| Similar Articles |
|---|
 |
Fast Company
September 2010
Suzy Evans |
Om: National Yoga Month September is National Yoga Month, when twisting, toe-touching yogis will roll out their mats at more than 1,500 free classes and events across America. Here's a look at the vital stats of this 5,000-year-old practice from the East turned booming business in the West.   |
HBS Working Knowledge
September 10, 2012
Kim Girard |
HBS Cases: Branding Yoga Bikram Choudhury and Tara Stiles have taken rather different paths to commercialize yoga, while some argue that yoga shouldn't be commercialized. |
BusinessWeek
February 25, 2011
Marnie Hanel |
The Missionaries of Position The yoga trademarking craze is on, and aspiring gurus are flowing in. Of the 2,213 trademark applications containing the word "yoga," more than 2,000 have been filed since 2001 relating to yoga styles and products. |
AskMen.com
Dustin Driver |
Yoga For Beginners This simple primer will set you on the path to learning about yoga in all its varied forms and might even inspire you to explore other alternatives to traditional workouts. |
Inc.
March 2009
April Joyner |
Passions: Jeffrey Sweeney, Yogi "The focus in yoga is on intentions," says Sweeney, 53, who has led U.S. Capital, a financial services firm in San Francisco, since he bought it in 1998. "You realize you can't necessarily achieve perfection." |
Outside
September 2004
Eric Hansen |
Om Wrecker Think yoga is for wimps? You haven't reckoned with Peter "Iron Yogi" Seamans, the star bodybuilder who wants to get you ripped. |
AskMen.com
Chris Illuminati |
The Argument Against Yoga Here are the reasons why men should stay as far away from any yoga class as possible. |
Entrepreneur
February 2005
April Y. Pennington |
Strike a Pose Yoga improved these entrepreneurs' well-being. Now they're bringing it to the masses. |
Adventure
October 2005
Megan Miller |
The Smackdown: Yoga Vs. Pilates Which path to strength and flexibility is best suited to outdoor athletes? |
Lucire
January 22, 2012 |
Lucire Fashion: From the Runway to Yoga Mats The power of Vivienne Tam's yoga wear collection blends style with practicality, including deodorization and UV protection. |
Health
June 2007
Dana Sullivan |
The Truth About Yoga We've heard it makes your skin look less wrinkly, banishes back pain, and cures asthma. Here's the scoop on what yoga really can (and can't) do for you. |
