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HBS Working Knowledge
November 28, 2005
Katherine Heires
Does Your Company Belong in the Blogosphere? Here is advice from executive experts on helping your company realize the full benefits of blogging. mark for My Articles similar articles
CIO
June 1, 2006
Michael Fitzgerald
Welcome to My Blog Blogging isn't the same as writing a memo or a message in the corporate newsletter. And while it may not be as revolutionary as some make it out to be, there's still value there. Here's how to get started and how to do it right. mark for My Articles similar articles
Search Engine Watch
June 29, 2009
Ron Jones
Blogs and Blogging 101, Part 1 Search engines will reward a site that has quality content with good rankings. For many sites, one of the easiest ways to add that quality content on a consistent basis is by starting a blog. mark for My Articles similar articles
Financial Planning
October 1, 2005
Pat Olsen
The Financial Blogger Web logs can serve as a cutting-edge marketing tool and communications vehicle for financial advisers. But there are caveats to consider as well. mark for My Articles similar articles
Fast Company
April 2004
Jena McGregor
It's A Blog World After All Blogs were once the domain of angst-ridden teens and doomed presidential candidates. But the likes of Verizon, IBM, Microsoft, and Dr. Pepper are all climbing on the blogwagon. Turns out, Web logs are a nifty knowledge-management tool. And companies also see them as a promising medium for advertising (naturally). mark for My Articles similar articles
T.H.E. Journal
December 2005
Frank Catalano
Why Blog? Will your Web log add to the world of knowledge? In 12 days of blogs, our expert demonstrates the myriad benefits this new form of communication holds for teachers, students, and parents alike. mark for My Articles similar articles
PC Magazine
August 16, 2006
Captain Jack Sparrow
Blog Nation In only a few short years, blogging has become a vital part of many Americans' lives, according to a phone survey of 7,012 people by the Pew Internet & American Life Project. mark for My Articles similar articles
Inc.
May 1, 2003
Matthew Fogel
Blogging for Dollars Blogs may be the cheapest way to communicate with your customers. mark for My Articles similar articles
InternetNews
January 2, 2007
David Needle
Google May Open Up Blog It was a big year for Google's own blog (even if you don't think it really is one). mark for My Articles similar articles
IndustryWeek
February 1, 2008
Brad Kenney
To Blog or Not to Blog Strategic use of blogs can allow manufacturing companies to increase their competitive profile, as well as their awareness of the needs and concerns of their customers. mark for My Articles similar articles
InternetNews
June 20, 2005
Susan Kuchinskas
Dark Blogs and Voices in the Wilderness Businesses like the buzz of blogging, but trying to market through blogs can be counter-productive. Internal blogs can sometimes be more productive. mark for My Articles similar articles
The Motley Fool
April 20, 2005
Alyce Lomax
Blogging the Nightly News Media companies such as NBC may soon allow viewers to talk back to their favorite news anchor using a blog. mark for My Articles similar articles
PC Magazine
February 8, 2007
Russell Morgan
Business Blogging Here's how your small business can benefit from blogs. mark for My Articles similar articles
PC Magazine
February 14, 2007
Aaron Dalton
Bloggers: All Typed Out? A Gartner study says blogging will peak in 2007. Have net citizens finally run out of things to talk about? mark for My Articles similar articles
Entrepreneur
May 2008
John Jantsch
The New Frontier These days, everyone's blogging. Is it time for your business to join the club? mark for My Articles similar articles
Entrepreneur
October 2007
Gwen Moran
Keep Them Posted To create an effective blog for your business, follow these tips. mark for My Articles similar articles
T.H.E. Journal
February 2004
Ferdig & Trammell
Content Delivery in the 'Blogosphere' While a few educators have already started using blogs in the classroom, more have focused on the potential of blogging in teaching and learning. mark for My Articles similar articles
PC Magazine
December 9, 2003
John C. Dvorak
Co-opting the Future The onerous Big Media incursion marks the beginning of the end for blogging. mark for My Articles similar articles
Managed Care
July 2007
Alan Adler
Why Blogs? Don't dismiss this development in Web communication. Blogs -- the best of them -- conduct serious and extensive discussions of health care policy and provide important new information. mark for My Articles similar articles
InternetNews
September 24, 2004
Chris Nerney
Balancing in the Blogosphere As Microsoft recently discovered, companies must consider more than bandwidth costs when setting blogging policies for their employees. The company's effort to ease bandwidth burdens generated by RSS feeds was unsupported by employees and eventually reversed. mark for My Articles similar articles
PC Magazine
September 28, 2005
John C. Dvorak
Dvorak's Blogging Primer Despite the growing popularity of blogs, lots of people still don't get what they're about. mark for My Articles similar articles
AskMen.com
Jim Bauer
How To: Start A Blog Transaction costs are next to nothing in the digital age, and with just a few key strokes and mouse clicks, you could be on your way to becoming a famous blogger. mark for My Articles similar articles
InternetNews
April 22, 2005
Tim Gray
Bloggers And The First Amendment A Hostway survey reports bloggers should have the same rights as traditional journalists. mark for My Articles similar articles
InternetNews
September 9, 2005
Steven Warren
The Benefits of Corporate Blogging Allowing employees to blog can generate advantages for your company. Here's some rules to follow. mark for My Articles similar articles
BusinessWeek
December 13, 2004
Lauren Gard
The Business Of Blogging Explosive growth means Web logs are suddenly in Madison Avenue's sights. Already regular online advertising, estimated to be about 35% this year, will far outpace the spending increases for any other sector of the media world. mark for My Articles similar articles
