery, Part 2 If you give the next holiday season a little thought today, you'll save yourself quite a bit of stress later. |
The Motley Fool
November 24, 2006
Mary Dalrymple |
Stop the Holiday Madness Here is how to fix your bad holiday spending habits. |
CRM
August 2010
Joshua Weinberger |
Rising Stars: The Social Mailman With the purchase of CoTweet, email marketing specialist ExactTarget is ready to deliver results. |
InternetNews
December 14, 2010
Lisa Phifer |
Top 10 Mobile Risks to Avoid During Holidays Between online shopping and checking in at work, the holiday season presents a number of security risks for smartphone users. |
CRM
April 1, 2004
David Myron |
BPO News & Insight: Email Tuesdays A new report says the most popular day to send an email marketing blast is Tuesday. |
AskMen.com
Ross Bonander |
4 Steps: Holiday Moderation These four steps can help a guy practice holiday moderation while still enjoying a memorable holiday season. |
CRM
June 10, 2011
Leonard Klie |
New Research Highlights the Need for Integrated Marketing Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels. |
Entrepreneur
November 2006
Rieva Lesonsky |
'Tis the Season Get into the holiday marketing spirit with these expert tips. |
PC Magazine
June 21, 2006 |
Double The Holiday Fun In Outlook? If you accidentally add U.S. holidays to Outlook 2003 twice, here's how to you reset the calendar to just show them once. |
CRM
March 13, 2015
Loren McDonald |
Content (and Data) Is King of Email Marketing Combine triggered and 'white space' emails for a successful strategy. |
Search Engine Watch
September 3, 2010
Paul Burani |
Reach Holiday Shoppers Penny-Wise and Pound-Wiser To do better in search this holiday season, marketers need to spend less on search. Here's why. |
CRM
April 16, 2015 |
Bronto Releases Socialite to Help Marketers Measure the Impact of Social Campaigns New software offering supports marketers on Facebook, Instagram, and Twitter. |
The Family Room
November 2000
Sandra Walker |
Get Organized for the Holidays Getting organized will help make for a more relaxed enjoyable holiday, whether your plans include a formal dinner for forty, or a quiet cozy celebration for two... |
Entrepreneur
December 2005
Paul & Sarah Edwards |
Home Office Tips for Holiday Houseguests Keep your home business running smoothly with these three tips for entertaining holiday guests. |
Search Engine Watch
May 26, 2010
Joseph Kerschbaum |
How to Move an AdWords Campaign Without Breaking it If you need to make major changes to an AdWords account, such as moving ad groups between campaigns, or even moving campaigns between accounts, here are some tips to ease the process. |
CRM
October 18, 2012
Judith Aquino |
Microsoft Jumps into the Marketing Automation Space Their acquisition provides further proof of a maturing market. Only a few days after ExactTarget snapped up marketing automation provider Pardot for $95.5 million, Microsoft announced yesterday that it has acquired MarketingPilot for an undisclosed amount. |
CRM
October 2013
Maria Minsker |
Marketing Email Open Rates Jump Nearly a third of marketing emails are viewed -- a major increase compared to recent years. |
CRM
November 20, 2013
Maria Minsker |
At Dreamforce Day 2, Salesforce.com Unveils the Salesforce ExactTarget Marketing Cloud ExactTarget Marketing Cloud is part of the new Salesforce1 Customer Platform, which Salesforce.com rolled out on Day 1. |
Entrepreneur
August 2003
Catherine Seda |
It's That Time of Season Sure, it may be summer, but if you're an e-tailer, now's a great time to plan for winter sales. |
CRM
May 2013
Judith Aquino |
Growing Profits with Marketing Automation Streamlining your sales and marketing tasks with automated technology can do wonders for your productivity and bottom line. |
Search Engine Watch
October 23, 2009
Chris Boggs |
It's Not Too Late for 2009 Holiday-Focused SEO Search engine optimization tips for marketers looking to push the needle further during the upcoming online holiday season. |
The Motley Fool
September 29, 2011
Alyce Lomax |
Unhappy Holidays for Best Buy Holiday hiring takes a tumble. |
CRM
May 4, 2012
Faletski & Sherrett |
Building a Successful Mobile Email Campaign Here are three ways you can improve the success of your email campaigns in an increasingly mobile world. |
Search Engine Watch
September 22, 2009
Herndon Hasty |
Improve Your SEM in Time for the Holidays While it's the beginning of ramp-up time for your holiday paid search campaigns, you're nearing the end of your opportunities for SEO improvements. But there's still time for changes to increase those free holiday visitors in November and December. |
CRM
November 25, 2011 |
Emailvision Launches SaaS Campaign Management Solution With Customer Intelligence New product Campaign Commander Enterprise Edition lets marketers deliver more relevant and successful online relationship marketing campaigns. |
InternetNews
December 3, 2010 |
Phony Holiday Tweets Hide Malware Shortened URLs posted on Twitter may not lead to the holiday-themed sites listed. |
