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Fast Company
Pavithra Mohan |
Report: YouTube Will Soon Have A Paywall As Re/code previously reported, YouTube is funding new content from some of its top talent -- think the likes of Bethany Mota and Michelle Phan -- and Re/code notes that those are the videos that will likely be placed behind a paywall.   |
Fast Company
September 2014
Nicole LaPorte |
Rebooting YouTube When Susan Wojcicki took over YouTube in February, she received almost as much unsolicited advice as there are YouTube videos. |
InternetNews
December 11, 2007
Kenneth Corbin |
YouTube: Broadcast Yourself, Get Paid The convergence of ad dollars and social media presses forward as YouTube expands its revenue-share program to video uploaders. |
InternetNews
March 28, 2008
Kenneth Corbin |
Taking The Measure of YouTube YouTube's new Insight tool delivers demographic data to publishers and advertisers in the latest phase of Google's aggressive monetization strategy for YouTube. |
Fast Company
November 2013
Alison Overholt |
The Right To Be Heard (And Paid) Patreon is a crowdfunding site that enables artists to sell material to their fans. Some 3,000 creators have signed up since its May launch. |
InternetNews
August 25, 2009 |
YouTube Will Pay for Best Video Submissions YouTube announced a partnership program that lets individuals posting popular videos register to get a share of ad revenue. |
The Motley Fool
October 9, 2008
Anders Bylund |
YouTube, the Moneymaker It sounds like an oxymoron, but now the site can make money for Google and its partners alike, by helping other companies advertise their wares. |
InternetNews
August 22, 2006
Roy Mark |
YouTube Gets Paris Lift A prison break and Paris Hilton highlight a new brand channel for YouTube. |
The Motley Fool
July 19, 2007
Rick Aristotle Munarriz |
Show Me the Money, YouTube Revenue-sharing has been a slow roller on Google's video-sharing site. However, investors, it's about to get more interesting. |
Search Engine Watch
March 14, 2011
Greg Jarboe |
How to Improve Odds of Success in Video Marketing: Follow the Money How do you improve the odds that you'll be successful in video marketing? As Deep Throat advised Bob Woodward in the movie "All the President's Men": "Follow the money." |
InternetNews
March 27, 2008 |
YouTube Helps Video Creators Track Viewership Not only does YouTube offer free video distribution, but it now offers free demographic data, as well. Analytic tools released on Wednesday let video creators chart the popularity of clips, allowing them to analyze who's watching and see where those viewers are located. |
Search Engine Watch
April 8, 2010
Manny Rivas |
Video: The Next Digital Marketing Frontier The latest developments in video marketing, from video discovery and ad networks, to ad formats and the importance of engagement. |
Fast Company
February 2011
Rachel Arndt |
YouTube's New Ad Strategy YouTube has the competition reeling with ambitious initiatives to expand programming and ad formats. |
The Motley Fool
January 29, 2007
Rick Aristotle Munarriz |
YouTube Shares the Wealth Google's popular site pledges to split revenues with video makers. Google and YouTube appear adamant about giving each other breathing space in this relationship, but it's clear that Google is advising YouTube's growth. |
The Motley Fool
February 5, 2007
Rick Aristotle Munarriz |
Viacom's "Victory" Is Google's Gain Today, YouTube's taking down Viacom-owned clips. Tomorrow, it may take down Viacom. |
Fast Company
November 2013
Nicole LaPorte |
They Are Huge On YouTube. How Do They Grow Off-Site, Too? Stephanie Horbaczewski runs YouTube's largest fashion and beauty network and is building a separate site to grow the StyleHaul brand. Freddie Wong, after becoming a YouTube celeb, started RocketJump.com to create and host the web series Video Game High School. |
The Motley Fool
December 10, 2009
Anders Bylund |
Google Launches a Music Vevo-lution Has the music industry finally found a way to make money and be happy through YouTube? |
Fast Company
Neal Ungerleider |
YouTube: Users Are More Likely To View Ads On Mobile A new survey released today by YouTube and consulting firm Ipsos MediaCT says mobile users are 1.4 times more likely to share ads. |
InternetNews
October 10, 2006
Nicholas Carlson |
How Does Google Get a $1.65B Return? Can Google earn a full return on its investment with sponsored search results in YouTube's video search engine? |
Search Engine Watch
May 9, 2011
Greg Jarboe |
How to Make Money on YouTube Hundreds of YouTube partners earn six figures annually from YouTube, and even more are making $1,000 every month. Here are some video marketing tips and secrets for YouTube success. |
Search Engine Watch
April 11, 2011
Greg Jarboe |
How to Become a YouTube Partner Want to become a YouTube Partner? Here are some things a small channel can do to meet YouTube's requirements. |
Fast Company
Neal Ungerleider |
Facebook To Start Sharing Ad Revenue With Video Partners The move is similar to YouTube's profit-sharing mechanism, and is aimed at the same brands that work with YouTube. |
Search Engine Watch
April 19, 2010
Greg Habermann |
Online Video Analytics: Getting Started with YouTube Insight A basic overview of what information is provided by YouTube's video analytics tool and how to retrieve it. Part two of a five-part series. |
BusinessWeek
September 18, 2006
Heather Green |
YouTube: Waiting For The Payoff The video-sharing Web site is a runaway success - everywhere but on the bottom line. |
The Motley Fool
March 23, 2010
Anders Bylund |
News Flash: YouTube Makes Money! OK, so it's not exactly news if you've been reading the tea leaves right, but YouTube is a money-maker for Google already. |
InternetNews
November 13, 2009 |
YouTube to Support High-Res 1080p Videos Bigger, clearer videos coming to YouTube as Google continues to tinker with monetization strategies. |
