Similar Articles

Browse Main Topics:

Business
Computers & Electronics
Education & Reference
Entertainment & Leisure
Family & Home
Finance & Investment
Health
Internet
Pets & Animals
Science & Technology
Society, Politics & Culture
Sports & Recreation

Similar Articles

The Motley Fool July 31, 2006 Alyce Lomax	TiVo ARMs Itself With its new unit to measure audience movement, TiVo's on the offensive. This stock is still risky, but things are definitely looking much better than they did at the start of this year.
The Motley Fool November 18, 2004 Rich Duprey	TiVo Pauses Fast-Forwarding New technology will still allow advertising to get through to viewers.
The Motley Fool July 18, 2005 Alyce Lomax	TiVo Bets on Ads Will the DVR provider's new interactive ads hit or miss with viewers? TiVo investors, of course, surely hope for the best.
The Motley Fool February 4, 2011 Rick Aristotle Munarriz	TiVo's Battle of the Brands TiVo is hoping to give its data mining efforts a little more exposure.
The Motley Fool January 18, 2007 Steven Mallas	Nielsen Now Rates TV Ads Adjusting to the digital age, new ratings will track commercials' popularity. Whatever occurs, a better system to collect viewer data should eventually benefit advertisers and networks alike.
The Motley Fool December 22, 2003 Alyce Lomax	P&G Gets Real Will Procter & Gamble clean up on its new product-placement deal with the show Survivor?
The Motley Fool July 11, 2006 Tim Beyers	TiVo in a Full Nielsen How real is the TiVo effect? Prepare to find out. According to The Wall Street Journal, by November, TV tracker Nielsen Media Research plans to deploy a system for rating TV ads. Investors, take note.
The Motley Fool October 11, 2004 Alyce Lomax	Procter & Gamble's On Demand The company has come up with some on-demand advertising. Will it woo viewers?
The Motley Fool September 29, 2004 Alyce Lomax	TiVo's Cruisin' Though the company's deal with Royal Caribbean is a pilot program, it highlights a necessary evolution in TV advertising: the need for interactivity and a more customizable TV viewing experience.
The Motley Fool May 8, 2006 Alyce Lomax	TiVo Ads Set for Takeoff It seems like there's promise in TiVo's newest innovation, an advertising search product -- TiVo Product Watch -- which includes participation from 100 brands from 70 advertisers in five product categories.
The Motley Fool August 30, 2006 Alyce Lomax	TiVo Ads It Up Some More A deal with an advertising agency shows TiVo making some fancy moves, but it's still unclear how much the deal will help its financial picture. No one could blame investors for putting TiVo on pause as they await the latest batch of quarterly data.
BusinessWeek June 18, 2009 Ronald Grover	TiVo Wants to Be the Google of Television. How? By helping viewers search for programs and by selling ads and ratings data to advertisers. A still-potent brand name and 140 patents should help.
The Motley Fool March 5, 2004 Alyce Lomax	TiVo Goes Hyper A narrower loss and an aggressive plan fire up investors.
The Motley Fool September 5, 2006 Alyce Lomax	A Big Eye on TiVo TiVo may soon bring time shifting to a whole new level, judging by its deal with CBS. Investors who have been watching TiVo know that this is just the latest in some pretty impressive agreements it has been racking up.
The Motley Fool February 23, 2006 Tim Beyers	Dueling Fools: TiVo Bull The DVR dynamo's patent power will lure advertisers to its doorstep. Yes, the stock is still speculative by any measure. But TiVo today is like a good TV show that has yet to make the network lineup. That makes now a very good time to tune in.
The Motley Fool June 9, 2006 Alyce Lomax	TiVo Casts for Dollars In a big thumbs-up to its shareholders, it's finally here: TiVoCast is another bit of innovation, and hopefully ad dollars.
The Motley Fool June 25, 2007 Anders Bylund	"Live +3" Is the New Currency TV advertising is changing, and the networks had better keep up. Fortunately, they're trying to.
The Motley Fool April 6, 2005 Rick Aristotle Munarriz	Renting TiVo TiVo may be the new heavy hitter on Madison Avenue. DirecTV announced that it was teaming up with TiVo to sell ads on the popular DVR service.
Salon.com September 11, 2000 Damien Cave	When Big Brother knows you watch "Big Brother" TiVo helps you find and record TV shows it thinks you'll like, and shares your viewing habits with networks and advertisers.
The Motley Fool May 31, 2005 Alyce Lomax	Taking a Look at TiVo Ever since rivals increasingly encroached on TiVo's territory, it was clear that the stock carried a certain degree of risk, but watching this scrappy company fight for its place as top dog has been interesting.
The Motley Fool August 9, 2004 Alyce Lomax	TiVo Turns on the Charm Can advertising and rebates lure enough subscribers? An investment in TiVo remains risky, considering competitive concerns and its failure to secure deals with the big cable companies.
The Motley Fool November 23, 2004 Alyce Lomax	Tough Times for TiVo? TiVo continues its battle for subscribers. Investors should be watching the crucial holiday season, as well as TiVo's ability to innovate and differentiate.
The Motley Fool October 12, 2007 Anders Bylund	TiVo Steals Nielsen's Business TiVo is reporting TV ratings, has access to a gold mine of data, and is getting a larger distribution system rolling. Is Nielsen needed anymore?
