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CRM
June 7, 2013
Peter Chase |
Five Steps to Giving Marketers Data Ownership Integration is key. Collecting data is the easy part; the real challenge comes from connecting the different types of data across multiple channels.   |
CRM
May 4, 2015 |
3 Reasons to Integrate CRM and Marketing Automation Technology is the key to staying on top of today's marketing trends. |
CRM
July 2003
Martin Schneider |
Getting IT Together Integration is a four-letter word in the world of CRM, but it doesn't have to be. What follows are the real issues behind integrating CRM solutions with an enterprise's existing systems, and how to simplify what could otherwise grind CRM initiatives to a halt. |
CRM
December 5, 2014
Grant Halloran |
Overcoming Your Big Data Fears Five steps to put marketers on the right path. |
CRM
April 22, 2015
Maria Minsker |
Evergage Integrates Its Real-Time Personalization Tool with Google Analytics The integration makes user experience reporting available on a familiar interface. |
CRM
January 13, 2012
Rich Flek |
Harnessing the Power of Social Media Are you prepared to meet the challenge? |
CRM
April 6, 2015
Maria Minsker |
Tealium Delivers Deep Integration with Oracle Commerce New connections will drive more personalized experiences. |
CRM
February 8, 2013
Lou Guercia |
When Marketing Automation Is Not Enough Integrating data is the first step. As we see continued growth in marketing automation adoption, those who strategically integrate its presence with existing marketing assets, will excel and outsell their competitors. |
InternetNews
July 12, 2010 |
Microsoft Reveals Details of Dynamics CRM 2011 The first public beta of Microsoft's customer relationship management software, with stronger integration among other features, is coming this September. |
CRM
August 26, 2011
Debbie Qaqish |
CRM-Integrated Marketing Automation ROI as a topic and as a goal for marketers is here to stay. Leveraging tools, people, and processes to effectively contribute to revenue and demonstrate ROI is job number one for all revenue marketers. |
CIO
April 15, 2002
David L. Margulius |
How to Organize Your Agenda A starter kit for making your next I.T. integration project succeed... |
Bank Systems & Technology
February 1, 2007
Mark Sievewright |
Enabling Efficient Business Growth Three strategic themes will dominate the banking industry's 2007 IT agenda with the goal of enabling efficient business growth: leverage, integration and customer focus. |
CRM
March 21, 2013 |
Marketo Delivers Integrated Social Marketing Application The Marketo social marketing platform transforms social marketing from Likes to lifetime value. |
Financial Planning
July 29, 2010 |
Schwab's Competition Has Its Say Schwab's competitors manage to be politely dismissive of the new platform, while still emphasizing that they got the CRM concept first. Here's how various executives see it. |
CRM
January 2016
Barton Goldenberg |
Why Amazon's and Uber's Digital Strategies Excel A coherent digital vision is elementary |
CRM
November 13, 2013 |
Engagor Integrates with Salesforce, Desk, and Zendesk to Simplify Social Lead Generation Engagor's integration with leading CRM applications enhances sales and customer service processes through social channels. |
CRM
March 7, 2014
Dmitri Novomeiski |
Is Integration Missing from Your Customer Experience Management Strategy? Four steps to get the most from this key business element. |
Search Engine Watch
November 7, 2007
John Tawadros |
Making It Work: 6 Factors to Integrate Search with Other Best of Breed Partners How can an organization integrate search with their other best of breed experts for optimal results? |
CRM
December 14, 2012
Mark Cooper |
The Rise of the Agile Consumer Traditional CRM systems are failing to keep pace with today's customer. |
CRM
December 14, 2012
Shannon Aronson |
Social CRM and the Great Power Shift Social CRM is about customer involvement, not supervision. This means that marketers today must curate, respond to, and inspire conversations in order to thrive in the marketplace. Here are five keys to success. |
Wall Street & Technology
November 18, 2005 |
The Data Integration Challenge Regardless of business size or industry, data integration can be a sizable barrier to success that requires an enterprisewide strategy to overcome, according to a report. |
CRM
February 2, 2003
Martin Schneider |
The Real (Time) Deal Though many hold different opinions on just where real-time CRM business is going, all agree on one thing: The real-time enterprise is not a passing fad, but here to stay. |
CRM
December 12, 2013
Maria Minsker |
Marketo Acquires Insightera, Puts Israel 'on the Digital Marketing Map' Marketo's acquisition means deeper integration for Insightera customers. |
CRM
September 2015
Leonard Klie |
Integrate CRM and ERP for Better Intelligence Businesses benefit when information flows freely between systems |
