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Sports Illustrated May 28, 2003 George Dohrmann |
James and the Giant Deal Adidas and Reebok offered more cash, but Nike's full-court press helped it win the battle for the heart -- and feet -- of high school basketball phenom LeBron James. |
The Motley Fool February 25, 2004 Rich Duprey |
Nike's LeBron: Pure Gold? Nike's deal with the basketball phenom is getting buzz, but will it pay off? |
AskMen.com Steve Seepersaud |
5 Of The Biggest Athlete Endorsement Deals Details on the 5 biggest endorsments deals for athletes. |
AskMen.com February 15, 2014 Branden Peters |
Classic Sneakerhead Moments At NBA All-Star Games These days, sneaker companies use every possible opportunity to release kicks. None of this would be possible without the best basketball players in the world setting the tone. |
BusinessWeek July 21, 2003 Stanley Holmes |
The Real Nike News Is Happening Abroad For the first time, Nike is raking in more revenue overseas than in the U.S. -- $5.1 billion to $4.6 billion for the fiscal year ended June 30. That's thanks to rocketing sales of soccer gear, athletic shoes, and apparel in Europe, Asia, and Latin America. |
The Motley Fool June 6, 2007 Billy Fisher |
Nike Delivers the (Kobe) Beef Investors, Nike re-signing of Kobe Bryant to a multi-year endorsement deal plays a significant role in the company maintaining its image as a premier sports retailer. |
AskMen.com February 6, 2002 Mark Simmons |
Iverson Shoots & Scores With Reebok In late 2001, sports-apparel maker Reebok made news by signing Philadelphia 76ers guard Allen Iverson to a lifetime endorsement deal... |
BusinessWeek January 22, 2007 Stanley Holmes |
Changing The Game On Nike How budget sneakers are tripping up Nike's basketball business. |
AskMen.com Dave Golokhov |
John Wall Interview As the new face of Reebok basketball shoes, John Wall will also be the new face of Washington Wizards basketball. |
BusinessWeek September 20, 2004 Stanley Holmes |
The New Nike No longer the brat of sports marketing, it has a higher level of discipline and performance. With revenues exceeding $12 billion in fiscal 2004, the company that started by selling sneakers out of the back of a car has finally grown up. |
BusinessWeek March 14, 2005 Stanley Holmes |
Adidas: The Machine of a New Sole Adidas' new shoe is no gimmick, and at $250 it's no bargain. Nevertheless, Adidas is pumped by nine months of positive buzz that preceded the new shoe's launch. And rivals Nike and Reebok have taken notice. |
The Motley Fool March 9, 2004 Jeff Hwang |
Nike Above the Rim The third quarter looks strong, but Nike's share price reflects the good news already. |
Sports Illustrated September 19, 2000 Michael Bamberger |
Scorecard Is Tiger worth $100 million to Nike? You bet he is. |
AskMen.com May 16, 2001 Mark Simmons |
Who Will Be The Next Michael Jordan? I hated seeing Michael Jordan retire. I loved seeing the new prospects step up their games and stake a claim as the Air apparent. But why is it that no one player has captured the fans' emotions? |
Sports Central April 5, 2010 Vito Curcuru |
Why Kobe is Better Than LeBron If you had to bet the mortgage on who will win this year's NBA Finals, is it the Kobe Bryant-led Los Angeles Lakers or the Cleveland Cavaliers with LeBron James? |
The Motley Fool June 1, 2004 Phil Wohl |
Jordan Takes Air Out of Nike Nike's grand spokesman Michael Jordan recently bolted out of a scheduled appearance in Taiwan as quickly as he used to drive to the hoop for the Chicago Bulls. |
AskMen.com Lewis Helfand |
The NBA After Jordan: Is There Hope? How much has the value of the Chicago Bulls changed from Jordan's rookie season to now? |
Sports Central November 5, 2008 Wailele Sallas |
Is Kobe Going Greek? Eleven players who were on NBA rosters last year went to the international game for no taxes and more money. And just last month there were rumblings that Kobe Bryant was offered $83 million for three years. Tax free! |
The Motley Fool December 19, 2003 LouAnn Lofton |
Nike's Eyes on LeBron The athletic shoe company's U.S. fortunes are improving. |
AskMen.com March 5, 2003 Mark Simmons |
Can LeBron Become The Billion-Dollar Man? Akron St. Vincent-St. Mary High School's LeBron James is probably the biggest "can't-miss" prospect coming from any sport as there will ever be. |
The Motley Fool December 17, 2004 Rick Aristotle Munarriz |
Good Night for a Good Knight Despite the NBA retirement of Michael "Air" Jordan and CEO Philip Knight's goodbye later this month, Nike marches on -- the way great brands do. The stock has nearly doubled over the past two years. |
AskMen.com Steve Seepersaud |
Failed Michael Jordan Heirs Fans and sports writers have dubbed a few young stars as the "next Jordan," but have any lived up to the hype? |
The Motley Fool July 8, 2010 Andrew Bond |
How to Profit If James Picks New York LeBron and the Knicks would be a marriage made in investor heaven for the bottom line of certain stocks. |
The Motley Fool August 4, 2005 David Meier |
Can You Say Adibok? Adidas buys Reebok in a bid for world domination. But with Nike's stock up after the announcement and Reebok shares only trading at $57.15, perhaps adidas is paying a bit too much. |
The Motley Fool July 30, 2007 David Lee Smith |
