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The Motley Fool
December 13, 2011
Evan Niu |
Apple Is No Match for Google When it comes to mobile advertising, Apple can't beat Google.   |
InternetNews
May 24, 2010 |
FTC Clears Google's AdMob Purchase Thanks in large part to Apple's recent acquisition of Quattro Wireless, antitrust authorities at the Federal Trade Commission clear Google's $750 million acquisition of AdMob. |
Entrepreneur
April 2010 |
Apple at the Core of AdMob's Success An info-graphic tracks the growth of AdMob along with Apple's milestones. |
BusinessWeek
September 30, 2010
Michael White |
Apple Takes Share from Google in Mobile Ads In just a few months, Apple's iAd has captured a large chunk of the rapidly growing mobile ad market. |
BusinessWeek
April 29, 2010
Peter Burrows |
Innovator: Omar Hamoui Hamoui created a way for advertisers to place targeted ads on mobile Web sites to reach the growing legion of smartphone users worldwide |
InternetNews
December 28, 2009 |
Groups Call on FTC to Block Google's AdMob Deal Consumer groups warn $750 million buy would extend Google's dominance into the mobile sector. |
The Motley Fool
December 17, 2009
Tim Beyers |
Why Google Needs Its Own Phone Someone has to stand up to the carriers. By going it alone, Google is reframing the argument over who controls the content that appears on a smartphone. |
The Motley Fool
June 27, 2011
Tim Beyers |
Does Google Need to Be Broken Up? The FTC takes a closer look at the Big G's business practices. |
The Motley Fool
June 10, 2010
Nathan Alderman |
Google's Bid to Rule Mobile Ads The search giant scoffs at Apple's iAds with its own open framework. |
The Motley Fool
November 6, 2010
Eric Bleeker |
Essential Apple News: Is Advertising the Next Major Opportunity? The Mac maker rushes to expand its iAd advertising agency and has other legal issues. |
InternetNews
March 26, 2010 |
Mobile Data Traffic Swells 193% You can thank the iPhone for leading the charge when it comes to a massive deluge of new mobile Internet traffic. |
InternetNews
June 3, 2009
Michelle Megna |
iPhone 3.0 Mobile Ads SDK Debuts As recent data shows iPhone users seeing more ads in social media, AdMob unveils new ad formats for social networking, search and rich media display in connection with iPhone 3.0 launch. |
The Motley Fool
June 10, 2010
Jordan DiPietro |
Google Takes Aim at Apple Google is upset with Apple's latest ploy to prohibit competitive advertising. |
The Motley Fool
June 15, 2010
Mac Greer |
Roundtable: Is Apple Playing Dirty With Google? Should the iEmpire be nicer to the search giant? |
Information Today
January 14, 2013
George H. Pike |
Google Reaches Settlements With FTC Over Search, Patent Practices On Jan. 3, 2013, the U.S. Federal Trade Commission and Google reached a series of agreements that closed the FTC's investigation into several of Google's business practices, in return for Google's agreement to modify those practices. |
InternetNews
November 23, 2009 |
Report: Droid, Motorola Big Winners for Android Motorola nets 30 percent market share of Android sector with Droid, Cliq, according to data from the mobile ad firm just scooped up Google. |
InternetNews
May 28, 2010 |
Google Touts Mobile Ads as AdMob Deal Closes Not even a week after antitrust authorities blessed its $750 million purchase of AdMob, a mobile advertising network, Google said it has closed the transaction and is starting on integration. |
InternetNews
January 12, 2009
Judy Mottl |
Mobile Ads Find a Welcome on Smartphones Some stats say that iPhone, BlackBerry users are not averse to mobile marketing. |
InternetNews
January 5, 2010 |
Apple Nabs Quattro, Still Haggling With Verizon Apple is diving headlong into the mobile advertising business with the purchase of Quattro Wireless, a mobile ad firm. |
InternetNews
April 8, 2010 |
Apple Unwraps iPhone 4.0 In addition to the new multitasking OS and enterprise-friendly features, Apple unveiled iAd, a hosted advertising platform. |
Entrepreneur
March 2010
Jason Ankeny |
The New Advertising Age Meet Omar Hamoui, the entrepreneur who channeled innovation and frustration to build a mobile advertising network Google couldn't live without. |
InternetNews
November 9, 2009 |
Google Buys Mobile Ad Firm AdMob for $750M Google continues wireless push with deal to acquire firm specializing in mobile display ads. |
InternetNews
March 25, 2009
Michelle Megna |
Android, RIM Gain, Smartphone Web Traffic Soars RIM's new mobile app store likely to do better than Microsoft's and Android's mirroring early success of iPhone, according to study. |
The Motley Fool
April 12, 2010
Eric Jhonsa |
Android's Numbers Keep Pointing Up Data from multiple research firms shows Android's growing momentum. |
The Motley Fool
August 8, 2010
Eric Bleeker |
The iPhone's Massive Opportunity U.S. sales are just the beginning. |
BusinessWeek
April 22, 2010
Peter Burrows |
Apple's Endless Expanding App Universe In 2008, Steve Jobs said, 'Let there be apps.' Now a cosmos full of companies and developers is bound by the laws of Apple -- for better and worse. |
