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Search Engine Watch
November 5, 2010
Frank Watson |
Top 10 Local Search Insights for the Moment The local search marketing game is changing fast, driven by Google Places, mobile, maps, Twitter, Yelp, Foursquare and more. Here's a look at 10 recent developments in local you need to be aware of.   |
Search Engine Watch
December 29, 2010
Horst Joepen |
2010 to 2011; What SEO's Have Seen, Learned And Can Look Forward To A summary of new SEO factors which came into play in 2010 and how they might play out in 2011. |
CRM
November 2014
Maria Minsker |
Search Goes Social Google's SEO algorithms are changing, with social media playing a big part. |
Search Engine Watch
April 14, 2011
P.J. Fusco |
Google's Panda Update + Social = New Enterprise SEM Opportunities The elimination of link farms and content scrapers, along with the introduction of signals from authoritative social media networks, have combined to create new opportunities for enterprise-level search marketers. |
Search Engine Watch
October 28, 2010
Jon Schepke |
What Local-Mobile-Social Convergence Means to Your Business Marketers need to optimize, distribute, and track content across all platforms. Here are some strategies and tools for success as local, mobile, and social continue to converge. |
Fast Company
David Lumb |
Google Is About to Optimize Search Results For Mobile -- Prepare Yourself According to Search Engine Land, mobile-friendly sites are going to rise to the top when users search from mobile devices. |
Search Engine Watch
January 7, 2011
Brian Goffman |
2011: The Year of Social SERPs, Bing Instant & Social Search Here are six predictions expected to unfold from key players in search and social media this year. |
InternetNews
August 24, 2009 |
Yahoo Shows Off Social, Search Enhancements The pioneering Web portal talks up new integrated Mail and social features and still commits to search innovation. |
Search Engine Watch
January 3, 2011
Josh McCoy |
SEO Factors for 2011 As we begin the New Year, many SEOs have their eyes set on search engine ranking factors. Here are a few areas you should pay attention to - because the engines are already sending subliminal messages. |
Search Engine Watch
July 8, 2008
Carrie Hill |
Local Search for Little Biz Luckily for small business owners, there are steps they can take to influence many of the factors that positively affect local search rankings. |
Search Engine Watch
May 1, 2011
Eric Enge |
The Role of On-Page SEO Content: Relevance, Not Rankings From an SEO perspective, on-page content is solely about helping establish what search queries your page might be relevant to. Visualizing how the major SEO components fit together. |
InternetNews
October 15, 2010 |
comScore Search Ranks Hold, Turmoil Brews Latest rankings of the search market share from analytics firm comScore find Google, Yahoo and Microsoft with their positions essentially unchanged, but that's just the beginning of the story. |
InternetNews
October 1, 2009 |
Bing Loses a Point in September Searches According to StatCounter, it was the first decline since Bing launched in June. |
InternetNews
June 8, 2010 |
Yahoo Extends Facebook Partnership Yahoo strengthens its ties with Facebook, announcing plans to integrate content on the two platforms, as well as a new privacy dashboard. |
Search Engine Watch
June 8, 2009
Liana Evans |
What Are Your Social Media Goals? Most companies are reluctant to enter the social media space because the ROI is a tough nut to crack. Your social media goals will be strikingly different than an SEO or PPC strategy. |
Search Engine Watch
March 31, 2008
Kevin Newcomb |
Highlights from the SEW Blog: March 24-28, 2008 Good Google bombs... Google webmaster tools... Google no longer a portal?... Search within a search... Yahoo and the future of search... Google video ads... Non-text contextual ads... Social media: one size does not fit all... etc. |
Search Engine Watch
March 21, 2011
Josh McCoy |
The Slippery Slope of SEO Recent algorithmic updates didn't just hurt the bad guys and clean up the SERPs. Many other sites felt the wrath of Google's tweaks. So, how do you adjust fire and move on from here? |
Search Engine Watch
December 7, 2003
Danny Sullivan |
What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change. |
InternetNews
May 19, 2009
David Needle |
Yahoo Talks Success in Delivering Smarter Search Executives update progress on SearchMonkey, oneSearch, mobile and BOSS - and show off new initiatives yet to come. |
The Motley Fool
September 22, 2009
Rick Aristotle Munarriz |
Is Yahoo! the New Facebook? Yahoo! is reportedly kicking off a new ad campaign that focuses on the site's customized features. |
Search Engine Watch
December 27, 2007
Kevin Newcomb |
2007: The Year that Search Grew Up The Year of Blended and Universal Search... It's All About the Quality (Score)... Year of Social Media... etc. |
Search Engine Watch
August 5, 2010
Jon Schepke |
5 Ways to Improve Your Local Search Marketing Strategy Don't lose out on a huge amount of potential business. Use these local search strategies. |
Search Engine Watch
September 30, 2008
Mark Jackson |
Tin Foil Hat? I Have Mine On When Google advises against URL rewriting in their Webmaster Central blog, is there an ulterior motive? |
InternetNews
August 19, 2009 |
Facebook Posts Huge Search Growth Facebook - a leader in search? It's not so unlikely, comScore suggests. |
PC Magazine
September 1, 2009
Albanesius & Hachman |
Taking on Google Can Microsoft and Yahoo finally topple the search giant? |
The Motley Fool
August 27, 2009
Tim Beyers |
The Next Leap Forward in Search Social search is coming, but Mr. Softy could get there faster. |
InternetNews
November 19, 2009 |
