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The Motley Fool
January 12, 2012
Isaac Pino |
How American Brands Rule the World The best global brands can provide a boost to your portfolio.   |
The Motley Fool
March 16, 2005 |
The World's Biggest Brands When you look for companies in which to invest, give high marks to candidates with strong brands, since well-known brands can help a company make money more easily. |
The Motley Fool
September 17, 2010
Alyce Lomax |
Don't Ignore This Essential Asset When you're sizing up investments, brand matters. The way people feel about a company and its brand can affect demand for its products and services for years to come. |
CRM
December 2009
Lauren McKay |
On the Scene: Gartner CRM Summit '09--Trust Is the New Differentiator Big brands and consumers alike see a new found value in trust. |
| Fast Company |
Watch 128 years Of Coca-Cola's History In 2 Minutes We look at the pivotal moments in the history of one of the world's most instantly recognizable, and valuable, brands. |
CRM
September 13, 2011 |
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook. |
InternetNews
September 18, 2009 |
What's in a Name? For Google, Nearly $32 Billion Search and online advertising giant saw its brand value jump more than 25 percent in a year when the top 100 brands lost almost 5 percent of their total value. |
Wired
November 2004
James Surowiecki |
The Decline of Brands There's something strange going on in branding land. Even as companies have spent enormous amounts of time and energy introducing new brands and defending established ones, Americans have become less loyal. |
HBS Working Knowledge
September 20, 2004
Holt, Quelch, & Taylor |
How Consumers Value Global Brands What do consumers expect of global brands? Does it hurt to be an American brand? This Harvard Business Review excerpt identifies the three characteristics consumers look for to make purchase decisions. |
CRM
January 2011
Augie Ray |
Consumers Depend on Us Being friended or followed is desirable; fostering trust is more important |
CRM
January 2014
Sarah Sluis |
Social Media Leads Content Marketing Quickly digested forms of content distribution win out over in-depth methods. |
The Motley Fool
June 23, 2011
Matt Koppenheffer |
Was This Fool Wrong About Capital One's ING Direct Buy? Perhaps giving Capital One a thumbs-up on its ING Direct acquisition was premature. |
The Motley Fool
July 29, 2005
Tom Taulli |
From Prestige Brands to Discounted Stock In a day, almost 40% of the value of this collection of basic consumer brands disappeared on its second quarter earnings report. |
Fast Company
April 2014 |
Can You Hawk on Facebook? Over five days we tracked four popular brands on Facebook. First, we checked out how often they "tried to sell me stuff." Then we looked at how "liked" their sales pitches were, compared to their average Facebook post. |
Insurance & Technology
August 19, 2010
Katherine Burger |
ING Insurance U.S. Names New CIO Gary Baxter - previously from head of IT, ING U.S. Retirement Services, ING Individual Retirement, and company's closed block of business - will oversee technology investments and IT operations across all U.S. business lines. |
CRM
April 12, 2012 |
Performance Marketing Technology Allows Brands to Track Social Media to Point-Of-Sale Performance Horizon Group's 'ExactView' offers U.S. brands true understanding of their digital campaign ROI. |
CRM
September 7, 2012
Nancy Liberman |
The Secret to Building Consumer Relationships Look to content to provide credibility and a likable brand online. |
Bank Systems & Technology
October 27, 2009
Nathan Conz |
ING to Divest ING Direct ING has announced that it will divest its Internet bank, ING Direct USA, as part of a restructuring plan to separate its banking and insurance businesses required by regulators. |
The Motley Fool
May 26, 2004
Selena Maranjian |
Brand Power Boosts Profits Valuable brands can generate sizable additional profits for companies. |
The Motley Fool
June 8, 2007
Ryan Fuhrmann |
Fool on the Street: Fortune's Mixed Bag of Brands Fortune Brands has a business model with 44% of profits dependent on the struggling home improvement industry. But it is a growing player in the highly profitable spirits and wine segment of the alcohol industry. Investors, take note. |
The Motley Fool
June 11, 2007
Nathan Parmelee |
Outerwear Goes, Underwear Stays Limited Brands is cutting loose the brands that are dragging it down. And the company's 2.3% dividend yield also provides investors with a nice cushion while waiting for some of the uncertainty to clear. |
The Motley Fool
November 6, 2007
Saibal Saha |
The Power of Global Brands Corporate brands provide tremendous marketing leverage, however, a company that has a lot riding on its brand runs the risk that one unfavorable issue will affect the entire business. There are pros and cons to this strategy. |
The Motley Fool
May 13, 2005
Stephen D. Simpson |
ING's Dutch Treat Insurance fueled first-quarter growth, but conditions look to be getting tougher for the sixth largest financial institution in Europe. However, patient long-term investors should be happy with what they see over time. |
Food Processing
July 2011
Diane Toops |
Food Processors Find Public Growth for Private Label The price differential between branded food and store brands is still there, augmented by higher quality and healthier formulations. |
HBS Working Knowledge
October 17, 2007
John A. Quelch |
Why Global Brands Work There are 5 characteristics that all top global brands have in common. |
BusinessWeek
December 10, 2009
Helm & Pulley |
Handling a Wounded Tiger Big brands are sticking with Tiger Woods, but the public may never again look at him the same way. |
BusinessWeek
August 2, 2004
Diane Brady |
Cult Brands The seismic shift in clout from companies to their customers is creating opportunities, especially for younger brands that grew up with the Internet and have become adept at building user communities. |
Registered Rep.
January 1, 2005
Namita Devidayal |
The Not-So-Quiet Company In grammatical terms, a word with the letters ING at the end is a gerund, a verb masquerading as a noun. Fitting, then, that the Dutch financial services firm that goes by those letters would have a mysterious side. |
The Motley Fool
July 30, 2007
Ryan Fuhrmann |
Jim Beam Can't Save Fortune Brands Fortune Brands operates in the disparate spirits and wine, home products, and golf businesses. The only thing tying them together is that the products are market leaders. Investors, the only thing untying current results is exposure to housing. |
The Motley Fool
January 5, 2012
Isaac Pino |
Building a Global Brand The most valuable brands in the world stem from truly exceptional products. |
BusinessWeek
August 4, 2003
Gerry Khermouch |
America Has Image Woes, Not Its Brands Despite foreign fears of the country's go-it-alone attitude, the impact on its iconic product names has been negligible. |
HBS Working Knowledge
May 4, 2009
John Quelch |
What's Next for the Big Financial Brands Turmoil and distrust in the financial services sector is an open invitation to non-financial companies to exploit the brand vacuum created by the demise of the likes of Merrill Lynch and the Royal Bank of Scotland. |
The Motley Fool
February 20, 2009 |
3 Stocks Hitting Low Notes These stocks have hit bottom. Are they ready to bounce? Take a look at: Cedar Fair... AGCO... ING... |
The Motley Fool
August 23, 2011
Reza Handley-Namavar |
1 Secret to Finding Great Stocks What makes a lasting brand you can profit from? |
The Motley Fool
June 13, 2008
Steven Renaldi |
Brand-Name Inflation Hedges Companies with well-known brands may hedge inflation. Read on for more. |
InternetNews
December 30, 2005
David Needle |
Tech Leads List of Top Brands Technology companies ranked among the highest rated brands in a survey of consumers nationwide released this week. |