InternetNews
June 2, 2005
Susan Kuchinskas
Yahoo Serious About Employee Blogging After Yahoo officially embraced blogging with the launch of its Yahoo 360 consumer blogging feature, the company has gotten serious about employee blogging, as well. mark for My Articles similar articles
The Motley Fool
January 3, 2005
Alyce Lomax
Blogs Booming? Although investors who have taken stock in newspapers and other media companies ought to keep a careful eye on the trend, for the time being, blogging itself is still an area where nobody's making much money. mark for My Articles similar articles
Information Today
September 29, 2008
Technorati Releases 2008 State of the Blogosphere Report Since 2004, Technorati's State of the Blogosphere reports have analyzed the trends around blogs and blogging. For the 2008 study, the company wanted to go beyond the numbers to deliver insights into bloggers and the state of blogging today. mark for My Articles similar articles
Search Engine Watch
October 28, 2004
Mike Rende
Web Feeds, Blogs & Search Engines Blogs are increasingly popular, and can have a dramatic effect on search engine positioning. How can you best take advantage of this new search marketing channel? mark for My Articles similar articles
BusinessWeek
May 2, 2005
Baker & Green
Blogs Will Change Your Business Customers and rivals are figuring blogs out and ignoring them may cost business. Here is a primer about blogs and how their growing power can benefit businesses. mark for My Articles similar articles
CRM
January 2006
Alexandra DeFelice
A New Marketing Medium Blogging allows marketers to start conversations with prospects and customers through a powerful new avenue of communication. mark for My Articles similar articles
Search Engine Watch
April 2, 2003
Danny Sullivan
Loving Each Other More: Search Engines & Blogs There's a good reason for Google or someone else to create a robust, blog-specific search engine. In addition, there are things bloggers could do to make their content more accessible to ordinary web search engines. mark for My Articles similar articles
InternetNews
May 16, 2005
Roy Mark
IBM Urges Employees to Blog With Care IBM lays down rules of the road for employees engaging in blogging. mark for My Articles similar articles
Entrepreneur
July 2005
Melissa Campanelli
Make It Click Setting up a blog, while time-consuming, can be a great way to generate interest about your products and bring visitors to your site. mark for My Articles similar articles
IndustryWeek
August 1, 2006
Traci Purdum
Sun Microsystems' CEO Blogs Jonathan Schwartz, president and CEO of Sun Microsystems Inc., reaches employees, partners and customers via his twice-weekly blog. mark for My Articles similar articles
The Motley Fool
March 17, 2005
Alyce Lomax
Mixing and Mingling With Yahoo! Of all the people who adopted Blogger during the past year of blog buzz, it seems difficult to imagine that many will relocate their blogs unless Yahoo! and its rivals provide differentiation and features they just can't refuse. mark for My Articles similar articles
Inc.
March 1, 2010
Joel Spolsky
Let's Take This Offline A decade ago, a blog put this software company on the map. But as the business matures, it's blogging that's holding Fog Creek Software back. mark for My Articles similar articles
The Motley Fool
November 23, 2005
Selena Maranjian
The Business of Blogging How blogs are influencing business -- and helping investors. mark for My Articles similar articles
Fast Company
May 2005
Danielle Sacks
Blogging Up Self-proclaimed "blogologist" Alex Halavais on how to career-blog without it coming back to haunt you. mark for My Articles similar articles
Entrepreneur
December 2004
Steve Cooper
Blogger's Block Sick of blogging? Here's how to deal with business blog burnout. mark for My Articles similar articles
Search Engine Watch
November 5, 2009
Sage Lewis
Do Follow Pros and cons of building links through blog comments. mark for My Articles similar articles
InternetNews
July 22, 2005
Susan Kuchinskas
Sifting Through The Blogs As blogging moves into businesses, presenting useful content and links is essential. Search services and recommendation engines are helping blog posts reach interested readers. mark for My Articles similar articles
Entrepreneur
February 2008
Guy Kawasaki
Get Your Company Blog On Your company's blog could be one of your strongest marketing tools - so get talking. mark for My Articles similar articles
Search Engine Watch
March 9, 2005
Chris Sherman
A Cool Blog Discovery Tool There's a lot of great content out there on those millions of blogs, so finding the good ones related to your own interests can be a challenge to many blog search engines. But this set of tools takes a different approach to blog searches. mark for My Articles similar articles
Fast Company
August 2005
Jory Des Jardins
Business Blogging for Beginners How to make your company's blog the talk of the town. Here are tips on blogging style and etiquette. mark for My Articles similar articles
BusinessWeek
July 11, 2005
Carol Matlack
Let Them Eat Cake -- And Blog About It France's passion for Web logs is beginning to alter the political and business climate. mark for My Articles similar articles
InternetNews
August 13, 2004
Michael Singer
Blogs: The Marketing Killer Executives are seeing dollar signs in RSS feeds, as corporations are no longer relying solely on the official corporate statement to get the message out. mark for My Articles similar articles
PC World
September 11, 2002
Tom Spring
The Internet: Ground Zero for 9/11 Analysis The brilliant, the bogus, and the bitter find audiences in blog explosion of the past year. mark for My Articles similar articles
Inc.
November 2005
Jory Des Jardins
When Blogs Go Bad Blogs can be a great marketing tool. But when they bite back, it's all about damage control. mark for My Articles similar articles
InternetNews
October 29, 2008
Kenneth Corbin
Blogs Better at Pushing Product? New research finds that bloggers' links are gaining heft as trusted guides for finding useful content and product purchases. mark for My Articles similar articles