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Search Engine Watch
February 8, 2010
Ron Jones |
Universal Search Optimization 101 Specific tips for optimizing videos, images, local search, news, shopping, or other rich content.   |
Search Engine Watch
October 11, 2010
Eli Goodman |
Universal Search: Not All Blends are Created Equal Searchers are more inclined to interact and engage with blended results than text-based results. Here's how blended results can impact your search marketing and optimization efforts on Google, Bing, and Yahoo. |
Search Engine Watch
April 8, 2008
Kevin Newcomb |
Blended Search Results Change Searcher Behavior Search marketers received more evidence this week that universal or blended search results are changing searcher behavior. If you're not yet optimizing your news, image, or video content, you need to start. |
Search Engine Watch
December 27, 2007
Kevin Newcomb |
2007: The Year that Search Grew Up The Year of Blended and Universal Search... It's All About the Quality (Score)... Year of Social Media... etc. |
Entrepreneur
June 2010
Mikal E. Belicove |
Here's Looking at You Make your site a better search engine target by optimizing your company's images. |
InternetNews
October 8, 2007
Erin Joyce |
Google Next Up on Universal Enterprise Search Google is preparing to launch the fifth generation of its enterprise search appliance, this time adding "universal search" features that can access other enterprise content management systems such as those from EMC, IBM and Microsoft. |
Search Engine Watch
December 8, 2008
William Flaiz |
Universal Search Should Be a Plus Variety in the search results gives online marketers multiple opportunities to rank and gain new listing visibility. But how does the user feel? As new listing types begin appearing in results, we often lose sight of whether these listings are really helpful to the user. |
Search Engine Watch
December 9, 2008
Mark Jackson |
Is it Too Late for Holiday Search Traffic? Holiday phrases like "Christmas" show up in Google's universal search results, so there still may be an opportunity to show up. For other competitive keyword phrases, you'd be better off targeting New Year's, or even Valentine's Day. |
Search Engine Watch
February 21, 2006
Shari Thurow |
News Search Engine Optimization News search engines offer companies a great way to receive targeted traffic related to breaking topics through press releases and other public relations information. |
Search Engine Watch
September 26, 2008
William Flaiz |
The Universal Mastery of Video Content Video listings cause us to reexamine the way we've traditionally viewed search engines, and this is simply part of the natural progression. After all, it wasn't too long ago when universal search rocked the world of SEO or social media changed how we use the Web. |
Search Engine Watch
August 26, 2008
Mark Jackson |
SEO Success -- Guess What...Content Works! Fixing problems and implementing some search engine-friendly practices can have an immediate effect on a site's search engine rankings. But no search engine optimization technique works better than creating quality content. |
Search Engine Watch
November 24, 2009
Mark Jackson |
Natural Link Building Practices Don't take chances buying links. Make these safe, proven link building tactics part of your search engine optimization strategy. |
| Search Engine Watch |
William Flaiz William's company Razorfish provides solutions that help clients measure and optimize their web site investments. |
Search Engine Watch
June 30, 2004
Grant Crowell |
Public Relations Via Search Engines Blending the traditional tools of public relations with innovative search marketing techniques opens a new avenue of promotion for savvy content providers and site owners. |
Search Engine Watch
July 21, 2009
Mark Jackson |
Brand Promotion Online -- Signals for Today's SEO Well, you may have heard it mentioned that Google wants to rank brand Web sites. It isn't so much that Google only wants to rank big brands. But they do like all of the signals that these big brands carry. |
Search Engine Watch
January 24, 2008
Kevin Newcomb |
Search Marketing Predictions for 2008, Part 2 We've collected the 2008 predictions of several search engine marketers, sharing their best guesses about the direction of the industry in the coming year. |
Search Engine Watch
March 26, 2008
Greg Jarboe |
Is Google Not So Portal-Like After All? Search Engine Strategies panelists reveal data that raise new questions about universal search results on Google of interest to search engine optimization marketers. |
Search Engine Watch
May 6, 2009
Eric Enge |
Look to Your Other Opportunities Vertical search engines offer huge potential opportunities for publishers, yet many organizations fail to take advantage of them. The potential traffic may be smaller, but there's less competition in image search, product search, news search, and other verticals. |
Search Engine Watch
December 4, 2009
Frank Watson |
It's Beginning to Look a lot Like Christmas: Changes At Google to Increase Ad Spends With a decrease in overall advertising, Google looks to help offset some lost ad revenue by increasing the amount they get from existing advertisers. |
Entrepreneur
May 2007
Janelle Elms |
Along for the Ride Find out how search engines can drive visitors to your ebay listings. |
Search Engine Watch
February 6, 2009
Chris Boggs |
Don't Believe Everything You Read Some marketers choose to base their search marketing strategies on blog posts. |
Information Today
October 8, 2007
Greg R. Notess |
Microsoft and Yahoo! Update Search In the evolution of Web searching, 2007 has become the year of multimedia integration, as major Web search engines have incorporated images and videos into the results for some searches. |
Search Engine Watch
February 25, 2011
Dave Davies |
Improve Your Organic Rankings With Google Places, Part 1 The basics of a Google Places: how to properly set up a listing and some of the principles behind why this is important. |
Search Engine Watch
