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Entrepreneur May 2008 John Jantsch |
The New Frontier These days, everyone's blogging. Is it time for your business to join the club? |
Entrepreneur December 2006 Kim T. Gordon |
Talk is Cheap... And as a marketing method, it's downright unbeatable. Get customers to spread the word about your business with 3 simple strategies. |
Entrepreneur October 2007 Gwen Moran |
Keep Them Posted To create an effective blog for your business, follow these tips. |
Inc. November 2005 Jory Des Jardins |
Blog Rules The business blogosphere is a world unto itself, with its own set of rules and regulations. Newcomers break them at their own peril. Here's what you need to know before jumping into the fray. |
HBS Working Knowledge November 28, 2005 Katherine Heires |
Does Your Company Belong in the Blogosphere? Here is advice from executive experts on helping your company realize the full benefits of blogging. |
Inc. February 2008 Buchanan, Chafkin & McCarthy |
Blogging: More Than Idle Chatter Blog as if you mean it. |
CRM September 1, 2005 Marshall Lager |
Blogs Can Boost Sales Now blogs, along with chat rooms and instant messaging, are changing the way organizations function internally, and sales teams are using them to their advantage by broadening and speeding the flow of ideas and information among agents. |
Entrepreneur February 2005 Gwen Moran |
Marketing Buzz 02/05 Add blogs to your PR mix... Attach your own voice to your website and e-mail communications... etc. |
Search Engine Watch February 6, 2009 Chris Boggs |
Don't Believe Everything You Read Some marketers choose to base their search marketing strategies on blog posts. |
Search Engine Watch June 29, 2009 Ron Jones |
Blogs and Blogging 101, Part 1 Search engines will reward a site that has quality content with good rankings. For many sites, one of the easiest ways to add that quality content on a consistent basis is by starting a blog. |
Entrepreneur July 2008 John Jantsch |
Social Butterfly Work the social networking scene to get the most out of your online presence for your small business. |
Fast Company April 2004 Jena McGregor |
Professionals, Publishing for the Public If it's true that markets are conversations, business blogs might help corporate conversations scale globally. |
Financial Planning October 1, 2005 Pat Olsen |
The Financial Blogger Web logs can serve as a cutting-edge marketing tool and communications vehicle for financial advisers. But there are caveats to consider as well. |
Financial Planning December 1, 2009 Chris Hall |
Socially Adept Participation in social media -- LinkedIn, Facebook, Ning, Groupsite, Twitter, blogs, YouTube -- is now a workplace reality. |
IndustryWeek February 1, 2008 Brad Kenney |
To Blog or Not to Blog Strategic use of blogs can allow manufacturing companies to increase their competitive profile, as well as their awareness of the needs and concerns of their customers. |
Entrepreneur September 2009 |
The Twittering Class How social media can elevate your company's online cred. |
Entrepreneur December 2008 John Jantsch |
Look Good Online The only way to control what people say about your company is to be part of the conversation. |
Search Engine Watch March 9, 2005 Chris Sherman |
A Cool Blog Discovery Tool There's a lot of great content out there on those millions of blogs, so finding the good ones related to your own interests can be a challenge to many blog search engines. But this set of tools takes a different approach to blog searches. |
Entrepreneur August 2006 Catherine Seda |
Attention, Please! Having trouble attracting readers to your blog? With the right voice, your popularity in cyberspace will soar. |
Information Today February 14, 2008 |
SIIA Releases Survey Results on Business Use of Web 2.0 Technologies Business use of Web 2.0 technologies such as wikis, blogs, social networking, and user-generated content are increasing. |
AskMen.com Eric Santos |
Establishing A Web Presence Whether you are an entrepreneur or an employee looking for another job, it is vital for you to have a web presence, especially if you provide a service to the public. |
Financial Advisor March 2006 David J. Drucker |
Blogging For Fun And Profit Do "blogs" have any place in your financial advisory practice? |
Entrepreneur December 2007 Amanda C. Kooser |
Widgets That Wow These nifty tools add oomph to your website. The best part? They won't break your budget. |
Entrepreneur July 2008 Gail Dutton |
Go Blog-wild When your company goes global, its blog should, too. |
Search Engine Watch April 7, 2005 Greg Jarboe |
Blogs, Boards, and Posts: Capturing Consumer Buzz Online A new category of software tools has emerged that uses search engine technology to find and organize consumer-posted thoughts and opinions. Here is an overview of some opinion sites and blogs. |
AskMen.com Ash Karbasfrooshan |
Control Your Online Identity When you are looking for work, you should be careful about what your employer might learn about you online... Will an MBA enable me to get a job that will make me happier?... |
PC Magazine February 8, 2007 Russell Morgan |
