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The Motley Fool September 18, 2006 Alyce Lomax |
Foolish Book Review: "The Long Tail" Chris Anderson's long-awaited book discusses a future in which niche content and products gain economic importance, while blockbusters and hits lose some of the power they've enjoyed over previous decades. |
HBS Working Knowledge August 4, 2006 James Heskett |
What Happens When the Economics of Scarcity Meets the Economics of Abundance? The "Long Tail," a term coined by Chris Anderson describing the item popularity curve. Does the Long Tail represent a paradigm shift for business and consumer behavior? What are its implications for management going forward? |
InternetNews May 5, 2009 David Needle |
'Long Tail' Guru: 'Free' Not a Four-Letter-Word Chris Anderson pushes businesses to embrace the freemium concept that he sees driving the digital economy. |
The Motley Fool December 28, 2006 Lomax & Basavaraj |
A Short Talk About "The Long Tail" An interview with Chris Anderson regarding points covered in his new book, "The Long Tail." On media... On satellite radio... On user generated content... On the Long Tail as a bottleneck... On politics... |
Wired October 2004 Chris Anderson |
The Long Tail Forget squeezing millions from a few megahits at the top of the charts. The future of entertainment is in the millions of niche markets at the shallow end of the bitstream. |
HBS Working Knowledge October 23, 2006 Julia Hanna |
Will the "Long Tail" Work for Hollywood? Making significant profits by selling a lot of low-volume products may work for books, but selling videos and musics is another story. |
BusinessWeek July 2, 2009 Peter Elstrom |
Chris Anderson: Not Just Info Wants to Be Free Like it or not, businesses are in a race to use giveaways as a path to profits, says Wired editor-in-chief Chris Anderson in his new book, Free: The Future of a Radical Price. |
DailyCandy December 16, 2005 |
Everyone's an Expert Squidoo is the place for smarties to flaunt their expertise and benefit from that of others -- think Friendster meets Wikipedia. |
The Motley Fool July 17, 2009 Jennifer Schonberger |
A New Business Model for the Digital Age "Wired" magazine's Chris Anderson talks about the future of "freemium." |
The Motley Fool July 22, 2009 Jennifer Schonberger |
Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television. |
The Motley Fool June 22, 2006 Alyce Lomax |
Amazon's Digital Library Speaks Volumes Amazon's media library function seems like it could be a stealthy success. Investors, people have underestimated Amazon before, and it wouldn't be the first time this e-commerce giant had the last laugh. |
Reason October 2006 Jay R. Brooks |
The Longneck Tail Over the past 25 years the microbrewery revolution has created a beer culture that is the envy of the world. More styles of suds are now brewed in America than in any other place. This trend is beginning to have an effect on the big breweries. |
InternetNews June 15, 2009 Alex Goldman |
Why Tech Needs to Keep an Eye on Free Every company needs to learn how to compete with free, from the makers of Jello to software giant Microsoft. |
InternetNews March 4, 2005 Susan Kuchinskas |
Yahoo's Little Ad Gap Yahoo opened its advertising APIs, but they'll only benefit large advertisers. Is it missing out on the long tail? |
D-Lib April 2006 Lorcan Dempsey |
Libraries and the Long Tail: Some Thoughts about Libraries in a Network Age Libraries collectively manage a long tail of research, learning and cultural materials. However, we need to do more work to make sure that this long tail is directly available to improve the work and lives of our users. |
The Motley Fool February 14, 2006 Alyce Lomax |
Apple and Amazon: In Your Head? The electronic recommendation revolution is yet another way Internet retailers can drive sales, and investors should be excited by the possibilities -- so long as the retailers don't go too far. |
IEEE Spectrum May 2008 Robert W. Lucky |
Zipf Drive How power-law statistics apply to language. |
The Motley Fool May 21, 2007 Amanda B. Kish |
Is Your Mutual Fund Headed for Extinction? Niche mutual fund products may not have staying power. |
Inc. September 2007 Susan Greco |
A World Without Bestsellers There's strong evidence that on the Internet, a whole new strategy of selling is needed. The old 80-20 rule, that 80 percent of a company's sales come from the top 20 percent of its products, no longer seems to apply online. |
D-Lib September 2006 John Erickson |
Handle Records, Rights and Long Tail Economies We have yet to see a web-based metadata aggregation service that enables users to easily and arbitrarily bind metadata to an infrastructure-unique identifier. |
Entrepreneur October 2009 |
Radicals and Visionaries Chris Anderson, who literally wrote the book on "free," faces off with the tech gurus who say "free" is the great sham of the digital age. |
Search Engine Watch January 13, 2009 Mark Jackson |
Should Your SEO Strategy Target the Head or the Long Tail? If you're focused on ranking for that one major keyword, having a deep Web site full of great content is necessary to achieve authority in the eyes of the search engine. So, whether or not you intended to do it, you'll be optimizing for the long tail in order to achieve your goals. |
The Motley Fool August 3, 2006 Alyce Lomax |
Dueling Fools: Amazon.com Bull Amazon investors' recent panic -- and the company's plunging stock price -- offer a splendid opportunity to buy into one of the Internet's most impressive companies. |
HBS Working Knowledge September 10, 2008 John Quelch |
Long-Tail Economics? Give Me Blockbusters! The importance of blockbusters has been challenged recently by Chris Anderson's long tail theory that you can make money in many creative industries by selling specialized products to niche markets identified via the Internet. |
HBS Working Knowledge November 7, 2005 Jim Heskett |
Is Less Becoming More? Can American have too much freedom of choice in products and services? The issue of whether less is more, both for consumers and suppliers, is being joined by an increasing number of researchers. |
BusinessWeek April 17, 2006 Robert D. Hof |
eBay's Bid For Impatient Shoppers In a grab for broader markets, its eBay Express lets buyers pay fixed prices - fast. |
BusinessWeek December 18, 2006 Hardy Green |
Best Business Books of 2006 Best Business Books of 2006 include topics on power players, Wall Street workings, and the Internet's impact. |
The Motley Fool October 6, 2005 Rick Aristotle Munarriz |
Dueling Fools: eBay Bear Rebuttal With slower growth, a changing communications landscape, and smarter market-share-munching competitors, don't make the mistake of overpaying for eBay. |
InternetNews September 13, 2006 Erin Joyce |
DIY AdWords; Hand-Holding Extra Intuit is rolling out QuickBooks 2007 designed to automatically help small businesses deploy Google's ad and marketing programs, driven in part by research that said close to half of all small businesses don't have an online presence. |
Reason February 2007 |
Letters Attack Ads Are Good for You!... Welcome to Niche Nation... Lay Off the Fatties... Correction... etc. |
The Motley Fool October 10, 2005 Rick Aristotle Munarriz |
eBay Creates Content eBay launches a clever, though not exactly original, way to grow into a content-based site. Testimonials have always been an effective form of advertising. It makes one wonder why it took eBay so long to figure it out. |
Fast Company March 2005 Jena McGregor |
Competing on Culture The CEO of Best Buy speaks out on how an employee-centric strategy can lead to customer-centric performance. |
The Motley Fool January 31, 2007 Rick Aristotle Munarriz |
What I Want From Google Big G may be gearing up to make a play for in-game advertising. Investors, take note. |