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The Motley Fool January 20, 2012 Rick Aristotle Munarriz	Nike Wants to Take You by the Wrist Nike is pinning its hopes on a new wristband device.
Fast Company Adam Bornstein	The World's Top 10 Most Innovative Companies in Fitness For outrunning its rivals in wearable tech. Fitbit sold 67% of all full-body activity trackers in 2013, besting Nike's FuelBand and Jawbone's UP in both sales and critical reviews.
Wired Mark McClusky	The Nike Experiment: How the Shoe Giant Unleashed the Power of Personal Metrics Few things illustrate the power and promise of Living by Numbers quite as clearly as the Nike+ system. By combining a dead-simple way to amass data with tools to use and share it, Nike has attracted the largest community of runners ever assembled.
Wired June 2000 Bob Parks	Techathlon Nike's skunk works unveils a line of networked sportsware that delivers real-time racing data and pits athletes against virtual competitors around the world.
Fast Company August 2002 Fara Warner	Nike's Women's Movement Can a famously high-testosterone company, built on brash ads and male athletic fantasies, finally click with female customers? That's the challenge behind Nike Goddess, whose goal is a once-and-for-all shift in how the company sells to, designs for, and communicates with women.
Fast Company May 2009	The Brand Man Trevor Edwards, VP, global brand and category management, Nike: His Nike+ service for the iPod Nano, now built into the iPod Touch, proved that consumers had an appetite for apps customized to their lives.
The Motley Fool July 30, 2007 David Lee Smith	A Tiger in Nike's Tank Nike's relatively rapid success with links attire and equipment is only a microcosm for the company's wider-ranging growth and maturation. This company deserves investors' attention.
The Motley Fool March 5, 2007 Mike Cianciolo	Nikes on Sale The upscale shoe company teams up with a discount retailer. The partnership won't hurt Nike's image too much, but it also won't be a huge catalyst for the company's new growth strategy.
The Motley Fool September 27, 2006 Jeremy MacNealy	Fool on Call: Nike's Got Ups It is not every day you see a company report a 13% decline in net earnings, and then see its stock pick up nice buying on the Street. Yet this is what happened when Nike released its fiscal 2007 first-quarter results.
BusinessWeek July 21, 2003 Stanley Holmes	The Real Nike News Is Happening Abroad For the first time, Nike is raking in more revenue overseas than in the U.S. -- $5.1 billion to $4.6 billion for the fiscal year ended June 30. That's thanks to rocketing sales of soccer gear, athletic shoes, and apparel in Europe, Asia, and Latin America.
The Motley Fool December 27, 2010 Andrew Bond	A Footwear Giant That Doesn't Fake It Instead of entering the toning shoe market, Nike has transformed it.
The Motley Fool March 30, 2007 Jeremy MacNealy	Fool on Call: Why Nike's a Champ The sportswear giant reveals part of its European turnaround strategy. Investors, take note.
The Motley Fool December 2, 2011 Dan Caplinger	Has Nike Become the Perfect Stock? For Nike, a lot depends on the overall economy. If consumers have money to spend, then premium products like those Nike sells produce better profits for the company.
The Motley Fool December 19, 2003 LouAnn Lofton	Nike's Eyes on LeBron The athletic shoe company's U.S. fortunes are improving.
The Motley Fool October 9, 2009 Angelique Keenley	Nike Jumps Into China With Both Feet The company steps up its sales efforts in China after a successful Olympics there.
The Motley Fool June 9, 2010 Jim Royal	Nike Is More Than Just Nike The shoe maven reinvigorates a brand.
AskMen.com Chris Weiss	Fitness Monitors The Nike+ FuelBand trades the heavy, constricting casing of the average sports monitor for a sleek bracelet. The FuelBand uses an accelerometer to measure all your activities: running, walking, basketball, ballet -- whatever you're into.
Fast Company September 2010 Robert Safian	Letter From the Editor: Going the Distance Nike CEO Mark Parker finds ways to keep himself and his company motivated and moving. He keeps running and running.
The Motley Fool September 19, 2007 Ryan Fuhrmann	Foolish Forecast: Nike Ready to Run In advance of first fiscal 2008 reports, analysts expect the athletic footwear and apparel giant to jump ahead in sales and earnings.
The Motley Fool June 6, 2007 Billy Fisher	Nike Delivers the (Kobe) Beef Investors, Nike re-signing of Kobe Bryant to a multi-year endorsement deal plays a significant role in the company maintaining its image as a premier sports retailer.
The Motley Fool March 18, 2005 David Meier	Is Nike Hitting Its Prime? Nike reported a great third quarter. Is this a new phase of higher growth with the proper infrastructure, or is this as good as it gets? Look for a good dip in the price before making a purchase.
The Motley Fool November 9, 2006 Ryan Fuhrmann	The Best Blue Chip for 2007: Nike The easy money has been made due to the recent run in the footwear and apparel behemoth's stock, but that doesn't mean there isn't room for future gains.
The Motley Fool September 19, 2005 Stephen D. Simpson	Nike Still Winning Although first-quarter results were solid, there were notes of caution sprinkled into the good news. Investors, take note.
Fast Company September 2010 Ellen McGirt	How Nike's CEO Shook Up the Shoe Industry Nike's Mark Parker brings together extreme talents, whether they're basketball stars, tattooists, or designers obsessed with shoes.