Yahoo Adds Twitter to News Results Breaking news stories now highlight relevant top Twitter feeds. |
Search Engine Watch
December 15, 2010
Gareth Owen |
How Will SEO Evolve in 2011? SEO, rather than being purely an ongoing process of optimization, will be more influential as part of a campaign-led marketing strategy. We'll need to work with our clients to ensure this happens. |
Search Engine Watch
August 28, 2009
Chris Boggs |
Common SEO Problems of E-commerce Sites All sites must address technical infrastructure, content and linking strategies. For large e-commerce sites, some problems in these areas are magnified due to the size and complexity of their sites. |
Search Engine Watch
October 5, 2009
Erik Qualman |
Is Google a Social Media Company? In the future, we won't search for products and services: they'll find us via social media. Perhaps Google's stiffest competition in the immediate future isn't Bing and Yahoo, but rather it's the likes of Wikipedia, Twitter, and Facebook. |
Search Engine Watch
April 25, 2011
Garry Przyklenk |
The Social Connection between Google Panda and Google +1 Google's Panda update represents more than just an algorithm change to weed out content farms; it represents (perhaps) a first step in a series of fundamental shifts that will enable Google to become more socially-focused. |
CRM
January 2012
Judith Aquino |
5 Hot Marketing Trends Customer strategists must step up their engagement efforts as mobile's mercury rises. |
Search Engine Watch
August 21, 2009
Gregg Stewart |
Search Engine Wars, the Local Front Users and advertisers are winning as the local search space innovates and evolves. As content continues to grow, we're seeing a major shift in how consumers are utilizing these resources. |
InternetNews
August 27, 2010 |
Bing, Yahoo Post Modest Gains in Search Share Microsoft and Yahoo managed to eke out small gains in overall search traffic in July but the modest improvement belies bigger issues for both companies. |
InternetNews
August 25, 2010 |
Microsoft Finalizes Yahoo Search Integration With the integration of the engineering platforms complete, Microsoft will handle Yahoo search queries in the United States and Canada, while Yahoo wants the world to know that it hasn't given up on the search game. |
InternetNews
November 17, 2009 |
Microsoft, Google Put the Squeeze on Yahoo Google keeps making headway, while Bing and Yahoo are still battling it out. |
Search Engine Watch
April 28, 2009
Mark Jackson |
SEO Site Review: Time to Clean Up Home-Yard It's time for Mark's quarterly site review. Today, we'll look at a Web site that has so many issues that there's going to be something here for everyone. |
The Motley Fool
November 18, 2009
Rick Aristotle Munarriz |
Will Yahoo! Ever Be Great Again? Yahoo! continues to slip in search. |
The Motley Fool
September 21, 2006
Rick Aristotle Munarriz |
Yahoo! Goes to Campus Facebook is on the block and bidders can't flunk out this time. The only question that remains is whether mighty Microsoft is going to let Yahoo! walk away with it. Investors, take note. |
InternetNews
December 16, 2008
David Needle |
Yahoo's Year, Twitter's Triumph & the Social Whirl Yahoo, Microsoft and the Google factor dominated the headlines in 2008, while all things social kept our worlds connected in 2008. |
Search Engine Watch
April 7, 2009
Mark Jackson |
Don't Overlook Local Search Opportunities With local search, there are many free or low-cost opportunities for local advertisers to get found. How many businesses, both small and large, are taking advantage of local SEO? |
Search Engine Watch
October 25, 2010
Bas van den Beld |
Alternative Search Engines Marketers Should Pay Attention To You won't find these search engines in the search market share lists alongside Google, Bing, and Yahoo, but they see lots of traffic and offer opportunities for all search marketers. |
Search Engine Watch
May 18, 2004
Danny Sullivan |
Yahoo Reawakens The Paid Inclusion Debate Yahoo drew widespread criticism for new paid inclusion programs launched in March. What is Yahoo doing? How does it impact the advertiser and searcher? Are there changes Yahoo should be making? The first in a series of articles looking at paid inclusion. |
Search Engine Watch
June 15, 2009
Erik Qualman |
Do Teens Tweet? And Other Social Media FAQs The questions keep growing as more people join the social media fray. It seems appropriate that we take some time to go over three of the most common questions that marketers might be asking. |
Fast Company
Jeff Revoy |
Breaking Up With Facebook? You Better Think Twice Before you sever your social marketing ties with Facebook, take a second and review the situation. |
PC Magazine
September 13, 2006
Michael J. Miller |
A Nation of Searchers Search sites in general, and Google in particular, are growing rapidly. This past year has also seen significant growth in MySpace and other Internet communities. |
InternetNews
February 8, 2010 |
Google Plans to Twitterize Gmail? Event at Google's campus Tuesday focused on latest innovations, with a widely rumored upgrade to Gmail likely. But what about the core search product? And next up, Yahoo. |
InternetNews
January 15, 2010 |
Bing's Search Share Edges Up, Yahoo Down Microsoft might be encouraged by the latest market share figures, but what about Google? |
Search Engine Watch
October 5, 2004
Chris Sherman |
Yahoo Introduces Personal Search Yahoo has enhanced its My Yahoo service with personalization features including search history, the ability to save pages to a 'personal web' and block URLs from appearing in search results. |
InternetNews
May 13, 2004
Sean Michael Kerner |
Search Engines: What's the Difference? Yahoo! Google and Ask Jeeves go toe-to-toe in frank discussion of which technology yields the best results. |
