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Entrepreneur
June 2007 |
In the Know Find out all you can about patents, trademarks and copyrights now - your business will thank you later.   |
Search Engine Watch
October 4, 2007
Grant Crowell |
Search and the Law: Attorney Deborah Wilcox Deborah Wilcox, co-chair of a national intellectual property litigation practice, discusses changes in attitudes toward online intellectual property, the challenges courts face in litigating online IP and trademark cases, and consumer confusion over search ads. |
AskMen.com
Jim Bauer |
How To: Register A Trademark If you're in business (even if it's a small, part-time operation) or you have an idea for a product, then chances are that at least part of what makes your operation unique can be protected under trademark law. |
Search Engine Watch
October 18, 2007
Grant Crowell |
Trademark Law - What Search Marketers Should Know, Part 2 Important tips and tactics used by online intellectual property attorneys and legal counsels for search engines, for both protecting trademark material and respecting the trademarks of others. |
Search Engine Watch
January 13, 2011
Grant Crowell |
5 AdWords Tips for Monitoring Your Trademarks -- A Client's Success Story Some valuable legal information that every search marketer, and especially those advertising using Google AdWords, should pay attention to. |
Search Engine Watch
September 8, 2004
Greg Jarboe |
Trademark vs. Search: Do you Soo...gle? Does Geico's trademark lawsuit against Google have merit? How will the case be argued? What's the likely outcome of the trial? How will it impact the search community? A mock court of trademark experts weighs in with their verdict. |
Salon.com
December 22, 2000
Gersh Kuntzman |
A lost Claus The U.S. government has made it official: Santa doesn't exist. The U.S. Patent and Trademark Office did not request consent from Santa Clause when a tradmark application was filed for his name. |
Search Engine Watch
December 22, 2003
Elizabeth Osmeloski |
Search Engines and Trademark Issues The use of trademarked phrases in search engine marketing is controversial, with owners of protected marks at risk of misuse from both competitors and affiliates. |
Search Engine Watch
March 4, 2003
Danny Sullivan |
Google Acts To Protect Trademark Google's first publicized action to protect its trademark from being transformed into a generic word has occurred. |
Pharmaceutical Executive
November 1, 2006
Cook & Witten |
Legal: Keyword: "Infringement?" Google and other search engines sell pharma companies' trademarks as keyword search terms. Seems okay. If not for one thing: Guess who's buying? Your direct competitors. |
InternetNews
April 26, 2004
Susan Kuchinskas |
Amid Googlemania, Another Trademark Suit AXA, an international insurance and asset management company, is suing Google for trademark infringement in a French court. The suit arises from the search provider's AdWords pay-per-click advertising service that lets marketers pay to have their ads show up when someone searches for a specific term. |
Entrepreneur
September 2005
Paul & Sarah Edwards |
Protecting Your Trademark Here are some things you can do to keep another company from stealing your pending trademarked name -- without spending a dime. |
InternetNews
January 5, 2006
Roy Mark |
EFF Wants Protection For CD Research The Electronic Frontier Foundation wants Sony EMI to grant legal protections for computer security researchers examining the copy-protection technologies of the music giant. |
Search Engine Watch
May 19, 2004
Patricia Hursh |
Search Engines Turning Trademark Law Upside Down Search engines, most notably Google, are pushing the limits of trademark law, allowing anyone to use these protected marks in advertising. Some trademark owners are fighting back. |
InternetNews
August 17, 2007
Nicholas Carlson |
Skies Aren't So Friendly For Google American Airlines sues Google to get the company to stop selling keyword-based sponsored search results tied to any of its trademarks and is seeking punitive damages over the alleged infringement. |
Search Engine Watch
October 17, 2007
Grant Crowell |
Trademark Law - What Search Marketers Should Know, Part 1 Since search became monetized, trademarks have been a front-and-center issue. Today, with the proliferation of paid and organic search listings, search and trademarks have fed off of one another to become a growing dilemma for search engines and advertisers alike. |
Information Today
September 24, 2009 |
Trademarkia Launches New Free Trademark Search Service Trademarkia is for busy people who want an effortless way to create a business name from the millions of trademarks filed at the United States Trademark Office that have now gone abandoned. |
Search Engine Watch
October 29, 2008
Kevin Ryan |
Search Trademark Hobby Kit Who owns the trademark when it comes to search? A lot of angry litigation stems from the huge dollars that big brands measure from clicks on their trademarked terms in search results. Are they simply misunderstanding the search realm and buying funnel? |
Search Engine Watch
April 15, 2004
Jeffrey Rohrs |
Google Drops Restrictions on AdWords; Amazon's A9 Launches Google has unveiled new AdWords policy disclaiming any responsibility to monitor or restrict keywords for ads served within the U.S. and Canada... Amazon.com's separately branded and operated subsidiary has launched a beta version of its web search site... |
Search Engine Watch
October 19, 2009
Ron Jones |
Internet Law 101, Part 1 The basics of trademark law and some guidelines on the proper use of testimonials and endorsements. |
The Motley Fool
May 21, 2007
Rick Aristotle Munarriz |
EMI's Cold Play EMI turns to private equity as an exit strategy. Investors, take note. |
The Motley Fool
January 16, 2007
Alyce Lomax |
Baidu, EMI Make Beautiful Music The two companies team to fight piracy and offer music online. A streaming music service should be far more palatable to Britain's EMI as it tries to reach out to Chinese consumers accustomed to free content. |
Entrepreneur
August 2004 |
Feedback 08/04 Letters from our readers: How Tech Got Its Groove Back... Teen entrepreneurs... Buying business equipment on eBay... etc. |
Entrepreneur
September 2003 |
Feedback Going Deep?... The Great Outdoors... Sweet Anticipation... Mixing Business With Education... etc. |
Entrepreneur
April 2008 |
Finders Keepers Don't let your winning concept make its way into someone else's restaurant. Here's how to hold on to what's yours. |
Entrepreneur
January 2010
Jennifer Wang |
Entrepreneur Magazine's Entrepreneur of 2009 Award Winners The votes are in -- now it's time to meet the top Entrepreneurs and learn their secrets to success. |