AskMen.com October 26, 2014 Branden Peters	Does Steven Jackson Have What It Takes To Crack The Top 10 Rushing Yards List? Jackson is in great shape and playing at a competitive level as he aims to join the top-10 rushing leaders of all-time. Nike's engineers were also able to come up with protective HyperStrong gear that assists him.
The Motley Fool May 23, 2006 Brendan Mathews	Nike's Not Courting Disaster Temporary legal issues at Nike have merely created a buying opportunity for investors.
The Motley Fool June 28, 2011 Matt Koppenheffer	Nike's Swoosh Goes Swish Nike announced results for its fiscal fourth quarter and investors responded with a standing ovation.
AskMen.com October 11, 2013 Daniel Barna	The First-Ever Fitness Tracker That Measures Your Strength Knowing your strengths, weaknesses and limits at the gym can be tricky, especially without the help of a professional trainer. That's where PUSH, a brand new wearable fitness monitor, comes to the rescue.
The Motley Fool December 21, 2006 Ryan Fuhrmann	Nike Hits the Century Mark The footwear maven's stock is up, but has it run too far?
The Motley Fool October 1, 2007 Ryan Fuhrmann	Nike, American Indians, and Joba the Heat Nike announces the Nike Air Native N7, its first shoe geared toward a particular ethnicity.
BusinessWeek September 20, 2004 Stanley Holmes	The New Nike No longer the brat of sports marketing, it has a higher level of discipline and performance. With revenues exceeding $12 billion in fiscal 2004, the company that started by selling sneakers out of the back of a car has finally grown up.
The Motley Fool December 28, 2006 Jeremy MacNealy	Fool on Call: Nike Talks Up a Big Game No other brand dominates the world of sports quite the way Nike does, at least on the apparel and footwear side. Investors, take note.
Fast Company November 2000 Ron Lieber	Boing! After 16 years of research-and-development effort, Nike has finally figured out how to put a little spring not in your step but in your shoes. Innovation, it turns out, is a marathon, not a sprint...
The Motley Fool July 13, 2005 Will Ashworth	Is Reebok Ready for a Run? Nike may be the MVP in this industry, but investors should take a closer look at rival Reebok.
The Motley Fool June 29, 2007 Jeremy MacNealy	Fool on Call: Nike Eyes a Banner 2008 From soccer to Converse to China, Nike plans to dominate its game. For prospective investors seeking companies to hold for decades to come, it's hard not to include Nike on that list.
The Motley Fool September 26, 2006 Ryan Fuhrmann	Investors Try Nike On for Size Investors applauded recent quarterly results at Nike, sending its stock up further after recent gains.
The Motley Fool May 25, 2006 Tim Beyers	iJog for iPod Apple and Nike cut a deal aimed at fitness fanatics. How do you value a company that just seems to "get it"? That's the dilemma with Apple.
BusinessWeek November 28, 2005	Chaos and Creativity at Nike Vice-President John Hoke talks about letting his designers take their wildest inspirations and run with them.
The Motley Fool July 7, 2006 Jeremy MacNealy	Folly Volley: Nike Beyond short-term economics, Nike is priming itself for continued domination on the global stage. Investors, take note.
The Motley Fool March 19, 2004 Seth Jayson	Nike Scores Overseas The world's biggest name in sports posts slam-dunk earnings, but revenue growth depends on the drowning dollar.
The Motley Fool February 24, 2006 Jeremy MacNealy	A Fleet of Foot Stocks Here, the author focuses in on the athletic side of footwear and highlights one large-cap, medium-cap, and small-cap stock to see how each one measures up.
Fast Company September 2010	How Science Is Used to Design the Perfect Shoe Nike's research lab has sensors under the running track, a gym in a freezer, and elite lab rats.
The Motley Fool June 28, 2004 Tim Goh	Nike's European Affair Nike takes over British soccer franchise Manchester United's replica uniform merchandising business, which means Nike gains from every player on the team's star-studded roster where apparel is concerned.
BusinessWeek June 11, 2009 Reena Jana	Nike Quietly Goes Green The brand's eco-friendly products are cheaper to make, but its buyers are more interested in design and performance than sustainability.
The Motley Fool May 20, 2010 Mike Pienciak	An Easy Double in 5 Years? In the long term, Nike sees a bright future.
The Motley Fool June 28, 2007 Ryan Fuhrmann	Did Nike Just Overdo It? Nike just reported some impressive futures orders, but is this enough to keep the stock running?
The Motley Fool August 28, 2007 Rick Aristotle Munarriz	Nike's Newest Pitchmen: Women The footwear giant moves on after ending its contract with Michael Vick. Nike's latest campaign stars prominent female athletes, including Serena Williams, Picabo Street, Gabrielle Reece, and Mia Hamm, sending out a positive message of women in sports.
Sports Illustrated September 19, 2000 Michael Bamberger	Scorecard Is Tiger worth $100 million to Nike? You bet he is.
The Motley Fool July 17, 2006 Seth Jayson	Apple Runs With Nike Cool gadget, lots of hype, but investors -- don't bet on a huge payoff.
The Motley Fool August 2, 2004 Rick Aristotle Munarriz	Nike Plays Above the Rim Things are going a little better than even the footwear and apparel company had first figured. Because the surge in orders came late, it hints that this is a company whose products are spiking in demand.