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BusinessWeek July 17, 2006 Robert D. Hof |
Who Needs Blockbusters? "Long Tail Why the Future of Business is Selling Less of More" is an insightful look into today's surprising retail and cultural landscape. |
HBS Working Knowledge August 4, 2006 James Heskett |
What Happens When the Economics of Scarcity Meets the Economics of Abundance? The "Long Tail," a term coined by Chris Anderson describing the item popularity curve. Does the Long Tail represent a paradigm shift for business and consumer behavior? What are its implications for management going forward? |
InternetNews May 5, 2009 David Needle |
'Long Tail' Guru: 'Free' Not a Four-Letter-Word Chris Anderson pushes businesses to embrace the freemium concept that he sees driving the digital economy. |
The Motley Fool July 17, 2009 Jennifer Schonberger |
A New Business Model for the Digital Age "Wired" magazine's Chris Anderson talks about the future of "freemium." |
HBS Working Knowledge October 23, 2006 Julia Hanna |
Will the "Long Tail" Work for Hollywood? Making significant profits by selling a lot of low-volume products may work for books, but selling videos and musics is another story. |
HBS Working Knowledge September 10, 2008 John Quelch |
Long-Tail Economics? Give Me Blockbusters! The importance of blockbusters has been challenged recently by Chris Anderson's long tail theory that you can make money in many creative industries by selling specialized products to niche markets identified via the Internet. |
The Motley Fool December 28, 2006 Lomax & Basavaraj |
A Short Talk About "The Long Tail" An interview with Chris Anderson regarding points covered in his new book, "The Long Tail." On media... On satellite radio... On user generated content... On the Long Tail as a bottleneck... On politics... |
The Motley Fool May 21, 2007 Amanda B. Kish |
Is Your Mutual Fund Headed for Extinction? Niche mutual fund products may not have staying power. |
The Motley Fool June 22, 2006 Alyce Lomax |
Amazon's Digital Library Speaks Volumes Amazon's media library function seems like it could be a stealthy success. Investors, people have underestimated Amazon before, and it wouldn't be the first time this e-commerce giant had the last laugh. |
The Motley Fool February 14, 2006 Alyce Lomax |
Apple and Amazon: In Your Head? The electronic recommendation revolution is yet another way Internet retailers can drive sales, and investors should be excited by the possibilities -- so long as the retailers don't go too far. |
The Motley Fool April 13, 2007 Alyce Lomax |
5 Things I Learned From Grinderman How buying one music disc brought about five observations about the music industry, both in its physical and digital formats. |
Inc. September 2007 Susan Greco |
A World Without Bestsellers There's strong evidence that on the Internet, a whole new strategy of selling is needed. The old 80-20 rule, that 80 percent of a company's sales come from the top 20 percent of its products, no longer seems to apply online. |
DailyCandy December 16, 2005 |
Everyone's an Expert Squidoo is the place for smarties to flaunt their expertise and benefit from that of others -- think Friendster meets Wikipedia. |
D-Lib September 2006 John Erickson |
Handle Records, Rights and Long Tail Economies We have yet to see a web-based metadata aggregation service that enables users to easily and arbitrarily bind metadata to an infrastructure-unique identifier. |
InternetNews June 15, 2009 Alex Goldman |
Why Tech Needs to Keep an Eye on Free Every company needs to learn how to compete with free, from the makers of Jello to software giant Microsoft. |
Wired October 2004 Chris Anderson |
The Long Tail Forget squeezing millions from a few megahits at the top of the charts. The future of entertainment is in the millions of niche markets at the shallow end of the bitstream. |
IEEE Spectrum May 2008 Robert W. Lucky |
Zipf Drive How power-law statistics apply to language. |
BusinessWeek July 2, 2009 Peter Elstrom |
Chris Anderson: Not Just Info Wants to Be Free Like it or not, businesses are in a race to use giveaways as a path to profits, says Wired editor-in-chief Chris Anderson in his new book, Free: The Future of a Radical Price. |
Search Engine Watch January 24, 2006 Patricia Hursh |
Marketing in the Search Tail: Is the Pain Worth the Gain? Popular search terms tend to dominate the headlines, but there are literally millions of unique searches conducted every day, and savvy search marketers are taking advantage of the opportunities in the 'search tail.' |
The Motley Fool October 11, 2010 Jeremy Phillips |
Should You Sell Otter Tail Today? Over the past 12 months, Otter Tail is down 11.9% versus an S&P 500 return of 11.3%. |
Entrepreneur October 2009 |
Radicals and Visionaries Chris Anderson, who literally wrote the book on "free," faces off with the tech gurus who say "free" is the great sham of the digital age. |
The Motley Fool August 3, 2006 Alyce Lomax |
Dueling Fools: Amazon.com Bull Amazon investors' recent panic -- and the company's plunging stock price -- offer a splendid opportunity to buy into one of the Internet's most impressive companies. |
The Motley Fool July 22, 2009 Jennifer Schonberger |
Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television. |
HBS Working Knowledge November 7, 2005 Jim Heskett |
Is Less Becoming More? Can American have too much freedom of choice in products and services? The issue of whether less is more, both for consumers and suppliers, is being joined by an increasing number of researchers. |
D-Lib April 2006 Lorcan Dempsey |
Libraries and the Long Tail: Some Thoughts about Libraries in a Network Age Libraries collectively manage a long tail of research, learning and cultural materials. However, we need to do more work to make sure that this long tail is directly available to improve the work and lives of our users. |
Reason October 2006 Jay R. Brooks |
The Longneck Tail Over the past 25 years the microbrewery revolution has created a beer culture that is the envy of the world. More styles of suds are now brewed in America than in any other place. This trend is beginning to have an effect on the big breweries. |
The Motley Fool June 1, 2006 Alyce Lomax |
Climate Change at Hot Topic? Investors wait for signs that retailer Hot Topic's warming up. |
Knowledge@Wharton |
Making the Case for Outside Sales Reps The payoff for a productive relationship with an outside sales force can be substantial... |
Search Engine Watch October 29, 2010 Rob Chant |
Preparing Your Small Business Site For SEO A starter guide for small business owners who are launching a brand new site and approaching search engine optimization for the first time. |
The Motley Fool April 25, 2007 Alyce Lomax |
MySpace's White House Bid The social-networking site takes on a political reality show. Whether wanna-be political candidates can establish the same "can't-miss-an-episode" fever that a program like American Idol enjoys should be quite an enlightening experiment. |
PC Magazine September 5, 2008 Dan Costa |
The Micro Threat to Facebook Social-networking tools are appealing and certainly addictive to some, but true communities have a purpose, a passion. |
Fast Company March 2001 Amy Wilson Sheldon |
Chief E-Cubator Job Titles of the Future - Marnie Anderson... |
Fast Company March 2005 Jena McGregor |
Competing on Culture The CEO of Best Buy speaks out on how an employee-centric strategy can lead to customer-centric performance. |
InternetNews September 18, 2009 |
Mozilla Firefox Cleared of U.S Export Rules Mozilla's top lawyer explains why the 'no-violation' letter is a major milestone for open source and the First Amendment. |