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BusinessWeek
May 22, 2006
Ronald Grover |
The Sound Of Many Hands Zapping As new numbers show ad-skipping DVRs on the rise, advertisers press for lower rates.   |
The Motley Fool
January 18, 2007
Steven Mallas |
Nielsen Now Rates TV Ads Adjusting to the digital age, new ratings will track commercials' popularity. Whatever occurs, a better system to collect viewer data should eventually benefit advertisers and networks alike. |
The Motley Fool
June 25, 2007
Anders Bylund |
"Live +3" Is the New Currency TV advertising is changing, and the networks had better keep up. Fortunately, they're trying to. |
BusinessWeek
September 24, 2007
Burt Helm |
Cable Takes A Ratings Hit Cable companies will suffer under Nielsen's new system, which counts who's watching the ads. |
BusinessWeek
October 22, 2009
Ronald Grover |
CBS Is Looking More Like a Tiffany Network Its audiences are grayer than the average, but they're also bigger -- and advertisers like their purchasing power |
Home Theater
July 27, 2007 |
Cable-DVR Adoption Surges More than half of cable subscribers will have digital video recorders by 2010, according to a rather expensive study. |
The Motley Fool
July 11, 2006
Tim Beyers |
TiVo in a Full Nielsen How real is the TiVo effect? Prepare to find out. According to The Wall Street Journal, by November, TV tracker Nielsen Media Research plans to deploy a system for rating TV ads. Investors, take note. |
BusinessWeek
February 2, 2004
Ronald Grover |
Can Madison Ave. Make Zap-Proof Ads? It's blurring the lines between promotion and programming as digital video recorders gain ground. |
CRM
November 1, 2006
Jessica Sebor |
Will DVR Kill the TV Adsters? Television marketing must realize a choice for its future: cope or fight. |
The Motley Fool
September 24, 2010
Travis Hoium |
This Company Won Television's Big Week CBS dominates the first week of the fall season. |
BusinessWeek
January 16, 2006
David Kiley |
Television: Counting The Eyeballs In the TiVo Age, Madison Ave is turning to services that explain which ads work. |
The Motley Fool
September 30, 2004
Brian Gorman |
NBC's Non-News The network needs more than publicity stunts to keep its status as a leader. |
The Motley Fool
June 14, 2011
Anders Bylund |
Signs of Life in Traditional Media Guess what: the Internet hasn't killed TV advertising yet. In fact, the patient is doing all right -- and getting better. |
The Motley Fool
April 17, 2007
Steven Mallas |
Nielsen Cells Another Service In a society busy with entertainment, quality ratings data will turn out to be crucial. Nielsen's gauge of social-spot viewing habits should deliver some interesting insight into what all those eyeballs want to see. |
The Motley Fool
May 29, 2007
Steven Mallas |
Quick Take: Slick Ads Slide Inside TV Shows If networks and advertisers work together and get people to stop fast-forwarding through spots, this will benefit all the media companies and increase the value of network inventory. |
The Motley Fool
May 16, 2005
Brian Gorman |
NBC: Praying for Ratings NBC is embracing religious-themed programming to help its ratings slump. The benefits are less than clear. |
The Motley Fool
April 5, 2006
Alyce Lomax |
NBC Tries Speed Ads Advertising disruption is well under way as NBC Universal attempts to see whether a shorter commercial break will retain viewers' attention better. |
The Motley Fool
January 25, 2007
Steven Mallas |
Networks and the 'Net Looks like porting shows over to the 'net constitutes a viable paradigm. While Internet platforms might not be in the same ratings league as networks, the fact that they seem to garner an attractive audience indicates that the search for incremental revenue in this arena is justified. |
The Motley Fool
November 18, 2004
Rich Duprey |
TiVo Pauses Fast-Forwarding New technology will still allow advertising to get through to viewers. |
The Motley Fool
February 4, 2011
Rick Aristotle Munarriz |
TiVo's Battle of the Brands TiVo is hoping to give its data mining efforts a little more exposure. |
The Motley Fool
January 20, 2010
Rick Aristotle Munarriz |
Are You Sure About This, Comcast? The mess at NBC may be more than Comcast can handle. |
PC Magazine
November 2, 2004
Dave Salvator |
Do-It-Yourself DVR Turn your PC into a digital video recorder, music jukebox, and more. |
The Motley Fool
May 18, 2005
Rick Aristotle Munarriz |
See You Next Fall The major broadcasting networks are announcing their new fall schedules this week. Keep an eye on the players as faltering ratings go hand-in-hand with lower sponsor revenues. |
BusinessWeek
July 31, 2006
Jon Fine |
Counting Every Last Eyeball Nielsen's new ad ratings will change the feel of television as we know it. |
InternetNews
June 17, 2004
Robyn Greenspan |
DVR Users Develop Ad-Skipping Strategy Not only are DVR users skipping the commercials on recorded programs, they are purposely delaying the start time of shows to avoid ads. |
Home Theater
September 24, 2007 |
NBC to Offer Free Downloads Less than a month after withdrawing from iTunes, NBC has announced it will begin allowing time-limited free downloads of popular shows from its website. |
Fast Company
June 2010
Dan Macsai |
