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Outside
March 2010
Grayson Schaffer |
Chris Malloy's 180 Degrees South This film ode to cutting loose could make you quit your job.   |
Fast Company
November 2005
Lucas Conley |
Other Recommended Reading Guidebook: One Billion Customers by James McGregor... Flight Reading: Let My People Go Surfing by Yvon Chouinard... |
Inc.
November 2005
Michael S. Hopkins |
Reconnaissance: Beyond and Back Let My People Go Surfing: The Education of a Reluctant Businessman exemplifies Patagonia's Yvon Chouinard and the startling power of authenticity in the business world. |
Outside
January 2010
Abe Streep |
Pirates of the Flats A conversation with fishing buddies Tom Brokaw and Yvon Chouinard, who star in the new series Pirates of the Flats, airing December 27-January 31 on ESPN2. |
Fast Company
July 2009
Tom Foster |
Patagonia's Founder on Why There's "No Such Thing as Sustainability" An exclusive interview with Patagonia founder Yvon Chouinard, who may be pessimistic about the earth's future, but is determined to keep fighting. |
Fast Company
May 2012
Margaret Rhodes |
Patagonia Founder Yvon Chouinard's Rules Of Profitable, Earth-Friendly Business Patagonia founder and green-living pioneer Yvon Chouinard, along with colleague Vincent Stanley, penned The Responsible Company, a show-and-tell account of how to run a successful business and be good to planet earth. |
Outside
November 2005
Elizabeth Hightower |
Magnetic South Patagonia's wild peaks and blue glaciers have long been the ultimate lost frontier. Now an American gone gaucho is carving out an incredible new trekking kingdom in Chile's vast, unspoiled Aysen region, and adventure's South American dreamscape just got a whole lot bigger. |
Outside
May 2009
Nick Heil |
Welcome to the Mutant Factory Black Diamond Equipment has prided itself on breaking all the rules. They eschew advertising, take risks, and employ a team of athletes who do their "market research" skiing and climbing in the Wasatch backcountry. So far, it's working. |
Outside
September 2008
Katie Arnold |
The Shape of Things to Come The son of Patagonia's founder helps reinvent his family's company as a surf brand. |
Outside
December 2006 |
Review: Patagonia Rimu Shoes This fall, Patagonia greens up footwear by rolling out an all-new line of shoes. |
