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Prepared Foods March 7, 2007 Anju Holay	New Products Annual -- Cereals & Health Bars While breakfast is "in," cereal bars are a popular alternative.
Prepared Foods March 1, 2005 Christy Brinnehl	Raising the "Bar" Ready-to-eat cereal trends: Multiple health claims... On-the-go convenience packaging... Real fruit bits... More product intros targeting children... Category crossovers... Functionality goes global... etc.
Food Processing August 2010	The Battle for the Cereal Bowl Key to creating innovative value added products
Food Processing September 2006 Ashman & Beckley	Product Spotlight: Muscles for breakfast Nature's Path helps morning exercisers refuel their muscles with Optimum ReBound cereal.
Prepared Foods April 8, 2007 Tom Zind	Grainy Picture - April 2007 Few packaged food innovations have proven as inspired in recent years as cereal bars. But the category's torrid growth pace may be slowing.
Prepared Foods March 14, 2006 William A. Roberts, Jr.	Wholly Cereal! New dietary guidelines boost cereal introductions... Hershey leaps into snack and energy bar segment... U.K. introductions show the U.S. functional bar sector has room to grow... etc.
Entrepreneur November 2006 April Y. Pennington	Bowled Over Business is booming for these entrepreneurs, and they're not worried about the competition.
Food Processing March 2013 David Phillips	Modern Expectations For Breakfast Foods Present Challenges For Plant Operations Teams Plant managers wrestle with realities where the need for innovation mingles with the need for productivity.
AskMen.com Sabrina Rogers	Best Breakfast Cereals Apart from the general rule that you should avoid any breakfast cereal that turns your milk a fluorescent shade, there are a few things you should know before taking one home with you. Here are some selections that will simplify your cereal shopping.
Food Processing March 2011 Bob Sperber	Breakfast Processing Munches On Whether you're General Mills or a mom-and-pop shop, vendors seem have a knack for faster deliveries and for turning custom designs into off-the-shelf offerings.
Food Processing November 2012 Kate Bertrand Connolly	Box-Free Cereal Packaging Yields Green Payoffs Food processors find less packaging good for the environment and delivers business benefits by reducing packaging costs.
Food Processing August 2009 David Feder	How to Build a Healthy Breakfast Breakfast makers are looking beyond snap, crackle and pop to a functional future of simplicity, endurance and heart health.
Food Processing March 2005 Diane Toops	Category Report: Hitting all the bars Breakfast/cereal/snack bars are ideal for on-the-go consumers; they provide variety and mesh well with the new Dietary Guidelines.
The Motley Fool June 26, 2007 Rich Duprey	Foolish Forecast: General Mills Still in Charge Cereal maker General Mills will grind out fourth-quarter 2007 financial results on Thursday, June 28. Let's see if there are any lucky charms to be found in the forecasts.
Nutrition Action Healthletter March 2001	Right Stuff vs. Food Porn From Kashi To Good Friends Seven Whole Grains & Sesame cold cereal is a happy antidote to the fiber deficit... Mrs. Fields Premium Cookies are doing their part to bolster the American obesity epidemic...
Food Processing August 2013 David Phillips	Consumer Demand Driving Today's Breakfast Trends 'The most important meal of the day' is gaining respect, fortified with health and convenience.
The Motley Fool January 29, 2007 Rich Duprey	Foolish Forecast: Kellogg's Looks Cracklin' Good The breakfast cereal maker will report its fourth-quarter 2006 financial results shortly. Investors, here is what you can expect to see.
Food Processing August 2010	Wholegrains lead cereal product launches The number of food and drink launches marketed on a wholegrain platform rose nearly 10 percent in 12 months.
BusinessWeek December 27, 2004 Robert Barker	Kellogg: A Little Payoff In The Box? New frontiers in marketing and cost cutting should push the world's largest cereal company's full-year profits up 10% or so from 2003. And although the stock price has wobbled a bit with the naming of a new company president, the outlook is still optimistic.
The Motley Fool November 6, 2007 Timothy M. Otte	Post Could Be the Next to Go Kraft is reportedly selling its venerable Post cereal brand to Ralcorp, as part of its revitalization effort to get its top line growing again.
Entrepreneur March 2005 April Y. Pennington	Morning Glory Tapping into a widespread passion, these entrepreneurs hope to make everyone's favorite breakfast food an all-day event. How? With a quick-serve cereal bar and cafe.
The Motley Fool March 18, 2005 Rick Aristotle Munarriz	Kellogg Shelves Elves The cereal and snack maker looks to scale back in order to move forward. Closing some of its plants may improve the company's margins slightly, but it would need a lot more than elfin disappearing magic to justify the stock's current lofty premiums.
Food Processing August 2005 Diane Toops	Food Biz Kids: Unanimous Cheers for Mini Swirlz 7th graders review Kellogg's Mini Swirlz Cinnamon Bun cereal.
Food Processing December 2012 Claudia O'Donnell	Formulating Fundamentals: Whole Grains 101 While discussion continues over exactly what are whole grains, few question their health benefits. Some processors work to enhance their nutrition through enzymes.
Food Processing November 2010 Toops & Fusaro	Food Processing Picks: Our Favorite Food and Beverage Products of 2010 Armed with taste buds and grocery carts, our editors report on their favorite new food and beverage products introduced in the last year.
Food Processing August 2011 Diane Toops	Breakfast Trends: New Ingredients Help Wake America Up Substitute new ingredients to make 'the most important meal' even healthier.
