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Fast Company August 2005 Chuck Salter	No Sweat Like many upstarts, Under Armour made a splash with a breakthrough product, then promptly found itself facing Goliaths. Here's how an unlikely giant killer is protecting its house from megabrands like Nike.
BusinessWeek October 28, 2010 Matt Townsend	A Half-Court Shot for Under Armour Under Armour wants to go into the basketball shoe business, the purview of Nike.
The Motley Fool July 9, 2008 Wade Michels	How Stealth Stocks Make It Big Meet the little company that makes Nike sweat bullets.
BusinessWeek April 30, 2007 Stanley Holmes	Under Armour May Be Overstretched Why Under Armour is one of the biggest shorts on the Street.
The Motley Fool November 8, 2011 Robert Eberhard	Make Money Along With This CEO A CEO's compensation could indicate great potential in a company.
The Motley Fool August 12, 2011 Robert Eberhard	Mixing Friends and Stocks Foolishly Friends can be a good place to start when looking for companies to research.
The Motley Fool May 9, 2006 Brendan Mathews	Under Armour Tackles Football Cleats Investors are watching closely to see whether Under Armour will succeed in the strategically important footwear market. However, even a successful launch of football cleats may not be enough to meet the market's expectations for soaring growth.
The Motley Fool March 16, 2007 Todd Wenning	Natus Medical vs. Under Armour: Under Armour In honor of the annual NCAA College Basketball Tournament, a.k.a. March Madness -- here is "Stock Madness 2007." The athletic-gear firm is click-clacking its way to profits.
Inc. December 2003 Mark Hyman	How I Did It For the founder of apparel-maker Under Armour, entrepreneurship is 99% perspiration and 1% polyester.
The Motley Fool May 2, 2006 Brendan Mathews	Under Armour, Overexposed Management at the sports apparel company forecasts astonishing growth. Investors, is this another Nike?
The Motley Fool February 9, 2010 Rick Aristotle Munarriz	Don't Throw This Stock Away Let's rip into the athletic apparel and footwear company's valuation and future prospects. Is it time to get rid of Under Armour?
The Motley Fool July 29, 2009 Rich Smith	Is Under Armour Running on Empty? The emperor is wearing no shoes.
The Motley Fool May 20, 2009 Rebecca Vestal	Under Armour Is Everywhere Under Armour is gaining ground in the athletic apparel market.
The Motley Fool June 3, 2011 Aimee Duffy	This Brand Is Poised for Greatness Under Armour, an athletic apparel company has its sights set on No. 1.
BusinessWeek September 20, 2004 Stanley Holmes	The New Nike No longer the brat of sports marketing, it has a higher level of discipline and performance. With revenues exceeding $12 billion in fiscal 2004, the company that started by selling sneakers out of the back of a car has finally grown up.
The Motley Fool October 25, 2010 Rich Smith	Under Armour, Overconfident? CEO boasts he'll capture the basketball shoe market, but record has flat feet.
The Motley Fool October 26, 2011 Robert Eberhard	This Clothing Retail Stock Just Beat Expectations Under Armour grows revenue by 40% for the second quarter in a row.
The Motley Fool November 9, 2010 Andrew Bond	Under Armour Goes for Super Bowl Glory Star quarterback Tom Brady could boost Under Armour's fledging shoe line.
Fast Company August 2002 Fara Warner	Nike's Women's Movement Can a famously high-testosterone company, built on brash ads and male athletic fantasies, finally click with female customers? That's the challenge behind Nike Goddess, whose goal is a once-and-for-all shift in how the company sells to, designs for, and communicates with women.
The Motley Fool January 20, 2012 Rick Aristotle Munarriz	Nike Wants to Take You by the Wrist Nike is pinning its hopes on a new wristband device.
The Motley Fool October 12, 2011 Robert Eberhard	You Can't Judge a Brand by Its Uniforms Under Armour is more than just questionable college football uniforms.
The Motley Fool July 28, 2006 Brendan Mathews	Under Armour Doesn't Cover the Spread Under Armour's second quarter is good, but Wall Street expected more. Investors, take note.
The Motley Fool November 9, 2006 Tim Beyers	Dueling Fools: Under Armour Bull Under Armour is becoming the standard apparel for athletes of all levels. Even better than the great story are the company's improving financials -- growing margins, return on equity, and revenue. Investor, take note.
The Motley Fool July 27, 2011 Rich Smith	Under Armour: Still Overstocked Seriously, guys: what's with all the inventory?
The Motley Fool November 9, 2007 Anders Bylund	Duel Revisited: Piercing Under Armour How has the past year treated the sportswear manufacturer? Has it tied Under Armour down, or unchained the stock?
AskMen.com Steve Seepersaud	5 Of The Biggest Athlete Endorsement Deals Details on the 5 biggest endorsments deals for athletes.
