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Search Engine Watch
January 3, 2011
Greg Jarboe |
YouTube Keyword Tool and Video Optimization Techniques Three key steps for optimizing your YouTube videos: keywords, titles, and tags.   |
InternetNews
December 18, 2009 |
YouTube Gets More Social With Facebook First the video sharing site released the top videos of 2009 and now it's offering tighter integration with Facebook. |
Search Engine Watch
April 11, 2011
Greg Jarboe |
How to Become a YouTube Partner Want to become a YouTube Partner? Here are some things a small channel can do to meet YouTube's requirements. |
Search Engine Watch
September 26, 2008
William Flaiz |
The Universal Mastery of Video Content Video listings cause us to reexamine the way we've traditionally viewed search engines, and this is simply part of the natural progression. After all, it wasn't too long ago when universal search rocked the world of SEO or social media changed how we use the Web. |
Search Engine Watch
January 27, 2010
Benjamin Wayne |
Search Engine Success: Getting Video SEO Right With search engines now including video content in blended search results, video SEO offers one of the greatest opportunities for companies to cost-effectively drive increased site visitation. |
Search Engine Watch
August 12, 2010
John Lynch |
SEO for Start-ups: Build Authority Offsite How new online businesses can quickly create organic visibility while simultaneously building trust and authority within their domain. |
Search Engine Watch
March 27, 2011
Dave Davies |
Improve Your Organic Rankings With Google Places, Part 2 A step-by-step guide to help you better understand how to enter/edit the information for your Places page and send good SEO signals to Google to improve your rankings. |
Search Engine Watch
March 22, 2010
Greg Habermann |
Getting Started with Online Video Analytics, Part 1 Does looking at online video analytics literally make you cringe? It's time to get beyond counting ratings and views. Part one of five-part series. |
Search Engine Watch
April 8, 2010
Manny Rivas |
Video: The Next Digital Marketing Frontier The latest developments in video marketing, from video discovery and ad networks, to ad formats and the importance of engagement. |
Search Engine Watch
June 1, 2009
Ron Jones |
Video Search 101, Part 1 With Internet video on the rise and the search engines looking more favorably on video content, there's an opportunity to leverage this medium for your SEO efforts. We'll focus on five steps for optimizing for video search, many which run parallel to traditional SEO best practices. |
Search Engine Watch
September 11, 2008
Ron Jones |
YouTube-ery: Online Videos as Learning and Marketing Tools YouTube is user-generated content at its best...and worst. Everyone in the world with a video camera -- or just a Web cam and microphone -- can be part of the nebulous social monster that is YouTube. So what's that mean for educators and marketers? |
Search Engine Watch
April 19, 2010
Greg Habermann |
Online Video Analytics: Getting Started with YouTube Insight A basic overview of what information is provided by YouTube's video analytics tool and how to retrieve it. Part two of a five-part series. |
InternetNews
March 31, 2010 |
YouTube Gets a New, Less Cluttered Look YouTube overhaul is designed to give playing videos more prominence with easier access to features like the automatic creation of mix tapes based on user preferences and viewing history. |
Search Engine Watch
February 8, 2010
Ron Jones |
Universal Search Optimization 101 Specific tips for optimizing videos, images, local search, news, shopping, or other rich content. |
Search Engine Watch
February 13, 2011
Mark Jackson |
10 Types of Helpful SEO Content Forget algorithms. The biggest influence on search rankings is content. Content in all of its forms is what will drive you to success. |
InternetNews
March 12, 2008
Kenneth Corbin |
YouTube APIs Coming to a Site Near You Google announced today that it is offering new application program interfaces, or APIs, that will enable developers to access the YouTube database and embed video content on their sites. |
Search Engine Watch
October 25, 2010
Bas van den Beld |
Alternative Search Engines Marketers Should Pay Attention To You won't find these search engines in the search market share lists alongside Google, Bing, and Yahoo, but they see lots of traffic and offer opportunities for all search marketers. |
Search Engine Watch
December 22, 2008
Ron Jones |
SEO Site Structure 101, Part 1 Understanding why site structure is important for natural SEO. |
Search Engine Watch
October 13, 2009
Mark Jackson |
Addressing the 'O' in Search Engine Optimization Tips for improving optimization efforts. |
Registered Rep.