Fans Help Extend Television Shows' Lifetimes Here, a look at some of the TV shows saved by loyal viewers -- and how many seasons their fan campaigns bought them. |
Sports Illustrated
September 26, 2000
John Walters |
Making sense of NBC's tumbling Olympic ratings Question: Could NBC's ratings for the Olympics be any worse? Answer: Only if Dennis Miller were added to the broadcast team... |
The Motley Fool
October 3, 2007
Rick Aristotle Munarriz |
Disney Knows Its ABCs In the first week of the fall ratings, Disney's ABC was the most watched network, cashing in on the success of shows such as Grey's Anatomy, Dancing With the Stars, and Desperate Housewives. |
The Motley Fool
August 24, 2006
Brian Gorman |
CBS Plays on Race CBS's decision to focus on race seems unlikely to capture lasting gains. |
The Motley Fool
October 21, 2009
Nathan Alderman |
NBC Jumps the Gun NBC apparently has cash to burn. After spending the money to produce new episodes, it's just decided to cancel the forthcoming second season of a critically acclaimed (if admittedly low-rated) drama series ... before a single installment even aired. |
The Motley Fool
October 14, 2005
Nathan Alderman |
You're Watching the iTunes Network Apple's new video iPod could change TV forever. Even if downloading video does catch on, Apple may not ultimately be the biggest beneficiary; the company has a history of pioneering great technologies, only to watch rivals capitalize on them. |
Home Theater
March 20, 2008 |
Net Viewing of Full TV Shows Rises Internet users have progressed beyond quick youtube clips to widespread viewing of full-length network television shows, according to a new study. |
The Motley Fool
December 9, 2008
Rick Aristotle Munarriz |
The Peacock Leverages Leno The outgoing "Tonight Show" host is sticking with NBC. |
The Motley Fool
April 27, 2006
Alyce Lomax |
TiVo Doubles Your Fun A dual tuner is a great idea, but what took so long, TiVo? Although the company's outlook does look better than it did several months ago, it's still important that investors remember the risks. |
Home Theater
December 18, 2007 |
Online Viewers Prefer Pro Content A study by ChoiceStream found that 65 percent of viewers using computers, mobile devices, or digital music players prefer network- and cable-produced shows, news, and sports. Only 39 percent prefer watching user-generated video. |
The Motley Fool
May 11, 2006
Tim Beyers |
TiVo Won A new deal between Fox and Apple underscores the DVR pioneer's power. In other words, both firms have legitimate reasons to want TiVo while the stock is still cheap. Can a bidding war really be that far off? |
Salon.com
June 20, 2000
Eric Boehlert |
NBA in disarray Come back, Mr. Jordan: The NBA Finals are in danger of going down as the lowest-rated playoffs since 1981, while couch potatoes turn off college games, too. What's wrong with hoops? |
Salon.com
May 26, 2000
Eric Boehlert |
Photo finish Read 'em and sweep: ABC and NBC tie for the May TV ratings sweeps, but both sides claim victory. |
The Motley Fool
November 22, 2006
Rick Aristotle Munarriz |
CBS Eyes YouTube Groove CBS finding success on a platform like YouTube, which is often praised as an anti-corporate democratization site, isn't really a surprise. |
The Motley Fool
February 5, 2004
Alyce Lomax |
TiVo's Voyeur Power After getting attention for its statistics on viewer reaction to the Super Bowl's halftime show, TiVo teams with Nielsen to market information to the television industry. |
BusinessWeek
April 17, 2006
David Kiley |
Learning To Love The Dreaded TiVo How ad agencies are using TiVo to make ads that viewers actually want to watch. |
Home Theater
August 7, 2009
Mark Fleischmann |
Pay to Skip Ads, See Ads Anyway Commercials overrun former bastions of commercial-free viewing. |
The Motley Fool
February 12, 2010
Eric Bleeker |
NBC's Winter Olympics Nightmare Will the peacock's loss on the Vancouver Games be Disney or News Corp.'s gain? |
The Motley Fool
April 29, 2008
Anders Bylund |
"American Idol" Needs Your Help Following a dip in viewership, News Corp.'s Fox TV network sends out a survey to figure out what's wrong with this year's American Idol. |
The Motley Fool
March 28, 2006
Alyce Lomax |
Time Warner's Rerun-O-Rama A rumored "hits" channel from Time Warner seems like yesterday's brainchild. |
The Motley Fool
September 15, 2006
Tim Beyers |
TiVo's Triplets Another ad deal sheds light on the future of the DVR maker. Investors, take note. |
The Motley Fool
December 14, 2006
Steven Mallas |
NBC Broadcasting Good Times GE is predicting better times for its NBC Universal segment. Investors should nevertheless contain their enthusiasm on the outlook for NBC Universal. |
The Motley Fool
September 20, 2007
Rick Aristotle Munarriz |
Take That, Apple, Amazon, and TiVo Goodbye, $1.99 iTunes. Hello, free NBC rentals. NBC is launching its own model to get its prime-time and late-night shows distributed online; it will offer free, ad-supported rentals of fresh episodes. |
The Motley Fool
April 24, 2006
Alyce Lomax |
ABC to Viewers: Get "Lost" Will an interactive promotion for the series be as smart, creative, and thought-provoking as the show that inspired it, full of similar twists, turns, and symbology? Let's just hope we don't end up stranded amid an ocean of ads. |