Fast Company April 2009 Kyle Berlin	Big Stretch Jamba Juice, Under Armour and Steve Madden are niche retailers trying to break out.
The Motley Fool November 18, 2005 W.D. Crotty	Under Armour Over the Top The athletic apparel maker soars in post-IPO trading. Is it worth the risk?
The Motley Fool March 21, 2007 Todd Wenning	Select Comfort vs. Under Armour: Under Armour In honor of the annual NCAA College Basketball Tournament, a.k.a. March Madness -- here is "Stock Madness 2007." One, two, it's coming for you -- Nike.
The Motley Fool November 9, 2006 Anders Bylund	Dueling Fools: Under Armour Bear Some stocks are priced for perfection, but Under Armor is priced way beyond that point. The stock trades today at 5.5 times trailing sales and a staggering 71 time trailing earnings.
The Motley Fool September 8, 2010 Jason Moser	Measuring Up: Under Armour Versus Nike Using three common metrics to assess and compare two competitors.
BusinessWeek April 3, 2006 Stanley Holmes	Adidas' World Cup Shutout U.S. fans of soccer's big event will see only Adidas ads on television. Nike's response: A MySpace-style site for soccer nuts.
Fast Company September 2010 Ellen McGirt	How Nike's CEO Shook Up the Shoe Industry Nike's Mark Parker brings together extreme talents, whether they're basketball stars, tattooists, or designers obsessed with shoes.
The Motley Fool March 20, 2008 Timothy M. Otte	Nike Has the Power Nike's brand power shines in third quarter, with results that were off the charts.
The Motley Fool November 9, 2006 Anders Bylund	Dueling Fools: Under Armour Bear Rebuttal Sometimes, there's a good reason why investors are skeptical toward a stock. Under Armour is simply too richly valued for its marginal prospects.
The Motley Fool November 12, 2011 Smith & Varley	Step on It! Our Favorite Footwear Stocks There's an investing opportunity right under your feet.
The Motley Fool April 28, 2010 Rich Smith	Under Armour Does It Again And this time, investors are noticing.
Fast Company November 2000 Ron Lieber	Boing! After 16 years of research-and-development effort, Nike has finally figured out how to put a little spring not in your step but in your shoes. Innovation, it turns out, is a marathon, not a sprint...
The Motley Fool January 28, 2011 Rich Smith	Under Armour, Overpriced? Under Armour reported fourth-quarter earnings yesterday, and the crowd went wild.
AskMen.com Steve Seepersaud	Extreme Recruiting Efforts Most sports teams will often go that extra mile to sign athletes. But some teams stretch that mile into a marathon, using ploys that are desperate and often in bad taste. Here's a look at some outlandish, even outrageous recruiting techniques.
AskMen.com October 26, 2014 Branden Peters	Does Steven Jackson Have What It Takes To Crack The Top 10 Rushing Yards List? Jackson is in great shape and playing at a competitive level as he aims to join the top-10 rushing leaders of all-time. Nike's engineers were also able to come up with protective HyperStrong gear that assists him.
The Motley Fool October 28, 2009 Rich Smith	You're Wrong to Kick Sand at Under Armour In contrast to last quarter, when Under Armour leaned on its apparel segment for growth, this time footwear led the charge, and sales there spiked 150% year over year.
AskMen.com Mark Simmons	LeBron: Nike's $90 Million Man A look at the success and failure of various sneaker deals in the past and the motivation for signing a $90 million contract with LeBron James.
The Motley Fool January 16, 2009 Rich Smith	Under Armour Plowed Under The sports-apparel maker turns in disappointing numbers. What's it mean for investors? What's it mean for retail?
The Motley Fool November 30, 2005 Selena Maranjian	Jump for Nike? This once-popular stock may be ready to race again. But investors have a few red flags to watch out for.
Inc. February 2006	Updates Progress reports on previous articles about Barbara Corcoran and Under Armour apparel.
The Motley Fool October 31, 2011 Eric Bleeker	Where Under Armour Is Finding Its Growth Five years ago, Under Armour collected 98% of its sales from the United States and Canada. At the time, sales to other countries totaled just $5.5 million.
The Motley Fool September 16, 2010 Daniel Joshua Rubin	Capital Punishment: Football Season Don't just watch football. Invest in it. Here are some companies with a seemingly ubiquitous presence on, and around, the gridiron.
BusinessWeek November 3, 2003 Stanley Holmes	Nike's New Advice? Just Strut It The sneaker giant is betting big on a foray into the fickle world of street fashion.
The Motley Fool December 28, 2006 Jeremy MacNealy	Fool on Call: Nike Talks Up a Big Game No other brand dominates the world of sports quite the way Nike does, at least on the apparel and footwear side. Investors, take note.