July 6, 2012
Lauren Barack |
Lights, Camera, Action: YouTube Made Them Video Stars Financial advisors are tuning up their video skills and using YouTube to build branding, net clients and sell newsletters. |
InternetNews
March 28, 2008
Kenneth Corbin |
Taking The Measure of YouTube YouTube's new Insight tool delivers demographic data to publishers and advertisers in the latest phase of Google's aggressive monetization strategy for YouTube. |
Search Engine Watch
May 11, 2009
Joshua Palau |
Why Settle for Best Practices? Part 2 As a marketer, you can't take SEO for granted when working with an agency. They may be following best practices to build a search-friendly site, but don't assume they're implementing a full-blown search engine optimization strategy. |
Search Engine Watch
April 12, 2010
Bas van den Beld |
How to Gain Traffic Using Twitter, YouTube Recent developments on Twitter, YouTube will change the lives of search marketers, and show us a new way to look at (non-Google) traffic sources. |
Fast Company
David Lumb |
Watch Your Back, Facebook: Twitter's Testing Video Autoplay Too Don't be startled by the cacophony suddenly emanating from your Twitter feed: The company started testing video autoplay yesterday, according to Advertising Age |
Fast Company
Pavithra Mohan |
Facebook Follows Netflix's Lead With Post-Play Videos Facebook is in talks to host content from BuzzFeed, National Geographic, and the Times within the blue confines of its own site, sharing ad revenue with publishers. |
Search Engine Watch
June 14, 2010
Greg Habermann |
TubeMogul: Tracking Your Videos Across Multiple Sites The days of only uploading videos to YouTube are now in the past. Here's how to use TubeMogul's online video analytics to quickly and easily measure the success of your campaigns. |
Search Engine Watch
March 14, 2011
Greg Jarboe |
How to Improve Odds of Success in Video Marketing: Follow the Money How do you improve the odds that you'll be successful in video marketing? As Deep Throat advised Bob Woodward in the movie "All the President's Men": "Follow the money." |
Search Engine Watch
May 17, 2010
Greg Habermann |
Online Video Analytics: YouTube Insight - Advanced Techniques Digging into YouTube data using Excel can yield some valuable information that isn't available elsewhere. |
Fast Company
Pavithra Mohan |
Facebook Will Let You Bookmark Videos With "Watch Later" Button Facebook users will soon start seeing a "Watch Later" button when they hover over the upper-right-hand corner of a video, much like the one that's already offered on YouTube. |
Entrepreneur
March 2009
Amanda C. Kooser |
Your Site + SEO = High Search Rankings If search engines can't find you, neither can customers. Build your site right. |
Search Engine Watch
July 8, 2008
Carrie Hill |
Local Search for Little Biz Luckily for small business owners, there are steps they can take to influence many of the factors that positively affect local search rankings. |
Search Engine Watch
February 22, 2011
Erez Barak |
Search + Social: A Growing Relationship Make sure you're tracking, measuring, and analyzing three key indicators in real time: SEO, social, and business. |
Search Engine Watch
December 21, 2006
Amy Edelstein |
Optimizing Video for Search Engines With the explosive popularity of video content on the web, savvy search marketers can be among the first to catch a prime trend this coming year by optimizing video content to outperform in search engines. |
InternetNews
March 12, 2008 |
YouTube Developers Allow Users to Build Their Own YouTube is giving away tools that let Web developers tap the underlying database functions of the popular video-sharing site, in effect allowing users to build their own YouTubes. |
Search Engine Watch
March 16, 2011
Gareth Owen |
Top 13 Social Media Ranking Factors for SEO Looking to carry out an investigation into whether social media is a big influencing on search engine optimization? Monitoring these social media metrics will help you base your insights on more empirical data. |
InternetNews
August 25, 2009 |
YouTube Will Pay for Best Video Submissions YouTube announced a partnership program that lets individuals posting popular videos register to get a share of ad revenue. |
The Motley Fool
October 25, 2006
Rick Aristotle Munarriz |
The Problem With Google The "do no evil" company is apparently the "see no evil" company, too. But Google is going to get this right. It has no choice. It will find a way to improve YouTube without killing the vibe. |
Search Engine Watch
August 27, 2010
Marty Weintraub |
Online Marketing Fundamentals For New Professionals, Part 2 A new crop of search marketers need to learn the fundamentals of our industry. Class is in session once again. Today's lesson: organic and paid search for newbies. |
InternetNews
October 10, 2006
Nicholas Carlson |
How Does Google Get a $1.65B Return? Can Google earn a full return on its investment with sponsored search results in YouTube's video search engine? |
Search Engine Watch
August 16, 2010
Eli Goodman |
Dos Equis vs. Old Spice: Maximizing the Impact of a Brand Advertiser's Campaign Using a coordinated search strategy of SEO, PPC, and social media is crucial to driving sales. We examine how these two popular online search marketing strategies differ, and which advertiser smells more manly. |
The Motley Fool
October 9, 2008
Anders Bylund |
YouTube, the Moneymaker It sounds like an oxymoron, but now the site can make money for Google and its partners alike, by helping other companies advertise their wares. |
InternetNews
November 13, 2009 |
YouTube to Support High-Res 1080p Videos Bigger, clearer videos coming to YouTube as Google continues to tinker with monetization strategies. |
Search Engine Watch
February 3, 2009
Carrie Hill |
Users and Search Engines Want the Same Things Optimizing your site for users is just as important as optimizing your site for search engines. While those are two very different things, you can often serve both audiences by being smart with your Web site development. |
InternetNews
December 9, 2010 |
Now Showing: Longer YouTube Videos You Tube has lifted the 15-minute limit on uploads. The longer videos are a mixed blessing for IT. |
The Motley Fool
August 24, 2011
Rich Smith |
Facebook Is No Google And Facebook's video player isn't a patch on YouTube. |
Search Engine Watch
June 8, 2009
Ron Jones |
Video Search 101, Part 2 Last time, we looked at keyword research, tips on video production, and landing pages for video search. Today, we'll look at distribution and keyword placement and tracking/analytics. |
The Motley Fool
March 28, 2011
Anders Bylund |
No Camera? You Can Still Post YouTube Videos! Who needs a camera when there are so many animation tools available for free? Google has a stranglehold on the personal video market and is only gripping it a little tighter today. |
Fast Company
Neal Ungerleider |
YouTube: Users Are More Likely To View Ads On Mobile A new survey released today by YouTube and consulting firm Ipsos MediaCT says mobile users are 1.4 times more likely to share ads. |
Searcher
November 2011
Rushton & Funke |
The Goodness in the Evil of SEO - Why Search Engine Optimization Matters to Information Professionals Some information professionals view SEO with some reservation or even actual contempt due to the rampant SEO techniques that reduce the quality of search results by driving traffic to sites that take advantage of trending searches rather than useful information. |
Search Engine Watch
July 19, 2010
Josh McCoy |
SEO, the SERPs, and Your First Impression First impressions aren't just for first dates anymore. Taking advantage of free tools, smart thinking, and your visitor's best interests can be key to converting visitors into customers. |