Business Blogging Here's how your small business can benefit from blogs. |
AskMen.com Sunder Ramachandran |
Online Networking Today, there are several websites that facilitate the coming together of people with common career interests and agendas. Here's how to exploit this medium effectively. |
T.H.E. Journal November 2007 Geoffrey H. Fletcher |
Bloggers Welcome Here Social networking tools appear poised to enter the school system. It's a breakthrough long overdue. |
Financial Advisor September 2007 Andrew Gluck |
Web 2.0 Marketing David Scott Meerman says the old rules of public relations and marketing are dead. His book, The New Rules Of Marketing & PR has very practical ideas on how to use the web to build your business. In this interview, he explains how those ideas apply to financial planners. |
CFO October 1, 2004 John Edwards |
Blogging for Dollars Once the domain of the disgruntled and demented, Web logs are being embraced by business executives. Consider Microsoft's commercial web-log pilot service in Japan. |
Search Engine Watch February 28, 2008 Mike Jones |
The Role of the Brand in Social Media Marketing The more your brand can assist people in connecting with others online to create or share something new, the more favorably you will be received in these new and influential social circles. |
InternetNews June 20, 2005 Susan Kuchinskas |
Dark Blogs and Voices in the Wilderness Businesses like the buzz of blogging, but trying to market through blogs can be counter-productive. Internal blogs can sometimes be more productive. |
Information Today August 18, 2008 Marydee Ojala |
The End of the Corporate News Release? On July 30, 2008, the SEC (U.S. Securities & Exchange Commission) staff recommended that the commission issue an interpretative release to provide additional guidance to companies wishing to use their websites as vehicles to provide information to investors. |
Entrepreneur July 2005 Melissa Campanelli |
Make It Click Setting up a blog, while time-consuming, can be a great way to generate interest about your products and bring visitors to your site. |
Fast Company First Round Review |
Management Tips From A Boss Who Actually Gives A Damn At First Round's recent CEO Summit, Kim Scott shared what she believes to be the most important management lessons she's learned. |
AFP eWire February 10, 2015 |
Rethinking Your Blog: Five Questions to Ask Yourself Nonprofit blogs can be great resources for keeping your donors and others in the community informed about the great work you are doing. But the blogosphere is constantly changing. |
Fast Company December 2003 Bill Breen |
You Talking To Me? Talk is cheap? Think again. Here's how to make conversations count. |
Entrepreneur April 2007 Catherine Seda |
Winning Over the Skeptics Social media marketing is about to explode. But as you rush to harness the viral power of blogs and social sites, be warned: Many of the consumers who are researching products don't trust these sites. |
InternetNews October 29, 2008 Kenneth Corbin |
Blogs Better at Pushing Product? New research finds that bloggers' links are gaining heft as trusted guides for finding useful content and product purchases. |
Bank Technology News January 2011 John Adams |
Customer Service Makes Him Smile Two years ago, Business Week called Frank Eliason "the most famous customer service manager in the U.S., possibly the world." Eliason recently joined Citi, and in this short interview discusses the bank's 2.0 social media strategy. |
AskMen.com Jasper Anson |
Easy Networking People who network will most likely reach their lofty professional heights faster. Here are some suggestions to help you find your edge. |
The Motley Fool November 23, 2005 Selena Maranjian |
The Business of Blogging How blogs are influencing business -- and helping investors. |
Managed Care July 2007 Alan Adler |
Why Blogs? Don't dismiss this development in Web communication. Blogs -- the best of them -- conduct serious and extensive discussions of health care policy and provide important new information. |
CRM April 18, 2011 |
Bloggers Trusted More Than Celebrity Endorsements A new BlogHer study finds that women are big users of social media to make purchasing decisions. |
Entrepreneur December 2004 Steve Cooper |
Blogger's Block Sick of blogging? Here's how to deal with business blog burnout. |
Search Engine Watch July 3, 2008 Sage Lewis |
Three Tips for Creating a Successful Blog Instead of focusing on where to find links, SEOs and site owners should think about setting up a site so people will want to link to it. People usually put the cart (the links), before the horse (the content). But the horse is the content that drives the cart -- the links. |
Fast Company March 2005 Cheryl Della Pietra |
Blog-N-Sell Textura Design uses blogs almost exclusively to pitch its low-tech rod-and-clamp seals. |
Entrepreneur July 2010 Mikal E. Belicove |
The Best Blog Spot Creating a business blog may be a simple part of your online strategy, but how and where to host it? |
Entrepreneur January 2009 Francine Kizner |
10 Blogs to Write Today If blogging is part of your marketing plan, get started on these ideas. |