Search Engine Watch
September 17, 2010
Marc Poirier |
Apple iAd -- A Summary for Search Marketers Can iAds succeed? That's the big question. Everything SEMs need to know about iAds, including how they differ from IAB ads, the iAd network, targeting, metrics, how much a typical campaign costs, PPC vs. CPM, and revenue sharing. |
Fast Company
Rose Pastore |
Google May Face U.S. Antitrust Investigation Over Android Bundling The U.S. Federal Trade Commission has begun an antitrust inquiry into the way Google bundles apps on smartphones running its Android mobile operating system. |
The Motley Fool
September 29, 2011
Rick Aristotle Munarriz |
Where Have All the Advertisers Gone? Online advertising is a booming business in the United States, but investors need to make sure that they're buying companies that really are on the right bandwagon. |
The Motley Fool
September 9, 2010
Anders Bylund |
Apple Opens Up the App Store Apple has relaxed some of its more infamous restrictions on what you can publish in the app store, and what tools you can use to create your applications. |
BusinessWeek
January 14, 2010
Peter Burrows |
Apple vs. Google How the battle between Silicon Valley's superstars will shape the future of mobile computing. |
Search Engine Watch
April 16, 2010
Michael Boland |
iAds and iPads: New Directions in Mobile Advertising (and Search) With Apple's iAd challenging Google, the mobile search ad wars are heating up. Will Apple teach advertisers to think different? |
InternetNews
March 13, 2008 |
A New Ad Service For Google: Report Google will introduce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page |
InternetNews
May 21, 2009
Michelle Megna |
Growing Ad Networks Shaking Up Online Ad Spend More online ad dollars are going to ad networks, and the top dog isn't Google or Yahoo. |
Fast Company
May 2009 |
The Ad Guy Omar Hamoui, CEO, AdMob: AdMob is a leading mobile-advertising network that's successfully placing ads in apps. Its clients include Coca-Cola and Paramount Pictures. |
InternetNews
April 27, 2009
Michelle Megna |
All Eyes on Android as G1 Passes 1M Sold With the T-Mobile G1 reaching 1 million in sales, how is Android faring? |
CRM
March 2015
Jeffrey Rayport |
Why Marketing Automation Means More Than Faster, Better, Cheaper Programmatic ads make precision marketing a reality. |
The Motley Fool
December 30, 2009
Tim Beyers |
The Best Stocks for 2010: Google The search giant is becoming a mobile market monster. |
The Motley Fool
November 9, 2009
Rick Aristotle Munarriz |
Google's AdMob Mentality Google buys a mobile advertising network, AdMob. |
The Motley Fool
October 30, 2009
Tim Beyers |
Why Apple Needs Verizon Here are three reasons why Apple should approach Verizon to carry the iPhone. |
BusinessWeek
January 14, 2010 |
Collision Course Apple and Google, once close allies, are battling on a growing number of fronts. |
Fast Company
Pavithra Mohan |
Advertisers On The Rise Of Ad Blockers: "We Lost Track Of The User Experience" Since Apple made its mobile operating system compatible with ad blockers, Internet publishers and other online content creators have fretted that their primary source of revenue could dry up. |
The Motley Fool
February 26, 2010
Tim Beyers |
Why Developers Love the iPhone And why this Fool is still short Palm and Research In Motion. Not all smartphone users are created equal. Those who use iPhones are more apt to buy apps, a new report from AdMob says. |
The Motley Fool
July 6, 2010
Anders Bylund |
Is Android for Cheapskates? Are Android users penny-pinching misers or big-spending high rollers? It doesn't matter much to Google. |
The Motley Fool
March 26, 2009
Anders Bylund |
Bright Ideas in Smartphone Investing Twist the data any way you like -- the market still looks ripe for a growth spurt. |
Search Engine Watch
December 14, 2010
Thi Thumasathit |
Ad Group Structure: A How-to Guide for SEMs Building a solid foundation of the right ad group structure is vital to search engine marketing success. Here's how SEMs can greatly improve the success of their search marketing campaigns. |
The Motley Fool
February 17, 2010
Tim Beyers |
Penalize the iPhone! Research In Motion pitches efficiency. |
The Motley Fool
August 19, 2010
Carl Bagh |
BlackBerry Ramps Up Search for Mobile Ads Partner Blackberry maker RIM needs more apps and more users to attract more advertisers. |
The Motley Fool
June 10, 2010
Eric Jhonsa |
Does iPhone 4 Spell International Domination? Hardware improvements could leave Google in the dust ... in Europe and Japan. |
Search Engine Watch
February 2, 2011
Thi Thumasathit |
The Challenge of Parenting Single-Keyword Ad Groups Managing hundreds or thousands of single-keyword ad groups is a big challenge for SEMs. Here's how advertisers can provide "only-child"-style attention to all of their keywords, customized, highly relevant ad copy, and landing pages scaled across their entire product portfolio. |
