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December 11, 2015 |
RhythmOne Expands Partnership with TapInfluence The partnership works to further expand influencer marketing.   |
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May 24, 2012 |
StrongMail Partners With Mobile Marketing Firm Velti StrongMail is enhancing its cross-channel capabilities via integration with Velti's technology platform for mobile campaigns and two-way messaging. |
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September 21, 2015 |
TapInfluence Releases TapFusion Influencer Marketing Automation. TapFusion identifies and targets influencers on social media sites. |
CRM
April 12, 2012 |
Performance Marketing Technology Allows Brands to Track Social Media to Point-Of-Sale Performance Horizon Group's 'ExactView' offers U.S. brands true understanding of their digital campaign ROI. |
Fast Company
Ekaterina Walter |
Why Marketers Love Instagram And Pinterest Marketers value social media marketing -- especially visual marketing -- more highly than ever before. |
CRM
February 2013
Judith Aquino |
Harnessing the Power of Pinterest What marketers should know about the social bookmarking site. |
CRM
January 25, 2012 |
StrongMail Releases New Message Studio Version Enterprise campaign management solution adds continuous testing and real-time optimization, Google Analytics-style data visualizations, improved mobile support, and delivery performance. |
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June 6, 2012 |
StrongMail Automates Email and Mobile Cross-Channel Marketing with Message Studio 7.0 SMS and drag-and-drop targeting capabilities enable enterprise marketers to easily create effective campaigns that leverage rich social, behavioral and profile data. |
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January 2013
Judith Aquino |
Boost Brand Advocates and Social Media Influencers How to help these groups help your company shine. |
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July 2013
Kelly Liyakasa |
'Citizen Commerce' Site Highlights Products with Meaning Curalate helps The Grommet succeed in social media promotions. |
CRM
October 2013
Maria Minsker |
Arts and Crafts Retailer Learns the New Language of Social Media Curalate helps Michaels launch image-centric promotion. |
CRM
January 22, 2014 |
Offerpop Releases Inspiration, A Social Commerce Solution for Pinterest Offerpop Inspiration activates the creativity and passion of Pinterest audiences to create curated boards. Inspiration taps into more than 70 million Pinterest users, who are highly coveted customers for brands. |
CRM
July 30, 2012
Judith Aquino |
BlogFrog Launches Influencer Marketing Platform New platform lets marketers identify influential bloggers by topic, vertical market, consumer reach, and more. |
Fast Company
Harry McCracken |
With Buyable Pins, Pinterest Finally Adds Built-In Commerce Even though the social network was popular with shoppers from the start, you haven't been able to actually buy stuff on Pinterest. Later this month, that will change. |
Fast Company
Neal Ungerleider |
Pinterest Expands Its E-commerce Program Buyable Pins is Pinterest's attempt to capitalize on its innate potential for e-commerce, as a social network frequented by shoppers. |
CRM
September 2015
Oren Smilansky |
Pinterest and Instagram Offer Buy Buttons Making visual social media sites shoppable has its pluses, but companies should be prepared to handle customer expectations |
CIO
June 24, 2014
Lauren Brousell |
5 Things CIOs Need to Know About Pinterest The social bulletin board can produce consumer buzz and website traffic, but needs better analytics for businesses. |
Fast Company
Belle Beth Cooper |
14 Tools To Help You Add Images For Your Social Media Posts Images aren't just useful for Twitter, either. Facebook and Google+ posts look great with images in them, and Pinterest and Instagram are all about images. |
CRM
February 2013
Kelly Liyakasa |
Social Pushes the Boundaries of Commerce Are Amazon and Facebook reprogramming the way companies market and sell? |
Fast Company
Pavithra Mohan |
Pinterest Wants To Be Your Discovery Engine For Travel Pinterest is upgrading its Place Pins feature, opening up location data to a total of 7 billion Pins. |
CRM
July 18, 2013 |
Rio SEO Expands Social Remarketing Solution Online marketers can now engage brand influencers and their social 'look-alikes.' |
Fast Company
May 2012
Tara Moore |
Don Bradford Even as consumers flock to buy products online -- the e-commerce market is still largely dominated by clunky storefronts. But these four companies are creating a more dynamic, social retail experience. |
Fast Company
September 2015
Austin Carr |
Why Facebook, Twitter, and Pinterest Have Embraced ECommerce If the social titans can make buy buttons ubiquitous, then they could make many more billions in ad revenue supporting them. |
D-Lib
Nov/Dec 2012
Zarro & Hall |
Exploring Social Curation This work investigates social curating activities on the website Pinterest, and relates them to digital libraries. |
AFP eWire
July 10, 2012
Kevin LaManna |
Using Pinterest as a Nonprofit Fundraising Engine While chatting with nonprofits, we've been asked how they can use Pinterest to help their organizations. Here are 7 tips on how nonprofits can start using Pinterest to raise awareness, impact and fundraising. |
CIO
June 24, 2014
Lauren Brousell |
5 Things CIOs Need to Know About Pinterest The social bulletin board can produce consumer buzz and website traffic, but needs better analytics for businesses. |
Fast Company
Neal Ungerleider |
Pinterest Unveils New Image Search Their "Crazy-fun new visual search tool," lets users of the company's mobile app search for aspects of individual pictures. |
CRM
April 20, 2012 |
Social Media Link Partners with Incentive Targeting The pairing brings together sales data and analytics with brand advocacy programs. |
CRM
April 2015
Maria Minsker |
Fox Entertainment Engages Twitter Audiences with Speakr The company turned to the platform's influencer community to generate buzz for a movie's premiere. |
Fast Company
November 2015
Vauhini Vara |
Inside Pinterest's Plans To Fix Its Diversity Problem Pinterest CEO Ben Silbermann and cofounder Evan Sharp gathered the majority of their more than 600 employees in the office cafeteria to discuss how to make their workforce more diverse. |
CRM
December 11, 2012
Kelly Liyakasa |
Nimble Integrates with HootSuite Social Profiles Move will foster deeper social selling and engagement opportunities. |
Inc.
April 2006 |
Words of Mouth Word-of-mouth marketing is any initiative that prompts customers to talk to other people about a product or service. There are several breeds. |
