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BusinessWeek
July 21, 2003
Gail Edmondson |
Mercedes' Head-on Collision with a Quality Survey There must be a lot of long faces at the headquarters of the Mercedes Car Group in Stuttgart. On July 8, the world's most esteemed luxury auto maker suffered the humiliation of seeing its ranking in the annual J.D. Power survey of car dependability plunge to below the average.   |
BusinessWeek
June 19, 2006
David Welch |
How Do You Turn On The #@!&% Air? A J.D. Power study finds luxury cars like Mercedes and BMW overloaded with complexity |
| Fast Company |
The Secret to Viral Success From Filmmaker Casey Neistat One of YouTube's elite, Casey Neistat is New York-based filmmaker, director, and producer who's gone from dropout and dishwasher to HBO series creator and Internet celebrity. |
BusinessWeek
October 17, 2005
Gail Edmondson |
Mercedes' New Boss Rolls Up His Sleeves Layoffs are just the beginning. Can Mercedes Car Group's Zetsche fix production and quality woes? |
Fast Company
February 2005
Deutschman & Byrne |
Super Size Me! Mercedes is bringing a bigger, bloated version of its Smart car to the United States. Is this cowardice -- or clever strategy? Two writers argue the case. |
BusinessWeek
January 16, 2006 |
Fixing Up an Old Mercedes After turning around Chrysler, new DaimlerChrysler head Dieter Zetsche talks about returning the German brand to its past glory. |
BusinessWeek
October 14, 2010
Tim Higgins |
Lexus Cedes Ground in the U.S. to Mercedes and BMW Toyota's quality problems - and aggressive pricing by Mercedes - have fueled market share losses at Lexus. |
The Motley Fool
February 6, 2007
Rich Duprey |
Chrysler Says "Halo" to Mercedes DaimlerChrysler optimistically hopes that by more closely aligning Chrysler with Mercedes, the prestige and aura will magically turn its loss into the 7% operating profit margin that Mercedes is on track to achieving this year. Investors, take note. |
The Motley Fool
Brian Gorman |
Daimler's Success Story? When DaimlerChrysler recently rolled out U.S. sales data for May, the results for its new Chrysler 300 were remarkable. But the car's success carries the danger of becoming a Pyrrhic victory for the automaker. |
BusinessWeek
November 13, 2006
Gail Edmondson |
Mercedes Gets Back Up To Speed A focus on quality and cost has Mercedes humming again. |
The Motley Fool
February 19, 2010
John Rosevear |
Daimler Dumps Its Dividend Does the surprise Q4 loss signal more trouble ahead? |
BusinessWeek
August 30, 2004
Gail Edmondson |
Can Mercedes Create A Whole New Niche? Take a German luxury sedan, meld it with a monster sport-utility vehicle and a versatile minivan, and what do you get? The Grand Sport Tourer, a premium crossover due out in 2005. And it's aimed mostly at the U.S. |
CRM
January 2016
Oren Smilansky |
Required Reading: Mercedes-Benz Steers Toward Better Interactions A new book, Driven to Delight, by Joseph Michelli, explains how the luxury automaker set out to move beyond just offering great cars |
BusinessWeek
March 28, 2005
Gail Edmondson |
It Looks Like BMW By A Nose A slew of new models could propel the car-maker past Mercedes |
BusinessWeek
August 15, 2005
Edmondson & Welch |
Dark Days At Daimler Jurgen Schrempp leaves behind a Mercedes beset by quality and profit woes. Now, Dieter Zetsche must take drastic measures to save the marriage with Chrysler -- or engineer a breakup. |
Car and Driver
March 2005 |
Big Makeover for the M-class More power and off-road prowess goes to the Mercedes moneymaker, introduced in January as a concept car but set to go on sale this spring. |
Car and Driver
December 2004
Aaron Robinson |
Mercedes-Benz CLS500, CLS55 AMG, and SLK55 AMG Strength, durability, rationality. After more than a century of building cars guided by such forthright German principles, Mercedes-Benz has lately become enamored with another, slightly more Italian idea: loveliness. |