Prepared Foods April 1, 2006	Hitting the Shelves McCormick predicts this year's hot flavors... Ultra Low Lin Soybean Oil... Campbell's Tomato Juice from Concentrate in ready-to-drink package... Kraft Foods' Post Grape-Nuts Cereal adds Trail Mix Crunch... Kellogg offers Frosted Mini-Wheats Cereal in Strawberry Delight variety... etc.
PC World July 2001 Harry McCracken	Custom Shopping--Have It Your Way The author tries out custom-blend cereal and design-'em-yourself sneakers...
Food Processing September 2008	Blueberry Muffin in a Bowl The Kellogg Co. rolls out Kellogg's Frosted Mini-Wheats Blueberry Muffin cereal. Now the whole family can indulge in the classic blueberry muffin taste simply with milk and a spoon.
The Motley Fool July 9, 2009 Mike Pienciak	Can This Stock Be Gr-r-reat? In a see-sawing market, Kellogg has the goods on stability.
DailyCandy January 6, 2006	Cereal Killer For cerealholics: A neat countertop cereal holder that works like a keg. Flip the spout, the cereal comes out.
Food Processing May 2009 Dave Fusaro	They Put the `No' in Innovation Ralcorp's deadpan Shredded Wheat promotion puts it back in the fight.
Nutrition Action Healthletter November 1999	Great Breakfast Grab and Go's Who needs cream cheese and croissants? Skip the Cini-Minis and cereal bars. Making your own healthy grab-and-go breakfast is a snap. Here are a handful of ideas to get you started.
Food Processing March 2013 Mike Pehanich	Food Manufacturers Talk Product Introductions At 2013 CAGNY Meeting General Mills and Kellogg bank on breakfast drinks; Mondelez 'bullish' on snack growth in developing markets.
Food Processing December 2006 Dave Fusaro	Processor of the Year: Kellogg -- The original health food company Its 2001 acquisition of Keebler not only grew the company and brought it into the world of snacks, it forced a financial and manufacturing discipline that serves Kellogg well today.
The Motley Fool September 30, 2004 Alyce Lomax	General Mills Shakes Up Cereal The company's move to whole grain cereals is not a surprising one. It is a signal that all of the companies that make processed foods need to be nimble right now.
Food Processing December 2006 Donna Berry	Processor of the Year: Fueling growth with innovation Kellogg's sophisticated product development center facilitates innovation and experimentation and keeps the new product pipeline full.
Prepared Foods February 1, 2005	Hitting the Shelves Breakfast cereal in a cup that fits into car cup holders... Two new coffees in self-heating cans... Peanut butter packaged like margarine... etc.
Food Processing April 2007	Rollout: April's Best New Products 180 Now Turns Red... Soy, What's New for Breakfast?... Restaurant Experience Comes Home... Fruit and Veggie Crisps From Frito-Lay... etc.
Nutrition Action Healthletter January 2002	Not Your Mother's Cream of Wheat It's chilly, it's early, and it may still be dark. You need something quick, filling, and warm for breakfast, and the makers of hot cereal are only too happy to oblige...
The Motley Fool July 26, 2004 Phil Wohl	Kellogg's Eye of the Tiger The leading cereal producer is benefiting from cost-cutting initiatives. The company's shares are attractive as a total return investment, given the company's tremendous brand name, management's cost initiatives, and the healthy 2.72% dividend yield.
The Motley Fool May 1, 2007 Timothy M. Otte	Kellogg's Q1 Not So Gr-r-reat The cereal giant's quarter wasn't as peppy as it seemed. Investors, take note.
The Motley Fool January 31, 2007 Rich Duprey	Kellogg's Chipped by Corn Higher sales are offset by high corn prices. Expect that Kellogg will continue to show the same steady performance it's been known for, but look for higher commodity costs to continue eating away at margins.
Food Processing July 2012	Food Processors Looking at the Whole (Grain) Truth About Breakfast Cereal Despite what seems to be a perpetual war on carbohydrates, it's hard to escape this enduring tradition.
Food Processing January 2010 Diane Toops	Look Into the Future: The State of Food & Beverage Industry The state of the nine categories of the food & beverage industry and what 2010 holds for them.
Food Processing April 2005 Diane Toops	Rollout: The best of April's new food products Haagen-Dazs Light superpremium... Sargento grated cheese with herbs, spices... Kraft Mac & Cheese adds calcium...Yoplait offers yogurt with plant sterols... Coke dispenses energy drink... New York-based company launches milk and cereal in a shelf-stable can...
Food Processing July 2009	Food Biz Kids: Are Frosted Flakes Gold A New Gold Standard? Our 8th grade food reviewers thought Kellogg Co.'s Frosted Flakes Gold were "A honey, crunchy, grainy combination."
Food Processing February 2007 Mark Anthony	Caution: Botanicals Working Botanicals -- nutraceutical ingredients from herbs, seeds, and fruits -- are increasingly interesting to the food industry, serving health-conscious consumers demanding "nutritive-value added" food items.
Seasoned Cooking February 2007 Dennis R. Weaver	Better Breakfast Ideas Dozens of ideas to help you build better breakfasts.
Prepared Foods October 2007	Article: Hitting the Shelves Pop-Tarts Splitz Toaster Pastries... P&G's reduced-fat potato crisps... Green Giant Healthy Vision Vegetable Mix... Target's premium dark chocolate... etc.