Similar Articles |
|
Pharmaceutical Executive May 1, 2005 Ame Wadler |
PR: In the Loop Pharma marketers can help doctors stay abreast of the news. |
Pharmaceutical Executive September 1, 2012 Al Topin |
Doctors' Words No Longer Gospel In the digital age, physicians don't call the shots when it comes to healthcare guidance. Marketers must appeal to multiple sources in seeking ways to garner patient adherence and loyalty. |
Pharmaceutical Executive January 1, 2013 Al Topin |
The Doctor-Patient Disconnect Doctor-patient conversations aren't always what we think; this basic interaction represents both a problem and an opportunity for today's drug marketers, says the author. |
CIO October 29, 2015 Martha Heller |
Amgen uses algorithms to venture into digital healthcare A senior vice president of global marketing and commercial development, says she's working with the CIO to set up a digital healthcare organization that can help physicians better predict how patients will respond to therapies. |
Pharmaceutical Executive May 1, 2006 Paul Greenberg |
Medical Education: Real-Time CME News-based CME helps doctors stay on top of new medical information and changes in treatment -- before their patients do. |
American Family Physician November 15, 2005 Haas et al. |
Management of the Difficult Patient All physicians must care for some patients who are perceived as difficult because of behavioral or emotional aspects that affect their care. Specific communication techniques and greater patient involvement in the process of care may enhance the relationship. |
Pharmaceutical Executive October 1, 2011 |
Arming up for the Digital Revolution As a longtime advocate of new approaches to meeting customer needs in pharma, Martin Wygod sees the biggest change as the coming growth of digital platforms as the principal source of information and communication in healthcare. |
Pharmaceutical Executive January 1, 2006 Maggie Helmig |
Direct to Consumer: Patient Education Reform Marketers can empower patients to start a dialogue with their doctors. |
Pharmaceutical Executive March 1, 2013 Al Topin |
Less Selling, More Time What can happen when pharmaceutical reps focus on the physician-patient conversation? |
American Family Physician September 1, 2000 Cheryl Winchell, M.D. |
Curbside Consultation What to do when a patient makes inappropriate, seductive advances to you, his/her physician... |
Managed Care November 2002 Sharon Baker |
Applause, Catcalls Greet Retainer Medicine Proponents tout personalized care and easy access, and imply superior health care. Critics fear "elitist" practices. |
Insurance & Technology September 16, 2005 Katherine Burger |
Educating Consumers A truly technology-enabled offering, the idea behind consumer-directed healthcare is that everyone benefits when consumers have more information. |
Pharmaceutical Executive April 1, 2007 Humphrey Taylor |
Opinion: Inappropriate Behavior Do doctors prescribe needless care? Will healthcare costs drop if patients decide whether treatment is necessary? It's time to start talking. |
Science News March 28, 2009 |
Science Past For March 28, 1959 Thoughts on patient resocialization in a mental hospital during the 1950s. |
Managed Care August 2001 |
Four Views of Managed Care Ethics The evolution of managed care has posed ethical problems for physicians, plan administrators, and even patients. Four ethicists find that questions are many, while satisfactory answers are in short supply... |
Pharmaceutical Executive June 1, 2005 Zimmerman & Fay |
Marketing to Professionals: Dr. Ambassador The pharma industry is under siege in the news media. Smart companies must create a role for physicians as ambassadors who can raise patient confidence in drugs and the pharma industry as a whole. |
Pharmaceutical Executive January 1, 2012 Elys Roberts & Sarah Phillips |
The Emergence of the Pro-Patient How can pharma embrace and interact with increasingly informed and demanding patients to bring positive outcomes for all? |
Managed Care February 2008 Frank Diamond |
Program Lets Patients Rate Doctors Online Regence's effort gets nod of approval from physician organization because it allows providers to respond. |
Managed Care April 2002 |
What's An E-Mail Consultation Worth? The answer depends on whom you ask. A search of news archives turns up two reported experiments with reimbursement of physicians for e-mail communication with patients... |
Pharmaceutical Executive July 3, 2007 LeVine & Zucker |
Marketing to Professionals: Professional Promotion Through Patient Understanding Patient-feedback programs can go a long way in helping physicians understand which drugs work. |
Managed Care July 2002 |
Money isn't everything Physicians are fairly happy with their incomes, but unhappy with the number of hours they have to work, as well as with the ancillary duties involved in practicing medicine, according to a survey. |
American Family Physician August 15, 2000 James Hallenbeck |
Curbside Consultation When should a physician disclose personal information to a patient, and what do we do when a particular case touches on our own suffering? At a deeper level, how do we deal with our own mortality in caring for the seriously ill and dying? |
CIO August 1, 2005 Susannah Patton |
An End to Medical Forms? Patients could keep all their medical information online using iHealthRecord, a new service that Medem (a joint venture of the American Medical Association and six other medical societies) introduced in May. |
BusinessWeek April 23, 2009 Catherine Arnst |
Doctors' Pride: A Hurdle to Digital Medicine A forerunner in New England found that some physicians would sooner cut ties than see their elite status threatened. |
Managed Care March 2001 |
Docs Spend More Time, Not Less, With Patients Now Confounding conventional wisdom, researchers writing in the New England Journal of Medicine have found that the spread of managed care during the past decade has not reduced the amount of time spent with patients... |
Managed Care October 2002 Pamela L. Popp |