A Tiger in Nike's Tank Nike's relatively rapid success with links attire and equipment is only a microcosm for the company's wider-ranging growth and maturation. This company deserves investors' attention. |
The Motley Fool December 27, 2010 Andrew Bond |
A Footwear Giant That Doesn't Fake It Instead of entering the toning shoe market, Nike has transformed it. |
AskMen.com Tom Delamater |
The Ball Is In LeBron's Court There's little LeBron James hasn't done in his NBA career, except for one thing: win an NBA championship. |
Sports Central May 13, 2006 Greg Wyshynski |
Team Disoriented in the NBA The best news for the NBA this postseason has been the emergence of two true megastars: Kobe Bryant and LeBron James. |
Sports Illustrated December 12, 2000 Chris Ballard |
Scorecard Who needs the Next MJ when the NBA may have Bird-Magic II? |
Sports Central June 24, 2009 Matt Thomas |
A New Laker Dynasty? There is far too much parody to consider with any sort of reasonability the fact that a single win in a single championship series is anything other than a great season worth remembering. |
Sports Illustrated February 12, 2002 Grant Wahl |
Ahead of His Class 17-year-old high school junior LeBron James has all the makings of basketball superstardom... |
BusinessWeek April 3, 2006 Stanley Holmes |
Adidas' World Cup Shutout U.S. fans of soccer's big event will see only Adidas ads on television. Nike's response: A MySpace-style site for soccer nuts. |
Sports Central April 21, 2005 Damian Greene |
The NBA Season in Retrospect As we prepare for the NBA playoffs and watch an endless barrage of TNT's "40 Games in 40 Nights," let us reflect on the NBA's regular season. |
BusinessWeek June 11, 2009 Reena Jana |
Nike Quietly Goes Green The brand's eco-friendly products are cheaper to make, but its buyers are more interested in design and performance than sustainability. |
Fast Company September 2010 |
Kobe Bryant Talks Nike Shoes For his first shoe with Nike, the 2K4, Bryant's concept was the great white shark. "I was attracted to it for its simplicity and sleek aggressiveness." |
Sports Central March 31, 2008 Wailele Sallas |
A New Era ... Already? While LeBron and Kobe played for best player in the league, down in New Orleans, Paul was starting a revolution. |
AskMen.com Christopher Hunt |
A Poem For LeBron James When Nike officially launched the LeBron 13 in front of 2,000-plus fans in Akron, Ohio, where James grew up, playwright and poet Lemon Andersen delivered a special poem called "The Akronite" at the event. |
The Motley Fool September 26, 2006 Ryan Fuhrmann |
Investors Try Nike On for Size Investors applauded recent quarterly results at Nike, sending its stock up further after recent gains. |
BusinessWeek June 3, 2010 Matt Townsend |
'Toning' Shoes Gain Traction Adidas and Skechers are enjoying big market-share gains thanks to supposedly muscle-activating shoes. First-place Nike has scoffed at the claims and paid a price |
Sports Central February 27, 2004 Michael Beshara |
The Ascension of King James Basketball's LeBron James, is he as good as the hype? |
Fast Company August 2002 Fara Warner |
Nike's Women's Movement Can a famously high-testosterone company, built on brash ads and male athletic fantasies, finally click with female customers? That's the challenge behind Nike Goddess, whose goal is a once-and-for-all shift in how the company sells to, designs for, and communicates with women. |
Sports Central March 17, 2005 Jon Gonzales |
There is a God, and He Watches Basketball The Lakers' talent pool disbands after losing the NBA Championship, bringing competitiveness back to the league. |
Fast Company November 2000 Ron Lieber |
Boing! After 16 years of research-and-development effort, Nike has finally figured out how to put a little spring not in your step but in your shoes. Innovation, it turns out, is a marathon, not a sprint... |
The Motley Fool March 5, 2007 Mike Cianciolo |
Nikes on Sale The upscale shoe company teams up with a discount retailer. The partnership won't hurt Nike's image too much, but it also won't be a huge catalyst for the company's new growth strategy. |
Sports Central May 23, 2010 Vito Curcuru |
Things We've Learned From the NBA Playoffs The NBA playoffs are usually generous when it comes to player meltdowns, tearing up age-old adages, and having certain teams rise to the top. |
BusinessWeek October 28, 2010 Matt Townsend |
A Half-Court Shot for Under Armour Under Armour wants to go into the basketball shoe business, the purview of Nike. |
The Motley Fool November 9, 2006 Ryan Fuhrmann |
The Best Blue Chip for 2007: Nike The easy money has been made due to the recent run in the footwear and apparel behemoth's stock, but that doesn't mean there isn't room for future gains. |
The Motley Fool March 30, 2007 Jeremy MacNealy |
Fool on Call: Why Nike's a Champ The sportswear giant reveals part of its European turnaround strategy. Investors, take note. |
AskMen.com Steve Seepersaud |
Extreme Recruiting Efforts Most sports teams will often go that extra mile to sign athletes. But some teams stretch that mile into a marathon, using ploys that are desperate and often in bad taste. Here's a look at some outlandish, even outrageous recruiting techniques. |
The Motley Fool July 13, 2005 Will Ashworth |
Is Reebok Ready for a Run? Nike may be the MVP in this industry, but investors should take a closer look at rival Reebok. |