The Motley Fool August 11, 2005 Alyce Lomax	Investors Turn On TiVo TiVo shares fall on a timeline for its inevitable parting of ways with DirecTV. This is a stock for investors with nerves of steel right now.
CIO April 15, 2004 Alison Bass	Must-See TV Ads An idea to tailor ads to individual viewers raises privacy concerns
BusinessWeek April 17, 2006 David Kiley	Learning To Love The Dreaded TiVo How ad agencies are using TiVo to make ads that viewers actually want to watch.
BusinessWeek September 3, 2007 Burt Helm	Which Ads Don't Get Skipped? A TiVo service that tracks viewer fast-forwarding yields big surprises.
The Motley Fool September 23, 2004 Alyce Lomax	Watching Wal-Mart The retail behemoth plans to step up its efforts to advertise to shoppers through state-of-the-art TV monitors seeded throughout its stores.
The Motley Fool August 6, 2004 Rich Smith	FCC Gives TiVo the Go The commission's decision is a good one for customers -- and shareholders.
The Motley Fool December 11, 2009 Anders Bylund	A Revolution in Media Measurement Nielsen sold most of its publishing operations to a private investor group and shut down the rest, a move that highlights how important the company's core competency of audience measurement really is. Unfortunately, it's also a dying business model.
InternetNews December 26, 2003 Janis Mara	Disregard Downturn -- Dotcom Super Bowl Ads Live At least a couple of online entities are still investing in high-ticket Super Bowl ads.
The Motley Fool March 30, 2005 Tim Beyers	TiVo Channels Google The digital video recording pioneer tests pop-up ads, but there's more to the idea than meets the eye.
BusinessWeek September 24, 2007 Burt Helm	Cable Takes A Ratings Hit Cable companies will suffer under Nielsen's new system, which counts who's watching the ads.
The Motley Fool March 15, 2005 Alyce Lomax	TiVo Party Tonight! It's the day many investors have been waiting for -- the day when TiVo announces a partnership with a major cable company to provide its user-friendly box to a large number of people.
The Motley Fool April 1, 2004 Alyce Lomax	Nuts Over Netflix? Netflix shares jumped today after the company said it has 84% more subscribers than it had this time last year.
CRM April 2013 Judith Aquino	A First Look at Second Screens As media consumption becomes more fragmented, marketers consider syncing television and mobile content.
The Motley Fool September 7, 2005 Rich Smith	TiVo Goes for Broke The DVR pioneer makes an all-or-nothing gamble on hardware. It's clearly going for broke. For the shareholders' sakes, though, let's hope TiVo's not taking that notion too literally.
The Motley Fool April 7, 2005 Tim Beyers	TiVo Tunes In Patents The DVR maker spends to build a better TV portal. It's unclear whether ads will ever have an impact on TiVo's revenues. But I wouldn't underestimate the possibility. Investors, take note.
HBS Working Knowledge January 29, 2014 Michael Blanding	Super Bowl Ads for Multitaskers Harvard Business School professor Thales S. Teixeira explains how advertisers can step up their game to capture viewer attention of many viewers who are also using smartphones and laptops.
The Motley Fool May 27, 2005 Rick Aristotle Munarriz	TiVo Rising The digital video recording pioneer continues to shuffle toward profitability after a refreshing quarter.
BusinessWeek May 22, 2006 Ronald Grover	The Sound Of Many Hands Zapping As new numbers show ad-skipping DVRs on the rise, advertisers press for lower rates.
The Motley Fool June 9, 2004 Rich Smith	DirecTV Deletes TiVo DirecTV sells its 4% stake in TiVo and resigns its board seat.
The Motley Fool March 23, 2006 Alyce Lomax	Advertising, Disrupted Some marketers think that television advertising is fast becoming less relevant. This is hardly news for some of us, but a recent survey backs up what many already sensed, giving investors food for thought when considering certain stocks.
The Motley Fool September 15, 2006 Tim Beyers	TiVo's Triplets Another ad deal sheds light on the future of the DVR maker. Investors, take note.
The Motley Fool October 13, 2005 Alyce Lomax	And Now, a Plot Line From Your Sponsor Product placement seems destined to increase, but will it work with today's viewers?
The Motley Fool August 18, 2006 Rick Aristotle Munarriz	You Go, TiVo The DVR pioneer gets a favorable ruling against EchoStar. The awarded damages are nice, but the implications are even nicer. Investors, take note.
The Motley Fool January 6, 2004 Alyce Lomax	TiVo Dishes It Out EchoStar gets smacked with a patent infringement lawsuit.
The Motley Fool December 20, 2005 Tim Beyers	The Trouble With TiVo Marginalized rival ReplayTV, now owned by Tokyo-based D&M Holdings, plans to allow personal computers to tune into and record live television. Can this possibly hurt TiVo? It's becoming increasingly clear that the company needs something.
The Motley Fool April 13, 2004 Alyce Lomax	Google Mail: Novelty or Nosy? Does the "G" in "Gmail" stand for "going... going... gone"?
The Motley Fool November 27, 2007 Rich Smith	Foolish Forecast: TiVo Tanked In advance of quarterly reports, analysts expect TiVo to show an increase in sales, but a loss in earnings.