Similar Articles |
|
Search Engine Watch September 22, 2010 Christian Arno |
Embracing the Nation -- Why Localizing by Country Works If you're serious about competing with the locals in any given market, then you need to take your localization seriously, and that extends to the linguistic and cultural quirks of each individual market. |
Search Engine Watch July 28, 2010 Christian Arno |
Localizing Websites: Why it Pays to Target Countries and Not Languages For your foreign language sites to be effective, they absolutely have to be localized for individual countries. Here's why. |
The Motley Fool January 14, 2004 Selena Maranjian |
Learn a Language, Get a Job Multilingual workers are in demand. |
Search Engine Watch June 23, 2010 Michael Bonfils |
Dialects, Diversity and Keyword Research Great tips for improving your ad groups and utilizing linguistic diversity and dialects to expand your list of non-English keywords. |
Search Engine Watch November 17, 2010 Christian Arno |
Website Localization: The Time is Now Although the English-language web has reached a saturation point, the foreign language Internet still offers rich-pickings, and presents a rather lucrative opportunity for businesses. |
PC Magazine October 19, 2011 Jill Duffy |
Apple's Siri Shuns 35 Million Americans -- Are You One? Siri carries out simple tasks for you when you speak to it, but only if you're an English speaker in the United States. |
Search Engine Watch June 2, 2010 Christian Arno |
Thinking Beyond a Monolingual Audience If you're in the business of selling products or services online, here's how to avoid cutting out more than three-quarters of your potential customers -- non-English speakers. |
HBS Working Knowledge March 24, 2014 Michael Blanding |
The Surprising Link Between Language and Corporate Responsibility Research by Christopher Marquis shows that a company's degree of social responsibility is affected by a surprising factor -- the language it uses to communicate. |
The Motley Fool September 26, 2008 Andy Louis-Charles |
How to Make Your Child Globally Competitive A tip for your future world-class achiever. |
T.H.E. Journal June 2009 |
Tell Me More Version 9.0 by Auralog Auralog introduces the latest version of its language learning software, Tell Me More Version 9.0. |
Search Engine Watch October 20, 2010 Christian Arno |
Get Linked: How to Build Backlinks in Foreign Languages The foreign language Internet presents the greatest untapped resource of our time, and word is spreading fast of just how profitable it can be and how easy it is to rank highly in foreign language search engines. |
Wired June 23, 2008 Michael Erard |
How English Is Evolving Into a Language We May Not Even Understand Given the number of people involved, Chinese English is destined to take on a life of its own. |
Search Engine Watch April 28, 2010 Michael Bonfils |
Targeting by Language or Country: What You Need to Know The benefits and challenges associated with international search targeting tactics. |
HBS Working Knowledge March 19, 2012 Kim Girard |
HBS Cases: Overcoming the Stress of `Englishnization' CEOs of global companies increasingly mandate that their employees learn English. The problem: these workers can experience a loss of status and believe they aren't as effective in their learned language. |
CRM December 10, 2015 |
Inbenta Now Supports Chinese, Japanese, and Korean Inbenta's intelligent search platform now supports major Asian languages. |
Fast Company Neal Ungerleider |
Google Translate Can Now Decipher Signs In 27 Languages Through the standalone Translate app, users can translate signs in tongues ranging from Catalan and Indonesian, to Slovak and Ukrainian. |
Search Engine Watch March 2, 2011 Christian Arno |
5 Money-Saving Strategies for Localized Websites How microsites, subdomains, duplication, post-edited machine translation, and competing in foreign markets will increase your ROI and save you more money. |
Searcher February 2012 Nancy K. Herther |
Feature: Language Translation in the Internet Age - 'my Hovercraft is Full of Eels' Webpages are designed to attract users and to keep them coming back. Along with poor design and typos, issues of unclear messages plague many websites today. |
The Motley Fool October 14, 2011 Anders Bylund |
You Are Now Free to Move About the Globe Google is breaking down language barriers. Others are sure to follow Big G's lead. |
The Motley Fool March 31, 2011 Anders Bylund |
Netflix Sets Sails for Distant Shores Netflix is looking for support staff members who know Portuguese and Korean. Gee, what could that mean? |
National Defense May 2011 Eric Beidel |
iPhone Translation App Will Add Afghan Languages A New Jersey-based company that has developed speech translator applications for the iPhone is turning its attention to languages that would be useful to the military. |
Search Engine Watch October 7, 2009 Andy Atkins-Kruger |
How to Choose an International Search Agency A vast majority of international search marketing resourcing decisions made this month will be taken by people who've never had to make such decisions and guidance is offered to aid in the process. |
Chemistry World June 24, 2015 Michael Gordin |
Chemical linguistics Many things are considered to be 'like language'. Music is one, mathematics another, chemistry a very close third. |
Chemistry World February 2012 |
Column: In the pipeline Every lab should have a common working language (presumably that of the country where it's located), and it should be the responsibility of every person in it to be able to at least get along with its basic vocabulary. |
Wired April 2006 Michael Erard |
The Mandarin Offensive Inside Beijing's global campaign to make Chinese the number one language in the world. |
Information Today July 16, 2009 |
Gale and K12, Inc. to Develop New Language Learning Products Power-Glide Language Courses, Inc. (known as powerspeaK 12), a subsidiary of K 12, Inc., will develop web-based language courses, which Gale will distribute exclusively to the library market. |