CIO
September 1, 2001
John Orcutt |
Let's Get Together The best ways to achieve the seamless integration of e-business initiatives... |
CRM
March 21, 2014
Kostojohn & Ghalayini |
Build a Solid CRM Foundation Master the basics before taking on the latest innovations. |
InternetNews
July 12, 2010 |
Dynamics CRM 2011 Beta Due in September Among the new features for beta testers of Microsoft's CRM software will be stronger integration with Outlook and SharePoint. |
CRM
September 24, 2013
Sarah Sluis |
Simplify360 Announces Integration with Salesforce.com Update will let companies create leads or cases from social media conversations. |
Bank Systems & Technology
February 1, 2007
Ashwin Goyal |
Breaking Down Channel Silos While siloed systems are nothing new to most banks, increasing pressure to provide a consistent customer experience across all channels is forcing banks to consolidate their applications infrastructure and integrate previously siloed channels. |
CRM
December 2009
Jim Dickie |
The Integration Advantage Unifying the sales process and the CRM system is essential. |
CRM
April 4, 2014
Kane Russell |
Meeting the Mobile Marketing Data Integration Challenge Switch from a channel-centered to a customer-centered approach. |
CRM
October 26, 2010
Brent Hayward |
It's About Answers Knowledge-based technologies are now essential to the customer experience. |
CRM
March 16, 2012
Eric Harber |
Four Ways Mobile Will Boost Your CRM Strategy Take your campaigns to the next level. |
Search Engine Watch
September 20, 2007
John Tawadros |
Searching for Options: Integration Spells Sweet Success Choosing a search marketing vendor requires careful consideration of how they will integrate with your other marketing efforts. |
CRM
September 26, 2014
Leonard Klie |
Oracle Marketing Cloud Extends Partnership with Box New integration simplifies collaboration and execution of content marketing programs. |
CRM
October 8, 2015 |
Marketo Integrates with Facebook Lead Ads Integration expands Marketo Ad Bridge offering and helps connect consumers and businesses on mobile devices. |
CRM
October 7, 2011
Tim Suther |
Personalize Content by Knowing Your Audience Here are a few tips that marketers should use when they seek to deliver the best possible personalized content when reaching out to their target audience. |
CRM
September 27, 2013
Nigel Turner |
Why CRM Fails Independent analyst firm Ovum suggests that poor-quality data is costing U.S. businesses around $700 billion a year, or 30 percent of the average company's revenue. |
CRM
November 2011
Barton Goldenberg |
The Real Value of Social CRM Leverage public social media and niche sites to drive traffic to your community |
CRM
July 28, 2014
Maria Minsker |
Forrester Wave Report Evaluates Digital Experience Delivery Platforms Though the market is young, Adobe and hybris emerge as early leaders. |
IndustryWeek
December 1, 2006
John Teresko |
Technologies Of The Year -- Integrating Factory Data FactoryTalk converts factory data to business knowledge. |
IndustryWeek
May 1, 2007
David Blanchard |
Supply Chain Management Priorities Increasing customer satisfaction tops the list of supply chain management priorities. |
CRM
January 25, 2013
Benjamin Lederer |
Making Use of Social Media Data A social CRM or contact management system can function as your business command center, supplementing contact, company, and industry information with social data, including profiles and comments. |
AFP eWire
October 29, 2014
Ossie Hinds |
5 Questions to Ask Before Buying Online Donation Processing Software Fundraisers who have decided to purchase new online donation processing software come to the conclusion that the price they paid for their software was the least expensive part of their decision. |
CRM
October 2012
Judith Aquino |
SMBs Leap into Marketing Automation CMOs are on pace to spent more on IT than CIOs. |
CIO
May 15, 2003
Lafe Low |
Integration the Right Way, the Wrong Way Harvard's Marco Iansiti, who has studied the technology strategies of nearly 100 companies, says: Keep your integration expertise in-house. |
CRM
December 7, 2012
Scott Swartz |
Pair CRM and Billing for New Insight The key to engaging and understanding your customers is closer than you think. |
Financial Planning
September 1, 2007
Joel Bruckenstein |
Smarter Software A consortium of software providers is working to make sure members' programs play well with others -- and financial planners can benefit. |
InternetNews
March 4, 2005
Clint Boulton |
Nelson Mattos, Distinguished Engineer, IBM Big Blue is dedicating hundreds of software engineers to various research projects that blend corporate search with software integration to make life easier for employees. |
CRM
July 6, 2012
Shantanu Das |
Create a Successful Global CRM Strategy Map out priorities based on your -- and your customers' -- values. |