November 10, 2008
William Flaiz |
Universal Search: The (War) Elephant in the Room If universal search is the search marketer's war elephant, we must realize that focusing all efforts in harmony is the only way to properly address the challenges it presents. |
Search Engine Watch
September 1, 2009
Mark Jackson |
Blogging for Search Engine Optimization Search engines like to see you add content to your Web site on a regular basis. Creating a blog is a great way to do this. Once you know you want to begin blogging, where should you start? |
Search Engine Watch
December 2, 2008
Mark Jackson |
Link Building, Circa 2008 SEO isn't as easy as it was in years past. At one time, optimization meant dropping some keywords in your meta keywords tag, using your most important key phrases a dozen or so times on a page, and exchanging links with anyone who had a Web site. |
Search Engine Watch
January 31, 2007
Kevin Newcomb |
Search Presents Challenges for Retailers In addition to paid search, retailers should pay attention to search engine optimization and shopping search engines, according to a new study from TrafficLeader. |
CRM
October 25, 2013
Daniel Incandela |
Is Your Web Site Delivering a Great Customer Experience? 15 tips for making sure it does. |
Search Engine Watch
November 30, 2010
Eric Enge |
Search Engine Optimization in an Increasingly Social World SEO is changing rapidly, in part due to the increasingly social nature of the web. A look at what's driving these changes and some of the implications of how they impact our behavior. |
Search Engine Watch
January 27, 2009
Mark Jackson |
SEO Web Site Review: Water Filter Corner This Web site recently launched and has several elements that need to be corrected to lay a sound foundation for future SEO success. |
Entrepreneur
February 2010
Mikal Belicove |
Video SEO for Your Website Optimize your site's search engine ranking with video. |
Search Engine Watch
January 11, 2011
Kevin Gibbons |
10 Tips for Top Business Blogging Is your business blog ready to work in 2011? Read on for some top tips for blogging success. |
Entrepreneur
May 2008
John Jantsch |
The New Frontier These days, everyone's blogging. Is it time for your business to join the club? |
Search Engine Watch
March 2, 2010
Herndon Hasty |
Your Locations are Your Biggest Digital Assets A physical address has huge online implications. While you're covering your assets, make sure to build up your presence for local-based searches. |
Home Theater
September 23, 2008 |
Universal Laughs at the Hangman Universal Music Group has become the first of the big four record labels to significantly increase revenue in many years. |
The Motley Fool
April 27, 2011
Travis Hoium |
Universal Health Services Shares Popped: What You Need to Know Shares of Universal Health Services jumped as much as 14.5% today to reach a new 52-week high after the company announced earnings. |
Search Engine Watch
July 30, 2008
Eric Enge |
Google vs. Yahoo on Paid Links Google created a firestorm in the industry with its Paid Links directive. So where does Yahoo stand in the Paid Links debate? |
Search Engine Watch
May 18, 2006
Chris Sherman |
Building the Universal Library What will it take for Google or another search engine to truly assemble a library of all of the world's information? Here is a fascinating look at the challenges. |
Search Engine Watch
August 16, 2010
Josh McCoy |
Your Blog...Your Best Friend, Or Your Worst Enemy Is your blog off topic? Having an on-site blog can help your online efforts or greatly detract from you from your SEO and site conversion goals. |
InternetNews
March 30, 2005
Jim Wagner |
Read Your Blogs, Check Your Packages The newly-acquired Ask Jeeves property Bloglines resumes its quest for the universal inbox, adding package-tracking updates. |
Search Engine Watch
December 28, 2006
Grant Crowell |
Optimizing Images for Search Engines One of the more potentially advantageous yet wholly underused areas for search engine optimization is in image search. Few website owners have optimized for image search. Here are some tips. |
The Motley Fool
November 9, 2005
Alyce Lomax |
Universal Display Gets the Picture The OLED play delivered what investors wanted to see and is well on track to profitability. Investors, take note. |
Search Engine Watch
July 8, 2008
Carrie Hill |
Local Search for Little Biz Luckily for small business owners, there are steps they can take to influence many of the factors that positively affect local search rankings. |
Search Engine Watch
December 22, 2008
Ron Jones |
SEO Site Structure 101, Part 1 Understanding why site structure is important for natural SEO. |
BusinessWeek
November 6, 2006
Gene G. Marcial |
Universal Electronics: Tuned In To Sirius Radio The rapid adoption of HDTV and digital gizmos is a boon for Universal Electronics, a leading global provider of wireless technology. |
Search Engine Watch
February 10, 2010
Alex Cohen |
The Rise of Universal Paid Search 2009 fundamentally changed the balance between organic and paid search and introduced non-text ads to mainstream advertisers. 2010 will go even further. |
Search Engine Watch
September 13, 2010
Kaila Strong |
Search and Social: Are You Missing Out? Examining social media's impact on search, and how best to integrate a bit of social into your search engine marketing (or search into your social media marketing). |
Search Engine Watch
January 5, 2009
William Flaiz |
Search Shifts and Predictions for 2009 2009 will see search engines focusing less on new product innovations and more on new revenue streams during our economic crisis. |
Search Engine Watch
October 25, 2010
Bas van den Beld |
Alternative Search Engines Marketers Should Pay Attention To You won't find these search engines in the search market share lists alongside Google, Bing, and Yahoo, but they see lots of traffic and offer opportunities for all search marketers. |
Entrepreneur
July 2007
Catherine Seda |
Site Unseen? To attract customers near and far, optimize your blog for search engines. |