How To -- And Not To -- Disclose Medical Errors to Patients Health care facilities and physician practices must commence development and implementation of a disclosure policy. The policy should include a statement of the need and willingness of the patient and physician to have an open and honest relationship and a constant dialogue. |
Insurance & Technology March 24, 2009 Nathan Conz |
Obama Appoints Healthcare IT Coordinator Dr. David Blumenthal will lead the implementation of a nationwide healthcare IT infrastructure. |
Pharmaceutical Executive January 1, 2006 Gene Guselli |
Marketing to Professionals: The Power of Positive Feedback Boost doctors' confidence in your brand by validating their prescription decisions. |
Managed Care April 2000 Tim Olsen |
Physician, Tarnish Not Thine Image Doctors who use the news media to criticize others, rather than initiate a constructive dialog about difficult issues such as antibiotic resistance, help erode the profession's influence. |
CRM June 2011 Koa Beck |
Can Mobile Help Clarify Confusion Over Reforms? Healthcare reform has thrown everything up for question. |
Pharmaceutical Executive September 1, 2013 Jordan Sarver |
Pathology in the Era of Personalized Medicine With their knowledge of molecular genetics, Pathologists are transforming the way healthcare is provided. |
Managed Care May 2006 |
Physician Disclosure Strengthens Patients' Trust Patients who received a disclosure felt more competent to judge the effect of their physician's compensation on their health care, and nearly a quarter of patients who remembered receiving a disclosure reported that it had increased their trust in their primary care physician. |
Managed Care September 2004 Tony Berberabe |
Can Physician and Health Plan Get Together Over Guidelines? Physicians are not the only problem. Health plans too often view guidelines as rigid routines rather than flexible aids to good practice. |
Pharmaceutical Executive July 1, 2011 Cabacungan & Clark |
New Ways to Gain New Brand Insights If you can learn to understand patient and physician behavior, you are well on your way to strengthening the position of your product. |
Pharmaceutical Executive August 1, 2006 Patrick Clinton |
From the Editor: Take Your Seat There's a lot to accomplish in the pharmaceutical industry. But considering what the industry has done in 25 years, it's not impossible. |
Managed Care April 2004 Martin Sipkoff |
Plans Go Directly to Patients, Describing Treatment Options HMOs are developing programs that encourage patients to question their physicians about their treatment options. Doctors are wary. |
CIO December 15, 2009 Kim S. Nash |
Data Sharing That Benefits Customers At Children's Hospital Boston, sharing more data, securely, promises healthier, more satisfied patients. |
Pharmaceutical Executive December 1, 2006 Marcee Nelson |
Direct to Consumer: Don't Wait By stocking waiting rooms with educational drug information, pharma can help get doctor-patient communication off on the right foot. |
CRM February 21, 2012 Leonard Klie |
Avaya Spotlights Healthcare Technology Innovations The company introduces collaboration solutions to improve care coordination, patient interaction, and remote home-based patient care. |
Job Journal February 20, 2011 |
Healthcare Industry Opportunities Encompass Many Employment Sectors Business needs of healthcare employers make this a go-to industry for all types of professionals. |
Insurance & Technology November 17, 2004 Marianne Kolbasuk McGee |
Insurers Customize Health Plans Healthcare providers aren't the only ones building personalized patient systems. Health plans and insurance companies - treasure troves for patient data - are also getting in on the action. |
HBS Working Knowledge November 22, 2004 Martha Lagace |
The Changing Roles of Doctors and Patients Doctors are becoming systems managers while some patients are increasingly willing and able to care for their own conditions. The result: Changing models of healthcare delivery. |
Managed Care June 2003 Frank Diamond |
How To Manage the Worried Well They have symptoms, but that doesn't mean primary care physicians can pinpoint a physical problem. Yet they do suffer, and are a cost center for insurers and employers. |
Managed Care January 2007 |
Change From Salary to Relative Value Units Leads to Higher Income for Physicians A Minnesota medical group that contracted with HealthPartners was able to improve cost of care, physician compensation, and patient access without harming patient satisfaction when the group converted from a salary payment system for physicians to one solely dependent on physician productivity. |
Insurance & Technology September 16, 2005 Phil Britt |
Ounce of Prevention Horizon Blue Cross Blue Shield of New Jersey is providing system physicians with the ability to prescribe medicines electronically, which should improve safety and efficiency. |
CIO August 27, 2009 Al Sacco |
BlackBerry at D.C. VA Medical Center: Saving Heart-Attack Victims with Handhelds The D.C. Veterans Affairs Medical Center is the first hospital in the US to employ a fully-automated version of mVisum's mobile EKG-monitoring application. It's helping to save the lives of heart-attack victims, reducing the average length of cardiology patient-stays and overall healthcare costs. |
CFO September 1, 2007 Lori Calabro |
At Your Beck and Call Concierge plans offer the kind of health care Michael Moore would love -- if it were universal. But are they worth the out-of-pocket expense? |
Pharmaceutical Executive April 1, 2011 |
Bridging the HCP-Patient Gap Here's what's necessary to bridge the gap between the patient revolution and healthcare provider in the 21st century. |
CRM July 1, 2007 Marshall Lager |
Market Focus: Healthcare: The Great Divide The healthcare industry continues to have issues defining itself and its approach to CRM - but that's because it's more than one industry: the business of medicine and the care of patients. |
American Family Physician December 15, 2001 Gregg K. VandeKieft |
Breaking Bad News This article presents an overview of issues pertaining to breaking bad news and practical recommendations for clinicians wishing to improve their clinical skills in this area... |