The Motley Fool
February 21, 2007
Rick Aristotle Munarriz |
Hating on YouTube More networks are getting jittery over Google's YouTube site. But networks may be leaving money on the table by sidestepping YouTube. |
The Motley Fool
December 13, 2006
Rick Aristotle Munarriz |
YouTube Is a Pop Star Adweek is reporting that the beverage giant brokered deals with six of YouTube's most popular video bloggers to create holiday-greeting videos that are now part of Coke's "Holiday Wishcast" promotion. |
The Motley Fool
September 21, 2006
Rick Aristotle Munarriz |
YouTube Kills Now that the media circus is starting to move on, the Lonelygirl15 franchise has to evolve into something grander or it will be exposed as a mediocre production that just got lucky and forgotten by Thanksgiving. |
The Motley Fool
July 22, 2009
Jennifer Schonberger |
Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television. |
Search Engine Watch
June 14, 2010
Greg Habermann |
TubeMogul: Tracking Your Videos Across Multiple Sites The days of only uploading videos to YouTube are now in the past. Here's how to use TubeMogul's online video analytics to quickly and easily measure the success of your campaigns. |
Fast Company
Ainsley O'Connell |
To Become A Grown-Up Business, YouTube Needs To Attract Grown-Up Viewers What in the world do grown-ups watch on YouTube? Not much, and that is a huge part of the reason the online-video platform remains unprofitable. |
Fast Company
February 2011
Danielle Sacks |
How YouTube's Global Platform Is Redefining the Entertainment Business YouTube CEO Salar Kamangar and his team have transformed Google's Folly into a mind-blowing -- and lucrative -- global platform that is redefining the entertainment business. |
InternetNews
December 18, 2009 |
YouTube Gets More Social With Facebook First the video sharing site released the top videos of 2009 and now it's offering tighter integration with Facebook. |
Registered Rep.
July 6, 2012
Lauren Barack |
Lights, Camera, Action: YouTube Made Them Video Stars Financial advisors are tuning up their video skills and using YouTube to build branding, net clients and sell newsletters. |
The Motley Fool
February 28, 2007
Rick Aristotle Munarriz |
Google's TestTube Developments The media giants don't know it. You probably don't know it. Maybe even YouTube doesn't know it. But great ideas are brewing in the search king's YouTube lab. |
The Motley Fool
June 4, 2008
Rick Aristotle Munarriz |
Squeezing Money Out of YouTube Google has to try new ways to mix ads with videos on its popular YouTube. |
Information Today
October 9, 2008 |
YouTube Adds Retail Links YouTube just announced its first steps into the world of ecommerce. The click-to-buy links are available on the watch page under the video along with the other community features |
The Motley Fool
July 21, 2009
Anders Bylund |
How Google Makes Money From YouTube So you think YouTube is sucking money out of Google like a "Twilight" vampire? Think again. |
The Motley Fool
November 22, 2006
Rick Aristotle Munarriz |
CBS Eyes YouTube Groove CBS finding success on a platform like YouTube, which is often praised as an anti-corporate democratization site, isn't really a surprise. |
The Motley Fool
August 22, 2007
Rick Aristotle Munarriz |
Take the YouTube Challenge Google's video-sharing site introduces InVideo ads, small ad overlays within some of its most popular videos. Current blogs indicate that viewers are not thrilled with the idea. |
Search Engine Watch
September 11, 2008
Ron Jones |
YouTube-ery: Online Videos as Learning and Marketing Tools YouTube is user-generated content at its best...and worst. Everyone in the world with a video camera -- or just a Web cam and microphone -- can be part of the nebulous social monster that is YouTube. So what's that mean for educators and marketers? |
The Motley Fool
December 11, 2006
Rick Aristotle Munarriz |
Good Luck Killing YouTube The major networks don't stand a chance in fighting Google's video site. We've already seen what happens when big companies try to get small without checking their egos at the door. |
The Motley Fool
October 25, 2006
Rick Aristotle Munarriz |
The Problem With Google The "do no evil" company is apparently the "see no evil" company, too. But Google is going to get this right. It has no choice. It will find a way to improve YouTube without killing the vibe. |
The Motley Fool
November 7, 2006
Rick Aristotle Munarriz |
Can YouTube Me Now? Verizon Wireless is in advanced talks with YouTube to have the popular video-sharing site offer streaming video content for Verizon Wireless customers. YouTube would be a great catch for Verizon. |
Information Today
August 10, 2009
Theresa Cramer |
Local News Outlets Keep Wary Eye on YouTube's News Near You The self-proclaimed "biggest news platform in the world" is partnering with local news outlets on its News Near You section in the hopes of producing some ad revenue. |
Search Engine Watch
November 14, 2006
Elisabeth Osmeloski |
Video Search Made the Internet Star The average person can find fame for themselves on the Internet with the advent of user generated video and social media. Nothing in the search industry has generated more buzz than the recent growth in online video search tools and social bookmarking sites. |
Inc.
February 1, 2010
Kasey Wehrum |
Reinventing the Local Video Ad A new website puts the focus on quirky Web ads for local businesses. |
Fast Company
Pavithra Mohan |
Facebook Will Let You Bookmark Videos With "Watch Later" Button Facebook users will soon start seeing a "Watch Later" button when they hover over the upper-right-hand corner of a video, much like the one that's already offered on YouTube. |
Search Engine Watch
June 22, 2010
Garry Przyklenk |
How to Optimize Your Videos for SEO This checklist will help you optimize your YouTube videos and gain top rankings in the SERPs. Also, bonus tips for optimizing hosted videos. |