Search Engine Watch May 19, 2010 Andy Atkins-Kruger |
The 10 Fundamental Laws of International Search Marketing A primer on 10 critical factors in global search marketing -- from content, to keyword translation, to customer behavior, and much more. |
National Defense July 2005 Sandra I. Erwin |
Language Barriers Hinder Multinational Operations U.S. military allies view language barriers, rather than incompatible technology, as a primary obstacle to multinational operations. |
Search Engine Watch February 27, 2009 Frank Watson |
A Rose Translated Into Another Language Can Be a Thorny Thing To truly understand marketing internationally, and international search marketing in particular, you need to get out and travel. |
IndustryWeek December 14, 2011 |
Meeting the Safety Challenge of a Diverse Workforce A safe workplace requires not only breaking down language barriers but also addressing cultural divides. |
Search Engine Watch February 9, 2011 Andy Atkins-Kruger |
Global Search Marketing Numbers Are Shocking, Wake up America! These statistics are a wake-up call for anyone who doesn't realize the sheer scale of the growth in the global internet. |
HBS Working Knowledge October 6, 2014 Christian Camerota |
Why Businesses Need a Language Strategy Organizations that effectively marry language strategy with their global talent management process gain a leg up on the competition, says Tsedal Neeley and Robert Steven Kaplan. |
Smithsonian June 2007 Amy Crawford |
Global Empire The curator of an ambitious new exhibition, Encompassing the Globe: Portugal and the World in the 16th and 17th Centuries, explains how Portugal brought the world together. |
Search Engine Watch September 23, 2009 Andy Atkins-Kruger |
Do Accents Really Matter in International SEO? Do search engines these days compensate for accented characters automatically? Some argue that all you need to do is directly place the character in HTML and Google will do the work for you. So what's the story? |
National Defense July 2011 Eric Beidel |
Arabic Chat Translator Could Transform Social Media Analysis Software developed by a Massachusetts company could help governments analyze Arabic social media and online communications. |
CRM April 13, 2012 Ora Solomon |
10 Tips for Adapting Your Web Site for International Customers Why an English-only Web site won't cut it. |
HBS Working Knowledge December 6, 2006 Tarun Khanna |
India Needs to Encourage Trade with China Although India and China have increased bilateral trade over the last five years, the amount is far less than what would be expected. India has primarily itself to blame. |
Searcher September 2005 Pascal Lupien |
Le Meilleur (The Best) de l'internet: A Review of French-Language Information Sources The movement by the French government to create a European digital library is in part a response to Google Print, and the fear that French literature on the Web will be filtered through English speakers. The number of French databases online, however, is growing quickly. |
ONLINE May/Jun 2008 Greg R. Notess |
Multilingual Searching: Search Engine Language Tools For savvy searchers, the multiple languages and content from distant countries create new opportunities for finding previously buried information resources. |
Information Today May 6, 2014 Brandi Scardilli |
Free Language Learning Tools at the Library Both public and academic libraries may provide tools that teach a variety of languages for free. Here are a few popular examples. |
Salon.com August 11, 2001 Ben Barber |
U.S. plays the India card Our warming relationship with the emerging Asian power is another sign of a growing cold war with China... |
Financial Planning October 2, 2007 Donald Jay Korn |
Tiger Cubs Increased investment in China and India is raising the fortunes of many Asian neighbors. Should clients invest in other potential tigers? |
HBS Working Knowledge January 20, 2014 Kim Girard |
Language Wars Divide Global Companies An increasing number of global firms adopt a primary language for business operations -- usually English. The problem: The practice can surface dormant hostilities around culture and geography, reports Tsedal Neeley. |
T.H.E. Journal March 17, 2010 Ruth Reynard |
Real-Time Technology in Middle School Language Instruction Recently, I interviewed a German language middle school teacher and she shared with me her uses for Web 2.0 tools in foreign language instruction. |
Linux Journal November 1, 2002 Frederick Noronha |
Indian Language Solutions for GNU/Linux Some of the world's most widely spoken languages are the hardest to support on a computer. Here's how support is coming together for Hindi, Malayalam and other languages of the Indian subcontinent. |
National Defense February 2007 Grace Jean |
Bridging Language and Culture Gaps Through Games A new PC-based game, Tactical Iraqi Language Trainer, tests soldiers street smarts and cultural savvy in simulated Iraqi situations. |
Information Today December 7, 2009 |
Online Language Service Now Available to Public Libraries Byki Online-Library Edition is a language-learning system designed specifically for use by patrons of public libraries. |
Search Engine Watch October 5, 2009 Ron Jones |
International SEO 101, Part 2 One of the challenges with keyword research is to truly identify the language of the customer. With international SEO, this challenge is magnified by localization, different languages, and cultures. |
Search Engine Watch August 6, 2009 Bill Hunt |
Are Language Options Hurting Your International Sites? Most SEOs face challenges with a single site in English, but the challenges compound exponentially when you add multiple countries and languages to the mix. The most common of these problems is the use of language or location detection. |
Job Journal April 20, 2008 Julia Hollister |
Multilingual Skills Matter Multilingual talents translate directly into dollars for forward-thinking businesses. |